The aim of this work is to analyze the company Třinecké železárny and identify the causes of worsened economic outcomes. The analyzed period covers the years 2006 to 2010. For the needs of the work was prepared product analysis, SWOT analysis and financial analysis.

This thesis covers the topic of McDonalds marketing strategy on the Czech market. At the beginning of the thesis, McDonalds as a company is explored. The second part focuses on the market environment, which I have divided into the micro-environment and macro-environment. A SWOT analysis was carried out as part od the work. The third part describes the marketing strategy as well as the marketing mix. In conclusion, I analyze the marketing strategy and provide possible areas of improvement.

The aim of this Master's thesis is to conduct a strategic analysis of an agricultural cooperative "Zemědělské družstvo Dolní Újezd". The purpose is external and internal analysis which identifies opportunities and threats from environment of the company, strengths and weaknesses of the company and the gradual synthesis of knowledge in the form of SWOT analysis. The thesis is divided into two parts. The theoretical part describes several tools and techniques during making the strategic analysis. The concrete methods are applied out for chosen company in the practical part and the conclusion is formulated by the strategic recommendations of possible future progress of the company.

Thesis "Strategic Analysis of business" describes the evaluation of the strategy selected organization. Evaluation involves performing an optimization strategy. When the unsuitability of the current strategy of chosen organization followed by the entity proposing new solutions and strategies based on applied analysis. This solution should be offered to the owner or management of the organization. Processing includes theoretical and methodological part where, from the theoretical point of view it is described as the strategic analysis of the company and method of procedure. In practical this part is applied by theory and methodology of chosen organization, resulting from the specific strategies and findings.

Diploma thesis deals with strategic management of company development. The main purpose is suggestion of a strategic way to develop a small company. The aim of a theoretical part is to define an idea related to certain problematics, which helps in analytical and suggestional part of thesis. Analytical part has to define company potential and options of a work suggestions. The last part of diploma thesis is about formulation strategic measures which leads up to company development.

This Master's thesis deals with neural networks application possibilities in business proposal and its further implementation in real company. Resulting application is used to ease customer's choice of specific components. A Neural networks has been processed in development system of MATLAB.

This thesis focuses on the proposal of marketing strategy for the newly formed company WAXEXPERT s.r.o. engaged in cleaning car interiors. The theoretical part deals with marketing and marketing planning. In the practical part, are prepared concrete proposals marketing strategy and company presentations for customers.

At present, the domestic economy reverses, the unemployment rate and the painful index staysat a high level, but the mainland people have the high expense ability, as well as comes to go sightseeing the intense wish, finally in the folk and under the correlation field urging, the government opens Class Three, and Class Two of mainland public figure in January 5th, 2002 comes to go sightseeing, once thus caused highly concerned however afterwards proved, because the government implemented this policy beforehand to obtain the tacit understanding by Mainland China. Promotes in the Executive Yuan six years country developing plan, 2008 tourists increasing plan not only are the key projects, is demonstrated the government thinks highly of the degree, this policy executed opportunity is not high. However, if comprehensively opens the mainland public figure to come the conception which goes sightseeing to be able to realized, goes abroad day by day by mainland people wealthy deep goes sightseeing the traveling to dispatch the strength to say, comes to go sightseeing every year the population should be over five million people. The government in 2002, two significant policies which impels "the tourist multiplies plan", "opens the mainland people to come to go sightseeing plan", in impels the determination in the demonstration government which goes sightseeing, but this two policies success or not, the mainland china people must act the pivotal role. Based on the above research motive, goals of this research are: First, the realization the type of mainland tourist comes for sightseeing and traveling complaint processing. Second, the realization at present Taiwan policy regarding the mainland tourist the regulation stipulation and present situation analysis. Third, SWOT to analyze our country to the mainland tourism service quality, software and hardwar facility, provides the reference for domestic tourism.

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The troublesome Taiwan medical care system is at the brim of bankruptcy. The system was forced to control the growth of its pay to hospital, thus jeopardize the industry. Hospitals have to formulate strategies to respond to the environment changes, and to reshape themselves to be a ¡§future hospital¡¨. This dissertation is about the way for hospital management through diversification. Hospitals which I interviewed have positive attitudes to diversification, they think that it provide synergic effect for their business. Among the cases that I studied, diversification are made based on the hospital¡¦s core competences and always related to health care or medicine. Companies are always changing their business model to survive, learning more to reinforce their core competence, extending their competitive advantages to emerging industries, and so must the hospitals do. A SWOT analysis based on hospital J has been made, followed by feasibility study on the following questions: What are our advantages compared to competitors? What resources do we need for diversification? What resources can hospital J provide? Dose diversification generate synergic effects or decrease the hospital¡¦s value? What can we learn through diversification? The candidate businesses that I proposed for diversification are highly related to hospital J¡¦s core business and can be conducted by its existing human resources.A future core business is likely to be created through the extension of existing competitive advantages. Diversification by extension of related core business can be done through joint-venture, strategic alliance or synergistically merging. Diversification to less core business related area are arranged by co-operation with non-hospital company or recruiting new employee who have experience in the new field. There must be evaluation prior to diversification, hospitals diversify their businesses with different competitive advantages have different scenario. I hope that this dissertation can be a valuable reference to hospitals those have already made their diversification and those are under their way for diversifying their businesses.