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Eicher 2020+Allison, Philip, Pye, Michael January 2012 (has links)
Investigating the Indian society, culture and truck market to develop a list of criteria (design brief) for an optimal truck for these markets. These criteria will be used as a starting point for the design process of designing the truck. Investigations in Sweden (at Volvo) and in India (at Eicher). Research conducted through design methods and interviews with stakeholders. It is the goal of this thesis to create two examples of what a domestically built truck for the Indian market could be.
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