Extensive research has been undertaken in the area of transformational leadership theory and yet some notable gaps exist. Research has compared transformational and transactional leadership and has examined its existence in both public and private organizations. The leadership phenomenon has similarly been investigated in different cultures, yet there is a paucity of data which synthesizes how these leadership paradigms are perceived in a diverse Middle Eastern cultural environment. The aim of the current study was to compare the perceptions of transactional and transformational leadership styles and their impact upon motivation, trust and job satisfaction within higher educational institutions in Jordan. Working within the positivist domain, primary data was gathered through leader and follower questionnaires that were designed to test out theory in a deductive way. Data was sought on transformational leadership theory, ideal leader characteristics and the perceptual understanding of motivation, trust and job satisfaction. Biographic data was sought to form independent variables. The sample of over 700 was drawn from five Jordanian universities, which ranged across regions and between public and private institutions. With respect to transformational leadership theory the main findings were that Intellectual Stimulation, Individual Consideration and Idealized Behaviour comprised the three main characteristics of leaders within Jordanian higher education. Followers were highly motivated by their work activity and promotion, although a fear of failure emerged as a negative aspect of follower motivation. Transformational leadership had a greater positive impact on job satisfaction than did transactional leadership, especially in the area of Inspirational Motivation, which emerged as the most effective characteristic for job satisfaction. A strong association was found between trust and both Idealized Behaviour and Idealized Attributes. Finally, it is of note that followers trusted leaders who were transactional, particularly with regards to Contingent Reward. The providing of followers with clear rules for reward, within a structured system, is likely to be a salient factor within the higher education system of Jordan. The current study is the first of its kind to investigate transformational leadership theory in relation to trust, job satisfaction and motivation, within Jordanian universities and makes a valuable contribution to a number of areas. Most significantly, transformational leadership theory is extended in a unique way. New contributions are also made to the areas of situational leadership theory and the important conceptual areas of trust, motivation and job satisfaction. The hypothesised leader and situational profile provides a framework for understanding the behaviour and characteristics of leaders who operate within Jordanian universities and is presented with recommendations for future research. The university sector forms an important part of Jordan's economy and there is a considerable prospect for it to contribute to the nation's economic growth. As the universities are soon to operate within a more deregulated and competitive environment, effective leadership is likely to be of paramount importance. Thus, if the higher education sector can adopt the findings and improve their leadership effectiveness, the current study is set to have a positive impact on the national economy.

Thesis (MTech (Business Administration))--Cape Peninsula University of Technology, 2015. / Universities have long been recognised as sources of knowledge creation, innovation and technological advancements. Interest in academic entrepreneurship and the establishment of university spin-off companies has grown in South Africa over the past 10 years. South Africa’s national research and development strategy argues that economic growth and wealth generation are founded on innovation. The area of university entrepreneurial behaviour and technology commercialisation has attracted much research attention in recent years especially as more innovative solutions are sought for the world’s ever growing socioeconomic challenges. In view of this, the South African government has made considerable and various efforts to promote the creation and commercialisation of research output in the university context. Against the aforementioned, this study seeks to understand the position of the Cape Peninsula University of Technology (CPUT) as a university of technology in terms of commercialisation and technology creation since the 2005 merger. More specifically, the study seeks to understand the dynamics surrounding the creation and transfer of technology in South Africa, using CPUT as a case study.

Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2015. / Public relations (PR) scholars and industry partners continue to emphasise the importance of a sustainable relationship between PR disciplines and key industry iii partners. This relationship seeks to respond to stakeholders that remain despondent with the quality of engagement between the South African PR academia and industry. Existing literature in this field argues that PR departments at South African universities are experiencing adverse scrutiny by industry as many current academic programmes do not produce students who are industry ready. To address this critical concern, building and sustaining relations with key stakeholders is imperative. This study examines engagement strategies that the PR programme at the Cape Peninsula University of Technology uses to build and sustain relations with key industry partners. The research draws on two Public Relations theories: stakeholder theory and two-way symmetrical communication to make sense of the strategies used by this programme. It is based on a qualitative approach and an exploratory case study research design. Empirical data were collected through one-to-one interviews and focus group discussions with PR programme staffs, final year PR students and employees from two external PR consultancies. The data were coded and thematically analysed. The main finding of the study is that current engagement strategies are ineffective for relationship building purposes between the PR programme and key industry partners. To sustain mutually beneficial relationships, it is recommended that existing strategies be revised in order to improve relations between the PR department at Cape Peninsular University of Technology (CPUT) and its industry partners, as well as to promote the advancement of both PR as an academic discipline and a profession.

Orientador: José de Souza Rodrigues / Banca: Katia Livia Zambon / Banca: Antonio Fernando Crepaldi / Resumo: O Bom Burguer é um jogo de empresas que se propõe a atender as necessidades do processo ensino-aprendizagem como um instrumento de apoio e promover o estímulo ao empreendedorismo, aplicando conceitos da gestão de um negócio em uma ferramenta computacional desenvolvida para ambiente web. A utilização de novas tecnologias inseridas no processo educacional contribui para que se aborde e estimule o novo perfil dos estudantes, mais dinâmicos e proativos. O Bom Burguer integra conteúdos presentes nos programas das disciplinas do Ensino Médio e é um ambiente simulado em que o jogador/aluno gerencia uma empresa virtual, individualmente ou um equipe, tomando decisões comprando matéria-prima, controlando estoque, formando preços, lendo e interpretando gráficos e relatórios. a pesquisa é de natureza exploratória é fundamentada em procedimentos da pesquisa bibliográfica. A coleta de dados foi realizada por meio de questionário e pelo banco de dados do jogo Bom Burguer. Os dados foram analisados e os resultados apresentados de forma qualitativa e quantitativa. A observação in loco, os dados dos questionários e do jogo permitiram concluir que o aluno, com o jogo Bom Burguer, tem um comportamento mais ativo e participativo no processo de aprendizagem, embora tenha sido possível observar, também, que o jogo em si não é suficiente para produzir as mudanças de postura esperadas, conforme previsto na literatura. O tutor/professor deve atuar sobre o grupo para que os resultados preditos na literatura sejam alcançados. Assim, o tutor/professor continua sendo uma figura central no processo de ensino-aprendizagem / Abstract: The Bom Burguer is a business game which aims to meet the needs of the teaching and learning as a tool to support and promote the simulation of entrepreneurship applying concepts of running a business in a computational tool designed for web environment. The use of new technologies incorporated in the educational process helps to approach and encourage the new students' profile - more dynamic and proactive. The Bom Burguer content intergrates subjects (content of programs) of high school in a simulated environment in which the player/student runs a virtual company, individually or in teams, making decisions such as buying raw materials, controlling stock, prices, reading and interpreting charts and reports. The research is exploratory in nature and based on literature procedures. Data collection was conducted through a questionnaire and the database of the game Bom Burguer. The data was analyzed and the results were shown both qualitalively and quantitatively. The observation in loco of the data from the questionnaires and the game helped to conclude that the student, with the game Bom Burguer, behaves more actively and participative in the learning process, although it was possible to observe, too, that the game itself is not enough to produce the expected changes of behavior, as provided in the literature. The tutor/teacher should act on the group so that the predicted results of the literature are achieved. Thus, the tutor/teacher remains as the central figure in the teaching-learning process / Mestre

A preocupação com as questões ambientais e sociais vem aumentando ao longo dos anos, principalmente no que se refere à busca pela redução dos impactos causados pelo homem. Nesse contexto, têm sido discutidas formas de inserir a Sustentabilidade na vida dos cidadãos e nas decisões das organizações, visando aliar o crescimento econômico com a conservação do meio ambiente e com a equidade social. Os administradores, devido às funções que desempenham em seus postos de trabalho, tem a oportunidade de incluir em suas decisões e atitudes princípios da Sustentabilidade, desencadeando uma mudança que inicia dentro das organizações e reflete na sociedade. É no sentido de contribuir para a formação de um profissional ético e responsável que a inserção da Educação para a Sustentabilidade na formação do gestor foi tema deste trabalho. O objetivo principal foi de explorar possibilidades que permitissem relacionar de forma direta o tema Sustentabilidade nas diferentes áreas de atuação do Curso de Graduação em Administração da Escola de Administração da UFRGS. Para isso foi realizada uma pesquisa inicial por meio de questionário com alunos do final do curso a fim de conhecer o que pensam sobre a Sustentabilidade na sua formação e no mercado de trabalho. Em uma segunda etapa, foram analisados os programas de todas as disciplinas do curso para mapeamento dos conteúdos com maior relação direta com a Sustentabilidade. Foi selecionada uma disciplina de cada área (Finanças, Marketing, Administração Pública, Produção e Sistemas e Recursos Humanos) e um ou mais tópicos em cada uma delas para realização de uma aula por parte dos pesquisadores incluindo questões relacionadas com Sustentabilidade. Ao final de cada aula os alunos responderam a um questionário e aos professores responsáveis foi solicitado um depoimento. Para realização do estudo foram utilizados os métodos de análise documental e de pesquisa ação e os dados foram analisados através da técnica de análise de conteúdo. Os principais resultados revelam que estudantes acham importante que a Sustentabilidade seja abordada durante o curso de Administração e que a demanda por esse tipo de profissional existe e irá aumentar ao longo dos anos. Em relação às aulas ministradas, a maioria dos estudantes se disse muito interessada na temática e acham pertinente ou muito pertinente que o assunto seja incorporado à disciplina nos próximos semestres. Alguns pontos positivos da experiência destacados pelos alunos foram: a oportunidade de conhecer melhor o tema nos semestres iniciais do curso, a aplicação prática do tema no contexto das organizações e as dinâmicas e atividades realizadas. Na formação em Administração, a Sustentabilidade é percebida como um aspecto essencial, que representa agora um diferencial, mas que tende a se tornar um requisito básico para os profissionais. / Concerns about environmental and social issues have been increasing over the years, especially with regard to the efforts to reduce the impacts caused by man. In this context, new ways to insert Sustainability in citizens' lives and organizations decisions have been discussed, seeking to combine economic growth with environmental conservation and social equity. Administrators, due to the functions they perform in their jobs, have the opportunity to include in their decisions and attitudes principles of Sustainability, triggering a change that starts within organizations and reflects in the society. In order to contribute with the generation of a more ethical and responsible professional that insertion of Education for Sustainability in the graduation of managers was the subject of this work. The main objective was to explore possibilities that allow relating directly the theme Sustainability in different areas of the graduation course in Business Management of Business Management School at UFRGS. To accomplish these objectives, an initial research was conducted through a questionnaire to students at the end of the course in order to know what they think about sustainability in their graduation and in the labor market. After that, the programs of all disciplines of the Business Management Graduation Course were analyzed for mapping the content that is more directly related to Sustainability. It was selected from each discipline area (Finance, Marketing, Public Administration, Production and Systems and Human Resources) and one or more threads in each one of them to hold a class by researchers including issues related to sustainability. At the end of each class students answered a questionnaire and, to the teachers of those disciplines, a testimonial was asked. Documentary analysis and action research were used as methods for this project and data were analyzed using content analysis as technique. The main results show that students think nowadays it is important to have an approach regarding sustainability during the course of business management, and that the demand for this type of professional exists and will increase over the years. Regarding the classes, most students said that they are very interested in the theme and find relevant or very relevant that sustainability should be incorporated into the course in the next semester. Some positive points from the experience highlighted by the students were: the opportunity to learn more about the topic in the first semesters of the course, the practical application of the subject in the context of organizations and the dynamics and activities. In formation at management, sustainability is perceived as an essential aspect, which is now a difference, but it tends to become a basic requirement for professionals.

A preocupação com as questões ambientais e sociais vem aumentando ao longo dos anos, principalmente no que se refere à busca pela redução dos impactos causados pelo homem. Nesse contexto, têm sido discutidas formas de inserir a Sustentabilidade na vida dos cidadãos e nas decisões das organizações, visando aliar o crescimento econômico com a conservação do meio ambiente e com a equidade social. Os administradores, devido às funções que desempenham em seus postos de trabalho, tem a oportunidade de incluir em suas decisões e atitudes princípios da Sustentabilidade, desencadeando uma mudança que inicia dentro das organizações e reflete na sociedade. É no sentido de contribuir para a formação de um profissional ético e responsável que a inserção da Educação para a Sustentabilidade na formação do gestor foi tema deste trabalho. O objetivo principal foi de explorar possibilidades que permitissem relacionar de forma direta o tema Sustentabilidade nas diferentes áreas de atuação do Curso de Graduação em Administração da Escola de Administração da UFRGS. Para isso foi realizada uma pesquisa inicial por meio de questionário com alunos do final do curso a fim de conhecer o que pensam sobre a Sustentabilidade na sua formação e no mercado de trabalho. Em uma segunda etapa, foram analisados os programas de todas as disciplinas do curso para mapeamento dos conteúdos com maior relação direta com a Sustentabilidade. Foi selecionada uma disciplina de cada área (Finanças, Marketing, Administração Pública, Produção e Sistemas e Recursos Humanos) e um ou mais tópicos em cada uma delas para realização de uma aula por parte dos pesquisadores incluindo questões relacionadas com Sustentabilidade. Ao final de cada aula os alunos responderam a um questionário e aos professores responsáveis foi solicitado um depoimento. Para realização do estudo foram utilizados os métodos de análise documental e de pesquisa ação e os dados foram analisados através da técnica de análise de conteúdo. Os principais resultados revelam que estudantes acham importante que a Sustentabilidade seja abordada durante o curso de Administração e que a demanda por esse tipo de profissional existe e irá aumentar ao longo dos anos. Em relação às aulas ministradas, a maioria dos estudantes se disse muito interessada na temática e acham pertinente ou muito pertinente que o assunto seja incorporado à disciplina nos próximos semestres. Alguns pontos positivos da experiência destacados pelos alunos foram: a oportunidade de conhecer melhor o tema nos semestres iniciais do curso, a aplicação prática do tema no contexto das organizações e as dinâmicas e atividades realizadas. Na formação em Administração, a Sustentabilidade é percebida como um aspecto essencial, que representa agora um diferencial, mas que tende a se tornar um requisito básico para os profissionais. / Concerns about environmental and social issues have been increasing over the years, especially with regard to the efforts to reduce the impacts caused by man. In this context, new ways to insert Sustainability in citizens' lives and organizations decisions have been discussed, seeking to combine economic growth with environmental conservation and social equity. Administrators, due to the functions they perform in their jobs, have the opportunity to include in their decisions and attitudes principles of Sustainability, triggering a change that starts within organizations and reflects in the society. In order to contribute with the generation of a more ethical and responsible professional that insertion of Education for Sustainability in the graduation of managers was the subject of this work. The main objective was to explore possibilities that allow relating directly the theme Sustainability in different areas of the graduation course in Business Management of Business Management School at UFRGS. To accomplish these objectives, an initial research was conducted through a questionnaire to students at the end of the course in order to know what they think about sustainability in their graduation and in the labor market. After that, the programs of all disciplines of the Business Management Graduation Course were analyzed for mapping the content that is more directly related to Sustainability. It was selected from each discipline area (Finance, Marketing, Public Administration, Production and Systems and Human Resources) and one or more threads in each one of them to hold a class by researchers including issues related to sustainability. At the end of each class students answered a questionnaire and, to the teachers of those disciplines, a testimonial was asked. Documentary analysis and action research were used as methods for this project and data were analyzed using content analysis as technique. The main results show that students think nowadays it is important to have an approach regarding sustainability during the course of business management, and that the demand for this type of professional exists and will increase over the years. Regarding the classes, most students said that they are very interested in the theme and find relevant or very relevant that sustainability should be incorporated into the course in the next semester. Some positive points from the experience highlighted by the students were: the opportunity to learn more about the topic in the first semesters of the course, the practical application of the subject in the context of organizations and the dynamics and activities. In formation at management, sustainability is perceived as an essential aspect, which is now a difference, but it tends to become a basic requirement for professionals.

In today’s knowledge economy hardly any organisation can address its dynamic nature and competitive advantage as a single organisations. More than ever, organisational survival and growth depends on continuous learning and cooperation. This research examines value creation in relationships between higher education institutions and private business organisations. Integrating literature streams on relation-ship marketing, stakeholder theory and university-industry relationships, the re-search aims to identify key drivers of stakeholder value creation, to better under-stand the interrelationships between the stakeholder values generated and determine which stakeholder values driver relationship outcomes. Overall, this research integrates the stakeholder and relationship perspective (multi-level research) and intents to contribute to further opening up the “black box” of value creation in university-industry relationships by putting stakeholder and relationship value at the centre of the study. Based on a literature review and the integration of the three main literature streams, a conceptual model was developed, forming the basis for an exploratory pre-study aiming to develop a more in-depth understanding of the phenomena. Con-ducting interviews among academics and technology transfer officers, the model was refined before the main, explanatory research step, implemented through a web-based questionnaire among England-based academics, was carried out to test the conceptual model. The model is comprised with three main elements. First, relationship characteristics (common understanding of expectations, commonness of expectations and commitment) drive the value creation for different stakeholders. Second, the value developed for six main stakeholders (the surveyed academic, the academic team, the university, the business partners, students, and society) impacts the academic’s perception of the overall relationship value. Lastly, the overall relationship value, as perceived by the academic positively affects further relationship outcomes (relationship satisfaction, word-of-mouth, intention to renew the relationship, intention to expand UIR activities beyond the current relationship(s)). Using structural equation modelling, the model was analysed and refined based on 903 responses of a self-administered questionnaire. The results show that commitment as well as the common understanding as well as the commonness of expectations are key elements driving stakeholder value creation, consistent with literature. With respect to the interrelationships between the realised and expected values generated for different stakeholders, the university emerged as a central actor in the relationship, positively impacting all other stake-holder values. In addition, all other stakeholder values positively society value with the value generated for the surveyed academic and for the business partner also affecting the value generated for the academic team. The results highlight that the academic’s perception of the overall relationship value is significantly and positively influenced by the value generated for the academic itself, the academic team, the university and society. Value generated for students, as a main target group of universities, as well as value generated for the business partners, as the main stake-holder in the relationship, however, were not confirmed to impact the overall relationship value, as perceived by the academic. In addition to the structural model as presented above, four different models have been developed to examine which stakeholder values drive the four addition relationship outcomes, namely relationship satisfaction, word-of-mouth, intention to renew, and intention to expand. The results show that the outcomes are driven by different sets of stakeholder value with student value driving all outcomes, business value not impacting any outcome and the impact of the others depending on the outcome under study.

No description available.

Modern businesses place a premium on employees' oral communication skills.  Business schools are meant to develop future employees and leaders with the requisite skills for success.  Industry representatives, however, consistently express dissatisfaction with business graduates' oral communication skills.  There appears to remain a gap between business students' oral skills and marketplace demands. Research demonstrates that among many possible factors, oral communication apprehension (OCA) appears a significant contributor to ineffective oral communication. OCA may also significantly impede oral skills development by impacting the core aspects of spiral curriculum, an educational theory aimed at the processes of higher education.  The PRCA-24, the most utilized OCA measurement tool, assesses individuals' trait-like OCA levels across common oral communication settings (e.g., public speaking, interpersonal, group, and meeting) as well as their context (e.g., state) OCA levels within each setting.  This study examines whether OCA is significantly sensitive to situational variables and therefore operates as a state.  If so, acquiring business students' situational OCA may benefit educators as complimentary data to PRCA-24 assessments. This study also examines business and non-business undergraduates' self-reported OCA levels across general public speaking, interpersonal, and group/meeting oral communication settings as well as those in respective high (and low) stakes situations meant to reflect the stress-inducing scenarios they will likely experience on the job after graduation.  Results indicate OCA is significantly sensitive to situational variables (e.g., stakes).  Results are discussed in the framework of providing more relevant measurements of business students' OCA levels to help educators fill the oral skills gap. / Master of Arts

The purpose of this study was to investigate what Tennessee community colleges were currently doing in preparing students in the area of business ethics. The study explored preparedness of faculty members in teaching business ethics, motivations for teaching business ethics, preferred methods of business ethics instruction, proportion of time devoted to teaching business ethics, and faculty member perceptions of responsibility, importance, and effectiveness of teaching business ethics. Personal and professional demographic factors were collected, such as age, gender, degree earned, teaching experience. These were useful in developing a profile of business faculty members in the 13 Tennessee community colleges. An on line survey was designed to gather information to address the research questions in the study. The survey consisted of 14 questions with areas for comments and remarks from faculty members. Based upon the findings, conclusions have been drawn. The typical business faculty member is male, 56 years of age or older, teaching in higher education 16 years or longer, holding a masters degree as his highest academic achievement, and holding the current academic position of associate professor. Over two-thirds of the faculty members devoted 10% or less of their class time teaching business ethics. Eighty-five percent of the faculty members have had some business ethics training taking courses and attending workshops. It appears that the business faculty members in Tennessee community colleges are well prepared to teach business ethics. The most preferred method of teaching business ethics was the use of real-life cases, followed by discussion, and hypothetical cases. Ninety-six percent of the business faculty members perceived some degree of responsibility, 100% business faculty members perceived some degree of importance in teaching business ethics. Over two-thirds perceived business ethics instruction not to be effective, somewhat effective, or unsure. Recommendations for faculty include: commit, train, establish goals and objectives, develop effective instructional methods, put program into place, and evaluate its effectiveness. Recommendations for further research include: explore any changes from this study, include other states for comparison, go beyond the specific areas in this study, and conduct a study focused on measuring the effectiveness of business ethics education.