Made available in DSpace on 2016-04-26T18:10:54Z (GMT). No. of bitstreams: 1 mestrado.pdf: 355799 bytes, checksum: 2eddd4ba116ae5953b4240649b3b5476 (MD5) Previous issue date: 2005-10-17 / The research The chronicle in the newspaper: a reading of Caio Fernando Abreu has the objective to understand and to clarify the possibilities of the chronicle as journalistic and literary sort, through the study of the chronicles of the brazilian Caio Fernando Abreu (1948 - 1996), published in the newspapers O Estado de S. Paulo and Zero Hora (Porto Alegre, RS), and congregated in the book Little epiphanys (Sulina). The choice of the author if must to the predominantly literary and confessional style that it prints to its texts and that they place it in the same aesthetic tradition of Clarice Lispector, chronicler of the Jornal do Brasil in years 70. Such style contrasts excessively with the journalistic language, evidencing the origin of the chronicle: french feuilleton, sort that inaugurated the relation between media and fiction in Latin America. In Brazil, the chronicle prospered as sort of the journalism and literature, typical ambiguity of the hybridism of sorts that is fruit of the tradition of the Latin American rupture. Characterized, generally, for light texts, mood and coloquial language associates to the daily one, the chronicle have in Caio Fernando Abreu a singular author, whose introspective look standes out the condition human being. If on the other hand, it incorporates the daily one in its narratives, for another one develops inners monologues replete of sensations and feelings, very distants of the characteristic mood and the slightness of the sort. To the one in them to lean over on its chronicles, our objective was to catch variations of the sort and, at the same time, to inside investigate the function played for the chronicle inside the newspaper, in that if it relates to the formation of public-reader for the proper printed publication and, parallel, for literature. For in such a way, we appeal to the literary, communication and the journalism theories explored by authors as Antonio Candido, Walter Benjamin, Leyla Perrone-Moisés, Roman Jakobson, Muniz Sodré and Maria Helena Ferrari. / A pesquisa A crônica no jornal: uma leitura de Caio Fernando Abreu tem o objetivo de entender e esclarecer as possibilidades da crônica como gênero jornalístico e literário, através do estudo das crônicas do gaúcho Caio Fernando Abreu (1948 1996), publicadas nos jornais O Estado de S. Paulo e Zero Hora (Porto Alegre) e reunidas no livro Pequenas epifanias (ed. Sulina). A escolha do autor se deve ao estilo predominantemente literário, intimista e confessional que ele imprime aos seus textos e que o colocam na mesma tradição estética de Clarice Lispector, cronista do Jornal do Brasil nos anos 70. Tal estilo contrasta sobremaneira com a linguagem jornalística, evidenciando a origem da crônica: o folhetim francês, gênero que inaugurou a relação entre mídia e ficção na América Latina. No Brasil, a crônica prosperou como gênero do jornalismo e da literatura, ambigüidade típica do hibridismo de gêneros que é fruto da tradição da ruptura latino-americana. Caracterizada, geralmente, por textos leves, humor e linguagem coloquial associados ao cotidiano, a crônica tem em Caio Fernando Abreu um autor singular, cujo olhar introspectivo ressalta a condição humana. Se por um lado, ele incorpora o cotidiano em suas narrativas, por outro desenvolve monólogos interiores repletos de sensações e sentimentos, bem distantes do humor e da leveza característicos do gênero. Ao nos debruçarmos sobre as suas crônicas, nosso objetivo foi o de captar as nuances do gênero e, ao mesmo tempo, perscrutar a função desempenhada pela crônica dentro do jornal, no que se refere à formação de público-leitor para o próprio veículo e, paralelamente, para a literatura. Para tanto, recorremos às teorias literárias, da comunicação e do jornalismo exploradas por autores como Antonio Candido, Walter Benjamin, Leyla Perrone-Moisés, Roman Jakobson, Muniz Sodré e Maria Helena Ferrari.

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El presente trabajo de investigación de carácter cualitativo aborda como idea central la presencia de la publicidad en el discurso periodístico de moda de las piezas informativas de la revista Cosas Moda. Se ha desarrollado un análisis de contenido sobre este caso en específico  relacionado a la problemática del mecanismo de publicidad encubierta. El contexto de la presencia de las marcas en las revistas especializadas en moda ha favorecido a la aparición de un fenómeno como la publicidad encubierta en el periodismo de moda a través de recursos como la hibridación del discurso y el brand placement. Esta situación se hace evidente en este tipo de publicaciones, a través de géneros periodísticos como el reportaje, la nota informativa y la entrevista, que tratan temas sobre moda, pero incorporan en su relato inclinaciones preferentes y valorativas por alguna marca y/o organización. / This qualitative research work presents as a central idea the presence of advertising in the fashion journalistic discourse of the informative pieces of the magazine Cosas Moda. A content analysis has been developed on this specific case related to the problem of the covert advertising mechanism. The context of the presence of brands in specialized fashion magazines has favored the appearance of a phenomenon such as disguised advertising in fashion journalism through resources such as hybridization of discourse and brand placement. This situation is evident in this type of publications, through journalistic genres such as the report, the informative note and the interview, in which topics about fashion are discussed, but which include in their story preferential and evaluative inclinations for some brand or organization. / Tesis

La presente tesis tiene como tema comparar los discursos periodísticos de “La República” y “El Comercio” en relación a la campaña municipal de la alcaldía de Lima el año 2018 y determinar si se utilizó la posverdad en las notas “informativas” digitales durante el último mes de la campaña electoral del 2018. Específicamente, se analizó el caso del candidato Ricardo Belmont, tratado por el diario “La República”, y del postulante Daniel Urresti, tratado por “El Comercio”. Del total de notas publicadas (62 sobre Urresti en “El Comercio” y 46 sobre Belmont en “La República”) solo se han considerado 5 notas “informativas” en cada caso, ya que son las únicas que manifiestan el desacuerdo que tiene el diario con el postulante en cuestión. Una lectura superficial podría hacer pensar que los periodistas que redactaron estas cinco notas pretenden ser neutrales. No obstante, el uso de palabras clave dentro del cuerpo del texto y los mecanismos utilizados en los discursos evidencia la presencia de la posverdad y así se explicita la postura crítica del medio frente al candidato. La conclusión principal es que los postulantes no fueron los favoritos de los diarios, pues su ideología y posición no era compartida por estos periódicos. En ese sentido la presente tesis, también, prueba que en los mencionados diarios, detrás de la apariencia de equilibrio informativo, se desarrollaron diversos mecanismos de la posverdad con el objeto de criticar y de desprestigiar a candidatos que no eran de su preferencia. / The subject of this thesis is to compare the journalistic speeches of “La República” and “El Comercio” in relation to the municipal campaign of the mayor of Lima in 2018 and determine if post-truth was used in the digital news reports during the last month of the 2018 electoral campaign. Specifically, were analyzed the case of the candidate Ricardo Belmont, treated by the newspaper “La República”, and the candidate Daniel Urresti, treated by “El Comercio”. Of the total notes published (62 on Urresti in “El Comercio” and 46 on Belmont in "The Republic") they have only been considered 5 ratings “information” in each case, as they are the only ones who express disagreement has daily with candidate in question. A superficial reading might suggest that journalists who wrote these five notes are intended to be neutral. However, the use of keywords within the body of the text and the mechanisms used in speeches showed the presence of posverdad and so the critical stance of the medium is explicitly against the candidate. The main conclusion is that the applicants were not the favorites of the newspapers, because their ideology and position was not shared by these newspapers. In this sense, the present thesis also proves that daily mentioned, behind the appearance of balance information, various mechanisms were developed posverdad order to criticize and smear were not candidates of choice. / Tesis

La presente tesis tiene como tema de estudio la construcción del discurso mediático en medios digitales. Se tomó como caso las publicaciones del diario El Comercio sobre coronavirus (Covid-19) en su versión digital (notas y videos) del 03 de enero (día que se publicó la primera nota sobre coronavirus) y el 26 de abril (día que terminaría la segunda extensión de la cuarentena en Perú). Se marcó el 26 de abril como fecha límite ya que ese día inició la recopilación y estudio de datos; las publicaciones posteriores quedan fuera de este análisis. El objetivo general es describir las características de la construcción mediática del coronavirus según el discurso expuesto por los canales digitales de El Comercio, estudiando las notas de su página web y videos en su canal de YouTube. El método empleado fue el análisis de contenido de una nota y un video por semana, y el conteo de publicaciones. El principal hallazgo indica que el discurso mediático del coronavirus fue cambiando, empezó como un tema anecdótico, lejano y con una publicación entre semanas hasta el otro extremo, siendo descrito con términos sensacionalistas y más de 100 publicaciones diarias. Los cambios en el discurso de El Comercio sobre el coronavirus guardaban relación con la expansión de contagios de Covid-19 desde China, pasando por Asia y Europa, llegando a Sudamérica y Perú, mostrando características más sensacionalistas (tratándose de un mismo tema) mientras más cerca se encontraba de Perú y luego cuando más contagios y fallecidos hubo entre peruanos. / The subject of this thesis is the construction of media discourse in digital media. The publications of the newspaper El Comercio about coronavirus (Covid-19) in its digital version (notes and videos) on January 3 (the day the first note on coronavirus was published) and April 26 (the day that would end) were taken as a case. the second extension of the quarantine in Peru). April 26 was set as the deadline since that day began the collection and study of data; subsequent publications are out of this analysis. The general objective is to describe the characteristics of the media construction of the coronavirus according to the speech presented by the digital channels of El Comercio, studying the notes on its website and videos on its YouTube channel. The method used was the content analysis of one note and one video per week, and the content of publications. The main finding indicates that the media discourse of the coronavirus was changing, it began as an anecdotal, distant topic and with a publication between weeks to the other extreme, being described with sensational terms and more than 100 daily publications. The changes in El Comercio's discourse on the coronavirus were related to the expansion of Covid-19 infections from China, through Asia and Europe, reaching South America and Peru, showing more sensationalist characteristics (dealing with the same topic) while more It was found nearby from Peru and then when there were more infections and deaths among Peruvians. / Tesis

El presente trabajo analiza el discurso de los programas periodísticos Beto a saber y 2020 sobre la construcción de la identidad de la denominada Generación del Bicentenario como actores en las protestas que ocurrieron durante la crisis política en noviembre del 2020 en el Perú. El propósito es identificar, desde ambos medios, las matices y diferencias que contribuyeron con la construcción de los actores mencionados. El análisis se conforma de la selección de tres programas de cada espacio periodístico. Para lograr los objetivos planteados, se emplea un método de investigación de tipo aplicada con enfoque cualitativo y de nivel descriptivo interpretativo. Con los resultados obtenidos se alcanza a descubrir y describir las particularidades en el modo de construir la identidad de los actores, es decir, de la Generación del Bicentenario en cada uno de los programas. Además, pone en evidencia criterios y percepciones de los enunciadores frente a esta problemática. / The present investigation analyzes the discourse of the journalistic programs Beto a saber and 2020 on the construction of the identity of the so-called Generación del Bicentenario (or Bicentennial Generation) as actors in the protests that occurred during the political crisis in November 2020 in Peru. The purpose is to identify, from both journalistic spaces, the nuances and differences that contributed to the construction of the aforementioned actors. The analysis is made up of the selection of three programs from each space. To achieve the proposed objectives, an applied research method with a qualitative approach and a descriptive-interpretive level is used. With the results obtained, it is possible to discover and describe the particularities in the way of constructing the identity of the actors, the Generación del Bicentenario (or Bicentennial Generation) in each of the programs. In addition, it highlights the criteria and perceptions of the enunciators in the face of this problem. / Tesis