Thesis (doctoral)--Rijksuniversiteit te Utrecht, 1991. / "The application of image-processing using the computer and Computer-Aided Design for the study of the urban environment, illustrated by the use of treatises in seventeenth-century architecture." Includes bibliographical references. Also issued in print.

Thesis (Ph. D.)--University of Washington, 1995. / Vita. Includes bibliographical references (leaves [183]-191).

This master's thesis discusses the topic of brands and branding. Firstly, it explores various authors' definitions of the term "brand", its functions and changing role in recent decades. The work further clarifies the difference between the terms "identity" and "image", which are often interchanged. Next topic presented is the concept of Corporate Identity that is mostly used by Czech marketing professionals. For reader's better understanding of the previous parts, Top 100 global brands report is introduced. The following topic defined is the topic of branding, which is subsequently applied on Local Artists SE company, the stores of which are specialised on offering Czech souvenirs and gifts to tourists. The author was working on designing the whole branding concept of the company, which was later used in the project of opening new brand store located in the 5-star InterContinental Hotel in Prague. This master's thesis describes and presents the results of her work.

Thesis (M.S.)--Rochester Institute of Technology, 1989. / Spine title: Correcting geometric distortion in holographic stereograms. Includes bibliographical references (leaves 37-39).

Diss. Uppsala : Sveriges lantbruksuniv., 2004.

Thesis (doctoral)--Rijksuniversiteit te Utrecht, 1991. / "The application of image-processing using the computer and Computer-Aided Design for the study of the urban environment, illustrated by the use of treatises in seventeenth-century architecture." Includes bibliographical references.

This thesis aims to establish the recommendations, proposals and procedures under which the company Mediaresearch will be able effectively use marketing communication and build a unique Corporate Identity. Through strong identity company will be able to influence its image among stakeholders. The theoretical part describes the different elements of corporate identity including the current trends. These components are then supplemented by appropriate research methods for the situation analysis. The theoretical part is followed by analysis of the company's market position. In addition to the analysis of current practices the findings of two internal employee surveys and interviews with the Board are used for the deduction of the recommendations. Each element of corporate identity is analysed separately and marketing recommendations are then drawn in wider context.

The study proposes a work-installation in the context of visual poetry. Combinatorial games images in the digital and analog resources (technological) from drawings of linear features, built by manually modeling wire where the process is effective in passage between the threedimensionality and flatness generating possibilities and creating a new way of seeing the object, now called the design-image. In the process the crossing of the languages of design (and tri-dimensional) and photography were consolidated through digital media. Trajectories woven between the lines of the drawing, the plots, overlays, mixtures, allowed to explore compositional variables in the space of construction, the seizure of the image by digital photography. The plots to infinity, build up false ceilings or limits through the line, tensioning and drawing, each assembly, new lands, fragments of a whole, creative possibilities and repetition. In practice, [between] crosses crosses generate linear mixtures of languages, materials and actions through the images. Among the procedures performed, the study covered the inset, the reasoning and reflection informed decisions in different authors, related to the specific use of the image on the visual and the reproducibility, repetition, time and space, the photograph and the productions that cover the bias of art and technology. The investigation led to the nearest recurring issues and concepts in contemporary art, contributing to the theoretical understanding of concepts and key considerations for research. / O estudo propõe criar uma obra-instalação, no âmbito das poéticas visuais. Os jogos combinatórios de imagens por meios digitais e analógicos (recursos tecnológicos) partem de desenhos de características lineares, construídos manualmente pela modelagem em arame onde o processo se efetiva na passagem entre a tridimensionalidade e a bidimensionalidade gerando possibilidades de criação e um novo modo de ver o objeto, agora denominado desenho-imagem. No decorrer do processo os entrecruzamentos das linguagens do desenho (tri e bidimensional) e da fotografia se consolidaram através das mídias digitais. As trajetórias tecidas por entre as linhas do desenho, as tramas, sobreposições, mesclas, permitiram explorar variáveis compositivas no espaço de construção, pela apreensão da imagem através da fotografia digital. Das tramas ao infinito, constroem-se limites ou falsos-limites através da linha, tensionando e desenhando, a cada montagem, novos territórios, fragmentos de um todo, em possibilidades de criação e repetição. Nessa prática, os [entre]cruzamentos lineares geram hibridações, misturas de linguagens, materiais e ações por entre as imagens. Dentre os procedimentos efetuados, o estudo abarcou os entremeios, as fundamentações e reflexões embasadas em diferentes autores, referentes às especificidades do uso da imagem na visualidade atual, bem como à reprodutibilidade, à repetição, ao tempo/espaço, à fotografia e às produções que abrangem o viés da arte e tecnologia. A investigação possibilitou uma aproximação de questões e concepções recorrentes na arte contemporânea, contribuindo para o entendimento teórico de conceitos e considerações fundamentais à pesquisa.