La empresa Industrias Surco S.R.Ltda., tiene más de 20 años de experiencia fabricando equipos gastronómicos para restaurantes, cuentan con una planta de 1 200 m2 en el Parque Industrial de Villa El Salvador en Lima. Industrias Surco, ha patentado en Indecopi, el Horno Pollero Ecológico, además tiene registrada su marca en Estados Unidos, cumpliendo las normativas de fabricación americana. Las estrategias que utilizará la empresa para potenciar sus exportaciones serán: • Equipos para la industria gastronómica con alto valor agregado. • Incrementar la participación en ferias comerciales. • Aprovechar el potencial de demanda del mercado americano y la imagen ganada por la gastronomía peruana, además del consumo de pollo rostizado. • Implementar una campaña promocional para llegar a los clientes en el mercado americano, aprovechando el TLC. • Posicionar a la empresa como un proveedor de clase mundial. Para ello, la empresa participará como visitante en la Feria Hotel Motel and Restaurant Supply Show y luego como expositor en la Feria International Restaurant & Foodservice Show of New York, cumpliendo con los siguientes objetivos: • Incrementar las exportaciones en al menos US$ $28.000 en el 2019. • Obtener como mínimo dos (02) clientes en Estados Unidos en el 2019. • Participación en ferias internacionales en Estados Unidos. Para estos objetivos se obtendrá recursos no reembolsables del Programa de Apoyo a la Internacionalización - PAI. La participación de Industrias Surco en las Ferias en Estados Unidos será el inicio del crecimiento de sus exportaciones y de la consolidación como empresa peruana líder. / Industrias Surco S.R.Ltda., Has more than 20 years of experience manufacturing gastronomic equipment for restaurants, has a plant of 1,200 m2 in the Industrial Park of Villa El Salvador in Lima. Industrias Surco, has patented in Indecopi, the Ecological Pollero Oven, also has its trademark registered in the United States, complying with American manufacturing regulations. The strategies that the company will use to boost its exports will be: • Equipment for the gastronomic industry with high added value. • Increase participation in trade fairs. • Take advantage of the demand potential of the American market and the image gained by Peruvian cuisine, in addition to the consumption of roasted chicken. • Implement a promotional campaign to reach customers in the American market, taking advantage of the FTA. • Position the company as a world class supplier. For this purpose, the company will participate as a visitor at the Hotel Motel and Restaurant Supply Show and then as an exhibitor at the International Restaurant & Foodservice Show of New York, meeting the following objectives: • Increase exports by at least US $ 28,000 in 2019. • Obtain at least two (02) customers in the United States in 2019. • Participation in international fairs in the United States. For these objectives, will be obtained from the Programa de Apoyo a la Internacionalización - PAI, non-reimbursable resources. Industrias Surco's participation in the Fairs in the United States will be the beginning of its export growth and consolidation as a leading Peruvian company. / Tesis

ATALLPA ofrece a sus clientes una experiencia gastronómica saludable con diversidad de sabores peruanos, hechos en base de insumos peruanos acompañados de ensaladas frescas y nutritivas y tubérculos cocidos, pensando siempre en el cuidado la salud. La propuesta va dirigida a personas entre 18 a 55 años de NSE A y B, personas deportistas con hábitos alimenticios saludables y personas que cuidan su salud, con pocas opciones para degustar este plato tradicional y exquisito que optan por el consumo de alternativos como comidas naturistas o preparar sus propios alimentos. ATALLPA cuenta con un mercado nicho de clientes potenciales para lograr un crecimiento de ventas de 3% anual apoyado por el crecimiento del sector de pollo a la brasa que es el plato típico más consumido por los peruanos. Debido a la oportunidad de crecimiento del consumo de este plato, el crecimiento de estilo de vida saludable y la pandemia actual que atraviesa el país; las personas cuidan lo que consumen. Asimismo, las personas valoran más la calidad del producto y los altos estándares de atención respecto al cuidado de la salud por el temor a contraer el nuevo coronavirus COVID – 19. Se planifica poner en marcha el proyecto ATALLPA con una inversión de S/ 89,340.00, los cuales generan un retorno de rentabilidad financiera expresado en Valor Actual Neto de S/ 163, 695.00 y la inversión total se recupera en 1.8 años. / ATALLPA offers to its customers a healthy gastronomic experience with a diversity of Peruvian flavors, made from Peruvian inputs accompanied by fresh and nutritious salads and cooked tubers, always thinking about health care. The proposal is aimed at people between 18 and 55 years of age from NSE A and B, sportspeople with healthy eating habits and people who take care of their health, with few options for tasting this traditional and exquisite dish who opt for the consumption of alternatives such as naturist meals or preparing their own food. ATALLPA has a niche market of potential customers to achieve a sales growth of 3% per year supported by the growth of the grilled chicken sector which is the typical dish most consumed by Peruvians. Seeing the opportunity for growth in the consumption of this dish, and considering the growth of healthy lifestyle; and in turn by the pandemic that we are going through, people worry about what they consume, valuing more the quality of the product and the high standards of care regarding health care for fear of contracting the new coronavirus COVID-19. The ATALLPA project is planned to be executed with an investment of S/ 89,340.00, which will generate a return of financial profitability expressed in Net Present Value of S/ 163,695.00 and the total investment will be recovered in 1.8 years. / Trabajo de investigación

El presente estudio busca demostrar de manera comercial, económica, técnica y social la viabilidad de la instalación de una cadena de restaurantes de pollo a la brasa con sabor a Pisco. / This study seeks to demonstrate commercial, economic, technical and social way the feasibility of installing a restaurant chain grilled chicken flavored Pisco. / Trabajo de investigación

More than half of all cases of breast cancer occur among women without any known risk factors. More research is needed on suspected risk factors in order to refine current breast cancer screening tools. The objectives of this thesis were: to determine the breast cancer risk associated with known risk factors (ethnicity, family history, breast biopsy, age at menarche, age at first birth, alcohol, HRT, and BMI), suspected risk factors (smoking, second-hand smoke exposure, smoked/grilled foods, and NSAID use), and to examine the above associations according to tumour receptor status, histologic grade, and menopausal status, with potential confounders also considered. This thesis project was conducted within the framework of the Molecular Epidemiology of Breast Cancer study, a case-control study of women in Vancouver, BC and Kingston, ON, with 1140 cases and 1169 controls recruited from 2005-2010. Information was collected from a detailed questionnaire. Cases and controls were similar in terms of age at menarche, age at first birth, smoking history, second-hand smoke exposure, lifetime smoked/grilled food consumption, HRT, and BMI. Among cases, there were significantly less Europeans and more Chinese, Japanese, and Filipino subjects compared to controls. Cases were more likely to have a first degree relative with breast cancer, as well as a previous benign breast biopsy. Alcohol consumption and past NSAID usage was higher among controls. The level of education completed was higher among controls. Cases were also more likely to be postmenopausal. Family history was associated with breast cancer risk (OR=1.59, CI=1.30-1.94), as was BMI (OR=1.28, CI=1.05-1.58 for overweight and OR=2.28, CI=1.35-3.86 for obese class II). Second-hand smoke was also found to be associated with breast cancer risk (OR=1.42, CI=1.02-1.97 for individuals with a less than 10 pack-year smoking history). Due to reduced sample size with stratification and marginally significant results, it is not possible to draw definitive conclusions regarding pathology sub-types. In summary, these results provide support for the association between several risk factors and breast cancer risk. More research is needed to ascertain how receptor status, histologic grade, and menopausal status affect these associations. / Thesis (Master, Community Health & Epidemiology) -- Queen's University, 2011-08-15 19:43:06.689