Diplomová práce se zabývá návrhem podnikatelského plánu pro založení soukromé kliniky řečové terapie v Brně, jako společnosti s ručením omezeným. Návrh je reakci na existenci tržní mezery v poskytování komplexích a kvalitních služeb v oblasti řečové terapie, psychoterapie a fyzioterapie. V následující práci jsou vyhodnoceny potřebné předpoklady úspěchu podnikání, zahrnující také finanční plán, včetně návrhu kroků pro samotmou realizaci firmy.

Master’s thesis is based on creating of the business plan of founding company that provide consulting in wellness. The theoretical part describes basic notions and methods, which are needed for creating of business plan. The next part contains analysis of the current market situation. The last part deals with business plan itself and evaluation of efficiency of financial plan.

The diploma thesis introduces the possibility to realize the building of a developer project as entrepreneurial plan. In this thesis the developer project means an administrative building. It covers a theoretical description of the entrepreneurial plan, its structure and requirements for it, further the evaluation of the building of administrative buildings in CR, the analysis of general and branch backgrounds, also the risk policy with the map of risk for the set development. At the end there is introduced a project of the realization of the entrepreneurial plan in the monitored enterprise and the financing of the project.

This diploma thesis deals with the business plan of the establishment of private kindergarten in Brno. A business plan is being developed for the establishment of kindergarten as a business operated under a trade license. Diploma thesis is a response to the current situation prevailing in the market of children preschool education when offer of kindergartens services is quite insufficient to demand for them and that created space for private kindergarten entry to this market. This diloma thesis deals with the conditions for the successful establishment and operation of the kindergarten, including an analysis of the business environment marketing plan financial plan and the steps for implementing the business plan.

The diploma thesis is focused on the development of a small plumbing company. The theoretical part deals with a business plan and its components. In the analytical part the company is examined in more detail in five areas - company analysis, human resource management, services marketing, financial analysis and plan and risk analysis. In the proposal part measures are recommended to improve internal operations of the company, strengthen its competitive advantages and enhance its financial stability.

The diploma thesis is focused on a business plan proposal, which will be used for an invest project implementation for an already existing company. The project comes out of basic theoretical experience. The opening part of the work concerns the project analysis, which is made by fixed methods. There is an elaboration of a proposed procedure for a successful implementation of the project in the last part including financial plan and its economic evaluation.

The aim of the thesis is to compile a business plan for extending the accommodation space in the enterprise called “Hostel u Minoritů”, focused on providing short-term accommodating service. The premises of the establishment are currently located in the second floor of the private house at the Minoritská Street 10. The extending involves the whole third floor of the same building. Based on theoretical knowledge and acquired facts, the thesis suggests the form of the execution of the changes and the economical evaluation.

This master’s thesis deals with the evaluation of the business plan to found a company for all seasons indoor growing of herbs and other plants under artificial lighting. For lighting will be used LED lights technology. Due this the name of the company will be named LED GARDEN. The thesis follows the current situation on the local market in order to evaluate the economic attractiveness of the project.

This master thesis deals with designing a business plan in the field of a service called Laser Game. Pieces of knowledge emerging from the theoretical part and elicited facts are used in the design part containing a financial evaluation of the project, which is a valuable base when deciding whether to implement the project.

The work deals with the processing of business plan of cafeteria foundation, designed for different age groups of customers and customers with different interests. The theoretical part describes the theoretical background needed to develop the business plan. The practical part includes marketing research, analysis of the current market situation, SLEPT analysis, SWOT analysis and draft of the business plan with predicted financial plan.