This Master´s thesis analyses the economic and financial situation of VEBA, the textile company, Plc in years 2002 – 2006. It includes also proposals and disposals for improvement of the present statue with consideration of the company possibilities.

Master’s thesis evaluates financial situation of the company FATRA, a. s. within the period of years 2006 and 2010, by selected indicators of financial analysis. Mostly it deals with usage of elemental method’s indicators of financial analysis. It analyzes problems and proposes possible solutions, which will lead to the improvement of the company financial situation in the future.

This master´s thesis is concerned with evaluation of the financial situation of the choosen company during the years 2008 to 2012. The master´s thesis contains theoretical background, the methods that are used to perform this financial analysis, information about the company and elaborated financial analysis. In conclusion, on the basis of established results, it describes the measures that should help to improve the financial health of the company.

This thesis focuses on a marketing strategy proposal of a cosmetic salon D. B. Art – Dagmar Bencova. There is an external and internal enviroment analysis included. Data of this analysis was used for a design of a marketing strategy. This strategy includes a recommendations, which mainly lead to the increase of a market share.

Diploma work "Problems of house price reduction due to defects manifested with damp" deals with the issue of property valuation and subsequent sale of the defect. The first chapter describes valuation and other important factors relating to the Act valuation. The second chapter deals with the necessary documentation for property valuation and basic terminology. The third section deals with defects that could occur in the residential building as well as their possible correction. Another part of this work is focused on the actual valuation of the object to a defect with property damage and the last chapter deals with the actual real estate market and the subsequent sale of such property with the defect. The attachments of the case study is then focused on the valuation of the house and without defects and possible solutions and proposed procedures for sale.

This diploma thesis deals with the teaching specificity of the history of the 20th century in upper primary schools and with methodical drafts of selected thematic units of the same period. The thesis puts emphasis on problems related to teaching on the 20th century. The work summarizes theoretical knowledge of teaching on the history of the 20th century and follows up the classification of this historical period into the General educational program for basic education. Methods and strategies suitable for teaching the history of the 20th century and the approach how to give lessons about controversial and delicate topics in history are also included in the present thesis. The methodical drafts of selected thematic units from the history of the 20th century are one part of the thesis. These drafts were worked out in respect of using various teaching styles and educational strategies. The thesis also pays attention to the utilization of didactic media in the teaching of history.

The main aim of this work is to carry out analysis of programmes of direct support for small and middle-sized companies offered by the state, European Union and commercial sphere, also description of process of acquision of support in chosen company and evaluation of the benefits in factual company. To support small and middle-sized companies is sensible and pragmatic because this segment is an importand part of the development of national economy, increases employment, cocreates healthy business environment and therefore develops each village, town and region. The support is related to efficient and stable companies only. The operational programmes help small and middle-sized companies to dynamize their growth and development, they are not dedicated to saving companies with problems.

Controlling, costs, planning, budgeting, calculation, cover contribution of fixed costs and profit generation, analysis of deviations.

podnikatelský záměr, zaloţení společnosti, analýza, konkurence, marketingový výzkum, strategie, tenis