Data mining techniques are used by companies to gain competitive advantages. In today's marketplace, they are also used by marketers mainly for personalization of advertising and for maintaining long-term relationship with customers. Progress in knowledge discovery in databases and availability of computational power comes not only with positive impact, but also with challenges. The practical part of the thesis aims to explore and describe data mining techniques applied to e-commerce dataset. Dataset consists of transaction and web analytics data. The goal of experimental application aims to make a selection of users who most probably react to a marketing communication and to identify the factors which influence them. Target segment of users is obtained through the use of data mining technique clustering. The classification model uses decision tree algorithm to predict whether users submit transaction with an accuracy of 75%. The results are useful for optimization of marketing and business strategy.

Knowledge discovery in text documents is part of data mining. However, text documents have different properties in comparison to regular databases. This project contains an overview of methods for knowledge discovery in text documents. The most frequently used task in this area is document classification. Various approaches for text classification will be described. Finally, I will present algorithm Winnow that should perform better than any other algorithm for classification. There is a description of Winnow implementation and an overview of experimental results.

This diploma thesis deals with the data mining and the creation of data mining unit for data mining system, which is beeing developed at FIT. This is a client application consisting of a kernel and its graphical user interface and independent mining modules. The application uses support of Oracle Data Mining. The data mining system is implemented in Java language and its graphical user interface is built on NetBeans platform. The content of this work will be the introduction into the issue of knowledge discovery and then the presentation of the chosen Bayesian classification method, for which there will subsequently be implemented the stand-alone data mining module. Furthermore, the implementation of this module will be described.

The master's thesis deals with the knowledge discover in databases and with the extending of the data mining systems in the Oracle environment developed at the VUT FIT. The system kernel conception incorporates an interface that enables the adding of data mining modules. The objective of the thesis is to learn this interface and implement and embed the data mining module for decision-tree classification into the application. In addition, the thesis compares the application with similar commercial product SAS Enterprise Miner

No description available.

Capable and well-organized data mining algorithms are essential and fundamental to helpful, useful, and successful knowledge discovery in databases. We discuss several data mining algorithms including genetic algorithms (GAs). In addition, we propose a modified multivariate Newton's method (NM) approach to data mining of technical data. Several strategies are employed to stabilize Newton's method to pathological function behavior. NM is compared to GAs and to the simplex evolutionary operation algorithm (EVOP). We find that GAs, NM, and EVOP all perform efficiently for well-behaved global optimization functions with NM providing an exponential improvement in convergence rate. For local optimization problems, we find that GAs and EVOP do not provide the desired convergence rate, accuracy, or precision compared to NM for technical data. We find that GAs are favored for their simplicity while NM would be favored for its performance.

<p> The dramatic improvement in information and communication technology (ICT) has made an evolution in learning management systems (LMS). The rapid growth in LMSs has caused users to demand more advanced, automated, and intelligent services. CourseNetworking is a next-generation LMS adopting machine learning to add personalization, gamification, and more dynamics to the system. This work tries to come up with two recommender systems that can help improve CourseNetworking services. The first one is a social recommender system helping CourseNetworking to track user interests and give more relevant recommendations. Recently, graph neural network (GNN) techniques have been employed in social recommender systems due to their high success in graph representation learning, including social network graphs. Despite the rapid advances in recommender systems performance, dealing with the dynamic property of the social network data is one of the key challenges that is remained to be addressed. In this research, a novel method is presented that provides social recommendations by incorporating the dynamic property of social network data in a heterogeneous graph by supplementing the graph with time span nodes that are used to define users long-term and short-term preferences over time. The second service that is proposed to add to Rumi services is a hashtag recommendation system that can help users label their posts quickly resulting in improved searchability of content. In recent years, several hashtag recommendation methods are proposed and developed to speed up processing of the texts and quickly find out the critical phrases. The methods use different approaches and techniques to obtain critical information from a large amount of data. This work investigates the efficiency of unsupervised keyword extraction methods for hashtag recommendation and recommends the one with the best performance to use in a hashtag recommender system. </p>

<p>Graph representation learning (GRL) has been increasing used to model and understand data from a wide variety of complex systems spanning social, technological, bio-chemical and physical domains. GRL consists of two main components (1) a parametrized encoder that provides representations of graph data and (2) a learning process to train the encoder parameters. Designing flexible encoders that capture the underlying invariances and characteristics of graph data are crucial to the success of GRL. On the other hand, the learning process drives the quality of the encoder representations and developing principled learning mechanisms are vital for a number of growing applications in self-supervised, transfer and federated learning settings. To this end, we propose a suite of models and learning algorithms for GRL which form the two main thrusts of this dissertation.</p> <p><br></p> <p>In Thrust I, we propose two novel encoders which build upon on a widely popular GRL encoder class called graph neural networks (GNNs). First, we empirically study the prediction performance of current GNN based encoders when applied to graphs with heterogeneous node mixing patterns using our proposed notion of local assortativity. We find that GNN performance in node prediction tasks strongly correlates with our local assortativity metric---thereby introducing a limit. We propose to transform the input graph into a computation graph with proximity and structural information as distinct types of edges. We then propose a novel GNN based encoder that operates on this computation graph and adaptively chooses between structure and proximity information. Empirically, adopting our transformation and encoder framework leads to improved node classification performance compared to baselines in real-world graphs that exhibit diverse mixing.</p> <p>Secondly, we study the trade-off between expressivity and efficiency of GNNs when applied to temporal graphs for the task of link ranking. We develop an encoder that incorporates a labeling approach designed to allow for efficient inference over the candidate set jointly, while provably boosting expressivity. We also propose to optimize a list-wise loss for improved ranking. With extensive evaluation on real-world temporal graphs, we demonstrate its improved performance and efficiency compared to baselines.</p> <p><br></p> <p>In Thrust II, we propose two principled encoder learning mechanisms for challenging and realistic graph data settings. First, we consider a scenario where only limited or even no labelled data is available for GRL. Recent research has converged on graph contrastive learning (GCL), where GNNs are trained to maximize the correspondence between representations of the same graph in its different augmented forms. However, we find that GNNs trained by traditional GCL often risk capturing redundant graph features and thus may be brittle and provide sub-par performance in downstream tasks. We then propose a novel principle, termed adversarial-GCL (AD-GCL), which enables GNNs to avoid capturing redundant information during the training by optimizing adversarial graph augmentation strategies used in GCL. We pair AD-GCL with theoretical explanations and design a practical instantiation based on trainable edge-dropping graph augmentation. We experimentally validate AD-GCL by comparing with state-of-the-art GCL methods and achieve performance gains in semi-supervised, unsupervised and transfer learning settings using benchmark chemical and biological molecule datasets. </p> <p>Secondly, we consider a scenario where graph data is silo-ed across clients for GRL. We focus on two unique challenges encountered when applying distributed training to GRL: (i) client task heterogeneity and (ii) label scarcity. We propose a novel learning framework called federated self-supervised graph learning (FedSGL), which first utilizes a self-supervised objective to train GNNs in a federated fashion across clients and then, each client fine-tunes the obtained GNNs based on its local task and available labels. Our framework enables the federated GNN model to extract patterns from the common feature (attribute and graph topology) space without the need of labels or being biased by heterogeneous local tasks. Extensive empirical study of FedSGL on both node and graph classification tasks yields fruitful insights into how the level of feature / task heterogeneity, the adopted federated algorithm and the level of label scarcity affects the clients’ performance in their tasks.</p>

<p>  </p> <p>Advances in technology have led to the availability of data from different platforms such as the web and social media platforms. Much of this data can be represented in the form of a network consisting of a set of nodes connected by edges. The nodes represent the items in the networks while the edges represent the interactions between the nodes. Community detection methods have been used extensively in analyzing these networks. However, community detection in evolving networks has been a significant challenge because of the frequent changes to the networks and the need for real-time analysis. Using Static community detection methods for analyzing dynamic networks will not be appropriate because static methods do not retain a network’s history and cannot provide real-time information about the communities in the network.</p> <p>Existing incremental methods treat changes to the network as a sequence of edge additions and/or removals; however, in many real-world networks, changes occur when a node is added with all its edges connecting simultaneously. </p> <p>For efficient processing of such large networks in a timely manner, there is a need for an adaptive analytical method that can process large networks without recomputing the entire network after its evolution and treat all the edges involved with a node equally. </p> <p>We proposed a node-centric community detection method that incrementally updates the community structure in the network using the already known structure of the network to avoid recomputing the entire network from the scratch and consequently achieve a high-quality community structure. The results from our experiments suggest that our approach is efficient for incremental community detection of node-centric evolving networks. </p>

Web shops today needs to be more and more responsive, where one part of this responsivenessis fast product searches. One way of getting faster searches are by searching against anindex instead of directly against a database. Network Expertise Sweden AB (Net Exp) wants to explore different methods of implementingan index in their future web shop, building upon the open-source web shop platformSmartStore.NET. Since SmartStore.NET does all of its searches directly against itsdatabase, it will not scale well and will wear more on the database. The aim was thereforeto find different solutions to offload the database by using an index instead. A prototype that retrieved products from a database and made them searchable through anindex was developed, evaluated and implemented. The prototype indexed the data with aninverted index algorithm, and was made searchable with a search algorithm that mixed typeboolean queries with normal queries. / Webbutiker idag behöver vara mer och mer responsiva, en del av denna responsivitet ärsnabb produkt sökningar. Ett sätt att skaffa snabbare sökningar är genom att söka mot ettindex istället för att söka direkt mot en databas. Network Expertise Sweden AB vill utforska olika metoder för att implementera ett index ideras framtida webbutik, byggt ovanpå SmartStore.NET som är öppen käll-kod. Då Smart-Store.NET gör alla av sina sökningar direkt mot sin databas, kommer den inte att skala braoch kommer slita mer på databasen. Målsättningen var därför att hitta olika lösningar somavlastar databasen genom att använda ett index istället. En prototyp som hämtade produkter från en databas och gjorde dom sökbara genom ettindex var utvecklad, utvärderad och implementerad. Prototypen indexerade datan med eninverterad indexerings algoritm, och gjordes sökbara med en sök algoritm som blandar booleskafrågor med normala frågor. / <p></p><p></p><p></p>