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Heritage tourism as a sustainable community tourism initiative: the case of managing and marketing Tai O in Hong Kong.January 2006 (has links)
Ng Kar Man Carmen. / Thesis (M.Phil.)--Chinese University of Hong Kong, 2006. / Includes bibliographical references (leaves 267-298). / Abstracts in English and Chinese. / ABSTRACT --- p.ii / ACKNOWLEDGEMENTS --- p.vii / LIST OF TABLES --- p.xv / LIST OF FIGURES --- p.xvi / Chapter CHAPTER 1 --- INTRODUCTION --- p.1 / Chapter 1.1 --- BACKGROUND OF HERITAGE TOURISM --- p.1 / Chapter 1.2 --- THE GROWTH OF HERITAGE TOURISM --- p.3 / Chapter 1.3 --- RESEARCH QUESTION --- p.6 / Chapter 1.4 --- CONCEPTUAL FRAMEWORK --- p.9 / Chapter 1.5 --- RESEARCH OBJECTIVES --- p.13 / Chapter 1.6 --- SIGNIFICANCE OF THE STUDY --- p.16 / Chapter 1.7 --- OUTLINE OF THE THESIS --- p.19 / Chapter CHAPTER 2 --- INTRODUCTION OF THE SITE --- p.22 / Chapter 2.1 --- SITE SELECTION CRITERIA --- p.22 / Chapter 2.2 --- BACKGROUND OF THE STUDY AREA --- p.24 / Chapter CHAPTER 3 --- LITERATURE REVIEW --- p.28 / Chapter 3.1 --- DEFINITION AND ELEMENTS OF HERITAGE --- p.28 / Chapter 3.1.1 --- Understanding heritage Demand --- p.29 / Chapter 3.1.2 --- Understanding heritage supply --- p.30 / Chapter 3.2 --- NATURAL AND CULTURAL HERITAGE AND THEIR DERIVATIVES --- p.32 / Chapter 3.2.1 --- Heritage tourism as a type of special interest tourism --- p.33 / Chapter 3.2.2 --- Assessing the supply of heritage tourism --- p.34 / Chapter 3.2.3 --- Different methods and criteria for assessment --- p.35 / Chapter 3.3 --- MARKETING HERITAGE TOURISM --- p.36 / Chapter 3.3.1 --- Understanding market segment and assessing heritage demand --- p.38 / Chapter 3.3.2 --- Understanding market segment and assessing heritage motivations --- p.39 / Chapter 3.3.2.1 --- The major motivations of heritage tourism --- p.40 / Chapter 3.3.2.2 --- Analyzing motivations of heritage tourism --- p.41 / Chapter 3.4 --- ASSESSMENT OF HERITAGE TOURISM DEMAND BASED ON PUSH AND PULL FACTORS --- p.43 / Chapter 3.4.1 --- What are push factors? --- p.43 / Chapter 3.4.1.1 --- The use of push factors in research --- p.43 / Chapter 3.4.2 --- What are pull factors? --- p.45 / Chapter 3.4.2.1 --- The use of pull factors in research --- p.45 / Chapter 3.4.3 --- Relationship between the push and the pull factors --- p.46 / Chapter 3.4.3.1 --- Researches utilizing both factors --- p.48 / Chapter 3.4.4 --- Images and perceptions influence over satisfaction in demand --- p.48 / Chapter 3.5 --- HERITAGE TOURISM MANAGEMENT --- p.50 / Chapter 3.5.1 --- Importance of heritage tourism management --- p.50 / Chapter 3.5.2 --- Different aspect of heritage management --- p.52 / Chapter 3.5.3 --- The relationship between management and tourism --- p.53 / Chapter 3.5.4 --- Objectives of tourism management --- p.54 / Chapter CHAPTER 4 --- METHODOLOGY --- p.56 / Chapter 4.1 --- INTRODUCTION --- p.56 / Chapter 4.2 --- ASSESSING THE MARKET DEMAND --- p.57 / Chapter 4.2.1 --- Data sources --- p.57 / Chapter 4.2.2 --- The questionnaire design --- p.58 / Chapter 4.2.3 --- Data Analysis --- p.59 / Chapter 4.2.3.1 --- Factor analysis --- p.59 / Chapter 4.2.3.2 --- Canonical correlation analysis --- p.59 / Chapter 4.2.3.3 --- Cluster analysis --- p.60 / Chapter 4.2.3.4 --- Discriminant analysis of motivation --- p.60 / Chapter 4.3 --- ASSESSING THE COMMUNITY´ةS ATTRIBUTE --- p.61 / Chapter 4.3.1 --- Data source --- p.61 / Chapter 4.3.2 --- Basic structure of the matrix --- p.62 / Chapter 4.3.3 --- Data interpretation --- p.64 / Chapter 4.4 --- ASSESSING THE COMMUNITY'S PERCEPTION AND CONCERN…… --- p.64 / Chapter 4.4.1 --- Data Source --- p.64 / Chapter 4.4.2 --- Questionnaire setting --- p.65 / Chapter CHAPTER 5 --- ASSESSMENT OF MARKET DEMAND --- p.68 / Chapter 5.1 --- INTRODUCTION --- p.68 / Chapter 5.2 --- THE SOCIO-DEMOGRAPHIC CHARACTERISTICS OF THE RESPONDENTS --- p.68 / Chapter 5.2.1 --- Nationality --- p.68 / Chapter 5.2.2 --- Gender --- p.68 / Chapter 5.2.3 --- age --- p.69 / Chapter 5.2.4 --- Education level --- p.69 / Chapter 5.2.5 --- Career --- p.69 / Chapter 5.2.6 --- Income level --- p.70 / Chapter 5.3 --- THE CONTEXT OF DEMAND --- p.72 / Chapter 5.3.1 --- Visitors motivation for travel --- p.72 / Chapter 5.3.2 --- Factor analysis of push and pull factors --- p.73 / Chapter 5.3.2.1 --- Factor grouping of push factors --- p.73 / Chapter 5.3.2.2 --- Factor grouping of pull factors --- p.75 / Chapter 5.3.3 --- Segmentation based on canonical correlation analysis --- p.77 / Chapter 5.3.4 --- Comparing the results generated by factor analysis and canonical correlation analysis --- p.79 / Chapter 5.3.5 --- Identification of market segment based on cluster analysis …… --- p.80 / Chapter 5.3.6 --- The discriminant analysis --- p.84 / Chapter 5.3.6.1 --- The general result from the discriminant analysis --- p.84 / Chapter 5.3.6.2 --- Discriminant functions,predicting power --- p.85 / Chapter 5.4 --- THE CONTEXT OF VISITORS' PERCEPTION --- p.86 / Chapter 5.4.1 --- VISITORS´ة PERCEPTION ON HERITAGE TOURISM --- p.86 / Chapter 5.4.2 --- Visitors´ة perception on the destination's image and attributes --- p.90 / Chapter 5.5 --- "VISITORS TRAVELING PATTERN: DURATION, TIME AND COMPOSITION" --- p.93 / Chapter 5.5.1 --- Visiting time --- p.93 / Chapter 5.5.2 --- Visiting component --- p.94 / Chapter 5.6 --- VISITORS SATISFACTION --- p.97 / Chapter 5.7. --- IDENTIFYING THE DIFFERENCES AMONG THE CLUSTERS AND THEIR IMPLICATIONS --- p.99 / Chapter 5.7.1 --- Difference among socio-demographic factors among the four clusters --- p.99 / Chapter 5.7.2 --- Difference in terms of the push factors --- p.101 / Chapter 5.7.3 --- Differences in terms of the pull factors --- p.103 / Chapter 5.7.4 --- Differences among traveling pattern --- p.105 / Chapter 5.7.5 --- Difference in perception --- p.105 / Chapter 5.7.6 --- Difference among satisfaction --- p.107 / Chapter CHAPTER 6 --- ASSESSMENT OF THE RESOURCES FOR HERITAGE TOURISM --- p.111 / Chapter 6.1 --- INTRODUCTION --- p.111 / Chapter 6.2 --- THE RESOURCE AUDIT --- p.111 / Chapter 6.3 --- ASSESSING THE TOURISM POTENTIAL OF EACH ASSET --- p.119 / Chapter 6.3.1. --- The promenade --- p.120 / Chapter 6.3.2 --- The General Rock --- p.123 / Chapter 6.3.3 --- The natural mangrove --- p.126 / Chapter 6.3.4 --- Chinese White Dolphin --- p.130 / Chapter 6.3.5 --- Hung Shing Temple --- p.133 / Chapter 6.3.6 --- Yeung Hau Temple --- p.136 / Chapter 6.3.7 --- Tin Hau Temple at Market Street --- p.139 / Chapter 6.3.8 --- Tin Hau Temple at San Tsuen --- p.142 / Chapter 6.3.9 --- Lung Ngam Monastery --- p.144 / Chapter 6.3.10 --- KWAN TAI TEMPLE --- p.147 / Chapter 6.3.11 --- Kwa Kwong Temple --- p.150 / Chapter 6.3.12 --- Fuk Tak Palace and the Door To Tei --- p.152 / Chapter 6.3.13 --- Museum --- p.154 / Chapter 6.3.14 --- Stilt-houses --- p.157 / Chapter 6.3.15 --- Disused salt pan --- p.161 / Chapter 6.2.16 --- Old Police Station --- p.164 / Chapter 6.3.17 --- Tai O Cultural Workshop --- p.167 / Chapter 6.3.18 --- Wing On Street --- p.170 / Chapter 6.3.19 --- Hand-pulled ferry --- p.173 / Chapter 6.3.20 --- Shrimp Paste Factory --- p.176 / Chapter 6.3.21 --- Tanka wedding ceremony --- p.179 / Chapter 6.3.22 --- Obelisk --- p.182 / Chapter 6.4 --- OVERALL TOURISM POTENTIAL --- p.190 / Chapter CHAPTER 7 --- LOCAL COMMUNITY'S ATTITUDE AND PERCEPTION --- p.196 / Chapter 7.1 --- INTRODUCTION --- p.196 / Chapter 7.2 --- DISTURBANCE CAUSED BY VISITATION --- p.196 / Chapter 7.2.1 --- Increasing traffic congestion --- p.197 / Chapter 7.2.2 --- Pressure on local facilities --- p.198 / Chapter 7.2.3 --- Destruction on heritage resources --- p.198 / Chapter 7.2.4 --- Over commercialization --- p.199 / Chapter 7.2.5 --- Littering --- p.199 / Chapter 7.2.6 --- Declining exotic ambience of the destination --- p.200 / Chapter 7.2.7 --- Noise pollution --- p.200 / Chapter 7.2.8 --- Air pollution due to increasing traffic --- p.201 / Chapter 7.2.9 --- Language and cultural conflicts --- p.201 / Chapter 7.3 --- BENEFITS BROUGHT BY THE VISITATIONS --- p.202 / Chapter 7.3.1 --- Allow younger generation to learn more about the destination's characteristics --- p.203 / Chapter 7.3.2 --- Devoting more resources to Tai o --- p.203 / Chapter 7.3.3 --- IMPROVING BUSINESS OPPORTUNITY --- p.204 / Chapter 7.3.4 --- PRESERVING THE TRADITION OF O --- p.204 / Chapter 7.3.5 --- Packaging to target foreign visitors --- p.205 / Chapter 7.3.6 --- Allow more people to get to know Tai O --- p.205 / Chapter 7.3.7 --- The role of government --- p.206 / Chapter 7.3.8 --- Increased unity of the local community --- p.206 / Chapter 7.3.9 --- Provision of job opportunities --- p.207 / Chapter 7.4. --- LOCAL PARTICIPATION ON TOURISM DEVELOPMENT --- p.208 / Chapter 7.4.1 --- Local community's perception on heritage tourism --- p.209 / Chapter 7.4.2 --- Willingness to participate in tourism development ofTai O --- p.210 / Chapter 7.4.3 --- Community's perception on initiatives to promote the site --- p.212 / Chapter CHAPTER 8 --- DISCUSSION: INTEGRATED FRAMEWORK ENGAGING MARKETING AND MANAGEMENT INITIATIVES --- p.216 / Chapter 8.1 --- INTRODUCTION --- p.216 / Chapter 8.2 --- THE GENERAL MARKET SITUATION --- p.216 / Chapter 8.2.1 --- Market share of different segments --- p.217 / Chapter 8.2.2 --- Identify the potential market --- p.218 / Chapter 8.3 --- ENHANCING THE POTENTIAL MARKET --- p.223 / Chapter 8.3.1 --- Provision of educational experience --- p.223 / Chapter 8.3.1.1 --- Opening the stilt-houses for visitation --- p.224 / Chapter 8.3.1.2 --- Stilt-houses for accommodation --- p.225 / Chapter 8.3.1.3 --- Resumption of hand-pulled ferry services to enhance unique experience --- p.227 / Chapter 8.3.1.4 --- Learning traditional cultural and practices --- p.228 / Chapter 8.3.1.5 --- Establishing eco and religious trails --- p.228 / Chapter 8.3.1.6 --- Better interpretative resources --- p.231 / Chapter 8.3.2 --- Promotional channel for the novelty seekers --- p.233 / Chapter 8.3.3 --- Education --- p.234 / Chapter 8.3.4 --- Mass media --- p.234 / Chapter 8.3.5 --- Memory enhancement --- p.235 / Chapter 8.4 --- IMAGE OF THE DESTINATION --- p.236 / Chapter 8.4.1 --- IMAGE AND SATISFACTION --- p.236 / Chapter 8.4.2 --- Appropriate image positioning --- p.238 / Chapter 8.5 --- INTEGRATING MANAGEMENT AND MARKETING INITIATIVES --- p.241 / Chapter 8.5.1 --- Managing the visitor flow and time of visit --- p.241 / Chapter 8.5.2 --- Selective promotional strategy and visitors' code of conduct --- p.243 / Chapter 8.6 --- EQUIP THE LOCAL COMMUNITY'S READINESS FOR PARTICIPATION --- p.244 / Chapter 8.6.1 --- Arouse the local concern towards management and sustainable tourism --- p.244 / Chapter 8.6.2 --- Equip local community for direct participation --- p.246 / Chapter 8.6.3 --- Equip the local community with a stable financial support --- p.247 / Chapter 8.7 --- GOVERNMENTAL EFFORT IN WIDENING THE ATTRIBUTES´ة ROBUSTICITY AND APPEAL --- p.249 / Chapter 8.7.1 --- Technical support from government --- p.249 / Chapter 8.7.2 --- Introducing a supportive government policy --- p.250 / Chapter CHAPTER 9 --- CONCLUSION --- p.252 / Chapter 9.1 --- SUMMARY OF RESEARCH FINDINGS --- p.252 / Chapter 9.2 --- LIMITATIONS --- p.260 / Chapter 9.3 --- RECOMMENDATION FOR FUTURE RESEARCH --- p.262 / Chapter 9.3.1 --- Applying the framework and methodology at potential sites --- p.262 / Chapter 9.3.2 --- Improving the matrix --- p.263 / Chapter 9.3.3 --- Categorize potential visitors --- p.264 / Chapter 9.3.4 --- The future direction of research --- p.265 / REFERENCES --- p.267 / APPENDIX 1 --- p.299 / APPENDIX 2 --- p.302 / APPENDIX 3 --- p.304
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The geography of tourist hotels in Beijing, ChinaZhao, Hongshen 01 January 1991 (has links)
This thesis, utilizing data obtained through the author's working experience and on extensive academic investigation, aims to establish and analyze the locational deficiency of some 100 foreign tourist hotels in Beijing and its origin. To do so, an optimal hotel location is first determined by analysis of social, economic, cultural and environmental features of Beijing in relation to the tourism industry.
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Planning for sustainable waterfront tourism in Hong KongWan, Hiu-wa, Eva., 溫曉華. January 2005 (has links)
published_or_final_version / Urban Planning / Master / Master of Science in Urban Planning
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Community participation in tourism: a case study from Tai O, Hong KongMak, Kwun-ling., 麥冠玲. January 2011 (has links)
published_or_final_version / Geography / Master / Master of Philosophy
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Analysis of public transport for urban tourism in ChinaYang, Yang, 杨洋 January 2010 (has links)
published_or_final_version / Transport Policy and Planning / Master / Master of Arts in Transport Policy and Planning
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Lei Yue Mun: rethinking tourismdevelopmentLee, Hau-pan., 李孝斌. January 2010 (has links)
In the past decade, the government has been planning to further develop Lei Yue Mun into a more popular tourist spot. Works had been carried out to beautify the public areas such as erecting signage and re-paving the streets and open spaces. However, emphasis has been put mainly on the image of “Seafood Paradise”. In 2003, new plan was announced by the Tourism Commission for discussion by the public. This proposal involves construction of new public landing facility, observation deck, new street paving and lighting, etc. But it seems that these proposals do not take into account the potential heritage resources of the area.
In fact, a substantial extent of the physical characters of this village can still be found even under such rapid urban development. It is partly due to the inaccessibility of the area and discontinuity with the larger urban core of Kowloon. In view of this, it is necessary to have a proper documentation of the historical development of Lei Yue Mun and to identify the values. Only through this historically grounded approach in introducing conservation principles and guidelines, that future development of the area can be made more successful in retaining its historical merits of the area.
The dissertation will examine the identified heritage resources in Lei Yue Mun and explores the current challenges and opportunities. / published_or_final_version / Conservation / Master / Master of Science in Conservation
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Developing sustainable cultural and heritage tourism in transitional China: a case study of BeijingCui, Yakun., 崔亞坤. January 2008 (has links)
published_or_final_version / Urban Planning and Environmental Management / Doctoral / Doctor of Philosophy
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China as an imaginal realm : a study of the representational framing of a nation in tourismHou, Chunxiao January 2010 (has links)
Over recent decades, China has opened up to the wider world in a myriad of ways. By 2020 – a decade hence – it will be transformed from its scarcely-visited-1980s self, to become the most visited nation on earth. It is therefore important to gauge how China is being represented through the immensely-powerful signifying practices of tourism. Predicated on the view that reciprocal understanding between China (or ‘the East’) has never been high with ‘the West’, this critico-interpretive study explores how China is symbolized / projected via the meditative agency of tourism – that is, by a collaborative projective Leviathan, which predominantly authorizes via longstanding eurocentric visions. Industrially-scripted representations of tourism are inspected regarding their normalizing (Foucauldian) capacity to naturalise certain visions of China’s inheritances and drawcards whilst unrecognizing / denying others. Underpinned by the multiple-truth-cognisance of social constructivism (especially that of Lincoln and Cuba), this emergent study is based upon Kincheloean bricoleurship. Initially seeking to crystallize found representational repertoires of / about ‘China’ by the use of multiple methods, it becomes – following difficulties in finding decision-takers who were both China-aware and active in such acts of signification (who could be both interviewed and work-shadowed) – an inquiry rescaffolded as a multiple-data-set exploration of worldmaking discursivity. The investigation makes critical use of Nyiri’s recent examination of the Chinese government’s ortholalia (i.e., its cultural authority) in regulating what China is and how it should be staged / performed / projected, and of various newspress articles on the late soft power articulation of both the nation’s forty-centuries of ‘brilliant history’ and its ‘sudden modern vitality’. The inquiry progresses by condemning the general and ubiquitous inadequacy of the twin fields of Tourism Management / Tourism Studies to school either practitioners or researchers as Confucian-style organic intellectuals, able to comprehend the international economic foundations of tourism, yet also appreciate its deep cultural, political, and psychic rhizomata. It culminates in the development of an ‘organic intellectual’ research agenda (after Venn), signposted to direct immediate but longrun inspection of these Foucauldian / Confucian acts of the ongoing (?) normalized or compossible (cogenerative) worlding of China.
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Tourism and transportation in Hong KongLau, Pui-shuen, Julie., 劉珮璇. January 2002 (has links)
published_or_final_version / Transport Policy and Planning / Master / Master of Arts in Transport Policy and Planning
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Opportunities and constraints of heritage tourism development in Hong Kong: a case study of Kam TinLo, Lap-bong, Raymond., 盧立邦. January 2003 (has links)
published_or_final_version / abstract / toc / Geography and Geology / Master / Master of Philosophy
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