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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
11

Russian consumer attitudes toward American advertising /

Wilson, Nancy Fraser. January 2002 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 2002. / Typescript. Vita. Includes bibliographical references (leaves 323-336). Also available on the Internet.
12

Russian consumer attitudes toward American advertising

Wilson, Nancy Fraser. January 2002 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 2002. / Typescript. Vita. Includes bibliographical references (leaves 323-336). Also available on the Internet.
13

Ren shi guang gao bei hou de wen hua jia zhi guan : yi nei rong fen xi tan tao Zhongguo da lu ji Xianggang de hu fu / hua zhuang pin za zhi guang gao zhong biao da de "yang hua" jia zhi /

Xiao, Yunqi. January 2005 (has links) (PDF)
Thesis (M.A.)--Hong Kong Baptist University, 2005. / Dissertation submitted to the School of Communication. Includes bibliographical references (leaves 45-49).
14

Die deutsche und tschechische Werbesprache : verbale Strategien in deutschen Slogans und ihre Parallelen in der tschechischen Werbung /

Jilkova, Hana. January 2007 (has links)
Habilitation - Südböhmische Universität, Ceske Budejovice, 2007. / Includes bibliographical references (p. 391-399).
15

The impact of cultural and market distance on international advertising a content analysis of magazine advertising from US, Japan and Korea /

Kim, Yoo-Kyung. January 1996 (has links)
Thesis (Ph. D.)--Syracuse University, 1996. / Vita. Includes bibliographical references (leaves 229-237).
16

A smokin' good ad how efficacy and emotional tone interact in anti-smoking messages /

Miles, Stephanie. January 2008 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2008. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on September 8, 2008) Includes bibliographical references.
17

Market share vs. market size effects of advertising : analysis of market structure /

Girnius, Audrius. January 2003 (has links)
Thesis (Ph. D.)--University of Chicago, Dept of Economics, August 2003. / Includes bibliographical references. Also available of the Internet.
18

The effects of subliminal messages in print advertisements /

Wilfong, Jamie Lynne. January 2002 (has links)
Thesis (B.S.) Magna Cum Laude--Butler University, 2002. / Includes bibliographical references (leaves 23-24).
19

What lies beneath the milk mustache? : rhetorical analysis of the "got milk?" advertising campaign /

Vassilieva, Ekaterina, January 2004 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2004. / Typescript. Includes bibliographical references (leaves 77-80). Also available on the Internet.
20

Physiological measures of advertising effectiveness : a theoretical and empirical investigation /

Hensel, James Stephen, January 1970 (has links)
Thesis (Ph. D.)--Ohio State University, 1970. / Includes bibliographical references (leaves 149-156). Available online via OhioLINK's ETD Center.

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