Orientador: Linda Gentry El-Dash / Dissertação (mestrado) - Universidade Estadual de Campinas, Instituto de Estudos da Linguagem / Made available in DSpace on 2018-08-16T03:01:24Z (GMT). No. of bitstreams: 1 Thompson-Oliveira_Andrea_M.pdf: 873828 bytes, checksum: 1cdb4369b3204279ad9f4371b632e172 (MD5) Previous issue date: 2008 / Resumo: Buscou-se neste estudo analisar quantitativamente, por meio de um instrumento de investigação indireto, o Matched Guise, as atitudes de alunos adolescentes de 1as, 2as e 3as séries do ensino médio frente à língua inglesa, utilizando-se fábulas de Esopo. Verificou-se por meio de modelos lineares gerais (GLM) a influência de variáveis como o idioma do texto e a idade do sujeito na atribuição de status e solidariedade. Observou-se que interações entre algumas variáveis, tais como as interações entre o sexo do aluno e o do falante, também exerceram influência nas variáveis dependentes. Investigou-se a correlação entre as atribuições de status e solidariedade ao falante e o desempenho dos sujeitos por meio da análise das notas finais na disciplina inglês. Por fim, questiona-se se é possível atingir a neutralidade preconizada pela Técnica de Matched Guise. / Abstract: The purpose of this study was to analyze quantitatively, by means of an indirect investigation instrument, the Matched Guise, the attitudes of teenager students in High School grades 09, 10 and 11 towards the English language, using Aesop's fables. It was found, through the use of general linear models that such variables as language and subject age influenced the rating of status and solidarity. It was observed that interaction among some variables, such as that between student's sex and speaker's sex also exerted a certain influence on the dependent variables. The interaction between the subject's final grade in English and the status and solidarity assigned to the speaker was also investigated. Finally, the doubt remains as to the possibility of reaching the neutrality prescribed by the Matched Guise Technique. / Mestrado / Ensino-Aprendizagem de Segunda Lingua e Lingua Estrangeira / Mestre em Linguística Aplicada

Over the last decades, language in the public sector has changed due to influence from New public management. In this thesis, I seek to investigate librarians’ attitudes towards a more businesslike way of speaking about libraries, referred to here as management-speak. For this purpose, I’ve used a modified version of the matched guise technique. A magazine article on libraries was altered so that one version contained more management-speak and the other one less. 500 randomly chosen Swedish librarians were asked to rate one of the two versions on a five point Osgood-scale. Statistical analysis of their answers shows that while respondents who read the version containing less management-speak rated it more favorably, the difference was small and not statistically significant. These results would suggest that librarians in general may not hold any particularly strong attitudes, positive or negative, towards management-speak. However, librarians who graduated in the eighties or later and librarians who do not hold a managerial position are more likely to perceive the writer as younger when she uses more management-speak, while research librarians will probably see the writer as more trustworthy when the management-speak is toned down.

<p>This essay investigated Swedish teenagers' attitudes towards Australian and British English accents. The respondents were exposed to four different accents as part of a modified version of the Matched Guise Technique. They were then asked to fill out a questionnaire assessing the accents in terms of psychological qualities, social evaluation, job suitability and likability. The results show that previous research on attitudes to accents in other countries is applicable on Swedish teenagers' and that stereotyping is an influence as well.</p>

This essay investigated Swedish teenagers' attitudes towards Australian and British English accents. The respondents were exposed to four different accents as part of a modified version of the Matched Guise Technique. They were then asked to fill out a questionnaire assessing the accents in terms of psychological qualities, social evaluation, job suitability and likability. The results show that previous research on attitudes to accents in other countries is applicable on Swedish teenagers' and that stereotyping is an influence as well.

本論文藉由瞭解在臺學習華語的外籍學生對於兩岸口音的看法，以供臺灣華語教師在教學現場應使用何種口音作為參考。研究對象是臺灣北部某國立大學的華語文教學中心中級班以上的外籍學生。研究方法包含假貌相比測驗法（Matched-Guise technique）、問卷調查和焦點團體訪談三項研究工具，蒐集研究資料，作為分析與討論問題的依據。 經過研究實施與資料分析，歸結研究結果如下：（一）多數外籍學生具有聽辨兩岸口音差異之能力；（二）兩岸口音各有其擁護者；（三）兩岸口音的印象差異，除了在聲母、韻母及聲調，如：捲舌音、輕聲及兒化韻等等的差別以外，說話的語氣，如：聲音的大小、說話的速度、聲音的高低等，也會影響外籍學生對兩岸口音的印象；（四）外籍學生在選擇華語口音時所考慮的要素為「不同學習階段的需求」、「易學」、「當地文化與朋友」、「好聽」以及「較具親和力」等五項因素；（五）本研究的外籍學生認為在現階段應學習臺灣口音的華語，奠立良好的口音基礎，進而拓展聽力寬度，然後再進入多元口音輸出的階段。 最後根據調查結果提出華語教學上的啟發與後續研究建議，以供華語教師、學校行政單位以及教學研究者在兩岸華語口音方面的參考。 / This study aims to investigate how CFL(Chinese as a foreign language) students in Taiwan view the accent of Mandarin Chinese produced by Taiwanese and Mainlanders. The participants of the study are from a university in Taipei city, and they are at intermediate-level and above. The research methods adopted in the study include Matched-Guise technique, questionnaire survey, and focus group interview. The major findings are: (1) Most CFL students have the ability to distinguish the accent of Mandarin Chinese produced by Taiwanese and Mainlanders; (2) the two accents have their own supporters; (3) CFL students’ impressions of the two accents include not only initials, finals and tones, but also volume, speed and pitch. Another interesting finding is that most CFL students in Taiwan want to learn Mandarin with a Taiwanese accent because (1) Taiwanese accent is easier to learn; (2) CFL students in Taiwan want to interact with Taiwanese and learn Taiwanese culture. When CFL students in Taiwan become high intermediate or advanced students, they also wish to be exposed to Mandarin with mainlander’s accent in order to expand their repertoire of the Chinese language. At the end of the thesis, pedagogical implications and suggestions for further research are included.