This doctoral thesis is a practice-led and corporate-grounded enquiry into the role of design research methods in a global technology company. The work aims to understand and communicate through a series of case studies how locally conducted participatory action research can be integrated into the processes of an in-house design team at the global NCR Corporation. It questions the current approaches taken in the design and development of consumer transaction technologies in the context of a global organisation and new markets. The thesis starts by introducing the reader to the global corporation in which the study is focused and author employed, the NCR Corporation. The contextual grounding of the corporate environment, its heritage, history and continued evolution will illustrate the dynamic yet traditional role design has played within the corporation. As a senior member of the Consumer Experience Design (Cx Design) team in the corporation the author is well placed to evaluate the role of design and how it can evolve. The immediate contextualisation is then followed by a broad examination of the literature in the field of design in a corporate culture, research methods and socially-led innovation. This will define the boundaries of interest and influence in the thesis. A participatory action research approach was taken to address the research questions. Informed by a series of hyperlocal and global community engagements framed and directed from within the corporate culture, the author defines an understanding of the levels of community engagement through design research. The resulting outputs are then applied within the context of the NCR Corporation where the impact and influence on such engagements can be understood. The author concludes that his contribution to new knowledge, the development of a Participatory Action Based Strategic Design Process, can be applied within a global technology company. The process adapts McNiff’s and Whitehead’s (2011) seven phases of action research reporting and Ravi Chhatpar’s strategic decision-making process. The thesis demonstrates the value and influence of design research methods in the design of consumer transaction technologies. The thesis provides an understanding of how design research methods have been applied in a corporate environment, how the insights are applied, and demonstrates how the research has influenced the author’s practice and therefore the wider Cx Design group.

Urban places, besides their physical characteristics, are regarded as grounds where personal or communal meanings are created and accumulated. An individual can capture the meaning of a place, or create a new meaning by relying on his/her own feelings and experiences. This substantial role of urban places makes them the core concepts of environmental perception and urban design studies. This research, by discussing the idea of togetherness of meaning and design in urban spaces, presents trees both as place making and meaning generating features, and raises the term tree-places. The reason behind this is the capability of trees in terms of place formation, and their meanings for people which are shaped throughout the history. However, the attention of urban planners and designers towards working with trees in urban spaces is inadequate. They tend to focus solely on aesthetic appearances and biological contributions of trees. Moreover, trees are mostly thought afterwards, outside design processes. This attitude can be overcome through the identification of design principles with trees in urban exterior spaces. In this respect, this research presents a two-fold study, one of which is the meaning and the other is the design. Trees, in this context, are seen as the bridge connecting these two phenomena. While answering the question why trees have been chosen to relate meaning and design, an investigation is made on the deeply-rooted relationship between man and trees, and its traces on urban place. In order to strengthen the argument of the place making characteristics of trees, the existing urban places defined by trees are discussed under the term of tree-places. The study concludes with inferences from the theoretical discussions and case research that provide guidelines for urban design with trees. Trees are the essentials of people and cities, and the silent witnesses of history. For this reason, they are presented as valuable beings and design elements that create distinct urban places while supporting the concept of meaning.

Values and concerns of project participants have influence on design quality as well as on the design process itself. These determine the functional, social and &aelig / sthetic characteristics of the project that are necessary to achieve client satisfaction. The issues of value and quality are compared within the context of architectural programming, including their theoretical and philosophical ground as well as current management techniques. Value and quality can be misunderstood and confused with each other / therefore, it is vital for project participants to have a common understanding of terminology and meaning. This study includes a comprehensive literature survey on architectural programming and design quality. The current approaches to the construction project process in Turkey were observed through analyzing an hotel project in Turgutreis, Turkey. Supporting tools like Project Definition Rating Index (PDRI) and Design Quality Indicators (DQI) were studied in detail and discussed by the project participants who involved in and affected the design of the project. This study on architectural programming aimed to explore opportunities for identifying and delivering values into the current process of construction projects. It attempted to claim due recognition for designers in that they had an important role to play in developing better quality buildings and that they designed buildings within pertinent social, political and cultural contexts. It was expected that analysis of participants&amp / #8217 / values would provide an understanding of the elaborate decision-making that architects have to perform in order to produce added value in designs, and of how architects resolve design problems.

Formulations of optimization under uncertainty (OUU) commonly used in aerospace design—those based on treating statistical moments of the quantity of interest (QOI) as separate objectives—can result in stochastically dominated designs. A stochastically dominated design is undesirable, because it is less likely than another design to achieve a QOI at least as good as a given value, for any given value. As a remedy to this limitation for the multi-objective formulation of moments, a novel OUU formulation is proposed—dominance optimization. This formulation seeks a set of solutions and makes use of global optimizers, so is useful for early stages of the design process when exploration of design space is important. Similarly, to address this limitation for the single-objective formulation of moments (combining moments via a weighted sum), a second novel formulation is proposed—horsetail matching. This formulation can make use of gradient- based local optimizers, so is useful for later stages of the design process when exploitation of a region of design space is important. Additionally, horsetail matching extends straightforwardly to different representations of uncertainty, and is flexible enough to emulate several existing OUU formulations. Existing multi-fidelity methods for OUU are not compatible with these novel formulations, so one such method—information reuse—is generalized to be compatible with these and other formulations. The proposed formulations, along with generalized information reuse, are compared to their most comparable equivalent in the current state-of-the-art on practical design problems: transonic aerofoil design, coupled aero-structural wing design, high-fidelity 3D wing design, and acoustic horn shape design. Finally, the two novel formulations are combined in a two-step design process, which is used to obtain a robust design in a challenging version of the acoustic horn design problem. Dominance optimization is given half the computational budget for exploration; then horsetail matching is given the other half for exploitation. Using exactly the same computational budget as a moment-based approach, the design obtained using the novel formulations is 95% more likely to achieve a better QOI than the best value achievable by the moment-based design.

Submitted by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-08-20T20:22:29Z No. of bitstreams: 1 447888.pdf: 1519462 bytes, checksum: 79ff97581776ee892b49d6d249b456b7 (MD5) / Approved for entry into archive by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-08-20T20:27:11Z (GMT) No. of bitstreams: 1 447888.pdf: 1519462 bytes, checksum: 79ff97581776ee892b49d6d249b456b7 (MD5) / Approved for entry into archive by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-08-21T13:29:57Z (GMT) No. of bitstreams: 1 447888.pdf: 1519462 bytes, checksum: 79ff97581776ee892b49d6d249b456b7 (MD5) / Made available in DSpace on 2018-08-21T13:30:50Z (GMT). No. of bitstreams: 1 447888.pdf: 1519462 bytes, checksum: 79ff97581776ee892b49d6d249b456b7 (MD5) Previous issue date: 2017-02-21 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES / This here text presents an investigation about changes in the percep- tion of time and space in contemporary society, which can be identified in the fields of Fashion Design and Architecture. For that matter, some of the changes that marked the turn of the 19th century with the Indus- trial Revolution are contextualized, and so are the changes on lifesty- les and on the production of subjectivities. Ephemerality emerges as a striking concept in the 20th century, from the consolidation of aspects such as acceleration and displacement. From this perspective, Hussein Chalayan’s Afterwords fashion collection and the architectural work Blur Building proposed by the Diller Scofidio studio are presented. Fi- nally, from Design for Difference, developed by Angela Luna, fashion designer, derives a brief discussion on wearables as a production of existence territories, contributing to broaden the dialogues between the fields of Fashion Design and Architecture. / O presente trabalho expõe uma investigação acerca de modificações na percepção de tempo e de espaço na sociedade contemporânea, possíveis de serem identificados nos campos do Design de Moda e da Arquitetura. Para tanto, são contextualizadas algumas mudanças que marcaram a virada do século XIX com a Revolução Industrial e que modificaram os modos de vida e a produção de subjetividades. A efemeridade emerge como conceito marcante no século XX, a partir da consolidação de aspectos como a aceleração e o deslocamento. Com base nesta perspectiva, são apresentadas a coleção de moda Afterwords, criada por Hussein Chalayan e a obra arquitetônica Blur Building, proposta pelo estúdio Diller Scofidio. Por fim, do trabalho Design for Difference, desenvolvido pela designer de moda Angela Luna, deriva-se uma breve discussão dos vestíveis como produção de territórios de existência, colaborando para a ampliação dos diálogos entre os campos do Design de Moda e da Arquitetura.

Submitted by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-08-20T18:48:08Z No. of bitstreams: 1 451231.pdf: 4831308 bytes, checksum: 3d0bb60ddc36e8643937969eb2f51856 (MD5) / Approved for entry into archive by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-08-20T20:28:21Z (GMT) No. of bitstreams: 1 451231.pdf: 4831308 bytes, checksum: 3d0bb60ddc36e8643937969eb2f51856 (MD5) / Approved for entry into archive by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-08-21T14:09:44Z (GMT) No. of bitstreams: 1 451231.pdf: 4831308 bytes, checksum: 3d0bb60ddc36e8643937969eb2f51856 (MD5) / Made available in DSpace on 2018-08-21T14:10:04Z (GMT). No. of bitstreams: 1 451231.pdf: 4831308 bytes, checksum: 3d0bb60ddc36e8643937969eb2f51856 (MD5) Previous issue date: 2017-06-30 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES / This dissertation analyzes pos- ters of the women’s movement for amnesty during the dictatorship pe- riod, more specifically those produ- ced between 1975 and 1979 and hou- sed among the archives of the Edgard Leuenroth Archive (AEL) of the Insti- tute of Philosophy and Human Scien- ces of the University Campinas (IF- CH-Unicamp), the Documentation and Scientific Information Center Pro- fessor Casemiro dos Reis Filho of the Pontifical Catholic University of São Paulo (CEDIC), the Documentation and Memory Center of the State Uni- versity of São Paulo (CEDEM) and the Perseu Abramo Foundation. The experiences of visitation and access to these archives are descri- bed, as well as the thematic quanti- tatives of the poster medium found during the research, listing the struc- tural elements and the limitations found. Furthermore, the text clarified the path traced until the final selection of only two posters: Feminine Move- ment for Amnesty and Get Out of the Shadow / tell with us / freedom, both from 1975 and without known author- ship. The analysis seeks to unders- tand the mechanisms of visual pro- duction - the design and the articula- ted visual elements - of each poster, as well as the historical-cultural chain that the Brazilian visual arts experien- ced during this period, mainly investi- gating relations that transcend one’s own poster. / Esta dissertação realiza uma análise dos cartazes do movimento feminino pela anistia no período da ditadura, mais especificamente os produzidos entre os anos de 1975 e 1979 e distribuídos entre os acervos do Arquivo Edgard Leuenroth (AEL) do Instituto de Filosofia e Ciências Humanas da Universidade de Campinas (IFCH-Unicamp), do Centro de Documentação e Informação Científica Professor Casemiro dos Reis Filho da Pontifícia Universidade Católica de São Paulo (CEDIC), do Centro de Documentação e Memória da Universidade do Estado de São Paulo (CEDEM) e da Fundação Perseu Abramo, do Partido dos Trabalhadores. São descritas as experiências de visitação e acesso a estes arquivos, assim como os quantitativos temáticos do suporte cartaz localizados durante a pesquisa, elencando os elementos estruturais e as limitações encontradas, além de esclarecer o caminho que foi traçado até a seleção final de apenas dois cartazes: Movimento Feminino pela Anistia e Saia da sombra/ diga conosco/ liberdade, ambos de 1975 e sem autoria conhecida. A análise busca entender os mecanismos de produção visual - o design e os elementos visuais articulados - de cada um dos cartazes, assim como também a cadeia histórico-cultural que as artes visuais brasileiras experimentaram nesse período, investigando, principalmente, as relações que transcendem o próprio cartaz.

Submitted by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-10-04T19:13:28Z No. of bitstreams: 1 Geraldo Coelho Lima Junior.pdf: 12870371 bytes, checksum: 6f5ca82eeceeb84a90f9a0a63819d609 (MD5) / Approved for entry into archive by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-10-04T19:16:31Z (GMT) No. of bitstreams: 1 Geraldo Coelho Lima Junior.pdf: 12870371 bytes, checksum: 6f5ca82eeceeb84a90f9a0a63819d609 (MD5) / Approved for entry into archive by Patricia Figuti Venturini (pfiguti@anhembi.br) on 2018-10-04T19:16:49Z (GMT) No. of bitstreams: 1 Geraldo Coelho Lima Junior.pdf: 12870371 bytes, checksum: 6f5ca82eeceeb84a90f9a0a63819d609 (MD5) / Made available in DSpace on 2018-10-04T19:17:03Z (GMT). No. of bitstreams: 1 Geraldo Coelho Lima Junior.pdf: 12870371 bytes, checksum: 6f5ca82eeceeb84a90f9a0a63819d609 (MD5) Previous issue date: 2016-11-29 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES / The aim of this thesis is to determine whether it is possible to establish a method based on a project-oriented development in fashion design, which takes account of the cognitive processes of people with visual impairment (PcDV) This method should also both allow them to be trained as fashion designers, while at the same time, fostering the learning of students with sight, and enable them to carry out collective projects. With this in mind, an investigation was undertaken of the Curricular Guidelines for Design Courses in Brazil. This was based on an analysis of the curricular benchmarks for Bachelor Degrees in Fashion Design, which were drawn up in accordance with pre- established parameters. The purpose of this was to establish a framework and explore the feasibility of admitting students with visual impairment. There was found to be a gap with regard to the teaching methods employed when carrying out projects related to PcDV. In another area, the study conducted a review of the literature with regard to the inclusion of this group in higher education and the availability of suitable teaching materials. In addition, the ¨inclusive¨ Program and the Brazilian Law for the Inclusion of Handicapped People were examined with the aim of establishing the rights of this group with regard to higher education. Running in parallel with this, the investigation was extended to the Neurosciences and the cellular basis of brain function, which is involved in teaching- learning processes, and likely to lead to the development of Fashion Design projects for students with or without visual impairment. The application of an Experimental Protocol emerged from these studies, which was subdivided into modules. These provided guidance for the way the Project- Oriented Development Methodology was conducted and allowed an assessment to be conducted of three groups of people, the first comprising porPcDV and the others formed of students with sight, who are doing Fashion Design courses at the University of Anhembi Morumbi. Among the results that validate the proposed thesis, the following stand out: (1) evoking memories potentiate the assimilation and learning of contents by students both visually impaired or not; (2) somatosensory stimulation provide access to courseware by students that are visually impaired, while enlarge the interest of the students with no impairements about the taught contents; (3) personal repertoires, when associated to the method of projective development, potenciate the learning for the enhancement of the skills of students with and without visual impairment. / Essa tese apresenta como objetivo verificar a possibilidade de se estruturar um método voltado ao desenvolvimento projetual em design de moda que considere o processo cognitivo de pessoas com deficiência visual (PcDV), e propicie sua formação como designer de moda e, concomitantemente, venha a potencializar o aprendizado do estudante vidente e, sua capacitação para o desenvolvimento de projetos de coleção. Para tanto, empreendeu-se uma investigação às Diretrizes Curriculares do Curso de Design no Brasil, de modo a fundamentar uma análise das matrizes curriculares de Bacharelados em Design de Moda, selecionados segundo parâmetros pré-estabelecidos, com o propósito de verificar suas estruturas e a factibilidade de ingresso de estudantes com deficiência visual. Identificada a existência de lacuna, referente aos métodos de ensino destinados ao desenvolvimento de projetos junto a PcDV, em outro âmbito, investiu-se em uma revisão da literatura relativa à inclusão deste grupo no ensino superior, e a existência de material didático acessível. Ainda, estudou-se o Programa INCLUIR (BRASIL, 2005) e, a Lei Brasileira de Inclusão da Pessoa com Deficiência (BRASIL, 2015), com o intuito de localizar os direitos desse grupo referente à educação superior. Em concomitância, a investigação estendeu-se às Neurociências e as bases de funcionamento do cérebro, envolvidos nos processos de ensino-aprendizagem, passíveis de contribuir para o desenvolvimento de projetos em Design de Moda, por pessoas com ou sem deficiência visual. Desses estudos procedeu-se à aplicação de um Protocolo Experimental, subdividido em módulos, os quais orientaram a condução de uma Metodologia de Desenvolvimento Projetual e avaliação de três grupos de pessoas, o primeiro composto por PcDV e os demais formados por estudantes videntes que cursam Design de Moda, na Universidade Anhembi Morumbi. Dentre os resultados que validam a tese proposta, destacam-se: (1) a evocação de memórias potencializa a assimilação e o ...

O objetivo desta dissertação é mostrar como se deu o envolvimento de Monteiro Lobato com o design gráfico enquanto editor e gestor de suas editoras: a Edições da Revista do Brasil, a Monteiro Lobato e Cia. e a Cia. Graphico-Editora Monteiro Lobato, no período de 1918 a 1925. A análise gráfica das publicações editadas por Lobato, neste intervalo, serviu como fio condutor da pesquisa. Por fim, foi feita uma descrição gráfica dos exemplares coletados, que foram produzidos no mesmo período. / This dissertation aims to show how was the involvement of Monteiro Lobato with graphic design as editor and manager of their publishers: Edições da Revista do Brasil, Monteiro Lobato e Cia. and Cia. Graphico-Editora Monteiro Lobato, from 1918 to 1925. The graphical analysis of publications issued by Lobato, meanwhile, served as guiding the research. Finally, there was a graphic description of the collected specimens, which were produced in the same period.

O objetivo desta dissertação é mostrar como se deu o envolvimento de Monteiro Lobato com o design gráfico enquanto editor e gestor de suas editoras: a Edições da Revista do Brasil, a Monteiro Lobato e Cia. e a Cia. Graphico-Editora Monteiro Lobato, no período de 1918 a 1925. A análise gráfica das publicações editadas por Lobato, neste intervalo, serviu como fio condutor da pesquisa. Por fim, foi feita uma descrição gráfica dos exemplares coletados, que foram produzidos no mesmo período. / This dissertation aims to show how was the involvement of Monteiro Lobato with graphic design as editor and manager of their publishers: Edições da Revista do Brasil, Monteiro Lobato e Cia. and Cia. Graphico-Editora Monteiro Lobato, from 1918 to 1925. The graphical analysis of publications issued by Lobato, meanwhile, served as guiding the research. Finally, there was a graphic description of the collected specimens, which were produced in the same period.

This thesis examines the ways in which the Daily Mail Ideal Home Exhibition educated (, and entertained the public in the first half of the twentieth century by promoting a modern way of life, helping to establish a commercial culture of homemaking. By exploring the ways in which the Exhibition represented popular conceptions of the 'modern' within their social and historical contexts, the thesis challenges the dominance of Modernist aesthetics and values on writing on design, architecture and consumption. Chapter one explores the unease felt by a particular group of writers towards the Ideal Home Exhibition, which it locates in relation to a wider intellectual condemnation of modernity and suburbia. Chapter two looks at the founding of the Exhibition by the Daily Mail in 1908. Chapter three analyses how the Daily Mail and the Exhibition constructed an 'ideal audience' and why the idea of an 'ideal home' was so appealing. Chapter four looks at the ways in which ideas about 'labour-saving', which were part of a concern with national efficiency that drew on the doctrines of scientific management, have constructed the 'ideal home' as a site of change and experimentation. Chapter five explores how the 'Tudorbethan' semi and the popular appropriation of the Modern Movement in the Exhibition represented tensions between the longings for the past and aspirations for the future. Chapter six investigates the representation of non-English peoples and places and the display of Empire in the Exhibition. Chapter seven looks at how the Exhibition addressed the question of the 'house that women want', focusing on the actual participation of women in the Exhibition, as 'natural' experts and paid professionals. Chapter eight makes some conclusions on the ways in which the audience's experience of 'suburban modernity' in the Exhibition was dependent on the interaction of the themes outlined in the earlier chapters. The thesis ends with a review of the past, present and future of the Ideal Home Exhibition.