Fifty well-educated consumers over 50 years of age selected print variables within the safety zone for optimal print presentation. A Typography Variable Score (TVScore) matrix based on deviations from optimal print was developed in order to provide a means of assessing consumer product instruction labels. There was a significant correlation between the TVScore and participants' ratings of ease of reading and attractiveness of 40 product instruction labels presented. A modified Miscue Analysis procedure was developed and used to assess the influence of typography on the ease of reading of labels with different typography and TVScores. Participants who read the label with most deviations from optimal print, and therefore the highest TVScore, made significantly more reading miscues. Typography of product instruction labels is an important feature for ease of reading. The Typography Variable Score provides a reliable means of predicting ease of reading for well-educated consumers over 50 years of age.

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No description available.

Just as coarse static on a radio station interferes with a listener's ability to discern the music being played, so do coarse visual background patterns interfere with a map reader's ability to read words on a map. This problem is especially prevalent when small budgets limit the cartographer to the use of commercially available, pre-printed areal patterns for black and white reproduction. This study investigates the effects of dot arrangement and dot density of two purchased, areal dot patterns, type size, type orientation, and letter case on word reading accuracy when words and dot patterns are viewed simultaneously. The emphasis of the study was on dot arrangement, comparing the readability of words presented with a controlled "geometric" dot arrangement and then with an experimental "scallop" dot arrangement. The remaining variables, included to simulate an actual map situation, were also analyzed. The primary null hypothesis, that dot arrangement does not make a significant differance in word reading accuracy regardless of dot density, type size, type orientation, and letter case, was rejected on the basis of the analysis results.

This study aims to define an architecture of opportunity within the context of everyday literacies. In the adaptation of an existing building, holding anonymity within the Pretorius Street skyline and the information overload, an architectural literacy should develop which promotes the continuation of the narrative of the city. Focussing on the re-use of space to connect with existing movement patterns, the investigation explores various forms of legibility to improve the everyday experience and awareness to the adaptation. Responding to the established nature of the city fabric, the investigation reveals the depths of a city block: exposing programmes, concealed spaces and layers of meaning which contribute to the notion of city as possibility. / Dissertation (MArch(Prof))--University of Pretoria, 2010. / Architecture / unrestricted

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This research investigates contemporary architecture's difficulty in distinguishing new civic buildings from commercial and other non-public building types. Historically, the desire to create a clear typological distinction for the civic has come and gone through periods of time and key practitioners. Through projects, the masters attempts to formulate strategies to speak of the civic in the contemporary condition. The research aims to consider architectural language and its use in the context of new public buildings to establish a sense of difference from dominant urban typologies, and be grounded within a contemporary reading of the civic. This project-based research features three principal resolved design projects - a Civic Centre in Mildura; Council Offices for the City of Hume, Broadmeadows; and a new 'civic school' in the Melbourne outer suburb of Mill Park. The design process undertaken for each project is subject to investigation of selected precedents, both contemporary and historical, and these are explored through an illustrated written chapter.

Thesis (M.S.)--Rochester Institute of Technology, 1987. / Typescript. Includes bibliographical references (leaves 67-70).

Thesis (Ph. D.)--Ohio State University, 2004. / Document formatted into pages; contains 275 p. Includes bibliographical references. Abstract available online via OhioLINK's ETD Center; full text release delayed at author's request until 2005 July 12.

Thesis (Ph. D.)--University of Wisconsin--Madison, 1969. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.