The thesis, Indigenous language programming and citizen participation in Ugandan broadcasting: an exploratory study constitutes an analysis of the significance of policy on indigenous language programming in Uganda's broadcast media. The thesis is conceived broadly within a critical studies' framework. It emphasizes the role of the broadcast media in the public sphere, as well as policy on linguistic diversity in making the public sphere more accessible to the majority of Ugandans. Fundamental assumptions of the thesis are the following: * The imperatives of the market are in tension with the need to preserve a significant amount of indigenous language broadcasting in Uganda's broadcast media for purposes of diversity; * This tension can be discerned in the political-economic environment within which the broadcast media in Uganda have evolved and operate as well as in public debate on indigenous language programming in the broadcast media; * The current state of the media's structure, operation and regulation have their roots in Uganda's political history; and * Policy on the indigenous languages has a bearing on Ugandans' capacity to participate meaningfully in the democratic process via the broadcast media. The thesis documents key social, political and economic factors surrounding policy on indigenous language broadcasting in Uganda using interviews, an analysis of Uganda's political history as well as key legal documents related to diversity and participation. It documents public debate on the significance of language policy for the participation of Ugandans in the democratic process through the broadcast media and examines how changes in the structure and operation of Uganda's broadcast media, especially since the liberalisation of the airwaves in the early 1990s, are perceived by Ugandans to have affected their participation in the democratic process through the media. Finally the thesis makes recommendations for future communication policy with regards to the role of language in enhancing diversity and participation. / Communication Science / D.Litt. et Phil. (Communication)

When Sven Jerring passed away in 1979, he had been broadcasting for more than 55 years. He was the first true announcer; the first radio reporter. For decades, almost all important public events were broadcast to the Swedish public by Sven Jerring.The main object of this study has been to study Sven Jerring's broadcasting language over a period of some forty years in three different types of programme, thus to establish whether his use of language changed during that time, and whether differences exist with regard to the type of programme. Does his language progress from a more literary style to one of a more colloquial nature? The answer to this question was sought through the study of such aspects of usage that have traditionally been regarded as denoting a literary usage, and also through the study of usage in which a conflict exists between regional usage and Standard Swedish.The study of Jerring's language has been undertaken in the light of his own statements concerning language and the correctness of language. In an introductory chapter, his broadcasting language has been set against the general view of language in broadcasting circles.The study material consists of recordings taken from three types of programme that comprises elements of Jerring's repertoire over a long period: Barnens brevlåda (Bb) [Children's Letterbox], a programme in which Jerring reads from children's letters and in which children sing and perform; Vasaloppet (Vip) [The Vasa Race], a well-known cross-country skiing race held every year in Sweden; and football commentaries (Fo).The language used by the first radio announcers was correct and formally irreproachable. The announcer's pronunciation was regarded as being of great importance. Special haüäprov, voice tests, were employed as a means of ensuring that candidates for the job adhered to the accepted standard. New announcers seem not to have received any language councelling, whereas guest speakers did. The use of a script was the rule in all types of programme. Jerring was regarded highly by his colleagues for the painstaking preparatory work that he always did. The majority of his colleagues maintained that Jerring used key-words and occasional notes. His ability to improvise without losing the thread was stressed.In his statements concerning language, Jerring consistantly rejected vulgar forms, incorrect usage, and careless language usage.At first, Jerring used two pronunciation forms for the pronoun honom 'him': hânnâm (pronounced 3honom* with two short vowels) and honåm (pronounced 'huntom' with one long and one short vowel). The latter pronunciation does not appear in the material after 1944.The much-discussed subject pronouns de, di (pronounced 'dee*) and dom 'they' caused much trouble in broadcasting, the pronunciation dom being much questioned, despite the strong trend in colloquial usage to move from de to dom. Jerring was, during his entire career, a consistant di-user. The pronunciation of the object pronouns dem and dom 'them' both appear in his broadcasts from the 30's and 40's, whereupon dom becomes the only pronunciation.Jerring used to a surprisingly high degree the -es form of the present tense passive instead om the -s form. It is possible to discern a tendency in Jerring towards a gradual swing towards the -s form. Jerring often omitted the auxiliary verb ha 'have' in subordinate clauses. In the later material, the use of ha as auxiliary verb in subordinate clauses increases in the programme types Bb and Vip. Fo differs from Bb and Vip in the high frequency of incorrectly-constructed sentences (FelM). The incorrectness of these cases of FelM consists of the omission of the subject, which constitutes a natural economy with words in the style of commentary. Bb and Vip have a higher frequency of interjection macro-syntagms (IMS) and vocative macro-syntagms (TMS) than Fo.In conclusion, it may be stated that Sven J erring's broadcasting language did in some respects alter; the shift being towards a more informal and everyday usage. / digitalisering@umu

The thesis, Indigenous language programming and citizen participation in Ugandan broadcasting: an exploratory study constitutes an analysis of the significance of policy on indigenous language programming in Uganda's broadcast media. The thesis is conceived broadly within a critical studies' framework. It emphasizes the role of the broadcast media in the public sphere, as well as policy on linguistic diversity in making the public sphere more accessible to the majority of Ugandans. Fundamental assumptions of the thesis are the following: * The imperatives of the market are in tension with the need to preserve a significant amount of indigenous language broadcasting in Uganda's broadcast media for purposes of diversity; * This tension can be discerned in the political-economic environment within which the broadcast media in Uganda have evolved and operate as well as in public debate on indigenous language programming in the broadcast media; * The current state of the media's structure, operation and regulation have their roots in Uganda's political history; and * Policy on the indigenous languages has a bearing on Ugandans' capacity to participate meaningfully in the democratic process via the broadcast media. The thesis documents key social, political and economic factors surrounding policy on indigenous language broadcasting in Uganda using interviews, an analysis of Uganda's political history as well as key legal documents related to diversity and participation. It documents public debate on the significance of language policy for the participation of Ugandans in the democratic process through the broadcast media and examines how changes in the structure and operation of Uganda's broadcast media, especially since the liberalisation of the airwaves in the early 1990s, are perceived by Ugandans to have affected their participation in the democratic process through the media. Finally the thesis makes recommendations for future communication policy with regards to the role of language in enhancing diversity and participation. / Communication Science / D.Litt. et Phil. (Communication)

Made available in DSpace on 2016-08-03T12:30:56Z (GMT). No. of bitstreams: 1 Carlos Augusto Bonacorso.pdf: 429284 bytes, checksum: 28ad9640eac615dbe7c7388745ea55dd (MD5) Previous issue date: 2009-04-07 / The objective of this work is to rescue the main jingles used in the presidential electoral campaigns with direct vote in Brazil, under the optics of the propaganda and of the political-electoral marketing and inside of the social context of each time, trying to discover what they present in common. The idea is to describe the lyrics of the electoral music and as those lyrics they were used as advertising pieces in the electoral campaigns. To this, it will be made a rising and analysis in audio pieces in the phonographic, in the radio and TV history, in search of those music (jingles), telling the strategies used with those pieces. Researches bibliographical it will be made with the objective of knowing the social and political context of each time to compare the lyric and the rhythm used in each jingle.(AU) / O objetivo deste trabalho é resgatar os principais jingles utilizados nas campanhas eleitorais presidenciais com voto direto no Brasil, sob a ótica da propaganda e do marketing político-eleitoral e dentro do contexto social de cada época, procurando descobrir o que eles apresentam em comum. A ideia é descrever as letras das músicas eleitorais e como estas foram usadas como peças publicitárias nas campanhas eleitorais. Para tanto, será efetuado um levantamento e análise em peças de áudio na história fonográfica, na história do rádio e da TV, em busca dessas músicas (jingles), contextualizando e relatando as estratégias utilizadas com essas peças. Uma pesquisa bibliográfica será efetuada com o intuito de conhecer o contexto social e político de cada época, para comparar a letra e o ritmo utilizado em cada jingle.(AU)