Recent developments in communications technology have transformed how social movements might mobilize, and how they can organize their activities. This thesis explores some of the geographical consequences of the use of digital media for political activism. It does this by focusing on the transnationalization of protests. The aim is to analyse how movements with different organizational structures and political scopes are affected by their use of digital media. This is done with a specific focus on how digital media use influences or enables transnational modes of organization and activism. The thesis comprises four different case studies where each study examines a social movement with a specific organizational structure. There are, however, also important similarities between the movements. In each study, somewhat different perspectives and methodological approaches are used. Some of the methods used are semi-structured interviews, content analysis of written data (retrieved from Facebook as well as Twitter), and social network analysis. The analysis indicates that digital media do have a role in the transnationalization of protest. This role, however, differs depending on what type of social movement one studies. The organizational structure of social movements, together with their specific forms of digital media use, influences how the transnationalization of protests and movements is articulated and formed. In cases where a social movement has a hierarchical organizational structure, there is less transnationalization, whereas in social movements with a more non-hierarchical organizational structure one sees more transnationalization. The thesis concludes that the transnationalization of protests is affected by social movements’ organizational structure. The more decentralized the social movement, the more vibrant the transnational public. In order to explain how transnational social movements, using digital media, can emerge in cases where geographical distances might make such coalitions unlikely, the thesis introduces the notion of affectual proximity. This concept helps us understand how transnational social movements, connecting actors from all over the world, can emerge through digital media.

This thesis investigates local-level environmental activism in faith communities, and aims to understand what explains environmental advocacy by Christian faith communities. It asks why Christian communities are participating in environmental advocacy, and identifies the motivations and practices behind their engagement. Faith-based organisations and faith communities are increasingly active in environmental advocacy, both through high-level interventions, and local-level action. While high-level engagement often attracts widespread attention, as in the case of the Pope’s 2015 environmentally-focused encyclical, the engagement of locally-grounded faith communities is often overlooked, both in academia and practice. This thesis aims to fill that void by exploring faith-based environmentalism from the perspective of the local faith community. It takes an ethnographic approach, based on twelve months of participant observation in three Christian congregations in Edinburgh engaged in environmental action. Building on earlier studies of religion and ecology and religious environmentalism, this thesis argues that environmental engagement is explained by theological motivations, and also by practical factors expressed and experienced in the social context of the local faith community. Theologically, faith communities base their environmental engagement within a broad framework of justice, understanding the natural environment as God’s creation, and aligning a Christian responsibility to ‘care for creation’ with recognition of the impacts of climate change and environmental degradation on those least equipped to respond. Yet theology alone cannot explain this advocacy. Engagement is motivated by a sense of community and, more pragmatically, is also explained by everyday issues that reflect the reality of life in a faith community. It is in the social context of the faith community that these factors are brought together. Above all, the research findings emphasise the importance of community, understood both as people and place, as a key underlying factor explaining engagement. By highlighting the central role of community in environmental advocacy, this thesis offers insight into religious environmentalism that prioritises the everyday, ‘lived’ experience of religion, and articulates the importance of the social context in which religion is practiced for understanding engagement.

During the last five years mediated activism dedicated to LGBT+ issues in Belarus has flourished despite restrictive context: several new online initiatives, including a media project, have been launched. The current study investigates how one of the most politically underprivileged and marginalized groups – LGBT+ activists – make use of online social media to advocate for positive social and political modification in the Belarusian society. By collecting interviews with activists as a primary source of lived experiences, applying thematical analysis on the data from 13 interviews, and then contributing with netnography-informed content analysis as an instrument to analyse 34 posts written in February of 2018 on the personal Facebook pages of the same activists, the current research examines patterns of experiences surrounding participation in mediated LGBT+ activism. The power dynamics and the influence of the repressive context on the practices of mediated activism are analysed through feminist critical discourse analysis with specific focus on heteronormativity as a key-concept of imposing power on marginalized identities. Four global themes emerged in the result of the analysis: 1) heteronormativity and state control; 2) identity as “doing”; 3) the “other” activism, and 4) social change as individual transformation. Topics of heteronormativity, homophobia, hate-crime and violence turned out to be most present in the posts produced by the activists. It was found that in the restrictive spaces mediated activism and social media, instead of serving as tools for mass outreach and mobilization, endanger activists engaged in LGBT+ issues. Burnout, risk of poverty, emotional and physical assaults, and exposure to social sanctions are happening to activists because of their presence online, and there are extremely limited tools to combat these consequences of publicity. In Belarusian context, the shrinking space for civil society and limited political opportunities outweigh the potential of online social media, lower their impact and determine prospects of social change in such a way, when viral organizing or structural transformations become extremely limited.

Made available in DSpace on 2015-05-07T14:46:38Z (GMT). No. of bitstreams: 1 arquivototal.pdf: 600159 bytes, checksum: ea31fed3515d9c4355930a60418a459e (MD5) Previous issue date: 2010-09-29 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / The Law of Registration of the Patrimônio Vivo Pernambucano can be identified as an instrument of the State which aims to record and protect producers of the popular culture of Pernambuco, bringing in the context of media activism, we identify the occurrence of an institutionalization and why not say, a nationalization of the popular activities representative for the state. That‟s why the state is also contributing to the folkmedia activism. The state gives support to the folk media activists, already registered, be able to act in their communication networks. As well as representatives of their origin groups, the Patrimônio Vivo become a representation of the identity and culture of Pernambuco. Of course we know that by recognizing these groups and people as producers and disseminators icons of the popular culture in Pernambuco, the state somehow projects a little of its cultural identity and, having no doubts, the media, in particular the one being part of this study, the newspaper Jornal do Comercio and the website pe360graus, they are means of communication that make the range and the reach of this projection become even greater. This study aims to understand how the mediation process regarding the living heritage, the state, the society and the media, all these aspects seen from the perspective of the media activism made by those living heritage. / A Lei de Registro de Patrimônio Vivo Pernambucano pode ser identificada como um instrumento do Estado que procura registrar e proteger os produtores da cultura popular de Pernambuco, trazendo para o contexto do ativismo midiático identifica-se a ocorrência de uma institucionalização e porque não dizer, uma estatização das atividades populares representativas para o Estado. É nesse sentido que o Estado também está contribuindo com o ativismo folkmidiático. O Estado dá respaldo para que os ativistas folkmidiáticos já registrados possam atuar em suas redes comunicacionais. Além de representantes de seus grupos de origem os Patrimônios Vivos passam a serem representativos da identidade e da cultura de Pernambuco. Naturalmente sabe-se que, ao reconhecer esses grupos e pessoas como ícones produtores e disseminadores da cultura popular pernambucana, o Estado já projeta de certa forma um pouco sua identidade cultural e, sem dúvidas, a mídia, em particular nesse estudo, o Jornal do Commercio e o site pe360graus são veículos que permitem que o alcance e a abrangência desta projeção tornem-se ainda maior. Este estudo busca entender como se processam as mediações entre os patrimônios vivos, o Estado, a sociedade e a mídia, todos esses aspectos vistos sob a ótica do ativismo midiático realizado por esses patrimônios vivos.

Due to the participatory nature of social media platforms, users contribute to the narratives built around online action for social change and shape the discourse on societal topics through their participation. At the same time as social media has become a space for societal activism and participation facilitating connective action of individuals, social media platforms are ultimately, for most, owned by private companies. This makes them products of the attention economy, where the attention of consumers has been quantified and commodified and where different players compete for such attention. The current research presents an analysis of content related to online advocacy to inform on the effects of a social media platform on social change and the use of a platform by citizens. More specifically, the research focuses on collective identity building through visual self-representation and how the commercial structures of the platform and the participation of users affect the representation of women in the context of the Black Lives Matter movement on Instagram. Methodologically the research was performed through a quali-quantitative exploration of publications associated to the hashtag #BlackLivesMatter, using cultural analytics and content analysis. The research concludes that while the complexity of technological and human variables in online societal participation makes the research on representations of women challenging because of the various actors and forces at play affecting it directly or indirectly, the hashtag #BlackLivesMatter is largely used for collective identity building that can contribute to empowering marginalized groups on social media. This type of finding nevertheless emphasizes the memetic characteristic of the hashtag rather than a tool for direct social activism.

The climate crisis is one of the most pressing challenges of the global development agenda. In recent years, young people have been publicly recognised as key stakeholders in efforts to address it. One of the platforms through which young climate activists and advocates engage in climate governance is the annual Conference of Parties (COP) to the United Nations Framework Convention on Climate Change (UNFCCC). Typically accompanied by widespread media coverage, COPs provide opportunities for both State and Non-State Actors - including youth - for claim-making, agenda-setting, advocacy, and awareness raising.    Despite the growing attention to youth-led climate activism, research on the ways in which youth participate in the COPs, their experiences, and perceptions of their participation, has been limited and has tended to focus on youth from the Global North. To begin to address this gap, this research explores the experiences of youth climate activists and advocates from the Global South at the COP26 in Glasgow in November 2021. Informed by theories and frameworks of participation, the objective is to understand how these young people participated, the factors and dynamics which affected their experience, and how they viewed their participation. The findings are based on semi-structured interviews conducted in March and April 2022 with 11 young people who were all first-time attendees of the COP.   During COP26 they were engaged in activities in both the formal spaces of COP, such as side-events and negotiations, as well as informal or civil society spaces like marches and offsite events. Perceptions of youth participation varied among the interviewees and depended on the spaces or interactions discussed. Many expressed frustrations with the narrow opportunities for young people to engage in the official decision-making processes. However, despite the challenges to their participation in the formal spaces of COP26, young people experienced strong community connections with other youth, acquired new knowledge or skills, and established links and collaborative opportunities with other organisations and youth. In spite of the limitations, many saw value in the continued participation of young people in formal spaces of the COP and shared suggestions for enhancing young people’s engagement.

Research over the years has shown that there is a global rise in hashtag activism, this type of activism has also inspired what scholars call - hashtag feminism. Hashtag feminism utilizes Social Networking Sites to raise awareness about issues that are often not covered in traditional news media outlets such as TV, newspapers, and Radio Stations. Through this paper, I seek to investigate how Instagram has become one of the Social Networking Sites that has recently started being used for online activism in South Africa. This is done by conducting a qualitative analysis of 700 posts from the hashtag #AmINext, with a period focus of 3 months during South Africa's COVID-19 Level-5 Lockdown. The findings suggest that activists follow similar lines of the hashtag and social media activism parameters such as those of the #MeToo and #BeenRapedNeverReported movements. The analysis found that activists use Instagram to participate in Citizen Journalism by sharing information, raising awareness, organizing, mobilizing, and advocating (Vegh, 2003). Furthermore, there is clear Civic Engagement and Citizen Journalism through things such as sharing information and having calls to action while utilizing hashtags as a way to gain momentum and attention. The findings suggest that these hashtags are able to cultivate a community of activists all around the country while also making sure to encourage more participation. The analysis also shows how there is an importance of such activism when movement is restricted due to national Lockdowns implemented to curb COVID-19, as many victims of SGBV found themselves at home and trapped with their abusers. In paying attention to this analysis, I conclude that perhaps through the exploration of new ways of activism, we can ensure that no voice is ever left behind. Furthermore, despite the possibilities of these new ways of raising awareness and activism, it is always important to see how we can apply the old with the new.

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