社群媒體創造了人們生活的新支點，也為文學發展注入新的元素，除了網路作家之外，對於傳統作家也悄悄帶來了影響。本研究目的有六：1.探討文學家經營社群網站的現況與動機。2.探討部落格與文學家的創作是否有關係及有何影響。3.探討Facebook與文學家的創作是否有關係及有何影響。4.探討文學家如何運用部落格、Facebook與讀者互動。5.探討文學家對於運用社群網站創作以及與讀者互動的看法。6.比較文學家部落格與Facebook之異同。 為瞭解資訊時代中部落格、Facebook等傳播媒體的變革是否為臺灣的文學家帶來創作上以及與讀者間互動的質變，本研究於經營部落格與Facebook的作家中各選取十位進行觀察並紀錄，紀錄表之項目主要由更新頻率、文章類型、文章內容題材、與讀者的互動、與文學社群的互動等五個面向延伸而來。 進行觀察後擬定訪談大綱，於部落格與Facebook中各邀請五名作家進行深度訪談，以獲取第一手資料。最後以觀察記錄與訪談資料進行分析。根據研究結果，可獲得以下結論： 一、 文學家經營部落格的原因與動機與其作品有明顯關聯；經營Facebook的原因與動機與其作品則無關聯。 二、 文學家經營Facebook的現況明顯較部落格熱烈與積極。 三、 部落格與Facebook皆與文學家之作品有顯著關聯。 四、 Facebook對文學家創作的影響力明顯大於部落格。 五、 文學家的部落格文章與其出版作品之風格基本上一致；而Facebook的文章風格則與其出版作品之風格有一致也有分歧。 六、 文學家運用Facebook與讀者的互動明顯優於部落格。 七、 文學家對於Facebook上創作文字的出版多抱持正面態度。 八、 文學家認為在網路上與讀者互動利多於弊，且多樂在其中。 九、 文學家認為Facebook相對於部落格在文學上具備更多新的可能。 / Social media had made the new point of human life; meanwhile, they inject new elements into the development of literature. Social media impact not only Internet writers but also traditional writers. There are six objectives of the research: 1. To investigate the current situations and the motivations of literature creators operating the social network sites. 2. To investigate the relations and the influences between blogs and literature creators’ writing. 3. To investigate the relations and the influences between Facebook and literature creators’ writing. 4. To investigate how literature creators interact with readers on blogs and Facebook. 5. To investigate literature creators’ opinions of writing on social network sites and the interaction with readers. 6. To compare the similarities and dissimilarities of literature creators’ blogs to Facebook. In order to realize whether blogs and Facebook changed literature creators’ way of writing and the interactions with the readers, the researcher selected ten writers each from blogs and Facebook to observe and record. Out of the 20 writers, there were five writers of blogs and five of Facebook interviewed under the qualitative research methods. The data were analyzed, and the results are as follows: 1. Literature creators’ motivations and reasons of managing blogs are significantly related to the works, whereas the motivations and reasons of managing Facebook are unrelated to the works. 2. The current situations of literature creators’ operation to Facebook are more active than blogs. 3. Both of blogs and Facebook are related to literature creators’ works. 4. Facebook’s influences on the literary creations are significantly greater than blogs. 5. The styles of literature creators’ posts on the blog are essentially consistent with the published works; however, the styles of literature creators’ posts on Facebook are partly consistent and partly divergent. 6. The interactions with readers through Facebook are much better than blogs. 7. Literature creators hold positive attitudes toward publishing their works post on Facebook. 8. Literature creators think that the advantages of interacting with the readers on the Internet outweigh the shortcomings, and most of them enjoy doing so. 9. Literature creators think that Facebook provides more literary possibilities than blogs.