This work aims to describe the impact of the world financial crisis on the Czech insurance market from three different points of view. Firstly, it is the view concerning the macroeconomic indicators. Secondly, it focuses on the innovative aspects and finally, it is the view concerning the economy and legislation. The first part of the work deals with the macroeconomic indicators, their variation in time and impact on the insurance market. In this part, the variation of the insurance market indicators such as insurance companies' bottom line, the development of the technical account or the development of the premiums is assessed, too. The first part is followed by a chapter concerning innovations in life and non-life insurance. This chapter focuses mainly on the single premium life insurance as a trend closely related to the impacts of the financial crisis and the decline in financial-asset prices in the markets. Also, the chapter deals with the innovations in the particular insurance. In the conclusion of the work, the economic and legislative environment influenced by the financial crisis, which has lead to several proposals for legislative changes in the insurance, is outlined. My conclusion is that with the exception of the vehicle insurance market neither the world financial crisis nor the following depression has threatened the Czech insurance market in terms of the decline in the premiums. The financial crisis has changed the market in terms of product quality improvement and new innovations. Furthermore, it has started the debate and opened new space for the amendment of legislative documents. The legislative or product changes and processes caused by the crisis will continue in the market even in the nearest future.

The aim of this Master's thesis is description of new electric water heater launch process. The theoretical part of the thesis deals with marketing mix and goes deeper in explanation of product lifecycle theory. Theoretical part is the basis for practical part. Practical part describes company Ariston Thermo in brief and deals with technical parameters of new electric water heater VELIS as well as distribution and price policy during the launch process. The key part of the thesis is dedicated to analysis of communication mix tools used during the first phase of product lifecycle, it's costs and impact. There is a short recommendation for growth phase in conclusion of the thesis.

The theme of my work is " The adjustment of claims in life insurance". In the theoretical part I focus on the characteristics of adjustment of claims, legislation, claims adjuster and the importance of adjustment of claims. In the second part I describe life insurance and its position in the insurance business in the Czech Republic. In the last part I engage adjustment of claims process in life insurance in Allianz insurance company. At the end of this part I describe specific examples of adjustment of claims. These examples show, that the claims adjusters meet the diferent situations, which need an individual approach.

This thesis deals with analysis of development in insurance penetration of the Czech republic. The importance of insurance is growing in years, what is numerically expressed in values of insurance penetration indicators. This thesis is focused on development in the Czech republic between years 2000-2010. To review values in the broader context will be indicators compared with EU countries. The thesis is finished by summary of the insurance penetration in the Czech republic and by the prognosis of the further development.

The thesis presents an analysis of range in the insurance industry with a focus on life insurance and marketing mix in insurance for a young customers. There is mainly used methods of comparison, qualitative marketing research, the mystery shopping and observation. In the methodological part is described the marketing research, marketing of services, marketing mix in insurance, the application part is focused on product of the life insurance types and the advantages and disadvantages of this financial product, including a comparison of current market offerings. In this thesis is compared product, price, distribution and communication of five selected insurance companies in the Czech Republic. The goal is recommendations on how to improve the attractiveness of life insurance for segment of young consumers.

If companies want to create competition advantage, they must operate with knowledge. Knowledge can be divided to tacit and explicit dimension. Tacit knowledge is not easy to express, it is in heads of workers. It is hard to transfer tacit knowledge to others and organizations have limited possibilities to operate with it. But 90% of all knowledge is tacit. Knowledge can grow, keeps its degree or decrease during the life cycle. Tacit knowledge can be built by learning or by creative thinking. Knowledge can be acquired by combinations from current knowledge, information and other ingredients. Knowledge is conserved in organization through telling stories, sharing in communities or by apprenticeship. Mentoring and coaching are very important for handling knowledge over persons in organization. Knowledge is liable to influences which decrease their value. These influences are biological (person leaves the organization) or comparative. Although the value of knowledge in organization is still on the same level, when competition build their knowledge, the level of organization relatively decrease. There are several instruments to scale up knowledge, care for it or not to lose its value for each phase of knowledge life cycle. The empiric research was focused on working with tacit knowledge in organizations in the Czech Republic. According to analysis of current theory and outputs from the research there is proposed the model how to work with tacit knowledge from its dynamic perspective.

The first chapter describes the development of a common transport policy in European communities. The chapter includes the policy objectives and measures. The second chapter summarizes the history of environmental policy, the gradual development of its objectives and their penetration into transport policy, as well as the success in achieving its goals. The third chapter is dedicated to the transport policy and environment in the Czech Republic. It contains its national goals and objectives and also specific measures designed to achieve them.

The goal of this thesis is to evaluate the current state of Bedřichov from the perspective of tourism and draw the attention to the threats and opportunities stemming from its potential further development. This thesis employs the Tourism Area Life Cycle (TALC) model, firstly applied to Bedřichov itself and later compared to Špindlerův Mlýn. This method allows for the analysis of the current position of Bedřichov in its life cycle as well as its expected development. The outcome of this thesis should be beneficial in the evaluation of further development in Bedřichov with respect to the ecological sustainability in the region.

This thesis deals with the specifics of subjectively perceived well-being of early and mid adolescents (11 - 15 years) who are curretly living in Czech foster homes. The purpose of this study is to describe whether their life satisfaction differ from those, who are growing up with biological parents. If so, in what aspects and why. The theoretical part focuses on various concepts of well-being, current institutional care situation in the Czech Republic, its benefits and risks, the developmental period of early and mid adolescence with its outstanding characteristics. In addition, the newest studies related to the topic are covered. The practical part includes mixed approaches (both quantitative and qualitative) through the KIDSCREEN- 52 questionnaire and suplemental anamnestic questionnaire. In total 53 children from 8 different foster homes filled out both questionnaires. The research results show, that life satisfaction of children in institutional care is in three domains (moods and emotions, school environment, social acceptance and bullying) lower in comparison with children who are living with their families. No significant differences were found in the remaining seven domains. Children from foster homes are satisfied with both biological parents and professional carers. They tend to idealise...

This diploma thesis "Nature Travels" is divided into two parts - theoretical and practical. It deals with an issue of human nature and reacts at it from the position of author´s creativity which is based on study of philosophy. The theoretical part deals particularly with two concepts, namely nature and physis. It deals with a development of an individual and society within our environment and how it influences us. "Nature Travels" are recorded in three short videos cut from silent films. They show how we can percept nature being part of it. Simultaneously they also show which forces attack us in urban environment and distract us from the essential issues.