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La Economía Colaborativa y su incidencia en la Competitividad de las empresas que brindan servicio de alquiler de oficina en edificio en Lima Metropolitana en el año 2018 / The Collaborative Economy and its impact on the competitiveness of companies that provide office rental services in Metropolitan Lima during 2018Bueno Guerra, Jean Franco, Velarde Arrisueño, Javier Rodrigo 07 June 2019 (has links)
Uno de los sectores inmobiliarios más dinámicos es el de alquiler de oficinas y dentro de él, un modelo de negocio innovador llamado Coworking que nace de una tendencia en crecimiento: la Economía Colaborativa. Dicho modelo resulta atractivo para inversionistas inmobiliarios, empresas en expansión e independientes porque ofrece mayor valor en cuanto a flexibilidad, comparada con la oferta tradicional. Por eso, este trabajo se centra en evidencia que valide la incidencia de esta tendencia, la economía colaborativa, sobre la competitividad de las empresas que brindan el servicio de alquiler de oficinas en Lima Metropolitana en el año 2018.
La metodología se descompone en investigación cuantitativa y cualitativa. A través de una selección muestral, se realizaron encuestas a directivos o encargados de las empresas de Coworking. Por su lado, la investigación cualitativa consta de entrevistas en profundidad a expertos nacionales e internacionales respecto a la tendencia global de la economía colaborativa y el sector Coworking.
Luego de la investigación realizada, se puede determinar que la Economía Colaborativa incide en la competitividad de las empresas que brindan servicio de alquiler de oficina en Lima Metropolitana en el año 2018. Asimismo, los factores: digital (hipótesis específica número 1, o, HE1), social (HE2), económico (HE3) tienen la misma incidencia. Sin embargo, el factor cultura medioambiental (HE4) no impactaría en la competitividad de dichas empresas ya que su alcance sería sólo en términos comunicacionales o publicitarios, el cual se sugiere investigar con mayor profundidad. Como aporte a la comunidad empresarial, se propone el Índice de Competitividad Colaborativa (ICC) que, de la investigación realizada, las empresas con mayor ICC demuestran una propuesta de valor más centrada en el usuario y una comunidad sólida. Se sugiere a las empresas de Coworking realizar un diagnóstico interno para identificar aspectos de la gestión interna asociados a la competitividad que pueden fortalecerse. / One of the most dynamic real estate sectors is office rental and within it, an innovative business model called Coworking born from a growing trend: the Collaborative Economy. This model is attractive to real estate investors, expanding and independent companies because it offers greater value in terms of flexibility compared to the traditional offer. Therefore, this work focuses on evidence that validates the incidence of this trend, the collaborative economy, on the competitiveness of companies that provide office rental services in Metropolitan Lima in 2018.
The methodology is broken down into quantitative and qualitative research. Through a sample selection, surveys of executives or managers of Coworking companies were conducted. For instance, qualitative research consists of in-depth interviews to national and international experts about the global trend of the collaborative economy and the Coworking sector.
After the investigation, it can be determined that the Collaborative Economy affects the competitiveness of companies that provide office rental service in Metropolitan Lima in 2018. Also, the factors: digital (specific hipothesis number 1, i.e. SH1), social (HE2), Economic (HE3) have the same incidence. However, the environmental culture factor (HE4) would not impact the competitiveness of these companies since its scope is only communicational or in advertising terms, which is further research could be conducted. As a contribution to the business community, the Collaborative Competitiveness Index (CCI) is a proposal derived from the research carried out. The companies with the highest CCI show a more user-centered value proposal and a solid community. Coworking companies are suggested to perform an internal diagnosis to identify aspects of internal management associated with competitiveness that can be strengthened. / Tesis
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Centrum chytré čtvrti Špitálka / Smart District ŠpitalkaPelčák, Vlastimil January 2021 (has links)
This thesis deals with an architectural case study of the urban block in the Svitava industrial zone bordered by the Svitava River in the east, Ring Road in the west, Milady Horákové Street in the north and Zvonařka Street in the south. Špitálka Smart City has been designed to be in this area. The thesis is modelled on the Špitálka Smart City urban study, that was the outcome of the pre-thesis seminar in the winter term 2020/21. The urban study objective was the urban renewal of the Brno teplárny (heating plant) area and its surroundings as well as a design of a new urban boulevard. The thesis focuses on a design of a selected urban block in the Smart City Špitálka. This mixed-use development provides commercial, administrative and residential functions. The block is divided into two parts; either part consists of three sections. Two underground storeys providing parking space and space for building services are intended for the whole block. The case study further develops only the section that is labeled Coworking offering six floors for coworking spaces. On the ground floor there are spaces for a café, commerce and also the main entry to the co-working offices. A sky-office and a venue for rent are located on the seventh floor. The venue can be used for a wide range of events from smaller conferences, through corporate meetings & teambuildings to private parties. Both the sky-office and the venue have access to the rooftop terrace. The design creates a modern office building concept in the former industrial zone.
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Město ve městě/ „Blok Trnitá“ / City within the City / "Trnitá City Block"Remišová, Lenka Unknown Date (has links)
The architectural study deals with the design of an eight-storey multifunctional building, which is part of a completely new block of flats in the South Quarter in Brno - the Trnitá housing estate. The starting material for the processing was a new urban and volumetric study "Brno - a new southern quarter" published by the Office of the Architect of the City of Brno. The zoning plan currently being prepared envisages the relocation of the main train station and the subsequent development of the city district. The Trnitá district in Brno will be the seat of the new millennium - very unique thanks to the direct connection to the historic city center and at the same time to train and bus transport of an international character. This part of the city will be not only a new residential area, but also a gateway for passengers to Brno. Therefore, it is important to pay enough attention to the local architecture to respond to the time in which it will be built; to address the current needs of the people of Brno and, last but not least, to reflect the development trends of society in cities on a global scale. The supporting idea in the theoretical solution was for me to understand the city as a meeting place. One of the primary functions of cities in the past was to meet people regularly for trade and exchange of goods. With the emergence and very rapid development of information technology, the exchange of goods was added to the exchange of information, to which the company began to attach much greater importance. An important way of exchanging this kind are the interpersonal encounters, communication and social interaction just mentioned, which can arise more easily if we create an environment for it - an architectural space. My intention was to design a "living residential house and meeting center" in terms of active interpersonal interaction in individual operations and also in terms of a living "breathing" building envelope using plants. In the design, it was important for me to emphasize the spaces that have the potential to meet, whether accidental or targeted, and can contribute to creating social bonds in the urban environment.
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Nová Jižní čtvrť a její propojení s řekou Svratkou / New South District and its Connection to SvratkaNedbalová, Monika January 2019 (has links)
Brno has been considering moving the Main railway station for several decades. Countless urban plans have been done through several competitions, the new South District, which will be located north direction of today's Dolní nádraží station in the future. The architectural study, which was the subject of this diploma thesis, designs multifunctional object called Platform. The building could become part of the emerging South District. The base for the architectural study of the Platform was urban concept of South District designed by me as a pre-diploma thesis. The significance of the South District is comparable to the new Main Railway Station in Vienna surrounded by new district. Those opportunities were the foundation for designing compact urban structure with great variability of public spaces and buildings themselves. The new building is located on the Route of experiences, which is an alternative lane to the main boulevard from the Main Station to the centre of Brno. That starts at the railway station, leads through South District and its main square, the waterfront, through the islands of Svratka, to the park next to the river. Lane continues to the rediscovered railway viaduct and further to today's Main railway station. The viaduct was an inspiration for the architectural design, in the sense of material and shape. The mass of the building itself is divided horizontally into two parts. The lower, heavy masonry brick part of the market is visually separated from the upper objects that seem to levitate above the market. These three upper masses grow from the green roof of the market. Their function is already evident due to their facades. Upper part belongs to the two apartment buildings with a regular grid of south-west orientated windows and one coworking facility located in the northern corner of the Platform. The location of the building is significant. The views from the Platform are amazing - one side there is the Svratka River with island
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