Berlin, Humboldt-Universiẗat, Masterarbeit, 2007. / Online-Ausg. im Internet.

quot; Organisational critical activities quot; (OCAs) are activities which must be conducted by the organisation constantly in order to be successful in the industry. They are recognised as being essential to short, medium, and long-term success in that industry, have been significantly resourced and receive regular senior management monitoring and direction. Although these activities are extremely important, some empirical studies have shown that they are not well supported by organisations, particularly in the area of Web support. This thesis develops an evaluation methodology called the quot;organisational critical activity Web support evaluation methodology quot; (OCAWSEM) which can be utilised to elicit OCAs from organisations, evaluate whether an organisation acutes; OCAs are being supported by its Web site, and provide guidance on how the organisation can improve its Web site. To develop the OCAWSEM, this thesis reviews the relevant literature and proposes a prototype OCAWSEM. A new iterative case design (ICD) approach has been used in order to further develop the prototype, and then to test the improved OCAWSEM. The selected field cases were eight universities in New Zealand. In total, 43 semi-structured interviews were conducted with senior teams, middle level managers, and Web teams. A systematic review of these universitiesacute Web sites was performed from the provideracutes, rather than the useracutes perspective. The outcome shows that the Developed OCAWSEM is a valid and reliable methodology for the evaluation of the support for OCAs from Web sites in the universities in New Zealand. This thesis provides useful lessons, drawn from the development and testing processes, as the basis from which to develop more specific OCAWSEMs for use in other organisational and industry contexts. Both practitioners and academicians can gain a deeper understanding of the notion of OCAs, better elicit OCAs from management, conduct Web site evaluations, and discuss the support of the Web sites for the OCAs.

This study evaluates the content coverage of Google Scholar and three commercial databases (Arts & Humanities Citation Index, Bibliography of the History of Art and Art Full Text/Art Index Retrospective) on the subject of art history. Each database is tested using a bibliography method and evaluated based on Péter Jacsó’s scope criteria for online databases. Of the 472 articles tested, Google Scholar indexed the smallest number of citations (35%), outshone by the Arts & Humanities Citation Index which covered 73% of the test set. This content evaluation also examines specific aspects of coverage to find that in comparison to the other databases, Google Scholar provides consistent coverage over the time range tested (1975-2008) and considerable access to article abstracts (56%). Google Scholar failed, however, to fully index the most frequently cited art periodical in the test set, the Artforum International. Finally, Google Scholar’s total citation count is inflated by a significant percentage (23%) of articles which include duplicate, triplicate or multiple versions of the same record.

This thesis focuses on web site evaluation by using structural evaluation and scope of business based content comparison. Firstly, web site measurement techniques and evaluation methods are reviewed. Then a structural evaluation and content comparison method introduced. This thesis also includes a web based implementation of these methods for evaluating web sites which is partially automated for structural evaluation method.

Please read the abstract in the section 00front of this dissertation. Copyright / Dissertation (MCom)--University of Pretoria, 2010. / Marketing Management / MCom / Unrestricted

Importance of web services increases as the technology improves and the need for the challenging e-commerce strategies increases. This thesis focuses on web market analysis of web sites by evaluating from the perspectives of static, dynamic and content. Firstly, web site evaluation methods and web analytic tools are introduced. Then evaluation methodology is described from three perspectives. Finally, results obtained from the evaluation of 113 web sites are presented as well as their correlations.

This study investigates the usability of the South African Super 14 Rugby franchise web sites. Web site usability is a measure of a web site user’s experience when visiting a web site. A web site user’s experience will determine how well a web site’s goals are achieved. The relevant web site goals are, having as many visitors as possible, both unique visitors and repeat visitors, and ensuring that those visitors stay on the web site for as long as possible. This study uses data generation method triangulation to enhance the validity of the findings. The data generation methods are an e-mail questionnaire survey and an expert group consensus method called the Delphi Method. This study shows that within each web site and across all five web sites, there is poor usability consistency. Management guidelines and recommendations for improvements to these web sites are presented, so that the web site goals can be achieved. / Computer Science / M.Sc. (Information Systems)

This study investigates the usability of the South African Super 14 Rugby franchise web sites. Web site usability is a measure of a web site user’s experience when visiting a web site. A web site user’s experience will determine how well a web site’s goals are achieved. The relevant web site goals are, having as many visitors as possible, both unique visitors and repeat visitors, and ensuring that those visitors stay on the web site for as long as possible. This study uses data generation method triangulation to enhance the validity of the findings. The data generation methods are an e-mail questionnaire survey and an expert group consensus method called the Delphi Method. This study shows that within each web site and across all five web sites, there is poor usability consistency. Management guidelines and recommendations for improvements to these web sites are presented, so that the web site goals can be achieved. / Computer Science / M.Sc. (Information Systems)