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This master´s dissertation deals with the French compound words in ad text in the age of 70 years and after 2000. Dissertation is divided into two parts. The theoretical part describes the function of language in advertising, the levels of language, theories of advertising communication. Then, we defined the main elements of the magazine and compound words.In the second part, we continue with the analysis of lexemes stripped of Elle magazine, designed for both the period and taking into account promotional incentives for different types of compounds.

Circular words, also known as necklaces, are combinatorial objects closely related to linear words. A brief history of circular words is given, from their early conception to present results. We introduce the concept of a level word, that being a word containing a equal or roughly equal amount of each letter. We characterize exactly the lengths for which level square free circular words on three letters exist. This is accomplished through a modification of Shur’s construction of square-free circular words. A word on two letters is called a Frankel-Simpson word if the only squares it contains are 00, 11, and 0101. Using the result mentioned above and several computer searches, we characterize exactly the lengths for which circular Frankel-Simpson words exist, and give an example or construction for each. / Graduate

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陳世樂. / "2009年6月". / "2009 nian 6 yue". / Thesis (M.Phil.)--Chinese University of Hong Kong, 2009. / Includes bibliographical references. / Abstracts in Chinese and English. / Chen Shile. / Chapter 一、 --- 本論文之源起、目的及方法 --- p.1 / Chapter 二、 --- 作家與藝術家的文字與視覺藝術跨媒介合作 --- p.5 / Chapter 1、 --- 「一對一」式圖文並置形式 --- p.5 / Chapter 2、 --- 游移焦點、重組形式及重建意義與秩序 --- p.9 / Chapter 三、 --- 觀念藝術與香港藝術家作品 --- p.13 / Chapter 1、 --- 把文字放到最前線的「觀念藝術」 --- p.13 / Chapter 2、 --- 香港藝術家作品舉隅 --- p.17 / Chapter 四、 --- 小結一向外的臆測與內省的反思 --- p.21 / 圖錄 / 參考資料

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The main topic of this thesis is combinatorics on words. The field of combinatorics on words dates back at least to the beginning of the 20th century when Axel Thue constructed an infinite squarefree sequence over a ternary alphabet. From this celebrated result also emerged the subfield of repetition in words which is the main focus of this thesis. One basic tool in the study of repetition in words is the iteration of morphisms. In Chapter 1, we introduce this tool among other basic notions. In Chapter 2, we see applications of iterated morphisms in several examples. The second half of the chapter contains a survey of results concerning Dejean's conjecture. In Chapter 3, we generalize Dejean's conjecture to circular factors. We see several applications of iterated morphism in this chapter. We continue our study of repetition in words in Chapter 4, where we study the length of the shortest repetition-free word in regular languages. Finally, in Chapter 5, we conclude by presenting a number of open problems.

Previous behavioral and neuroimaging findings (Drivonikou, et al., 2007; Gilbert, et al., 2006; Tan, et al., 2008; Siok, et al., 2009) indicate that reaction times to targets in visual search are faster in the right than the left visual field when the target and distractor colors straddle a category boundary. This phenomenon is known as the lateralized categorical color perception, which supports the weaker form of Whorf’s hypothesis that linguistic information shapes color perception. Yet, these studies did not demonstrate a definite cause and effect relation between language and perception. The observed lateralized category effect of color perception may either rely on the individual’s innate color categories or his linguistic experience. In the present study, we used an intensive training method to study categorical perception (CP) of color. We aimed to show a definite causal relation between language and perception. In Experiment 1, 37 native Mandarin speakers were tested with a color discrimination task. We taught 20 participants four new linguistic items for the four stimulus colors which were initially from the same lexical category (two blues and two greens) whilst other participants did not learn any new color names. Performances between the two groups were compared before and after training. Experiment 2 was based on Zhou et al.’s (2010) behavioral study, in which we used the same training procedure and measured and contrasted 19 participants’ brain structure before and after training. In experiment 1, participants exhibited lateralized Whorf effect when performing the visual search task at the pre-training phase. After training, the experimental group successfully acquired the new color names, reflected by overall shorter reaction time and higher task accuracy, while the control group did not show significant difference in the performance across two phases. The improved performance of experimental group implicated that the newly learned categories altered participants’ color perception pattern. However, we failed to show lateralized Whorf effect at the post-training phase due to several experimental flaws. In Experiment 2, gray matter density is found to increase in color region of the left visual cortex after a short-term training (less than two hours). The data provided strong structural evidence for newly-learned categorical color perception and also suggested structural plasticity of the human brain. The results from this study indicate that language experience shapes perception, both functionally and structurally, after a period of learning that is much shorter than previously established (Draganski, 2004; Carreiras, et al., 2009; Trachtenberg, 2002). / published_or_final_version / Linguistics / Master / Master of Philosophy