M.Tech. (Construction Management) / The aim of the study was to assessment of the critical success factors of joint ventures in the South African construction industry. The study strived to further establish the benefits and sustainability of contractor joint ventures between established contractors and small and medium contractors in the industry. In undertaking the study, primary data relative to contractor joint ventures was obtained by means of an administered questionnaire to one hundred and twelve (112) contractor representatives in the South African construction industry that had partaken or had an involvement in a joint venture project, to both the established and small and medium contractors. The findings indicate that multiple factors lead to the successfulness of contractor joint ventures, among these however, the main factors found to be efficient planning, commitment, trust, communication and comprehension. Other findings included the main benefits of both emerging and established contractor as well as the factors that can be used to measure the success of joint ventures. The research limitations can be said to include the fact that the study focused only on contractors that had previously taken part in a joint ventures project in Gauteng.

Small and Medium enterprises (SMEs) play an important role as employers and in the economic growth of South Africa and in Africa as a whole. SMEs comprise over 90 percent of African business operations and contribute to over percent of African employment and GDP. SMEs sector has shown positive signs in South Africa, Mauritius and North Africa. SMEs constitute 95 percent of formal manufacturing activity in Nigeria. Senegal and Kenya have provided an environment which is conducive for SMEs (African Development Bank 2005). In August 2006, flood damage to small businesses and residential premises in the Nelson Mandela Metropolitan Area was estimated at R120million (SABC News 2006). The holding of an insurance cover by SMEs is crucial and beneficial to the economy and to the survival and success of the Small and Medium Enterprise sector. If a business has an insurance policy and a relationship with its insurer it becomes easier for the company to over come such a catastrophe. However, literature has shown that insurance companies are not willing to insure SMEs and it is the aim of this research to establish whether a relationship between the two constructs exists. An article entitled New Deal In The Offering for SMMEs, the author stated that the insurance industry prefer to deal only with established businesses (Mthimkhulu 2008). The aim of this research is to establish the importance of business relationship between Insurance companies and SMEs. The research will show how beneficial such a relationship is to both industries. The data for the research was collected through a survey type structured questionnaire that was developed and validated. The questionnaire was administered to the owners or managers of SMEs in the Nelson Mandela Metropolitan Area. The primary objective of this research was to establish whether SMEs in the Nelson Mandela Metropolitan Area have insurance policies for their businesses, and the results have shown that most of the SMEs in the Nelson Mandela Metropolitan Area do not have insurance policies for their businesses.

Co-creation has been conceptualized in a number of ways but is generally referred to as an ongoing partnership between a firm and stakeholders (i.e. consumers) to collaboratively identify and solve mutually beneficial issues. While current scholarship has deepened our knowledge about the process of including consumers in the co-production of value, much remains to be learned. This is particularly true with respect to the consumer behavior side of the discipline as it pertains to creativity and motivation. Thus, the focus of the following three essays is to investigate how customer participation in the ideation of products and advertising influences down-stream responses, depending upon an individual's regulatory focus. According to regulatory focus theory, individuals are motivated to pursue their goals based upon two distinct self-regulatory systems known as promotion and prevention. Promotion-focused consumers are most concerned with the achievement of accomplishments and aspirations, which often results in approach oriented behavior. In contrast, prevention focused individuals seek to avoid negative end states, such as losses, and therefore are concerned with their security, duties, and obligations, resulting in avoidance-related behavior. These two distinct motivational states influence the way these individuals approach creative goals, which shares commonalities with co-creation. By its very nature, the goal of co-creation is to develop novel output, which often requires creativity. However, the way promotion versus prevention consumers approach creativity significantly varies, and therefore, the purpose of the present research is to understand how regulatory focus interacts with co-creation across three specific contexts to influence consumer responses. Essay 1, titled "From Ordinary to Extraordinary: Using Analogies to Increase Consumer-Brand Outcomes," finds across two studies that when engaging in co-creation, promotion focused individuals have significantly greater purchase intentions if first given an analogical reasoning task prior to a co-creation activity. Prevention-focused consumers (who are often considered less creative) can also experience heightened creativity and purchase intentions if first primed with images having common ground (near analogies) as inspiration, compared to promotion individuals who need images with less common ground (far analogies). In addition, study 1 found that an analogical reasoning task produces ideas that are significantly more creative than providing no task, whereas study 2 finds that far visual analogies produce ideas that are significantly more creative than near analogies. Two post-hoc studies also provide additional insights. Essay 2, titled "Advertising Co-Creation to Decease Texting and Driving: A Regulatory Focus Perspective," demonstrates that co-creation and creativity can also be helpful within a social marketing context (i.e. texting and driving). Construal level theory is combined with regulatory focus theory to show how user generated advertisements about the dangers of texting and driving are more effective at decreasing harmful behavior than an ad that was not self-created. However, it depends upon who the advertisement is created for (i.e. social distance). Across 4 studies, essay 2 finds that a co-created advertisement, as opposed to an ad that was no self-created, is more effective at reducing cell phone related distracted driving because it encourages deeper processing of information which then increases mental imagery and advertisement believability. However, the effectiveness of a co-created ad for decreasing harmful texting behavior can be further enhanced by asking promotion focused consumers to create a socially far advertisement (i.e. ad for an average college student) vs a socially near advertisement (i.e. ad for best friend) for prevention focused individuals. Analytical vs. imagery processing are offered as explanations. Essay 3, titled "Regulatory Focus and Creativity: How an Episodic Induction Enhances Self-Perceived Levels of Creativity and Downstream Consumer-Brand Responses," explores the differences between prevention and promotion individuals pertaining to their self-views of creativeness and how this influences brand responses. Specifically, 5 studies demonstrate that promotion individuals have more positive brand responses (i.e. willingness to pay) when engaging in a creative brand encounter because they have more certainty in their own ideas which increases self-perceived level of creativity. However, prevention individuals can also experience positive outcomes by appealing to their episodic memory through a remembering the past task, which helps them to have more certainty in their own ideas which then increases self-perceived level of creativity. These positive outcomes can be further strengthened by prompting prevention consumers to remember a positive past experience. In summary, these three essays provide a solid foundation of how regulatory focus interacts with co-creation and creativity to influence down-stream responses. Essay 1 provides evidence for the merits of giving consumers a creative task that matches their regulatory focus prior to engaging in a creative brand encounter. Next, essay 2 explores how advertising co-creation can be an effective way of reducing texting and driving behavior among college students. Lastly, essay 3 examines how self-perceived creativity influences downstream brand responses depending upon one's regulatory focus.

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No description available.

Thesis (PhD)--Stellenbosch University, 2003. / ENGLISH ABSTRACT: For more than a decade there has been an economic need to mitigate the negative effects of the air transport industry's innate sensitivity to cyclical developments as well as the effects of its inherent lack of substantial profits. The past 20 years were additionally marked by a change in policy that prompted various countries to liberalise and privatise their civil passenger air transportation industry. At the same time, airlines' business ambitions became more global, tapping into markets beyond countries' or continents' main gateways. All three aspects started to change the pattern of airline competition and required new business models. Key features of airlines' novel business models are geographic expansion and thus market development. Global expansion strategies and market development activities in passenger air transportation are, however, not easily and fluidly executable. The airline industry is, to some extent, still nationally regulated, thus impeding passenger airlines from fully participating in the global market-scene and from freely entering promising geographies. Concomitantly, the competitive landscape in which scheduled passenger airlines operate changed drastically, with travel value chains occasionally undergoing revolutionary transformations on both the supply and the demand side. Finally, the air transport service reveals several peculiarities that impact its production, distribution and consummation. These characteristics have inspired the execution of novel forms of competitive strategies that are described and critically discussed in this dissertation. Within this context, a main root cause for passenger airline partnerships appears to be its continued regulation and the circumvention thereof through the horizontal joining of forces, thus emulating concentration tendencies that have long been a fixture in other globalising industries. Consequently, horizontal interairline partnerships were induced and identified as a key competitive device with which to weather the challenges of the new air transport rivalry structures, the increasingly deregulated environment, and the impediments of sustained market regulation. All major airlines are now involved in some type of horizontal collaboration. The spectrum of these linkages is wide and ranges from loose, unattached, operative agreements to long-term, far-reaching, strategic ones, the most salient forms and instruments of which are thoroughly scrutinised in this dissertation. This dissertation additionally presents the general core inducing economic drivers of carrier interrelationship, which are cost reduction, revenue generation and corporate power considerations. While these aspects offer a multitude of possible partnership forms and instruments, the bulk of airline linkages, however, is presently constituted of joint revenue generation and, consequently, jointly pursued marketing and market expansion goals. In view of these causes, the present dissertation engages in a profound discussion of the rationales behind interairline partnerships, their likely evolution and effects on management practice. Essentially, the key importance of airline partnerships in meeting basic economic imperatives on the one hand, while circumventing persistent regulation on the other, questions the sustainability of incumbent carriers' current business models. There are clear indications that a structured sequence of events in establishing interairline linkages is a key success factor for horizontal airline partnerships. However, the empirical examination of contemporary partnerships' governance structures and managerial practice strongly points to a lack of ample tools with which to establish airline partnerships, select the appropriate match between alliance goals and intensity, and govern alliances during their entire life-cycles. This drawback seems particularly unacceptable in view of the urgent requirement for more appropriate managerial practice in today's discontinuous air transport business environment, and speaks loudly of the need for a framework with which to enhance airline partnership output. Most ideally, a coherent, structured sequence of events should be followed in partnership formation, organisational set-up and management in order to bring an alliance to fruition. On this basis, the establishment of a collaboration governance organisation, adequately mirroring the specific partnership type and meeting the specific demands of all partners involved, is equally identified and described as a fundamental success driver in this dissertation. Further structural, organisational and functional issues thereafter need to be considered in order to transform the joint business venture of two horizontally allied carriers into a venture for mutual success. The most essential of these are introduced in this dissertation. Synergy plays a central role in this context. Synergy, as the overreaching intention and result of working together towards a common goal, must be anchored as a prime objective of all forms of partnership activities. Synergy through interfirm linkages can be derived from various collaborative areas and is greatly influenced by both internal and external factors. One gauge for synergy, in particular for the transformation of synergy potentials into synergy effects, is partnership intensity. The measurement of partnership intensity can be used to perpetually monitor the benefits of partnership activities. At the same time, inconsistent or uneven partnership intensity can indicate the existence of dissynergies or frailties in the alliance. The underlying theories of collaborative synergy generation, its main drivers and impediments, with particular reference to horizontal partnerships of scheduled passenger airlines, are explored in this dissertation. In recognition of the theoretical and practical background of airline partnerships and the acknowledged problems associated with their establishment and operation, the present dissertation proposes a novel model dynamically supporting the quest for synergy in airline interrelationships. Incorporating the goals of synergy generation and its continual measurement in interairline partnerships, the synergy audit is designed as a dynamic managerial tool. The synergy audit functions as a recurring device for unleashing all the positive partnership benefits of collaborative scope and width. It aids airline alliance management in transforming the desired benefits of partnership activities - synergy potentials - into real, tangible synergy effects during the entire partnership life cycle. The tool A.PIE (Airline Partnership Intensity Evaluator) supports the synergy audit and, which idiosyncratic to the airline industry, multidimensionally applies the deduced relationship of partnership intensity and synergy to the most salient partnership areas and functions. The present dissertation shapes understanding of the true drivers and complexities of today's airline partnerships. It proposes a circular, multidimensional and dynamic model, thus attempting to enhance the set-up, performance and output of horizontal airline collaboration. From this point of view it endeavours to fill the gap identified in contemporary airline partnership management and practice. / AFRIKAANSE OPSOMMING: Sien asb volteks vir opsomming

published_or_final_version / Business Administration / Master / Master of Business Administration

published_or_final_version / Business Administration / Master / Master of Business Administration

In this thesis we analyze the procurement process of buyers and supply decisions of manufacturers. Companies are looking for ways to decrease their procurement costs, which account for a large percentage of the supply chain costs. We study the effects of demand aggregation and collaborative procurement on buyers' profitability. First, we make a high-level analysis and consider a market with multiple buyers and suppliers where multi-unit transactions for multiple items take place. The procurement costs are effected by economies of scale in the suppliers' production costs and by economies of scope in transportation. We design buyer strategies that model different collaboration levels and assess the role of collaboration under varying market conditions. Next, we analyze the procurement process at a lower level and identify benefits of inter-firm collaboration among buyers who are potential competitors in the end market. We adopt a game-theoretic approach to explore the economics of the basic mechanism underlying collaborative procurement, and determine the conditions that makes it beneficial for the participants. Besides low procurement costs, important considerations in supplier selection are responsiveness and the reliability of the suppliers in meeting demand. Hence, manufacturers face the pressure for quoting short and reliable lead times. We cover several aspects of the manufacturer's problem, such as quoting reliable due-dates based on current workload in the system, maximizing profit considering the lateness cost incurred due to late deliveries, and deciding on the level of inventory to increase responsiveness. We employ a model where demand arrival and manufacturing processes are stochastic, and obtain insights on the optimal due-date quotation policy and on the optimal inventory level.

Thesis (doctoral)--Universität der Bundeswehr, 2007. / Includes bibliographical references (p. 239-253).