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The Global ETD Search service is a free service for researchers
to find electronic theses and dissertations. This service is
provided by the
Networked Digital Library of Theses and Dissertations.
Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
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Showing 1 to 1 of 1 (0.042 seconds)Spelling suggestions: "subject:"ehe powerpuff girls"" "subject:"ehe powerpuff pirls""
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The Powerpuff Girls vs. Sailor Moon : En jämförelse av två animerade barnprograms underliggande diskurser / The Powerpuff Girls vs. Sailor MoonLörtscher, Yasmin January 2014 (has links)
This study is about underlying discourses of two tv-series for children from opposite parts of the globe. Focus lays on which morals and values adults choose to teach children through popular culture, even on an unaware basis and how does differ, or not, between different societies. The theoretical framework chosen for this study are semiotics in combination with the concept of the gaze by Laura Mulvey. Semiotics is the study of signs and their underlying meanings constructed by society. By studying popular culture with the tools provided by semiotic analysis it is possible to discouver underlying myths, social constructions of society, that are reproduced over and over again to remain alive. Mulveys theory of the gaze is helpfull in the process of decoding those constructions to discover the dominant partys and norms represented. In this particular study underlying structures such as patriarcal power relations, unequality between the representation of different ethnicities and the consistent presents of the male gaze where discovered. The conclusions made are that some social constructions are more global then others and that popular culture in a high degree mirrors societies norms, preferences and values.
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