1 |
Le contrôle des risques psychosociaux : réponses organisationnelles dans un nouveau champ institutionnel / The control of psychosocial risks at work : organizational responses in a new institutional fieldVuattoux, Jean-Christophe 08 December 2016 (has links)
Les risques psychosociaux (RPS) représentent aujourd’hui pour les organisations un enjeu majeur aussi bien pour la santé psychosociale des salariés que la santé économique de l’entreprise. Leur difficile prise en compte s’explique par des dispositifs de gestion des risques et de la santé et sécurité au travail inadaptés à cette nouvelle famille de risques. Leur relative invisibilité aux yeux des décideurs s’explique également par une approche des RPS principalement centrée sur l’individu et qui ne questionne pas l’organisation. Cette thèse propose plusieurs réflexions et travaux en contrôle de gestion qui conduisent à la modélisation d’un instrument de gestion des RPS mieux à même de prendre en compte leur dimension organisationnelle, et s’inscrivant dans les multiples attentes de l’organisation et de son environnement. En s’appuyant sur les théories néo-institutionnelles, une nouvelle lecture du processus d’institutionnalisation dans un champ organisationnel en phase de structuration est éprouvée à la lumière des récentes attentes qui s’imposent aux organisations quant à la prévention des RPS et des réponses qu’elles peuvent apporter. Les multiples rôles joués par les instruments de gestion dans ce processus sont déterminants pour l’aboutissement de ce processus. Cette thèse se veut une première contribution à un futur contrôle de gestion des RPS, fondement de politiques de prévention en amont des effets sur la santé des salariés. / Today, psychosocial risks at work (PSR) are major challenges for organizations, both for the employee’s psychosocial health and for the company’s economic health. But current risk management and occupational health and safety devices are inadequate for this new class of risk. That explains the difficulty organizations have with taking them into account. PSR remains quite invisible for managers because the usual risk assessment focuses on the individual and does not call the organization into question. This doctoral dissertation offers several reflections and management control projects that lead to modelling a tool for managing RPS. This tool integrates their organizational aspects and incorporates the many expectations of organizations and their environments. Based on neo-institutional theories, we propose a new reading of the institutionalization process in an organizational field undergoing structuration. This view is proven to work in light of new health care expectations organizations have and the responses they may deliver. Management tools play multiple yet decisive roles in defining the institutional process. This thesis aims to contribute to the future of RPS management, which might help shape a prevention policy based prior to when the effects on workers’ health appear.
|
2 |
De la relance multicanal du client fidèle à la performance commerciale des enseignes de ditribution spécialisées. / From the multi-channel relaunching of the loyal customer to the commercial performance of specialized retails.Méral, Hélène 14 December 2018 (has links)
Dans un contexte de développement des stratégies marketing multi-canal lié principalement à l’évolution constante de l’outil Internet et des nouvelles technologies de diffusion (Dupuis, Prunet, 2001 ; Dabholkar, 1996), il convient de mieux comprendre les effets de ces stratégies sur la performance commerciale de l’entreprise via le processus de fidélisation client. Ainsi, ce projet de recherche propose d’investiguer, à travers diverses études quantitatives l’effet les relances multi-canal sur la fidélité envers les enseignes à travers une opération "chèque fidélité". l'étude permettra de construire un modèle de référence dont la duplicité sera vérifiée afin d'être exploité sur plusieurs secteurs d'activité commerciale. / In a context of development of the multi-channel marketing strategies bound mainly to the constant evolution of the Internet tools and the new technologies of distribution (Dupuis, Prunet, on 2001; Dabholkar, on 1996), it is advisable to understand the effects of these strategies on the companies' commercial performance through the process of customer loyalty development. So, this research project suggests investigating, through diverse quantitative studies, the effect the multi-channel relaunchings on loyalty programs to signs through an operation "check". The study will allow to build a benchmark model which the duplicity will be verified to be exploited on several business sectors.
|
3 |
"World-Class" Entertainment: Producing Cosmopolitan Cultural CapitalMelton, Elizabeth Michael 03 October 2013 (has links)
This thesis is a multi-sited survey providing insight into integral performing arts institutions and how they engage in the distribution of cosmopolitan cultural capital to middlebrow audiences. It additionally provides a taxonomy of the different types of performances present across three sites: MSC OPAS, Arts Midwest, and the Association of Performing Arts Presenters’ Annual Conference in New York (APAP/NYC). My research methods include ethnography, interviewing, and textual analysis, but my investigation of these sites began with several leading questions: How do audiences read live performances for cosmopolitanism? How is that cosmopolitanism produced in key performing arts organizations? How is performance both a product that is marketed to venues and audiences and the means of marketing itself?
Cosmopolitanism is an integral component to marketing, delivering, and enjoying live touring commercial performances. Performing arts presenters like OPAS, and presenting organizations, including Arts Midwest and APAP, engage cosmopolitanism on multiple levels as they work to provide regional audiences with otherwise unattainable “world-class” performances. Cosmopolitanism is present and presented every step of the way and the industry continues to advance cosmopolitan goals. This works shifts from analyzing cosmopolitan tourists to understanding touring cosmopolitanism because touring performances provide cosmopolitan cultural capital to community audiences located outside these urban centers. Touring performances provide opportunities for residents outside large metropolitan areas to engage in a global culture of performance and insert themselves into an imagined community of cosmopolitans. This is due in part to touring artists who deliver “world-class” performances to audiences that would otherwise entirely lack a connection to arts opportunities that accompany metropolitan centers and cosmopolitan communities.
Cosmopolitanism is operationalized in performances of rurality, organizational culture and sociability, and exoticizing marketing strategies. I not only explore how cosmopolitanism is operationalized across these sites, but also how performance, in several of its variations, is operationalized, negotiated, and, of course, presented. More specifically, I examine artistic, interpersonal, organizational, and economic performances, as they are present across the three sites.
|
Page generated in 0.0932 seconds