As the population increases, the pressure on urban development is increasing. One of the strategies to meet this challenge, is by densification. But in order to provide the city sufficient community service, the municipality has to try innovative solutions. A potential solution is the utilization of premises and resources, and flexible use. Considering this, the municipality in Eskilstuna has recently launched a project to investigate opportunities for a Culture House in combination with a Congress Hall. The idea is that the needs will be co-located and utilized. The purpose of this work is to develop a program plan for the project in Eskilstuna, based on a given location and providing activities. The program plan should be partly based on an investigation of which activities that are able to share premises. The frames for the real project are not yet set, which means that this work is to be considered as a hypothesis. The methodology for the work can be described as a qualitative and combined methodology. The main structure consists of the literature Idea Work, supported by complementary methods for data collection and site analysis. Based on the investigation, the central location and its extensive content, a large volume was created that should be integrated and illustrative at the same time. The internal structure should satisfy the individual needs of the business, the need for shared utilization, and the existing movement in the neighborhood. The entrances and the passage on the first floor of the building consists of a high-ceiling atrium, which will give a public and transparent feeling. The organic form will contribute to the visualization in the rectilinear city and the verticality will give height in the façade. The vertical divisions have a rhythm that will reflect the musical content inside the building. The program schedule is preliminary and not detailed, but gives an initial picture of how a cultural house in combination with Congress can take place at the chosen site. Further studies need to be done, both in the study of utilization and the design. The conclusion is that opportunities for shared exploitation exist within the framework studied. However, the project has been complex. The study of shared exploitation combined with the extensive content of the cultural center makes the detail level low. There is also a general limitation in the form of support and strategies in the field of program work in co- operation projects with shared premises, which would be interesting to look at in continued work. / I takt med att befolkningen ökar, ökar trycket på utvecklingen av städerna. En av stretegierna för att möta detta är förtätning. Men för att en tät stad ska kunna erbjuda tillräcklig samhällsservice krävs att kommunen testar innovativa lösningar. En potentiell lösning är samnyttjande av lokaler och resurser. I ljuset av detta har Eskilstuna Kommun nyligen startat ett projekt där möjligheter för ett Kulturhus i kombination med kongresshall ska utredas. Tanken är att behoven ska samlokaliseras och samnyttjas. Detta arbete syftar till att ta fram en programskiss för projektet i Eskilstuna, utifrån en given plats och givna verksamheter. Programskissen ska delvis präglas av en utredning om vilka verksamheter som har möjlighet att samnyttja lokaler. Ramarna för det verkliga projektet är ännu inte satta, vilket gör att detta arbete är att betrakta som en hypotes. Metodiken för arbetet kan beskrivas som en kvalitativ och kombinerad metodik. Huvudstrukturen utgörs av litteraturen Idea Work, som stöttas av kompletterande metoder vid insamling av data och vid platsanalyser. Utifrån utredningen, den centrala placeringen och dess omfattande innehåll skapades en stor volym som ska vara integrerad och åskådlig på samma gång. Den inre strukturen ska tillfredsställa verksamheters enskilda behov, samnyttjandets behov, samt den befintliga rörelsen i kvarteret. Stråket på byggnadens första plan utgörs av ett atrium med högt i tak, som ska ge en publik och transparent känsla. Den organiska formen ska bidra till åskådligheten i den rätlinjiga staden och vertikaliteten ska ge spänst åt fasaden. De vertikala indelningarna har en rytm som ska återspegla husets musikaliska innehåll. Programskissen är preliminär och inte detaljerad, men ger en initial bild av hur ett kulturhus i kombination med kongress kan ta form på den utvalda platsen. Vidare studier behöver göras, både inom studien om samnyttjandet samt gestaltningen. Slutsatsen blir att möjligheter till samnyttjande finns, inom de ramar som studerats. Projektet har dock varit komplext. Studien om samnyttjandet i kombination med kulturhusets omfattande innehåll gör att detaljnivån är låg. Det finns också en begränsning i form av stöd och strategier i frågan om programarbete vid samnyttjansprojekt, vilket skulle vara intressant att titta på i ett fortsatt arbete.

The aim was to propose a study of the Moravian Wine Center. It is a hotel with a congress, wellness and wine lounge. This newly designed hotel is located in an area called Hrůdek in the cadastral area of Velké Pavlovice. The marginal design also solves the connection with the path on the south side of the hotel, which also serves as a cycle path. Here is a cyclo landing with the possibility of a small snack and of visiting the wine exhibition, which is then connected with the wine lounge in the hotel.

The management of Brno has been considering building a new boulevard for several years. Many studies have been prepared on the appearance of the new Brno boulevard, which will be run parallel to Koliště Street. Brno boulevard should alleviate traffic jams on the surrounding roads. The diploma thesis deals with the architectural study of the hotel and the congress hall that would become part of the emerging smart district Spitalka. The urban concept (part of the pre-diploma thesis) is the basis for the architectural study of the hotel. The area responds to the elements that characterize smart cities abroad. The design includes a large variability of public spaces and the buildings themselves. The newly built hotel is adjacent to the newly built Brno boulevard. Across the street, the hotel is connected to a public space around the cooling tower, where the surrounding buildings are used for business, commercial and entertainment functions. The brick building of the Brno heating plants was a colorful inspiration for the architectu-ral form of the design. The building itself is divided into two separate operations, part of the hotel and the congress part, which are interconnected. On the ground floor you can find the en-trance hall, which leads to the congress hall and restaurant. The corner of the building is horizontally divided into floors of different widths. The facade of the hotel on the north and south sides is divided by windows. Thanks to the shift of the top floor, a place was created for terraces that allow a view of the historic city center. The south-western side offers a view of the Svitavsky nahon, the cooling tower and Spilberk Castle. The terraces can be used by wellness visitors, hotel guests during breakfast and to visit the green roof.

In May 2010 the plans for Malmö’s new Concert Hall, Conference Centre and Hotel were announced publically. The purpose of this thesis was to present strategy for communication in order to gain approval for the new concert and conference center from the inhabitants inMalmö and to incorporate the use of it in their everyday life. Material from the receiver’s as well as the sender’s perspective has been collected from qualitative interviews. Through group interviews we have investigated the general consensus of the inhabitants of Malmö regarding the investment, placing, offered events, expectations as well as how they collected information. We have interviewed two persons from the expert group working with the project, in order to define a target group for the communication work and to formulate a concrete message. Finally, we have interviewed a person at Uppsala Konsert Kongress, to collect his conclusions and perspective from the communication processes surrounding the opening. The material has been evaluated continuously and analyzed  in relation to theories such as the Agenda Setting theory and Rogers’ Diffusion of innovations, explaining how individuals in a society react to an innovation. Our collected data has been put in relation to these theories, complemented by earlier research about image building and communication planning. Our analysis has given us a number of important values that will be vital in the communication process. The sender has to emphasize the variation in the events they offer to the public, as well as the fact that the centre will be a place for people to meet and exchange cultural values. The receivers also wish for these aspects. The target-group consists of all the inhabitants in Malmö, and has a wide diversity which puts pressure on the communicator to adjust message and communication channels according to the composition of the city. As a result of our research we present a strategy for effective communication actions, including the importance of face-to-face communication, feedback and media relations.

<p>In May 2010 the plans for Malmö’s new Concert Hall, Conference Centre and Hotel were announced publically. The purpose of this thesis was to present strategy for communication in order to gain approval for the new concert and conference center from the inhabitants inMalmö and to incorporate the use of it in their everyday life.</p><p>Material from the receiver’s as well as the sender’s perspective has been collected from qualitative interviews. Through group interviews we have investigated the general consensus of the inhabitants of Malmö regarding the investment, placing, offered events, expectations as well as how they collected information. We have interviewed two persons from the expert group working with the project, in order to define a target group for the communication work and to formulate a concrete message. Finally, we have interviewed a person at Uppsala Konsert Kongress, to collect his conclusions and perspective from the communication processes surrounding the opening.</p><p>The material has been evaluated continuously and analyzed  in relation to theories such as the Agenda Setting theory and Rogers’ Diffusion of innovations, explaining how individuals in a society react to an innovation. Our collected data has been put in relation to these theories, complemented by earlier research about image building and communication planning.</p><p>Our analysis has given us a number of important values that will be vital in the communication process. The sender has to emphasize the variation in the events they offer to the public, as well as the fact that the centre will be a place for people to meet and exchange cultural values. The receivers also wish for these aspects. The target-group consists of all the inhabitants in Malmö, and has a wide diversity which puts pressure on the communicator to adjust message and communication channels according to the composition of the city.</p><p>As a result of our research we present a strategy for effective communication actions, including the importance of face-to-face communication, feedback and media relations.</p>

The study offers a solution of a high-altitude object in Brno in the city part called Veveří. There are proposed two towers which are designed in a simple cubic form ( their heights are 154 a 80 metres ) rising from the surrounding buildings. Towers are mutually interconnected by lower object in the same morphology. In the object are situated administrative spaces, hotel, restaurant, coffee bar, penthouse, congress hall, vertical gallery, painters´ incubator and parking house. Particular functions can be connected because of layout plan, or can be used as separate units. The interpretation of the facade of the object is to highlight verticality, due to the raster and increasing reflecting surface of glass segments verticality and evoke by this a feeling of a tower ending in the middle of clouds.