Thesis--PlanA (M.S.)--University of Wisconsin--Stout, 1999. / Includes bibliographical references.

Thesis (PH.D.) -- Syracuse University, 2005. / "Publication number AAT 3207106."

Thesis (M.S. )--Kutztown University of Pennsylvania, 2006. / Source: Masters Abstracts International, Volume: 45-06, page: 2719. Typescript. Abstract precedes thesis as 1 leaf (iv). Includes bibliographical references (leaf 18).

Thesis (Ph. D.)--University of California, San Diego, 2008. / Title from first page of PDF file (viewed July 23, 2008). Available via ProQuest Digital Dissertations. Vita. Includes bibliographical references (p. 214-232).

El presente trabajo consta en implementar y desarrollar un emprendimiento de negocio con alto potencial de crecimiento y escalabilidad, apoyándonos con las nuevas tecnologías que el mundo nos brinda hoy en día. Nosotros tuvimos la libertad de formular el emprendimiento que nosotros consideramos posible, siempre y cuando éste cumpla con los requisitos legales, morales y teniendo en cuenta los principios de la Universidad Peruana de Ciencias Aplicadas. Nosotros optamos por desarrollar un producto tecnológico que consta de un collar con GPS para mascotas de 4 patas. Este producto fue desarrollado pensando en las personas que aman y cuidan a sus mascotas ya que existe el problema de que hoy en día se extravían al salir a la calle o son robadas; pues el dueño sufre y se preocupa por su mascota ya que muchos de ellos lo consideran como un miembro más de la familia. Este trabajo consta del desarrollo de los fundamentos principales de investigación, las validaciones del modelo de negocio para sustentar que es aceptado en el mercado, las ventas realizadas por medio del canal online, el desarrollo de plan operacional, el plan de recursos humanos, plan de marketing para incrementar las ventas e impulsar el producto, plan de responsabilidad social corporativa, las proyecciones financieras, el financiamiento a usar para desarrollar el negocio, sus respectivas recomendaciones al trabajo, y las conclusiones que hallamos. / The present work tries to implement and develop a business venture with high potential for growth and scalability, supporting us with the technology that the world offers us today. We had the freedom to formulate the endeavor that we consider possible, as long as it complies with the legal, moral and taking into account the principles of the Peruvian University of Applied Sciences. We chose to develop a technological product that consists of a collar with GPS for 4-legged pets. This product was developed thinking about the people who love and care for their pets since there is a problem that today they get lost when going out or got stolen and the owner suffers. The owners care for his pet because they consider them as family members. This work consists of the development of the main foundations of investigation, the validations of the business model to support that is accepted in the market, the sales made through the online channel, the operational plan development, the human resources plan, marketing plan to increase sales and boost the product, the corporate social responsibility plan, financial projections, the financing to be used to develop the business and their respective recommendations to the work and the conclusions we found. / Trabajo de investigación

Thesis (Ph. D.)--University of California, San Diego, 2008. / Vita. Includes bibliographical references. Also available online (fee-based); online preview of the thesis is also available at no cost.

Thesis (Ph.D.)--University of Nebraska-Lincoln, 2008. / Title from title screen (site viewed Dec. 15, 2008). PDF text: xvii, 303 p. : ill. (chiefly col.), maps (some col.) ; 11,682 KB. UMI publication number: AAT 3303651. Includes bibliographical references. Also available in microfilm and microfiche formats.

Researchers have examined the influence of entertainment companies' licensed media characters on children's diet and health. Conversely, limited empirical research exists on how food, beverage and restaurant companies use brand mascots to influence the dietary preferences and choices of children and their parents. This M.S. thesis is comprised of two studies that address this knowledge gap. The first study conducted a nutrient-profile analysis of 20 food, beverage, and restaurant products that use brand mascot marketing to children, whose companies are members of the Children's Food and Beverage Advertising Initiative (CFBAI), an industry self-regulatory program. Products were evaluated using seven nutrient-profile models or nutrition guidelines. Results showed that all twenty products that used brand mascots failed to meet one or more of the guidelines, especially for candy/sweets, children's meals, and snack foods. The second pilot study used Q methodology to explore the views of five child-parent dyads concerning the influence of brand mascots on their diet-related cognitive outcomes. Each child and one parent independently completed a demographic survey, a brand mascot and product association survey, and a card-sort with 48 brand mascot images to determine 'most-liked' versus 'most-disliked' mascots. Factor analysis identified three unique viewpoints that were shared by participants including: 1) Breakfast Cereal Animal Lovers; lover of mascots with eyes/hands of approval; and 3) human, hat-wearing mascot lovers. Participants associated 66 percent of products with the correct brand mascots. These results may inform policy-relevant recommendations to strengthen industry self-regulatory programs to create a more healthful childhood marketing atmosphere. / Master of Science / Researchers have examined the influence of entertainment companies’ cartoon media characters on children’s diet and health. Conversely, limited experimental research exists on how food, beverage and restaurant companies use brand mascots to influence the diets of children and their parents. This M.S. thesis comprises two studies that address this knowledge gap. The first study consists of an analysis of 20 food, beverage, and restaurant products that use unique brand mascots marketed to children, whose companies are members of the Children’s Food and Beverage Advertising Initiative (CFBAI), an industry self-regulatory program. Products were measured up to seven voluntary and/or mandatory nutrition guidelines. All twenty products that used brand mascots failed to meet one or more of the nutrition guidelines, and especially for candy/sweets, children’s meals, and snack foods. The second study used Q methodology to explore the views of five children and their parents (n=10) concerning how brand mascots influence their diet-related cognitive and behavioral outcomes. Children and one of their parents were asked to independently complete three activities: 1) demographic survey; 2) brand mascot and product association survey; and 3) a card-sort with 48 brand mascot images to determine “most-liked” versus “most-disliked” mascots. Factor analysis identified three unique viewpoints shared by participants regarding how brand mascots influence their dietary preferences, dislikes, and intergenerational marketing. Additionally, participants correctly associated 66 percent of products and their respected brand mascots. Results from both studies may be used to inform policy-relevant recommendations to strengthen industry self-regulatory programs such as the CFBAI.

abstract: This case study explores American Indian student activist efforts to protect and promote American Indian education rights that took place during 2007-2008 at a predominantly white institution (PWI) which utilizes an American Indian tribal name as its institutional athletic nickname. Focusing on the experiences of five American Indian student activists, with supplementary testimony from three former university administrators, I explore the contextual factors that led to activism and what they wanted from the institution, how their activism influenced their academic achievement and long-term goals, how the institution and surrounding media (re)framed and (re)interpreted their resistance efforts, and, ultimately, what the university's response to student protest conveys about its commitment to American Indian students and their communities. Data was gathered over a seven-year period (2007-2014) and includes in-depth interviews, participant observation, and archival research. Using Tribal Critical Race Theory and Agenda Setting Theory, this study offers a theoretically informed empirical analysis of educational persistence for American Indian students in an under-analyzed geographic region of the U.S. and extends discussions of race, racism, and the mis/representation and mis/treatment of American Indians in contemporary society. Findings suggest the university's response significantly impacted the retention and enrollment of its American Indian students. Although a majority of the student activists reported feeling isolated or pushed out by the institution, they did not let this deter them from engaging in other social justice oriented efforts and remained dedicated to the pursuit of social justice and/or the protection of American Indian education rights long after they left the in institution. Students exercised agency and demonstrated personal resilience when, upon realizing the university environment was not malleable, responsive, or conducive to their concerns, they left to advocate for justice struggles elsewhere. Unfortunately for some, the university's strong resistance to their efforts caused some to exit the institution before they had completed their degree. / Dissertation/Thesis / Doctoral Dissertation Justice Studies 2014

Identitetskommunikation är ett sätt för ett samhälle att berätta om sig själv och vad som finns att göra samt uppleva i deras samhälle. För att framföra identitetskommunikation för Blekinge skapade vi tre olika maskotar som är kopplade till VisitBlekinge, vilket är ett bolag som jobbar med besöksnäringen. Maskotarnas syfte är att spegla länet och dess kulturarv till turister, med målgruppen barnfamiljer, och skapa engagemang för att besöka naturen och testa olika aktiviteter. Detta har vi gjort genom att skapa maskotar som kan användas på VisitBlekinges hemsida, annonser och inlägg på sociala medier där de förmedlar information eller uppmuntrar till deltagande av olika evenemang. Karaktärerna togs fram genom att jobba med HIPO och genom att samla in information om Blekinges kulturarv och historia som sedan kategoriseras i olika grupper. Utformningen av karaktärerna togs fram genom konceptarbete där olika färger och karaktärens kläder testades vilket slutligen ledde fram till slutresultatet. Därefter validerades arbetet genom att jämföra maskotarna med liknande maskotar och liknande arbete. Resultatet utmynnade i tre maskotar i en förenklad men realistisk design. Två av maskotarna har ett flertal kopplingar till Blekinge och en av maskotarna har färre kopplingar. / Identity communication is a way for a community to tell about themself and what there is to do and experience in their community. To convey identity communication for Blekinge, we created three different mascots that are connected to VisitBlekinge, which is a company that works with the hospitality industry. The purpose of the mascots is to reflect the county and its cultural heritage to tourists, with the target group being families with children, and to create participation to visit nature and try different activities. This is done by creating mascots to be used on VisitBlekinge's website, advertisements and posts on social media where they convey information or encourage participation in various events. The characters were developed by working with HIPO and by collecting information about Blekinge's cultural heritage and history, which is then categorized into different groups. The design of the characters was developed through concept work where different colors and clothes were tested, which finally led to the final result. The work was then validated by comparing the mascots with similar mascots and similar work. The end result resulted in three mascots in a simplified but realistic design. Two of the mascots have several connections to Blekinge and one of the mascots has fewer connections.