Orientador: Profa. Dra. Graziella Colato Antonio / Dissertação (mestrado) - Universidade Federal do ABC. Programa de Pós-Graduação em Energia, 2016. / O Aterro Municipal de Santo André (ATMSA) foi inaugurado em 1987 no munícipio de Santo André. Está inserido no bairro Cidade São Jorge ocupando uma área de 217.000 m2. Quando foi instalado inicialmente não foi projetado para realizar o aproveitamento energético do biogás gerado no aterro. Com a publicação da Lei nº 12.305/10, que institui a Política Nacional de Resíduos Sólidos (PNRS), se prevê grandes mudanças no cenário de gestão e gerenciamento dos resíduos sólidos no Brasil. Portanto, o cenário apresentado no ATMSA pode sofrer modificações, pois esta política incentiva à utilização do resíduo em várias rotas tecnológicas, visando o aproveitamento energético desses resíduos, assim como a reciclagem e compostagem. Nesse contexto, o objetivo desta pesquisa foi realizar um estudo de benchmarking dos modelos tecnológicos da gestão de resíduos sólidos urbanos (RSU) em Portugal, com o intuito de aplicar esse modelo no ATMSA. Para aplicar o benchmarking foi realizada uma avaliação qualitativa composta por cinco critérios que compararam alguns Ecoparques de Portugal, de forma a selecionar o Ecoparque com a maior eficiência no tratamento dos resíduos. A ferramenta estratégica que apoiou o benchmarking foi a análise SWOT (strenght-weaknessopportunity- threat), a qual identificou os desafios da implantação em um ambiente interno e externo. Esse estudo permitiu a indicação dos melhores tratamentos dos resíduos de forma a reduzir a quantidade de rejeitos, aumentar de forma quantitativa o setor de reciclagem e elevar a vida útil do aterro. Como resultado verificou-se que, de acordo com o tipo de resíduo que chega até o ATMSA, a combinação da reciclagem com algumas rotas tecnológicas (aproveitamento do biogás de aterro, biodigestão e incineração) tendem a aproveitar de uma maneira mais completa os resíduos. É importante salientar, que não se deve esquecer dos desafios atuais, políticos, econômicos e culturais do Brasil para que o resíduo chegue até o aterro em sua melhor forma de aproveitamento e que a proposta aqui possa ser realizada na prática. / The Municipal Landfill of Santo André (ATMSA) started it operation in 1987 in Santo André municipality. It occupies in the Cidade São Jorge district use an area of 217,000 m2. When installed it was not initially planned to make the energy generated in the landfill. The Law No. 12 305 / 10, establishing the National Policy on Solid Waste (PNRS) providing major changes for the management of solid waste in Brazil, encourages the use of various technological routes, aiming at energy recovery of the waste, as well as composting and recycling. In this context, the objective of this research was to conduct a benchmarking study of the technological models of municipal solid waste management (MSW) in Portugal, in order to apply them to ATMSA. The benchmarking was performed througle a qualitative assessment consists of five criteria that compared some Ecoparques of Portugal, in order to select the Ecopark with greater efficiency in waste treatment. The strategic tool that supported the benchmarking was the SWOT (strength-weakness-opportunity-threat), which identified the challenges of implementation in internal and external environment. This study indicate the best treatments to reduce the amount of waste, to increase quantitatively the recycling industry, and to extend the useful life of the landfill. The results show that, according to the type of waste reaching the ATMSA, are the best waste utilization is obtained trouble technological routes suede as landfill biogas, digestion and incineration. It is important to note that the current challenges the current challenges, political, economic and cultural in Brazil that the waste reaches the landfill at its best recovery and that this type of project can be realized in practice.

This work is specialized to analyse tourism development in the region og Nové Hrady and to propose suggestions to innovation development of tourism.

Assessment of the current situation and status of the selected company in the market through analysis of the external environment. Based on the results of corporate strategy and propose measures for successful management of company.

The aim of this diploma thesis is to elaborate an analysis of the external environment of a chosen company on bases of a special literature, own pieces of knowledge and gained information about the market. I have reached the results by the help of the Step analysis, the Porter{\crq}s model, the Competition analysis and the SWOT analysis. By the help of the Step analysis I tried to define factors that could influence the company even though they are outside the enterprise. On bases of the Porter{\crq}s model I have analyzed five competitive forces that influence our company namely new competitors, suppliers, customers, substitutes and a competition ring. By the help of the Competition analysis I have reviewed which companies concerned with the metal production and locksmithery are direct competitors of the company. Through the SWOT analysis method I tried to define inner strong and weak points and external opportunities and jeopardy. I have found convenient factors afterwards I have determined their importance by the help of the method of the Geminate comparison. In conclusion I have evaluated data. On their bases I have drawn up recommendations for the future development and I have suggested convenient strategies. Those strategies were strategy of the Market Development, Market Penetration, Concentric Diversification and strategy of Creation of the competitive advantage.

Topic of this diploma work was: {\clqq}An entrance of chosen company to the new foreign market``. Principal aim of this work was an evaluation of possibilities and strategies for an entrance on a target market. Partial aim was information processing about a company and target market. Information had to be processed in that way to consider a favoured strategy as the most convenient or if it better to do some strategy modification. Work was drawn up in co-operation with a company Budějovický Budvar, n. p., which is engaged in production of beer. Selected market was China, where this company penetrated at the beginning of the year 2008. The perspective of a target market I surveyed with analysis: Porter{\crq}s model of five powers, STEP analysis and an analysis of attractiveness of a branch. Stability of a company and its opportunity and threats are described by SWOT analysis.

The aim of this work was to assess the current situation analysis in strategic management and development of township Křemže. In this thesis were analyzed as the PESTLE analysis, interest groups, SWOT analysis, budget analysis Křemže township and municipal cooperation. It was also carried out a survey and interviews with the township mayor Ing. Josef Troupe. In the discussion section after each analysis were evaluated and weaknesses were highlighted, including a proposal to address particular situations.

The purpose of this diploma thesis is to analyze the process of purchasing decisions of tourist{\crq}s visiting the region of Český Krumlov and based on their preferences, to suggest suitable measures for the retail unit Renata, which I´ve done a research about in the second part of this thesis. Collection of primary data is done by using a questionnaire survey, which is divided into two parts. The first part of the research analyzes the purchasing behavior of a sample of tourist{\crq}s visiting Český Krumlov. The second part of the research analyzes the purchasing behavior of a sample of customers of the retail unit Renata in the Český Krumlov.

The obejctive of my diploma paper is to determinate negative impact of economic depression on particular company by using strategic management methods and procedures, then on the basis of all analysis set down risks and strategic alternatives which would lead to risks elimination or its impact mitigation. To meet this target I analysed the company by means of chosen strategic management methods. I used following methods in my thesis: STEP analysis, Porter's model, level of turbulence model, financial analysis, SWOT analysis, scenario metod etc.

Nos últimos anos, um conjunto de fatores tem colaborado para expansão da energia fotovoltaica no Brasil. No entanto, ainda não se oferecem políticas públicas ou incentivos regulatórios para que as distribuidoras contribuam com a geração fotovoltaica sem prejuízo ao equilíbrio de suas operações. Diante disso, este trabalho buscou investigar a viabilidade de novos papéis para as distribuidoras brasileiras frente aos desafios de modernização do setor elétrico. Para isso, buscou nos EUA, país que apresenta crescente participação de energia FV em sua matriz elétrica, exemplos de incentivos financeiros e regulatórios e novos modelos de negócios para operação das distribuidoras. Através da metodologia de análise SWOT, três modelos de negócio do mercado fotovoltaico norte-americano são avaliados para o setor de distribuição brasileiro. Os resultados evidenciam as forças e fraquezas das distribuidoras em relação a outros atores do mercado e as oportunidade e ameaças de cada modelo. / In recent years, a combination of events have contributed for solar photovoltaics raising adoption in Brazil. However, there are yet no available regulatory incentives or public policies to enable utilities participation without harming their financial equilibrium. As a result, the current study aims to identify new roles for Brazilian utilities that comply with smart grid emerging challenges. In an effort to identify examples of financial and regulatory incentives as well as new business models, North American solar photovoltaic experiences were evaluated. The effectiveness of three American business models for the Brazilian energy sector were discussed through SWOT analysis. The results indicate utilities main strengths and weaknesses compared to other energy market actors and also the opportunities and threats of each business model.

In this paper, I investigate the use of SWOT analysis and the resource based view as tools to elaborate a business plan and in academic research by assessing the two methods’ strengths and weaknesses.   I found that SWOT analysis is useful to structure and prioritise information in a short and concise way. Even though, the information and the information collection methods as well as the concepts and theories used in combinaton with the model and their quality is of the most importance for a proper use of the model.   The resource based view is useful to reflect over which internal resources are the most valuable for the company, even though it can be difficult to assess the most important assets, i.e. the intangible assets. I also found that the fact that the resource based view, which is a explanantory theory, is used as a predicative theory causes uncertainaty and is problematic.