I denna studie undersöks hur rovdjurskritiker (renskötare, jägare och lantbrukare) framställs, vilka myter som konstrueras och anspelas på genom representationerna, samt hur polariseringen mellan landsbygd och stad kommer till uttryck i SVT:s dokumentärserie Den stora rovdjursfejden. I studien genomförs en kvalitativ semiotisk analys, som kopplas till tidigare forskning i ämnet. Teoretiska perspektiv som semiotik, representation, stereotyper och makt/hegemoni har applicerats. Resultatet av denna undersökning visar på att skaparna av dokumentärserien har framställt rovdjurskritiker som ”de andra” och att de utgår från en urban norm. Vidare visar resultatet att flera stereotyper, som att individerna är onda, maktlösa eller laglösa, reproduceras och fasthålls via dokumentärserien. Myter som stad kontra landsbygd, den dominerande arten och ”den andra” konstrueras och anspelas på genom framställningen av rovdjurskritikerna. / This study investigates how people (reindeer keepers, hunters and farmers) critical to large carnivores are portrayed, which myths are constructed and alluded to through the representations and how the polarized diffrences between the rural and the urban area are expressed in the SVT documentary series Den stora rovdjursfejden (The great carnivore feud). In the study, a qualitative semiotic analysis was carried out, which was linked to previous research on the subject. I have used a theoretical framework such as semiotics, representation, stereotypes and hegemony. The results of the study show that the creators of the documentary series have portrayed reindeer keepers, hunters and farmers as ”the others”, where the production is based on an urban norm. Furthermore, the results show that several stereotypes such as that the individuals are evil, powerless or lawless are reinforced and maintained via the documentary series. Myths such as urban versus rural, the dominant species and ”the others” are constructed of people critical to large carnivores and alluded to through the production.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mau-61805 |
| Date | January 2023 |
| Creators | Gadolin, Lydia |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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