This study aims to investigate the main areas of Green IT and to determine which areas of Green IT have been widely adopted and implemented in our case studies. The purpose of the proposed study is also to identify, describe and analyze underlying factors that are perceived to be important to the adoption and implementation of Green IT. Finally, this research attempts to examine which factors are more important in our two case studies, Västerås City Stad and Mälardalen University.

Abstract The issue article discusses is the strategy of green building products, whose main targets are categorized new-built buildings and at-hand buildings. Although green buildings have been elementarily valued and got promoted internationally and officially, the present employers have too many reasons or causes to be engaged in it. That¡¦s the core that the articles study. With the promotion of the government, new-built green buildings have risen to the nine-itemed index from the former seven-itemed index, which make the government laws and environmental protection more perfect, but this doesn¡¦t mean the whole green buildings have walked into the right path, and need more push from the producers, government, and academies. The study suggests that the biggest obstacle for the overall green building promotion is the technology and price. The hard obtainment of the former blocks the participants, while the cost or the selling price of the latter is also the most important issue to overcome in term of the present stage. Through the data collection and analysis, expert interview, and the individual case visit, if there is a budgeted consideration, people basically won¡¦t take into account the establishment of green buildings. The fastest promotion is about the government organization official buildings, large electronic industry, or manufacturing industry. The building expenses will be taken back within the limited years, and it is likely to be involved in them. Therefore, the skills of the individual green building case are so simple and rare that further leads to the delay of the skills and development of green buildings. But due to the external natural environment and continuingly changing climate, consumers¡¦ needs for the healthful characteristic of residential products change, and then green products form. Through the green consumption and green sales, which achieve the green selling purpose of the strategy about the green building products? Furthermore, the new skills among green building products go on coming about and changing and internationally Germany has become the world-wide first country to reach the goal of reducing air release from the greenhouses in the Kyoto Negotiation Book, which becomes the greenest country. Also, America proposes the LEED certificate (green house rating system), which is just like the internationally interchangeable standard for the green buildings. America and strictly legislative Germany both own the critical points about the green economy launch. Based on all above mentioned, which can bring new thought and mirror for the local. That can offer the reborn chance to the at-hand buildings, and bring up future green buildings to be the turning points of global forever surviving. Meanwhile, it leaves creatures and non creatures of the planet a ever-developing base as well. Key words: green building, green consumption, green sales, new-built buildings, at-hand buildings

Over the last few decades, the rising concern of environmental protection and consumers¡¦ increasing environmental consciousness have brought fundamental impacts to enterprises in the world. Environmental protection has become one of corporate social responsibilities, and in the meantime, one of the opportunities for profitability. Among all resources in organizations, human resource plays the most important role in keeping corporate competitive advantage. In order to create and maintain corporate competitive advantage, traditional human capital also has to be transformed into green human capital that possesses the ability to develop green innovation. The purpose of this research is to investigate how green human capital will be influential on the level green innovation, and how it actually leads to corporate competitive advantage. The study uses in-depth interviews and questionnaires to collect data for the analysis. The results reveal that green human capital strategic value has a positive impact on green product innovation and green product innovation has a mediating effect in the relationship between green human capital strategic value and responsiveness. On the other hands, green human capital uniqueness has a positive impact on green process innovation and green process innovation plays a mediating effect in the relationship between green human capital uniqueness and cost advantage.

Recently, to reduce carbon emissions this kind of green environmental issues has become a global trend, companies comply with this trend and gradually proceed with the greening of business to achieve sustainable management of the reform objectives. Therefore, no matter it is the beginning of the plot to take social responsibility, or simply to obtain business opportunities, companies should carry out environmental management, the greening of business of the action. Green leadership and green culture are important foundations for developing green organization, in this study, by conducting interviews with the five companies that have been productive of green businesses, coupled with the statistical analysis that got from the questionnaire, fins out the result that green culture and green leadership have led the influences to green organizational behavior. In this study, it is not difficult to see that high values of the more intense the green mindset set in the leaders, there will be more resources be invested in the enterprise. Also, different styles of green leadership behavior will lead different effects on green organization's performance. In addition, the shaping of green culture and the elements are also associated with the green organizational behavior performances. Besides, the companies in different industrial and the length of the companies¡¦ business history are the reasons that can affect the green organizational behavior performance. Which means even the companies¡¦ have same level of strength on green leadership or green culture, once the companies are in different industrial or the length of the companies¡¦ business history are different, there still have the possibility for the company to have different green organization behavior performance.

There were three big oil crises in twenty century, and all made international political shakes. The global warming triggered the climate change, the rising of sea horizon and other environmental problems. The advanced countries begin to think about decreasing the dependency of fossil fuels as economic grows. Both the Kyoto Protocol in 1997 and the United Nations Copenhagen Climate Change Conference in 2009 were the evidences that most of the countries in the world are all concerned about climate change and economical environments. Furthermore, the Kyoto Protocol and the United Nations Climate Change Conferences affected the global economic policies, and also generated new ideas of green economy. Because of the impacts from the environmental and economic view, many countries made new green energy policies to develop renewable energy, promote green industry, wake up environment protection ideas, and broadcast the education of save energy saving and carbon reduction. This thesis uses the historical method, content analysis method and comparative method and the public policy theory as the theory basement. Then the thesis introduces the summary of global green energy industry. Taiwan and Singapore are called as Four Asian Little Dragons, but both lack of nature resources and depend on energy importation. The thesis discusses the policies on green industry of the Taiwan and Singapore, and also discusses the outputs of the policies. The final part is the policy comparisons between the two governments.

Purpose: The purpose of this thesis is to study the factors affecting consumers while taking decision towards electricity providing company. Theoretical Frame work This academic work starts by presenting the background information of energy market, and then presents concept of green marketing, social responsibility, green energy, and consumer behavior in literature review. In conceptual frame work authors adopt consumer decision model, and strategic model which will answer research question and strategic question respectively.. Methodology /Research Limitations Primary data collected through questionnaire. Quantitative method will be used for analysis of the data. Sample size is limited and research findings are presented in the papers. This study examines few factors influence on consumer in decision making, further researcher needed to study and examine the consumer behavior including more factors. Findings/ Analysis/Recommendation Lower Price, Quality of Service and, Green Marketing efforts influence and develop the consumer behavior towards choosing the green energy. Survey result shows that consumers are willing to pay more for sustainability of environment, but they perceive that the price of green energy is high as compared to the conventional energy. For developing awareness in consumers mind companies should use advertisement and positioned themselves as a socially responsible. Key word: Green Energy, Green Marketing, Green. Consumer Behavior, Consumer Decision. Social Responsibility Paper Types:   Master These Academic work / Thesis Project for ” Tobias Project ”

Environment Canada's Environmental Choice Program (ECP) was officially announced in June of 1988. Its purpose is to help consumers find products and services that reduce the burden on the environment. Companies can apply to have a product certified with the EcoLogo where appropriate guidelines exist. The EcoLogo symbol takes the form of three doves intertwined into a maple leaf with the accompanying words: "Environmental Choice". A 1994 poll conducted for the ECP found that only 37% of Canadians have some level of either aided or unaided awareness of the EcoLogo (Environics Research Group Limited, p.10). The purpose of this thesis is to investigate how consumers think about and respond to the EcoLogo in the hope that the insights gained will be used to tailor the program to better inform consumers. Specifically, answers are sought to three research questions: 1) are there any consumer characteristics that help explain low recognition of the EcoLogo, 2) what is consumer understanding of the EcoLogo, EcoLogo products and the EcoLogo Program, and 3) what do consumers need to make the EcoLogo program a credible source of environmental information to act on. The methods used to investigate this topic included two focus groups, forty structured interviews, inquiries to relevant programs and a library search. Three consumer traits were found to be impediments to consumer recognition of the EcoLogo: the frequency with which consumers comparison shop, the detail to which consumers read product labels, and overriding consideration for non-ecological product traits. Consumers understand the EcoLogo represents a connection with the environment; however, they lack the knowledge that the Canadian government is responsible for the EcoLogo. Consumers need additional help in three areas: understanding the environmental information found on products, accessing information that gives the EcoLogo credibility, and accessing information about quality, performance and safety of EcoLogo products. These are referred to as "unheard messages". A three step recommendation process i s made to the ECP. First, licensees should be informed of all relevant research results. Second, the EcoLogo should be made more prominent on products. Third, additional efforts should be made to communicate the three unheard messages.

Thesis (Ph. D.)--University of London, 1983. / Includes index. Bibliography: p. [375]-400.

Environment Canada's Environmental Choice Program (ECP) was officially announced in June of 1988. Its purpose is to help consumers find products and services that reduce the burden on the environment. Companies can apply to have a product certified with the EcoLogo where appropriate guidelines exist. The EcoLogo symbol takes the form of three doves intertwined into a maple leaf with the accompanying words: "Environmental Choice". A 1994 poll conducted for the ECP found that only 37% of Canadians have some level of either aided or unaided awareness of the EcoLogo (Environics Research Group Limited, p.10). The purpose of this thesis is to investigate how consumers think about and respond to the EcoLogo in the hope that the insights gained will be used to tailor the program to better inform consumers. Specifically, answers are sought to three research questions: 1) are there any consumer characteristics that help explain low recognition of the EcoLogo, 2) what is consumer understanding of the EcoLogo, EcoLogo products and the EcoLogo Program, and 3) what do consumers need to make the EcoLogo program a credible source of environmental information to act on. The methods used to investigate this topic included two focus groups, forty structured interviews, inquiries to relevant programs and a library search. Three consumer traits were found to be impediments to consumer recognition of the EcoLogo: the frequency with which consumers comparison shop, the detail to which consumers read product labels, and overriding consideration for non-ecological product traits. Consumers understand the EcoLogo represents a connection with the environment; however, they lack the knowledge that the Canadian government is responsible for the EcoLogo. Consumers need additional help in three areas: understanding the environmental information found on products, accessing information that gives the EcoLogo credibility, and accessing information about quality, performance and safety of EcoLogo products. These are referred to as "unheard messages". A three step recommendation process i s made to the ECP. First, licensees should be informed of all relevant research results. Second, the EcoLogo should be made more prominent on products. Third, additional efforts should be made to communicate the three unheard messages. / Applied Science, Faculty of / Community and Regional Planning (SCARP), School of / Graduate

Purpose: This study aims to inform readers whether greenwashing in the Chinese electrical appliance market impacts consumers' green purchase intention. Methods: This study uses theory of planned behaviour as the theoretical basis to construct a structural equation model. An online questionnaire survey was conducted on 521 participants. Results: Our analysis shows that greenwashing has indirectly positively correlated with green purchase intention; green attitude and green perceived value play an intermediary role between greenwashing and green purchase intention. Conclusion: This study concluded that in the Chinese electrical appliance market, greenwashing has positively affected green attitudes and green perceived value, then green attitudes and green perceived value positively affected green purchase intention, and green attitudes positively affected green perceived value. Structure: In this study, after the introduction, the model and related proprietary definitions involved in the research are explained, and hypotheses are proposed. Next are the research methods and research results, and then the discussion of the research results. Finally, the possible directions of future research are discussed.