In december 2019, the first cases of covid-19 were reported in Wuhan, China. Since then, the virus has spread rapidly around the world. In order to try to stop the spread of the virus, isolation has become actual. Except affecting the public health, the virus has caused deep traces in the global economy. A clear stock market fall on the Swedish stock exchange could be observed in February-March 2020. The financial crisis that has arisen is the first crisis many of the young investors, of the age 18–30 years old have to manage. Due to the economic crisis that has arisen, this study aimed to describe young investors' decision-making in the financial market during the period 1 January 2020 to 5 May 2020. The research question goes as follows: What factors influence young investors' decision-making in the financial market during an economic crisis? The study was conducted on the basis of the Theory of Behavioral Finance. This theory assumes that the individual's decision-making in the financial market is largely influenced by emotions and other psychological factors. Furthermore, the theory is based on a number of different assumptions about human psychological and behavioral phenomena that influence investment decisions. The procedure for conducting the study was to make a descriptive quantitative study. This meant that a questionnaire was passed on to young investors and that the answers were then compiled in diagrams and tables. The results indicated that the factors overconfidence, representativeness bias and anchoring bias seemed most likely to describe young investors' decision-making in the financial market during an economic crisis. At the same time, a reasonable interpretation seemed to be that herding behavior and risk and loss aversion cannot describe the young investors' decision-making to a large extent. The importance of mental accounting could not be determined in this context, as the answers received provided an incomplete basis for deciding this. To be able to draw conclusions about the role of mental accounting in decision-making, several issues that dealt with this would have been useful. One suggestion for continued research is to study other factors that may underlie young investors' decision-making during an economic crisis.

<p>Predmet ovog istraživanja je ponašanje donosilaca odluka u uslovima<br />neizvesnosti. Na osnovu sprovedene simulacije među subjektima i<br />dobijenih rezultata, cilj ove disertacije je da se utvrde dominantni<br />faktori prilikom poslovnog odlučivanja u uslovma kada donosiolac<br />poslovnih odluka ne raspolaže informacijama potrebnim za ispravno<br />donošenje odluka u trenucima kada njegova investicija ostvaruje<br />gubitak. Prilikom utvrđivanja sklonosti donosioca odluke u obzir je<br />uzet i pol donosioca odluke i poslovni status, kao i prethodno<br />iskazane sklonosti ka riziku.</p> / <p>The subject of this research is behavior of decision &ndash; makers in ambiguous<br />surroundings. Based on the simulation that was conducted among subjects<br />and results obtained from it, the aim of this dissertation is to establish<br />dominant factors that influence decision &ndash; making process in situations<br />where information neccesery for adequate decision &ndash; making are not<br />available to decision &ndash; makers in situations where decision &ndash; makers are<br />facing loss. Gender and employmet status were taken into consideration<br />during determination of decision &ndash; makers preferences, as well as their<br />previously exhibited risk preferences.</p>

Thesis (M.Sc.)--University of Alberta, 2009. / A thesis submitted to the Faculty of Graduate Studies and Research in partial fulfillment of the requirements for the degree of Master of Science in Agricultural and Resource Economics, Department of Rural Economy. Title from pdf file main screen (viewed on September 20, 2009). Includes bibliographical references.

Bakgrund: Efter många år av högkonjunktur är den svenska ekonomin prognostiserad att föras in i en lågkonjunktur under 2023. Hög inflation hanteras med stigande räntor vilket påverkar investerare på flera sätt, men det finns också en rad börspsykologiska faktorer som kan ha en inverkan på investerare och deras beslut. En åldersgrupp som aldrig investerat under en lågkonjunktur är generation Z. Det är därför intressant att undersöka hur börspsykologiska faktorer påverkar generation Z:s investeringsbeslut under ingången av en lågkonjunktur. Syfte: Syftet med arbetet är därför att undersöka och åskådliggöra vilka börspsykologiska faktorer som har en påverkan på generation Z:s beslutsfattande i ingången av en lågkonjunktur.  Metod: Studien har antagit en kvantitativ insamlingsmetod med en deduktiv ansats, detta genom en genomgripande litteraturstudie följt av en enkätundersökning. Analysen har antagit ett deskriptivt förhållningssätt men har också bestått av enkel linjär regression. Slutsats: Resultatet av undersökningen visar att det finns tendenser av samtliga börspsykologiska biaser i generation Z. Av regressionsanalysen att döma går det dock endast att utläsa signifikanta samband mellan biaserna overconfidence, herding behaviour och anchoring bias mot generation Z:s investeringsbeslut under ingången av en lågkonjunktur.

The purpose of this study is to examine the investment behaviour of women during the current recession and how demographic factors impact psychological biases related to investment behaviour. This research aims to examine the impact of age, marital status, education, income, cultural background and financial literacy on various biases such as overconfidence, confirmation bias, herding behaviour, representativeness bias, anchoring bias, risk- and loss aversion.  A questionnaire was conducted to collect data, resulting in a dataset of 558 observations. Using a deductive approach, based on theories of thirty-six hypotheses was tested using ordered logistic regression analysis. The primary findings revealed multiple connections between the demographic profiles of female investors and their investment behaviours, concerning psychological biases. Furthermore, this paper contributes to the ongoing debate about the relationship between investment behaviour and economic recession and provides stakeholders with valuable insights to tailor their communications and strategies to engage female investors. By analysing existing behavioural finance theories and empirical data, the study aims to improve understanding of women's investment preferences and attitudes across different demographic groups. Finally, the study aims to increase women's interest in managing their wealth and improving their financial decisions.