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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
31

I can resist anything except temptation : self-regulatory fatigue and ethical spending

Crelley, David January 2013 (has links)
Within western societies the act of consumption is not merely concerned with satisfying basic human needs. Rather, consumption has become a source of leisure and self expression for the masses (Belk, 1988). This has meant that humankind’s wants have tended to outstrip the world’s finite resources available, leading to environmental damage, questionable farming practice and the widespread abuse of human labour. In response to these issues the phenomena of ethical consumption was born. Ethical consumption attempts to limit the environmental, human and animal costs of our spending via the favouring of products that are deemed to be for the betterment of wider society. At face value ethical consumption has been hugely successful in terms of market share, with sales of products stressing their ethical credentials having grown rapidly in recent years (Cooperative Bank 2011). However, despite this success, ethically branded products still represent a minority of purchases (Thøgersen, 2006). Psychological research exploring the reasons why consumers purchase ethically is dominated by papers focusing upon consumers’ attitudes, values and intentions (Andorfer & Liebe, 2012, Milfont & Duckitt, 2004). However, consumers’ attitudes do not always mirror actual spending (Auger, Burke, Devinney & Louviere., 2003; Auger & Devinney, 2007). Whilst one third of consumers describe themselves as being ethical spenders, only 1-3% of products purchased are Fair Trade certified (Cowe & Williams, 2000). The divergence between attitude and behaviour has been referred to as the ‘ethical purchasing gap’ (Andorfer & Liebe, 2012, Clayton & Brook, 2005). One factor that may be partially responsible for the divergence between purchase intention and actual behaviours is self-regulatory fatigue (ego depletion). Chapter one of the thesis presents the argument for ethical spending being affected by, amongst other things, our ability to suppress our impulsive desires via a process known as self-regulation (Bagozzi, 1992; Baumeister, 2002; Baumeister & Vohs, 2007). According to the self-regulatory fatigue literature, self-control requires the expenditure of blood glucose (Gailliot, 2008, Inzlicht & Gutsell, 2007). However, the available level of blood glucose temporarily diminishes with continued use of the self-regulatory system. In response to the lower availability of blood glucose, individuals begin to limit all non-essential cognitive expenditure, including further acts of self-regulation. Individuals who have exhausted their capacity for self control are said to be ego depleted or in a state of self-regulatory fatigue (Baumeister & Heatherton, 1996; Hofmann. Friese & Strack, 2009; Muraven & Baumeister, 2000) Chapter one argues that self-regulatory fatigue may restrict an individual’s capacity to consider the social and long-term impacts of their spending to resist the temptation of cheap consumer goods. As a result, it is predicted that ethical spending may be negatively affected by self-regulation fatigue. Following this theoretical foundation, Chapter two presents the methodological rationale for the research project that set out to test various aspects of this foundational hypothesis. Chapter three presents the findings of the first empirical study. The purpose of the study was to use open-ended questionnaires to explore the principles that guided participants’ spending, as well gaining an insight into instances where there was a discrepancy between spending and principle. The study is included within the thesis primarily to show the genesis of the research agenda. The study indicated that consumers within the sample were primarily concerned with traditional forms of ethical consumption, namely environmental, human and animal welfare concerns. Participants justified non-principled purchasing as being a result of financial consideration or impulsive urge. It was thus decided to explore the possibility that self-regulation fatigue may have a potentially negative impact upon ethical spending, due to its known relationship with impulsive spending (Vohs & Faber, 2007). Chapter four explores the effects of self-regulation fatigue upon socially-minded economic behaviour within the controlled setting of a social dilemma game. Ethical consumption can be considered to be a prime example of a ‘social dilemma’ in the sense that decisions relating to whether or not to consume ethically involve a direct conflict between an individual’s short term interests (e.g. to save money) and the collective interests of wider society (Gattig & Hendrickx, 2007; Milfont & Gouveiac, 2006). Therefore it was decided to measure the effects of self-regulatory fatigue within an experimental social dilemma task. The task used was based upon the forest game, which was first outlined by Sheldon and McGregor (2000), with the white bear thought suppression task (Wegner, Schneider, Carter, & White, 1987) being utilised to manipulate self-regulatory fatigue. The results revealed a clear divergence in behaviour within the game as a function of the manipulation of self-regulatory fatigue, with non-depleted groups sustaining the central resource longer than their depleted counterparts. Chapter five builds on the findings of chapter four through an exploration of the relationship between ego depletion and participants’ willingness to pay for ethical goods. The study utilised a discrete choice measure in order to measure participant’s willingness to pay for ethical goods. The findings did not show a significant effect of self-regulatory fatigue on the willingness to pay for ethical goods. However a potential explanation for this result was the fact that the decision-making processes involved in this study were less arduous than those required within a real-life shopping environment (or, for that matter, than the decisions required in the forest game reported in chapter four). It is possible that the complexity of the choice presented may have been insufficient for the decision to be negatively affected by self-regulatory fatigue. The study is thus included in order to illustrate the importance of utilising more realistic measures of spending that incorporate more of the complexity of decision-making required in real-world contexts. Chapter six presents four separate experiments exploring the relationship between self-regulatory fatigue and ethical spending. The first study utilised an online supermarket simulation and asked participants to go shopping for one week’s worth of groceries after either completing, or not completing, the white bear thought suppression task. The simulated supermarket allowed participants to select from a range of over 1900 products. The pattern of results indicated that participants in a state of self-regulatory fatigue spent significantly less on ethically branded products than their non-depleted counterparts. However, this was only true for individuals with a high food budget. Those with a low budget were not significantly affected, presumably due to having relatively little flexibility in terms of product choice and/or having established shopping habits focusing upon value. The second study in chapter six explored the ways in which social appeals interact with self-regulatory fatigue. Participants were presented with an attention control task before reading either an article praising students for their ethical behaviours or a control article. Participants were then asked to “go shopping” within the online store. Results once again indicated that self-regulatory fatigue reduced spending on ethically branded goods. However, contrary to predictions, the social appeal had no significant effect on levels of ethical spending either as a main effect or in interaction with self-regulatory fatigue.
32

Living in Present to Nurture the Future: Investigating the Association Between Mindfulness and Sustainable Consumption Behaviors Using Individuals' Cognitive Personality, Values and Beliefs Variables

Subramaniam, Brintha, Subramaniam, Brintha January 2016 (has links)
Currently our world consumes the equivalent of 1.6 earths per year. Although the production has become resource-efficient by using fewer natural resources to produce one dollar of GDP, per-capita consumption in the US firmly increases. Individuals consume an ever-increasing quantity of goods and services which inevitably leads to environmental damages in terms of pollution, deforestation, climate change and psychological disorders such as reduced wellbeing, unhappiness, and anxiety. Past research has suggested that embracing sustainable consumption - where consumption of products and services have minimal impact on the environment, and improvement in society's wellbeing-might mitigate the detrimental effects of over-consumption. Increasingly studies in this stream propose that adopting a psychological approach, specifically by enhancing individuals' inherent capability known as mindfulness may aid in boosting sustainable consumption behaviors. However, only few studies have investigated the decision-making processes associated with mindfulness that could show a detailed picture of how mindfulness - receptive attention to and present moment awareness is positively associated with sustainable consumption behaviors. Conceptual model for this study was built based on mindfulness-related mechanisms, namely re-perceiving, systematic processing, and ability to overcome need for fulfillment. Using a four-step conceptual model: mindfulness-cognitive personality variables-values and beliefs variables-sustainable consumption behaviors, this research empirically examines how trait mindfulness is associated with sustainable consumption behaviors. Embracing a broad definition of sustainable consumption in terms of its impact on environment (composition) and level of consumption (volume), this research includes both pro-environmental and downshifting consumption behaviors. By utilizing an online survey method, data was collected from 1005 respondents in Amazon Mechanical Turk (Mturk). Findings from self-reported measures suggested that while mindfulness directly and positively associated with sustainable behaviors, significant indirect relationships are explained by cognitive personality variables such as cognitive flexibility, need for cognition, attention based self-regulatory control, and values/beliefs namely altruistic values, self-acceptance values, materialistic values, and perceived consumer effectiveness. Comparing empirical models using measures of both socio-cognitive based mindfulness and meditation based mindfulness demonstrated that the former has both direct and indirect relationships with sustainable behaviors while the latter showed only indirect relationships through cognitive personality variables and values/beliefs. By identifying cognitive personality variables that are closely associated with mindfulness, this research teases out the tenets of mindfulness that are more relevant for sustainable consumption behaviors. Also, the recognized cognitive personality variables in this research have been rigorously studied in consumer behavior research, hence finding their relationships with mindfulness might help uncover applications of mindfulness in mainstream consumer behavior research. In addition, by supporting relationships involving cognitive personality variables and values/beliefs relevant for sustainable consumption, this study may offer insights for policy makers and practitioners in maneuvering consumers' mindfulness and their sustainable behaviors to bring about change in their sustainable consumption behaviors.
33

Predicting Academic Achievement With Cognitive And Motivational Variables

Yumusak, Necmettin 01 September 2006 (has links) (PDF)
This study aimed at investigating the contribution of motivational beliefs (intrinsic goal orientation, extrinsic goal orientation, task value, control of learning beliefs, self-efficacy and test anxiety), cognitive and metacognitive strategy use (rehearsal, elaboration, organization, critical thinking, metacognitive self-regulation, time and study environment, effort regulation, peer learning, help seeking) to Turkish high school students&rsquo / achievement in biology. In this study Turkish version of the Motivated Strategies for Learning Questionnaire developed by Pintrich, Smith, Garcia, and McKeachie (1991) and a Biology Achievement Test developed by the researcher were used as measuring instruments. The study was conducted in 15 selected schools throughout the five districts in Yozgat (Sorgun, Yerk&ouml / y, Bogazliyan and Saraykent districts and city center) with a total of 519 tenth grade General and Anatolian high school students attending Mathematics and Science group in spring 2004&ndash / 2005 semester. The data obtained from the administration of the measuring instruments were analyzed by using Multiple Linear Regression Analyses and a Canonical Correlation Analysis. Results of the statistical analyses indicated that extrinsic goal orientation and task value each made a statistically significant contribution to the prediction of students&rsquo / achievement (p&amp / #61500 / 0.05), while intrinsic goal orientation, control of learning beliefs, self-efficacy for learning and performance, and test anxiety failed to achieve significance (p &gt / 0.05). Rehearsal strategy use, organization strategy use, management of time and study environment, and peer learning each made a statistically significant contribution to the prediction of students&rsquo / achievement in biology. The first pair of canonical variates indicated that higher levels of intrinsic goal orientation, task value, and self-efficacy for learning and performance were associated with higher levels of cognitive and metacognitive strategy use except rehearsal strategy use and help seeking.
34

A Physical Activity Possible Selves Online Intervention: A Focus on Self-regulatory Possible Selves

Marcotte, Mary Meghan Elaine 29 April 2013 (has links)
Imagining one’s physical activity (PA) possible self can lead to increased PA (e.g., Murru & Martin Ginis, 2010). This online experiment examined potential benefits of forming a self-regulatory PA possible self, which involves reflection on a PA possible self image and strategies to pursue this self. This intervention was compared to a standard PA possible selves intervention and a control condition in terms of impact on motivational, self-regulatory, and PA outcomes. Insufficiently active participants (n = 247) completed baseline measures, were exposed to the intervention or control procedures, and then completed outcome measures immediately and at two and four-weeks post-intervention. The mediational roles of action/coping planning in the intervention-PA relationships were explored. Results: ANCOVAs showed no differences on motivational or self-regulatory outcomes; action/coping planning were not mediators. The two intervention conditions, combined, led to significantly greater PA over the four weeks post-intervention than did the control condition (p. = .041).
35

MBA Admissions Requirements as Predictors of Motivational Beliefs and Self-Regulatory Strategies in Self-Selected Online MBA Students

January 2010 (has links)
abstract: Driven by a variety of factors, online learning has continued to grow at an unprecedented rate. A Sloan Foundation report issued in January of 2010 indicated that in 2009, 4.6 million students took at least one online class, an increase in 17% over 2008. Graduate business education, and more specifically, Master of Business Administration (MBA) programs have responded to this growth and other drivers such as globalization, institutional competition and student demand by leveraging the online platform more extensively. Because of the continued growth of online programs, there is an ongoing need to better understand the motivational beliefs and self-regulatory strategies students utilize to achieve academic success. Self-regulation is a social-cognitive construct supported by several decades of research, which posits that students engage in a self-directive process to transform their mental abilities into academic skills. Online MBA students balance work, family, business travel and other life events while pursuing their degree. Their ability to balance life events while succeeding academically suggests they possess the capacity for academic self-regulation. Can admissions requirements that are already in place provide insight into how students' manage their academic self-regulation? This study examined the relationship between the MBA admissions requirements of Graduate Management Admissions Test (GMAT) total score, GMAT verbal score and years of work experience to determine if they were predictive of the student's motivational beliefs and self-regulatory learning strategies. GMAT scores and years of work experience are often thought to be predictors of student success in MBA programs. Self-selected online MBA students (n = 130) completed the Motivated Strategies for Learning Questionnaire during the final week of Organization Theory and Behavior, a core course in the MBA program. Analysis indicated that the MBA admissions requirements of GMAT total score, GMAT verbal score, and years of work experience were not reliable predictors of motivational beliefs and self-regulatory strategies. The findings indicate that while admissions criteria may be predictive of student success in the overall program, they provide little insight about how students manage their motivational beliefs and self-regulatory strategies while participating in their courses. / Dissertation/Thesis / Ph.D. Curriculum and Instruction 2010
36

Employability and emotional intelligence of the individual within the school-to-work transition phase

Beukes, Christopher John 11 1900 (has links)
Youth employability in South Africa has become an important focus for career counsellors. This study investigated the relationship between the employability (as measured by the Southern African Employability Inventory) and emotional intelligence (as measured by the Assessing Emotions Scale) of individuals within the school-to-work transition phase. A random sample of 590 Grade 9 and Grade 12 further education and post-school (recently exited) students from a total population of 1349 participated in the study. The research findings indicated that participants’ level of employability is significantly related to their emotional intelligence. Recommendations are postulated for the career counselling of individuals in the school-to-work career transition phase. / Industrial and Organisational Psychology / M.Com. (Industrial and Organisational Psychology)
37

Ética publicitária em tempos hipermodernos: um estudo comparativo entre Brasil e Espanha / Ethics in advertising in "hipermodern" times

Ana Paula Bragaglia 30 March 2009 (has links)
Fundação de Amparo à Pesquisa do Estado do Rio de Janeiro / Esta tese tem como objetivo geral investigar conceitos, agentes e significações da ética publicitária que caracterizam os atuais tempos hipermodernos. Para tanto, os seguintes objetivos específicos foram traçados: levantar o que as organizações de auto-regulamentação do setor e os profissionais do mercado (não pertencentes a tais instituições) definem como ética publicitária; comparar tais olhares com princípios éticos hipermodernos ligados principalmente ao mercado e com reflexões de estudiosos sobre o tema, e realizar, ao final, um estudo comparativo entre os cenários brasileiro e espanhol de resultados obtidos. Os organismos estudados no Brasil e na Espanha (Madrid) foram, respectivamente, o CONAR Conselho Nacional de Auto-Regulamentação Publicitária, e a AUTOCONTROL Asociación para la Autorregulación de la Comunicación Comercial, e os profissionais abordados consistiram em publicitários e profissionais de marketing de empresas escolhidos segundo os critérios de acessibilidade, volume de anúncios veiculados sob sua criação/responsabilidade, e indicações de entrevistados. Os objetivos citados foram alcançados por meio de dois abrangentes conjuntos de iniciativas, a saber: 1) entrevistas com 63 pessoas (além dos diretores das organizações), estando entre elas, publicitários das áreas de criação e atendimento/planejamento de agências de propaganda, profissionais de marketing de empresas de setores diversos, e integrantes do Conselho de Ética do CONAR e órgão correlato na AUTOCONTROL. Como resultado geral desta pesquisa, pode-se dizer, entre outros, que, embora se apregoe atualmente que a ética hipermoderna está associada a um vazio ético ou a uma ética privada, a qual chega inclusive a distanciar-se do significado original do termo, ambos os organismos estudados demonstraram em vários momentos contrariar tais teorias, mesmo sendo eles concebidos e mantidos pelo próprio mercado. Apesar disso, nota-se, tanto nestas organizações, quanto entre os profissionais entrevistados, principalmente brasileiros, alguns indicadores que parecem refletir tais visões mais pessimistas ou que talvez dificultem o surgimento de uma postura mais ética, afastando-se, inclusive, de preceitos específicos de uma ética hipermoderna aplicada diretamente ao mercado. O cenário parece mais favorável no contexto espanhol, onde foram encontrados um maior número de instituições (além da AUTOCONTROL), documentos normativos e profissionais dedicados a defender a ética publicitária num sentido mais profundo do que somente combatendo a propaganda enganosa quanto a informações técnicas sobre os produtos ofertados. / The present thesis aims at investigating concepts, agents, and significations of ethics in advertising which characterizes the present hypermodern times. In order to do so, the following objectives were designed: identify what the self-regulatory organizations of the sector and the market professionals not belonging to theses institutions define as ethics in advertising, comparing such points of view to hypermodern ethical principles mainly linked to the market, and reflections of scholars dedicated to the theme, finalizing with a comparative study between the results obtained in Brazil and in Spain. The self-regulatory organizations studied in Brazil and in Spain (Madrid) were, respectively, CONAR Conselho Nacional de Auto-Regulamentação Publicitária, and AUTOCONTROL Asociación para la Autorregulación de la Comunicación Comercial, and the professionals interviewed were publicists and marketing professionals chosen according to the criteria of accessibility, the amount of ads produced and the indication of interviewees. The objectives mentioned were reached by means of two wide-ranging sets of initiatives, namely: 1) interviews with 63 people (besides the directors of the organizations), among them, publicists of creation and answering/planning of marketing agencies, professionals of marketing of companies of several areas, and members of the Ethics Counsel of such organizations. As a general result of the present study, it can be said that, even though the hypermodern ethics is currently announced to be associated with an empty ethical or even with a private ethics, which gets to go against the original meaning of the term, both organizations studied show, in several moments, to go against such theories, even those conceived and maintained by the market itself. Despite this, it can be noticed, both in these organisms and among the professionals interviewed, mainly Brazilians, some indicators which reflect such points of view more pessimists or that maybe difficult the arousal of a more ethical posture. The picture seems more favorable in the Spanish context, where a larger number of institutions (besides AUTOCONTROL) were found along with normative documents and professionals dedicated to support the ethics of the marketing business in a deeper sense than that of just fighting the deceitful advertisement regarding technical information about the products announced.
38

Ética publicitária em tempos hipermodernos: um estudo comparativo entre Brasil e Espanha / Ethics in advertising in "hipermodern" times

Ana Paula Bragaglia 30 March 2009 (has links)
Fundação de Amparo à Pesquisa do Estado do Rio de Janeiro / Esta tese tem como objetivo geral investigar conceitos, agentes e significações da ética publicitária que caracterizam os atuais tempos hipermodernos. Para tanto, os seguintes objetivos específicos foram traçados: levantar o que as organizações de auto-regulamentação do setor e os profissionais do mercado (não pertencentes a tais instituições) definem como ética publicitária; comparar tais olhares com princípios éticos hipermodernos ligados principalmente ao mercado e com reflexões de estudiosos sobre o tema, e realizar, ao final, um estudo comparativo entre os cenários brasileiro e espanhol de resultados obtidos. Os organismos estudados no Brasil e na Espanha (Madrid) foram, respectivamente, o CONAR Conselho Nacional de Auto-Regulamentação Publicitária, e a AUTOCONTROL Asociación para la Autorregulación de la Comunicación Comercial, e os profissionais abordados consistiram em publicitários e profissionais de marketing de empresas escolhidos segundo os critérios de acessibilidade, volume de anúncios veiculados sob sua criação/responsabilidade, e indicações de entrevistados. Os objetivos citados foram alcançados por meio de dois abrangentes conjuntos de iniciativas, a saber: 1) entrevistas com 63 pessoas (além dos diretores das organizações), estando entre elas, publicitários das áreas de criação e atendimento/planejamento de agências de propaganda, profissionais de marketing de empresas de setores diversos, e integrantes do Conselho de Ética do CONAR e órgão correlato na AUTOCONTROL. Como resultado geral desta pesquisa, pode-se dizer, entre outros, que, embora se apregoe atualmente que a ética hipermoderna está associada a um vazio ético ou a uma ética privada, a qual chega inclusive a distanciar-se do significado original do termo, ambos os organismos estudados demonstraram em vários momentos contrariar tais teorias, mesmo sendo eles concebidos e mantidos pelo próprio mercado. Apesar disso, nota-se, tanto nestas organizações, quanto entre os profissionais entrevistados, principalmente brasileiros, alguns indicadores que parecem refletir tais visões mais pessimistas ou que talvez dificultem o surgimento de uma postura mais ética, afastando-se, inclusive, de preceitos específicos de uma ética hipermoderna aplicada diretamente ao mercado. O cenário parece mais favorável no contexto espanhol, onde foram encontrados um maior número de instituições (além da AUTOCONTROL), documentos normativos e profissionais dedicados a defender a ética publicitária num sentido mais profundo do que somente combatendo a propaganda enganosa quanto a informações técnicas sobre os produtos ofertados. / The present thesis aims at investigating concepts, agents, and significations of ethics in advertising which characterizes the present hypermodern times. In order to do so, the following objectives were designed: identify what the self-regulatory organizations of the sector and the market professionals not belonging to theses institutions define as ethics in advertising, comparing such points of view to hypermodern ethical principles mainly linked to the market, and reflections of scholars dedicated to the theme, finalizing with a comparative study between the results obtained in Brazil and in Spain. The self-regulatory organizations studied in Brazil and in Spain (Madrid) were, respectively, CONAR Conselho Nacional de Auto-Regulamentação Publicitária, and AUTOCONTROL Asociación para la Autorregulación de la Comunicación Comercial, and the professionals interviewed were publicists and marketing professionals chosen according to the criteria of accessibility, the amount of ads produced and the indication of interviewees. The objectives mentioned were reached by means of two wide-ranging sets of initiatives, namely: 1) interviews with 63 people (besides the directors of the organizations), among them, publicists of creation and answering/planning of marketing agencies, professionals of marketing of companies of several areas, and members of the Ethics Counsel of such organizations. As a general result of the present study, it can be said that, even though the hypermodern ethics is currently announced to be associated with an empty ethical or even with a private ethics, which gets to go against the original meaning of the term, both organizations studied show, in several moments, to go against such theories, even those conceived and maintained by the market itself. Despite this, it can be noticed, both in these organisms and among the professionals interviewed, mainly Brazilians, some indicators which reflect such points of view more pessimists or that maybe difficult the arousal of a more ethical posture. The picture seems more favorable in the Spanish context, where a larger number of institutions (besides AUTOCONTROL) were found along with normative documents and professionals dedicated to support the ethics of the marketing business in a deeper sense than that of just fighting the deceitful advertisement regarding technical information about the products announced.
39

A Physical Activity Possible Selves Online Intervention: A Focus on Self-regulatory Possible Selves

Marcotte, Mary Meghan Elaine January 2013 (has links)
Imagining one’s physical activity (PA) possible self can lead to increased PA (e.g., Murru & Martin Ginis, 2010). This online experiment examined potential benefits of forming a self-regulatory PA possible self, which involves reflection on a PA possible self image and strategies to pursue this self. This intervention was compared to a standard PA possible selves intervention and a control condition in terms of impact on motivational, self-regulatory, and PA outcomes. Insufficiently active participants (n = 247) completed baseline measures, were exposed to the intervention or control procedures, and then completed outcome measures immediately and at two and four-weeks post-intervention. The mediational roles of action/coping planning in the intervention-PA relationships were explored. Results: ANCOVAs showed no differences on motivational or self-regulatory outcomes; action/coping planning were not mediators. The two intervention conditions, combined, led to significantly greater PA over the four weeks post-intervention than did the control condition (p. = .041).
40

Grit and beliefs about intelligence: the relationship and role these factors play in the self-regulatory processes involved in medical students learning gross anatomy

Fillmore, Erin Paige 05 1900 (has links)
Indiana University-Purdue University Indianapolis (IUPUI) / Background: Gross anatomy is a foundational medical school course upon which other courses and patient care is grounded; however, variability in student performance suggests potential in studying underlying non-academic factors to explain some of these inconsistencies. Thus, this study examined medical students’ implicit theories of intelligence (ITI) and grit in order to better understand student learning outcomes in gross anatomy. Methods: A mixed methods study was conducted using 2nd, 3rd, and 4th year medical students who successfully completed gross anatomy. Students (n=382) completed the ITI Scale and Short Grit Scale in order to identify individual’s ITI and grit scores. Subsequent interviews (n=25) were conducted to explore how medical students set goals, operated while reaching those goals, and monitored their progress in achieving those goals. Results: Entity and incremental theorists with high grit performed significantly better in gross anatomy when compared to those with low grit. Further, highly gritty incremental and entity theorists were hard workers and showed resilience in the face of challenges. Specifically, those with an entity ITI had the central goal of getting an honors grade, while those with an incremental ITI desired to understand and apply their anatomical knowledge. Conversely, low grit individuals became overwhelmed by challenges, were more likely to show an inconsistent work ethic, and questioned their ability to master the material. An individual’s ITI, more so than grit, drove the presence of negative emotions in a medical student, with entity theorists feeling anxious and vulnerable, and incremental theorists feeling fewer negative emotions. Finally, grit level moderated how a medical student would respond to negative emotions, with highly gritty individuals exhibiting more constructive coping mechanisms. Conclusions: These findings suggest that medical students who possess high grit and an incremental theory of intelligence have the most effective learning strategies, set achievable goals, and enlist effective coping mechanisms while learning gross anatomy. The findings and tools used in this study could be incorporated into the medical school admissions process. Finally, findings reinforce the value of examining the ITI and grit of medical students, as they can provide educators with insight regarding important non-academic factors driving learning in gross anatomy.

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