Bankovní sektor procházel v posledních patnácti letech procesem transformace, privatizace a implementace technologických změn. To mělo za následek podstatné rozšíření produktové nabídky a její přiblížení klientům pomocí alternativních distribučních kanálů. Slabou stránkou tohoto rychlého vývoje je mimo jiné skutečnost, že tyto nové služby nejsou navzájem zkonsolidovány tak, aby z nich každý klient maximalizoval svůj užitek. Konkrétně se jedná o balíčky služeb s neprůhlednými sazebníky nebo poplatky za předčasná splacení bez návaznosti na jiné produkty. Tyto parciální nedostatky se staly předmětem zájmu státních institucí, které se snažily o vyšší regulaci tohoto trhu. Přínosem této práce je zmapování bankovního trhu z pohledu nabídky služeb, vnímání klientů a rozhodování finančních institucí. Závěry se opírají o průzkumy trhu, které vypovídají o úrovni, příležitostech a potřebách tohoto odvětví. Cílem je popsat skutečný stav retailového trhu, zhodnotit postavení klientů v tomto tržním vztahu, vystihnout míru konkurence na tomto trhu a na základě těchto skutečností zvážit nutnost státních intervencí do tohoto odvětví.

In this thesis I analyze realism and some of its social constructivist critics. The aim of the thesis is to find areas in which there is a potential for a synthesis of these two paradigms. I propose understand states and the international system as whole as social institutions, with realism to find and interpret its rules and modus operandi.

Darbą atliko VPU Socialinių mokslų fakulteto Sociologijos ir politologijos katedros Politinės sociologijos magistrantūros neakivaizdinio skyriaus studentė Oksana Paškevičienė, darbo tema „Farmacijos organizavimas Lietuvoje ir jo socialinio vertinimo bruožai”. Tyrimo tikslas – išsiaiškinti visuomenės narių požiūrį į farmacijos organizavimą Lietuvoje ir jo socialinio vertinimo bruožus. Kiekybinio tyrimo metu apklausta 100 respondentų, tyrimas atliktas Vilniaus regione. Tyrimo analizė atlikta atsižvelgiant į bendrus respondentų atsakymus bei į atsakymas pagal respondentų grupes (respondentai suskirstyti atsižvelgiant į jų santykį su farmacija į dvi grupes: klientus bei farmacijos specialistus). Kokybinio tyrimo metu buvo apklausta 9 respondentai. Atlikus kiekybinio ir kokybinio tyrimų duomenų analizę paaiškėjo, kad ginamosios tezės: 1. Daugelis respondentų farmaciją suvokia ir vertina kaip visuomenės sveikatos sistemos dalį, kurios vykdomos veiklos rezultatas - tai visuomenės ilgaamžiškumas ir sveikatos gerinimas, pasitvirtina. 2. Daugelis respondentų sutinka, kad farmacijos įmonių veiklai didelę įtaką daro galiojantys teisės aktai, pasitvirtina. 3. Farmacijos įmonių vykdoma reklaminė agitacija skirtingai įtakoja skirtingus visuomenės narius, atsižvelgiant į jų santykį su farmacija bei amžių, pasitvirtina. 4. Ekspertų, farmacijos specialistų bei visuomenės narių nuomonė apie farmacijos įmonių veiklos kokybę yra skirtinga, pasitvirtina. Raktiniai žodžiai: farmacija, farmacijos... [toliau žr. visą tekstą] / The work was made by Oksana Paškevičienė, the master degree extramural student of Sociology and polithology cathedral of Social sciences faculty of Vilnius pedagogical university. Theme of the work is “The organization of pharmacy in Lithuania and traits of its social evaluation”. The purpose of the investigation is to ascertain the society‘s members’ attitude to the organization of pharmacy in Lithuania and traits of its social evaluation. There were 100 respondents questioned during the quantitative investigation that was fulfilled in Vilnius region. The analysis of investigation is made considering to common answers of respondents’ and to answers agreeably to respondents’ groups’ (respondents are brought under the relation to the pharmacy into two groups – clients and pharmacy specialists). There were 9 respondents questioned during the qualitative investigation. After the fulfilling of quantitative and qualitative investigations’ data analysis it emerged that defensive theses: 1. Many respondents conceive and evaluate pharmacy as the part of the society’s health system, result of which activity is the longevity of society and perfection of health, is proved. 2. Many respondents agree that a great influence to the pharmacy companies’ activity makes the valid law certificates, is proved. 3. The advertisement agitation, pursued by pharmacy companies differently influence particular members of society, according to their relation with pharmacy and age, is proved. 4. Experts’... [to full text]

Diploma thesis is providing results of analysis of marketing tools of Czech public universities towards the foreign institutions, decisions behaviour of foreign students, motivation of foreign students to study abroad. The evaluation of three qualitative, two quantitative researches compared with secondary data led to the proposal of general model "model of seven steps". It also led to the recommendations for preparation of marketing strategies for Czech public universities towards foreign institutions.

Diploma thesis "Cultural diplomacy" examines a specific field of diplomatic relations in which culture plays the key role. It introduces basic terminology and theoretical outcomes. Later, it defines cultural diplomacy in the broader context of public diplomacy, nation branding, and soft power. The main part is devoted to describing and analyzing the environment in the Czech Republic - it defines institutions and instruments used in the Czech environment and specifies methods of cultural diplomacy. With respect to subsections of cultural diplomacy, it is primarily devoted to the performing arts. The following chapter describing the transition of cultural diplomacy to guerilla diplomacy constitutes a substantial part of the thesis. It introduces this concept as the first thesis so far. Further it explains it in detail and points to the possibility of its application in the field of art and possibly culture. The final part includes suggestions for working more efficiently with tools of cultural and guerilla diplomacy in the Czech Republic.

This diploma thesis describes the support of exports in the Czech Republic and the current state of the export policy. First section of the thesis includes a literature review that outlines the basic facts concerning the issue of foreign trade, it's statistics, degree of openness of the economy and commodity and territorial structure. In the chapter called 'export policy' it also lists state and private institutions and entities providing export support. The practical section discusses Export Strategy 2012 - 2020, its main objectives and visions and the basic pillars, which outline the individual project cards to the objectives of the strategy. Also detailed is the fulfilment of the Export Strategy for 2015 and the current problems in the Czech export market. Assessment of the problematic is to be found in the conclusion.

This thesis consists of theoretical and practical part. The theoretical part introduces the basic terms like health and healthy lifestyle and describes principles of its adherence by children and young people, mainly in the area of healthy eating and marginally also the influence of other components of healthy lifestyle. Also, the theoretical part mentions possible influence of institutions on forming of these components, their resources for supporting healthy lifestyle and subsequently clarifies the process of Bronislav Malinowski's analysis of institutions. The practical part focuses on the particular institution which is Primary school Krásná Hora nad Vltavou. Also, practical part aims to verify the hypothesis that the given institution fulfils its role in the area of healthy lifestyle, particularly healthy eating and that this institution has enough equipment, staff, finances and norms to perform this activity. The verification of this hypothesis happens just under the Bronislav Malinowsi's analysis of institutions. Finally, the thesis observes the possible effect of adherence to principles of healthy nutrition in given institution, comparing the BMI index of primary school pupils. After performing these analyses, there follows final evaluation and making recommendations to the institution for improving the situation.

This thesis deals with the accessibility of leisure activities for youth. Leisure activities are focused on the particular locality which is the town of Jablonec nad Nisou. Furthermore, this outlines the problems which the providers and staff of these institutions encounter. These are mainly a lack of funds for their operation, especially for private entrepreneurs, but also an excess of demand over supply. Nevertheless, this city offers many facilities where children and young people can spend their leisure time. The above-mentioned issue occurs primarily at art schools and youth centers because these can afford to choose lower school fees and therefore their services are accessible to a wider public. Apart from school lessons, the youth may attend art schools, leisure centers and low threshold facilities which are open to everybody and parents also do not have to pay school fees or pay the private entities that are trying to develop the physical as well as the mental aspects of the child. The practical part of this thesis takes a closer look to those providers of leisure time. On the contrary the financing of those activities is defined in the theoretical part where also the legislative basis is slightly outlined. The conclusion includes the evaluation of obtained results.

Microfinance has been seen as a key tool for poverty reduction in developing countries. Target groups of microfinance are very poor people who have no access to any financial resources and need loans. Microcredits help the poor in running their small businesses or in a creation of its own job opportunities. The loans are often embezzlemented, are not financial sustainable in the long term, and are frequently critised. The question is if microfinance is real universal cure and which influence has on elimination poverty and social even economical effect. It also considers a perspective of model preferences focused on business (conditional high interests, possibility to contact intermediaters, gaining easier access into external financial sources) or a charity (more resistant to crisis thanks to using internal financial sources). In general, Latin America has excellent conditions for microfinance; the macro-economic growth which countries in Latin America had shown during the last decades set up advantageous conditions for well-known microfinance institutions and its development. Microfinance sector contributes by its profits to the common financial institutions which have already got a significant position in the market. In principle, Mexico struggles for better conditions for the poorest class of the population and due to this fact offers products of microcredits as the assistance to start-up small businesses. From the economic point of view, Mexico tries to be much more self-sufficient and sustainable. Microfinance institutions earn regularly an undisputed importance in the process of regional expansion, representing a crucial factor in the alleviation of poverty likewise insecurity for large segments of the inhabitants. The work is based on information from relevant sources that can easily identify the current status of microfinance. This thesis researches the microfinancial sector and the program FINCA (Foundation for International Community Assistance), including causing non-governmental organizations in Mexico. The purpose of this paper is to focus on the current situation of functioning microfinance sector in selected Mexican states as well as to identify impacts of microfinance activities in this country. It describes microfinance sector due to its lack of opportunities to gain microcredit. Credit distribution and its awareness about these services is passed. Administrative procedures are difficult and information shortage restricts credit accessibility. This leads more in usage informal sector, based on family members or groups. The paper demonstrates suggestions for improving and operating in this sector that might be involved in legal framework for microfinance in Mexico.

This thesis is focused on the free time of children under the age of 18 and possibilities of its spending in a specific institution. Free time is a part of everyday life and there are many ways of its spending. It is very important for education of young people. The theoretical part is focused on basic terms as free time, institutions a voluntary firemen and their organisation in the Czech Republic. The research part is focused on the analysis of chosen Club of voluntary firemen with children's club. The aim of this thesis is to find out whether the institution reaches its aims and to recommend some improvements.