Thesis (M.S.)--Virginia Polytechnic Institute and State University, 1994. / Vita. Abstract. Includes bibliographical references (leaves 91-96). Also available via the Internet.

Abstract Title: Visual merchandising of organic versus non-organic products in supermarkets Authors: Alma Bolmstedt Svanqvist & Malin Carlén Supervisor: Mikael Hilmersson Examiner: Thomas Helgesson Level: Bachelor thesis - Marketing Keywords: Visual merchandising, Supermarkets, Groceries, Organic food. Research question: ”How and why do supermarkets distinguish and implement the presentation and visual merchandising of organic food from non-organic food?” Purpose: The purpose of this research is to provide new theoretical contribution of how the major food chains are working with visual merchandising and specifically how they differentiate organic products from non-organic products. This is to increase understanding of the specific topic for future research as well as for established and new companies that enter the organic food market. Methodology: This study is based on a combining research approach, which includes both a deductive and an inductive approach to answer the developed research question.Frame of references: Previously research regarding theories of consumer behaviour, Visual merchandising, Sensory marketing and visual elements and visual merchandising techniques are presented. Empirical findings: Primary data was collected and presented from three Swedish supermarkets. Analysis: The analysis compares the collected empirical data with the theoretical framework. Conclusion: The findings shows that the supermarkets studied in some areas distinguish between organic and non-organic products when planning the product presentation. However, the empirical result does confirm that those supermarkets do invest in organic products and that they are trying to increase the sales. A conclusion can also be made that much effort are invested in the planning process of visual merchandising.

The aim of my work is to analyse current transport of groceries. Analysis of risks connected with groceries, transport types, warehousing types, manipulation units, etc. The abstract of this diploma is also case study about petite distribution.

Coupons are one of the most popular and attractive tools of promotion. Redeeming coupons makes shoppers feel that they are doing something good for their family's budget, because coupons offer 'savings.' On the other hand, a coupon might have several negative effects on purchase behavior as well, which might 'devalue' the promoted product in the consumer's perception. But a review of the literature shows a lack of attention afforded to the above-mentioned aspects of coupon redemption. In addition, the consumer's coupon redemption behavior is moderated by several factors drawn from research in the fields of market pricing, economics and psychology, each of which have contributed to the current study in their own way. Finally, there does not exist any substantive research as to why coupon redemption rates have been on the decline, despite an increase in distribution of coupons. Therefore, this research not only fills existing gaps in the literature but also enriches it by synthesizing views from different academic disciplines. This dissertation concentrates on grocery products. Data is collected from about 2500 adults, primarily residing in the Dallas-Fort Worth area. The conceptual framework is based on the theory of reasoned action, which suggests that an individual's beliefs influence his/her attitude towards the consequences of actions, and attitudes, in turn, influence the individual's actions. Toward this end, the model incorporates intention to redeem coupons, intention to keep or spend savings and intention of how to spend savings from coupon redemption as the dependent variables, and several other independent variables. Behavioral independent variables are measured using items borrowed from established scales, as well as those developed exclusively for the current study. Standard statistical tools such as factor analysis and accepted measures of reliability and validity (Cronbach's alpha) are applied and reported, while structural equation modeling has been used to re-validate certain findings. Multivariate regression is applied for testing the hypotheses. Results indicate that several psychological (e.g. arousal-seeking, novelty-seeking tendency), socio-economic (e.g. income effect, opportunity cost) and behavioral factors (e.g. savings propensity, switching behavior) influence the individual's intention to redeem a coupon. The current research offers several academic and managerial implications, while providing promising prospects for further studies.

<p>The structure and performance of grocery distribution in Sweden has changed profoundly since the second world war. Increasing access and usage of the private car, in combination with an accommodating town planning has enhanced the exploitation of scale economies within distribution firms. There is, however, some ambiguity concerning the overall efficiency of the distribution system when the costs associated with travelling and purchasing performed by households are treated as an integrated part of the total distribution cost function. The purpose of this master thesis is to develop the foundation of a spatial optimisation model, which defines the most efficient distribution system. The underlying idea is that the optimal localisation and size of grocery stores is a function of economies of scale within the firms weighed against distributions costs within the households, such as transportation costs. The optimal system, i.e. the solution of the model, minimises the overall distribution cost. Each store in the model has a hexagonal market area and the optimisation is carried out within the boundaries of four systems of store structures, representing different combinations of store size and location. The transportation cost function includes parameters representing distance, parking, time usage and differences between taxed and non-taxed labour costs. The model can be described as basic and is a first step to a more realistic and comprehensive model, which incorporates all relevant cost components. The aim is to tackle this development in future research projects.</p>

The structure and performance of grocery distribution in Sweden has changed profoundly since the second world war. Increasing access and usage of the private car, in combination with an accommodating town planning has enhanced the exploitation of scale economies within distribution firms. There is, however, some ambiguity concerning the overall efficiency of the distribution system when the costs associated with travelling and purchasing performed by households are treated as an integrated part of the total distribution cost function. The purpose of this master thesis is to develop the foundation of a spatial optimisation model, which defines the most efficient distribution system. The underlying idea is that the optimal localisation and size of grocery stores is a function of economies of scale within the firms weighed against distributions costs within the households, such as transportation costs. The optimal system, i.e. the solution of the model, minimises the overall distribution cost. Each store in the model has a hexagonal market area and the optimisation is carried out within the boundaries of four systems of store structures, representing different combinations of store size and location. The transportation cost function includes parameters representing distance, parking, time usage and differences between taxed and non-taxed labour costs. The model can be described as basic and is a first step to a more realistic and comprehensive model, which incorporates all relevant cost components. The aim is to tackle this development in future research projects.

Thesis (M.A.)--University of Akron, Dept. of Geography and Planning, 2002. / "August, 2002." Title from electronic thesis title page (viewed 02/28/2005). Includes bibliographical references.

Subject-matter of this graduation theses is analysis of retail network with groceries in city Kroměříž. Target of analysis is description and evaluation of position and signification particular stores on market with groceries in Kroměříž. Graduation theses targets retail stores that keep trading strings. At these stores is charted: localization, service area, stream buying, buying atmosphere and space solution of interior. Graduation theses adverts to factors, that are important for customers if they decide, where will they buy groceries. At the close of graduation theses is described immediate incoming progress in retail with groceries in Czech Republic.

La propuesta describe los aspectos necesarios para desarrollar un negocio sobre el autocultivo a partir de la venta de huertos verticales para hogares en el Perú, en la ciudad de Lima. El proyecto busca fomentar el consumo saludable de insumos naturales a partir de la propia elaboración, buscando comodidad y reducción de costos para los hogares que deseen hacer uso de este producto. Se llega al público objetivo a través de campañas de marketing enfocadas en el uso de redes sociales reflejadas en el incremento de ventas a partir del segundo y tercer año. Asimismo, se realizará con énfasis en rede sociales como Instagram y Facebook las cuales engloban desde jóvenes hasta amas de casas, lo cual permite cubrir eficazmente el público objetivo, los cuales son los hogares limeños. Respecto al pronóstico de ventas, según cifras de Euromonitor, se espera que la industria de jardinería y consumo orgánico incremente a partir del 2020 por un periodo mayor a 10 años. Esto permite que la empresa apueste por ventas a gran escala y con una tasa de crecimiento atractiva. Finalmente, el valor actual neto de la empresa asciende a aproximadamente S/ 841 221, lo cual significa que la empresa es rentable. Asimismo, enfocándose en los indicadores para el accionista o tasa COK ascenderá a 10.38% siendo el WACC igual porque la empresa no cuenta con un endeudamiento financiero. Gracias al análisis de flujo de caja elaborado, se puede observar que la empresa genera ganancias desde el primer año. / This proposal describes the necessary aspects to carry out a business on self-cultivation from the sale of vertical gardens for homes in Lima, Peru. The project seeks to promote the healthy consumption of natural inputs from the preparation itself, seeking comfort and reducing costs for households that wish to use this product. The target audience will be reached through marketing campaigns focused purely on the use of social networks, all online. These are reflected in the increase in sales from the second and third year. Likewise, it will be carried out with an emphasis on social networks such as Instagram and Facebook, which range from young people to housewives, which allows effective coverage of the target audience, which are Lima households. Regarding the company's sales forecast, according to Euromonitor, the gardening and organic consumption industry is expected to increase from 2020 for a period of more than 10 years. This allows the company from its inception to bet on a large-scale sale with an attractive growth rate, which will be reflected in sales. Finally, the net present value of the company amounts to approximately S / 841 221, which means that the company is profitable. Likewise, the COK will rise to 10.38%, the WACC being the same because the company does not have financial indebtedness. Finally, due to the elaborated cash flow analysis, it can be seen that the company generates profits from the first year. / Trabajo de investigación

Cumulative trauma disorders have become common among workers in industry. Grocery stores are an industry with one of the highest number of repeated trauma illnesses. Checkout departments have a rate of musculoskeletal injuries two to three times higher than other supermarket departments. The primary objective of this study was to quantify the wrist motions required to bag groceries. Subjects participated in the laboratory or in the supermarket. The wrist motions included wrist deviations, velocities, and accelerations for flexion-extension, radial-ulnar, and pronation-supination deviations. The dependent variables were handle type and object location. A wrist motion monitor designed at Ohio State University was used to quantify wrist posture and movement. Objects with finger-thumb handle couplings required more extreme ulnar deviations, more extreme pronations, greater wrist velocities for pronation-supination deviations, and greater wrist accelerations for pronation-supination deviations than did other objects. When comparing soft and solid objects, or round and square objects, there were few differences in wrist positions, velocities, or accelerations. Objects with 10-cm wide hand couplings required more extreme flexion, larger ranges of movement for radial-ulnar deviations and pronation-supination deviations, and greater wrist velocities in the radial, ulnar, and pronation directions than did 5-cm wide objects. The right and front locations required more extreme positions than did the left and back locations. Subjects participating at the supermarket site picked up objects with greater wrist velocities and accelerations than those in the laboratory; conversely, wrist positions were not affected by site. Because finger-thumb and 10-cm wide hand couplings required larger wrist deviations and greater velocities, these objects may pose a greater risk to the bagger of developing cumulative trauma disorders. / Master of Science