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Lessons from good to great to enhance 1Time's operations and business sustainabilitySomandass, Rajendra 12 1900 (has links)
Thesis (MBA)--Stellenbosch University, 2004. / ENGLISH ABSTRACT: This qualitative study is anchored on Jim Collins' business bestseller entitled, "Good to Great:
Why Some Companies Make the Leap ... & Others Don't". It draws on its main business
paradigms and models designed to help firms to make the quantum leap from not only being
"good", but to become "great" world class performers and brands if they follow his dictums and
business advocacy in overcoming obstacles and archaic business thinking.
I have chosen for this dissertation, South Africa's latest low~cost carrier (Lee), "I Time", which
has just entered this lucrative but highly competitive aviation industry dominated by SAA and
with a small market share fought over by Kulula, the very first Lee challenger. It is a 000-
empirical case study as it is focused on 1 Time and with a solo interview drawn from Glenn
Orsmond and augmented by research data glimpsed from the company and also the media and
other sources.
After the introduction and overview, from Chapter 3 onwards, in each of the chapters, my
approach is to highlight the Collins key business models [and in some cases, interspersed with
other models drawn from other business writers] that help companies to migrate from good to
great covering such determinants as leadership, corporate culture, human asset, technology,
competitive strategies and so on. This is then interwoven with the strategic thoughts of Glenn
Orsmond, the CEO of "1 Time" low·cost budget carrier whom I managed to interview for this
thesis and supplemented with my own research inputs and analysis.
I conclude this study with highlights and recommendations as to how "I Time" can achieve this
long-term objective, as it is a new entrant and challenger, hence riding the learning curve and
competing with the traditional carrier, SAA as well as Kulula, the major Lee.
The challenge now is for 1 Time to enter into the "Good" loop and then take drastic as well as
incremental steps to migrate to "Great," the highest aspiration for companies that are prepared for
long term survival built on a lasting set of strategies. Collins has termed good as the nemesis of
great and thus entrepreneurs and CEOs need to have a deep understanding of the underlying
principles and determinants in their great leap forward by thinking aloud that good is merely
average. / AFRIKAANSE OPSOMMING: Die volgende kwalitatiewe studie is gebaseer op die topverkoper van Jim Collins getiteld. "Good
to Great: Why some companies make the leap ... & others don't" USA: Harpers Business 2001.
Die uitsprake en besigheidsbeginsels van Collins help besighede om die brug tussen "goed" en
"onverbeterlik" te oorbrug.
As die inhoud van bogenoemde uitsprake en besigheidverbeteringe en aanbevelings nagekom
word, sal verouderde besigheiddenke en ander struikelblokke verwyder word sodat die volgende
stelling van pas is.
Ek het vir hierdie proefskrif "I Time", Suid-Afrika se nuutste lae koste vlug vrag draer gekies. "1
Time" het so pas hierdie winsgewende en hoogs kompeterende mark betree, wat tot dusver
gedomineer is deur SAL, en 'n ander klein vlugvragdraer, naamlik Kulula, wat die eerste lae
koste vlug vrag draer was. Die gevalle studie is nie gebaseer op absolute besigheidsteorie nie,
maar fokus sIegs op " I Time", met 'n persoonlike onderhoud wat met Glenn Ormond gevoer is
en uitgebrei is deur navorsings data wat aan my voorsien deur "1 Time" asook deur die media en
ander bronne.
Die benadering wat deurentyd gevolg word, vanaf hoofstuk 3, is Collins se sleutel
besigheidsmodelle uit te lug en te koppel met [in sommige gevalle, ander besigheidsskrywers se
modules] wat maatskappye help om te migreer van goed na uitsonderlik en determinante soos
leierskap, korporatiewe kultuur, menslike hulpbronne, tegnologie, kompeterende strategie dek en
so voorts. Dit is dan geinterweef in strategiese denke van Glen Orsmond, die Hoof Uitvoerende
Beampte van "1 Time" lae-koste begroting draer waar ek die kans gehad het om 'n onderhoud te
voer vir hierdie proefskrif ondersteun deur my eie navorsing en analise.
Ek sluit die studie af met uitgeligte punte en aanbevelings hoe "1 Time" hulle langtermyn
doelwitte kan bereik, siende dat hulle die mark as nuweling betree en bekend wil wees as die
nuutste aanspraakmaker in die lae-koste vlugvrag draer industrie, sal hulle bereid moet wees om
die lae kurwe te moet deurloop terwyl hulle kompeteer met SAL en Kulula, die huidige hoof
kompetisie in die lae-koste draer bedryf,
Die ommiddellike uitdaging vir "1 Time" is om die "Goeie" situasie te betree en dan met
inkrimentele stappe te migreer na die "Onverbeterlike" vlak, die hoogste aspirasie vir
maatskappye wat voorbereid is om hulle lang termyn bestaan wat op volgehoue besigheids
strategie gebaseer is te behou. Collins bepaal dat die "Goeie" vlak die wraakgodin is van die
"Onverbeterlike" vlak en dat CEO's en ondernemers moet waak om 'n diep verstandhouding van
die grondbeginsels en beslissende faktore in hulle tog in hulle groot sprong voorentoe en dat die
"goeie" vlak moet gesien word as 'n onaanvaarbare gemiddelde prestasie.
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Leadership styles of business school deans and their perceived effectivenessHassan, Ahlam Ali January 2013 (has links)
Leadership as a concept has been an area of significance for several decades. While the contribution of research to leadership concept in the industry has been substantial the same cannot be claimed with regard to the Higher Education Institutions (HEIs). There is a paucity of research studies in the context of HEIs, particularly in regard to business schools. Deans of business schools were hardly the subject of research in the leadership literature till recently. But with collapsing business empires in the last decade (for instance Lehman Brothers), business school deanship came under scrutiny as the leaders in those business empires that collapsed were graduates of renowned business schools. The review of the literature with respect to challenges affecting HEI and business school leadership threw up many challenges. The challenges investigated were leadership styles, leadership practice, leadership effectiveness, decision quality, follower commitment, follower satisfaction, management style, organisational setting and orgaisational culture. Each challenge was assumed as a factor affecting deans of business schools as leaders. The review of the literature provided the theoretical basis for determining the nature of each factor. Leadership style was defined as the independent variable influencing leadership practice. Five leadership styles namely transactional, transformational, laissez-faire, democratic and autocratic leadership styles were made as independent variables to determine leadership practice. Leadership practice was identified as the independent variable influencing leadership effectiveness although the relationship between leadership practice and leadership effectiveness was supposed to be influenced by mediating factors namely decision quality of deans of business school, follower satisfaction and follower commitment. Academic and administrative staff were considered as the followers. Management style and organisational setting were considered as moderating variables of leadership practice of deans of business schools. Oraganisational structure was used to represent organisational setting as the variable. Organisational culture was used as the control variable. The theoretical framework was drawn to represent the linkage between the factors. The model developed was supported by already established theories that were tested for reliability and validity. The leadership style and leadership effectiveness models were developed which was the focus of this research. Leadership style-leadership practice linkage provided the theoretical framework to determine the style practised by the deans. Leadership practiceleadership effectiveness linkage mediated by decision quality, follower commitment and follower satisfaction provided the theoretical framework to determine the leadership effectiveness. Survey questionnaire was the method used to collect data. The questionnaire was sent to 600 academic and administrative staff members of business schools from eight different countries. The results showed that the transactional leadership style was the leadership style practised by the deans of the business schools. Other findings were as follows. That transactional leadership indirectly but positively influenced the leadership effectiveness of deans through decision quality and follower satisfaction. The mediation of the transactional leadership practice-leadership effectiveness linkage by decision quality and follower satisfaction was significant and in the positive direction. Management style and organisational structure were found to act as moderating variables of transactional leadership practice of deans positively. Transformational, laissez-faire, democratic and autocratic leadership styles were found to have significant and positive correlation with transactional leadership style implying that these four styles could moderate the transactional leadership style-leadership practice linkage. The study offers insights into how deans of business schools might develop their leadership attributes either by enhancing their transactional leadership style or changing their style or combining different styles to suit the situation.
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Komparace systému vzdělávání v oboru účetnictví v ČR a Francii / The comparison in system of education of the subject accounting in the Czech Republic and in FranceHájková, Veronika January 2012 (has links)
The content of this thesis is to find the difference between the system of secondary education of the subject accounting in the Czech Republic and in France. The main focus is on the first year of study of this subject. There is seperately described the system of teaching in business schools in the Czech Republic and on the other side the system of teaching in vocational schools in France. There are identified their differences, advantages and disadvantages using the comparison of both systems as well assuggested recommendations that could help to improve the established educational system.
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Didaktická analýza soustavy učiva účetnictví pro OA / Didactical analysis of subject matter system of accounting for business schoolsBerková, Kateřina January 2012 (has links)
This thesis deals with didactical analysis of subject matter system of accounting for business schools. The first research problem analyses school educational programme at two research business schools, regarding the demands of the reform. Two main hypotheses verifying the differences in key and professional competence of students in problem and traditional education utilization result from the second research problem. The thesis responds to the requirements by creating an educational material with IFRS issues for business schools. Project day for professional economic subjects has been developed on the basis of results, methodology processes and didactical materials resulting from the second research problem
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An overview of the development of the German and UK labour dispute resolution systems and assessment of their respective strengths and weaknessesSponagel, Moritz 03 1900 (has links)
Thesis (MBA)--Stellenbosch University, 2006. / ENGLISH ABSTRACT: In many countries in the world today, Labour Courts have developed as an integral
part of the law system arising from the need to afford labour disputes specialised
adjudication, independent from the ordinary civil courts.
This study presents a comparison of the German Labour Court System and the British
Employment Tribunal System, representing the Continental Law System and the
Common Law System respectively.
In comparing the German Labour Courts and the British Employment Tribunals, the
study highlights the special qualities of labour law and why labour disputes are
treated differently from other legal disputes. It demonstrates that both systems have
attempted to achieve the handling of labour disputes in different ways and
proceedings. Similarly, the study reveals that both systems have their pros, cons and
limitations and that no system can guarantee an optimal way to achieve a "better"
justice. Nonetheless, the study attempts to show that each system can learn from the
other's strengths and weaknesses by being open and reasonable to criticism.
Another important objective of this study is to determine whether Labour Courts and
Employment Tribunals should be maintained as a separate part of the law system or
whether to merge them into the ordinary civil courts as some critics feel that such
courts and tribunals create added expenses to governments. Furthermore, the study
explores other dispute resolution mechanisms that if encouraged, provide additional
benefit to labour issues in teoday's complex business environment.
As a whole, the study proves that the German Labour Courts and British Employment
Tribunals are a quicker, cheaper and better way of achieving justice, preferable to the
civil litigation system. It is therefore concluded that such courts and tribunals should
be maintained because of their significant successes so far. Furthermore, it is
suggested that labour dispute resolution can be further developed through the
increased use of mechanisms such as conciliation, negotiation and mediation in the
management of organizations today. / AFRIKAANSE OPSOMMING: In baie lande van die wereld vandag, het gespesialiseerde arbeids tribunale ontwikkel
as 'n integrale deel van die regsisteem as gevolg van die behoefte om arbeidsdispute
te onderwerp aan gespesialiseerde beregting, onafhanklik van gewone siviele howe.
Hierdie studie behels 'n vergelyking van die Duitse Arbiedshofsisteem en die Britse
"Employment Tribunal" sisteem, wat die kontinentale regsisteem en 'n
gemeenregtelike regsisteem respektiewelik verteenwoordig.
Deur die Duitse Arbeidshowe en die Britse "Employment Tribunals" te vergelyk,
beklemtoon hierdie studie die spesiale eienskappe van arbeidsreg en waarom
arbeidsdispute anders as andere regsdispute hanteer word. Dit demonstreer dat beide
sisteme probeer het om die hantering van arbeidsdispute op verskillende maniere en
deur middel van verskillende prosesse te bereik. Terselfdertyd, wys die studie dat
beide sisteme hulle voordele, nadele en tekortkomings het, en dat nie een sisteem 'n
optimale manier het om "beter" geregtigheid tussen werkgewer en werknemer te laat
geskied nie. Nietemin, probeer die studie wys dat elke sisteem kan leer van die ander
se sterktepunte en tekortkominge.
'n Verdere belangrike doel van hierdie studie is om te bepaal of die Duitse
Arbeidshowe en Britse "Employment Tribunals" as aparte deel van die regsisteem
behoort te voortbestaan, of hulle saamgesmelt moet word met die gewone siviele
howe, want sekere kritici voel dat sulke howe en tribunale addisionele koste vir
owerhede meebring. Verder ondersoek die studie ander dispuutoplossings
meganismes, wat, indien dit bevorder sou word, dalk addisionele voordele in
vandag se komplekse besigheidsomgewing kan meebring.
In geheel toon hierdie studie dat die Duitse Arbeidshowe en Britse "Employment
Tribunals" 'n vinniger, goedkoper en beter manier bied om geregtigheid te bereik en
verkies word bo die siviele litigasie sisteem. Die gevolgtrekking is dat sulke howe en
tribunale behou moet word as gevolg van hulle sukses tot dusver. Verder word dit
voorgestel dat arbeidsgeskilbeslegting verder ontwikkel kan word deur groter gebruik
te maak van meganismes soos konsiliase, onderhandeling en mediasie in
organisasies.
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Die effek van die afstudering van MBA-studente op owerheidsbefondsingCilliers, Johann J. 12 1900 (has links)
Thesis (MBA)--Stellenbosch University, 2001. / ENGLISH ABSTRACT: The theme of this study is an investigation of the financing issues of Universities,
with specific reference to the Graduate School of Business of the University of
Stellenbosch. The goal of the study is to determine what influence the
successful or non-successful completion of studies at the Management School
have on the subsidies that the University of Stellenbosch, and therefor the
Business School, receive from the state. The following critical factors influence
the University's revenue from subsidies.
Firstly, time plays a role. It is a fact that when a student is successful in obtaining
a degree within the minimum period or longer, or not al all, this directly influences
the funding of the University, and therefor also that of the specific department,
because each cost unit at University and Faculty level is directly influenced by
the number of enrolled students who successfully complete their credits.
The principles of the subsidising of instruction inputs and outputs causes that it is
more important for the university that students attain their specific credits and
therefor their degrees in the minimum prescribed period of time, rather than
eventually attaining their degrees. If a student enroll for a number of credits in a
specific year, but he does not attain those credits that year, it means that the
university will effectively only receive half of the normal subsidy amount, because
subsidy will not be calculated for the next year for success. The second factor is the demographic profile of students. Because of the entry
of previously disadvantaged communities, and their bigger demand and need for
training, there will in future be more and more pressure on the funding principles
and the subsidies that universities receive from the government. This will force
universities to find ways to support students, and encourage them to attain their
degrees within the prescribed time frame, without compromising standards.
The third factor is that the central government does not pay the subsidies that it
should pay in terms of the so-called subsidy formula.
These factors make it imperative that enrolled students should attain their
degrees as soon as possible. This study focuses therefor on the so-called
subsidy formula and how the success ratio of MBA-students impact on the
financing of current expenditure of the Business School of the University of
Stellenbosch.
In order to make recommendations on which actions the Business School needs
to take in the light of successful completion of studies, the following work method
was followed.
Various personnel of the Administrative Department of the University of
Stellenbosch (US), as well as the Business School of the University of
Stellenbosch (USB), was interviewed to determine how the formula is used within
the framework of the University, as well as to obtain information and statistics on the study patterns of students of the USB. A study was conducted of
previous, the current and future funding formulae. Personal interviews were
conducted with people at the Management School of the University of
Potchefstroom to compare their MBA-course with that of the USB.
The most important finding of this study is that Universities should do everything
in their power to ensure that students successfully obtain their course credits
within the prescribed minimum period, as the subsidy payable for non-successful
students are half of that payable for successful students. / AFRIKAANSE OPSOMMING: Die tema van hierdie studie is 'n ondersoek na die finansieringsvraagstukke van
universiteite, met spesifieke verwysing na die Bestuurskool van die Universiteit
van Stellenbosch. Die doelwit van die studie is om te bepaal watter invloed die
afstudering of nie-afstudering van studente aan die Bestuurskool (USB) het op
die subsidie wat die Universiteit van Stellenbosch, en uiteindelik die
Bestuurskool, van die Staat ontvang. Die volgende kritieke faktore beïnvloed die
Universiteit se inkomste uit subsidies.
Eerstens speel tyd 'n rol. Dit is 'n feit dat indien 'n student suksesvol binne die
minimum tydperk of langer afstudeer, of glad nie, dit 'n direkte invloed op die
befondsing van die Universteit, en uiteindelik die befondsing van die departement
het, omdat elke koste-eenheid op Universiteits- en Fakulteitsvlak direk geraak
word deur die getal ingeskrewe studente wat hulle krediete suksesvol voltooi.
Die beginsels ten opsigte van die subsidiëring van instruksie-insette en -uitsette
veroorsaak dat dit belangriker is vir die universiteit dat studente hulle spesifieke
krediete en dus hulle grade binne die voorgeskrewe minimum periode moet
behaal, eerder as dat hulle uiteindelik grade moet behaal. Indien 'n student
inskryf vir 'n aantal krediete in 'n sekere jaar, maar nie in daardie jaar sy krediete
behaal nie, beteken dit dat hy effektief net die helfte van sy normale
subsidiebedrag vir die universiteit beteken, aangesien daar vir die volgende jaar
nie weer subsidie bereken kan word ten opsigte van sukses nie. Die tweede faktor is die demografiese profiel van studente. Die toetrede van die
voorheen agtergeblewe gemeenskappe, en hulle groter eise en behoefte aan
opleiding, veroorsaak dat daar in die toekoms meer en meer druk op die
befondsingsbeginsels en die subsidie wat universiteite van die staat ontvang,
gaan wees. Dit sal universiteite noodsaak om wyses te vind om studente te
ondersteun en aan te moedig om hulle grade binne die voorgeskrewe tyd te
behaal, sonder om standaarde te verlaag.
Die derde faktor is dat die sentrale regering vir die afgelope paar jaar al, nie die
volle subsidies betaal wat hy behoort te betaal ingevolge die sogenaamde
subsidieformules nie.
Hierdie faktore noodsaak dit dat ingeskrewe studente dus so vinnig as moontlik
moet afstudeer. Die studie fokus derhalwe op die sogenaamde subsidieformule
en hoe die suksesratio van MBA-studente impakteer op die finansiering van
lopende uitgawes van die Bestuurskool van die Universiteit van Stellenbosch.
Ten einde aanbevelings te maak oor watter optredes die Bestuurskool in die lig
van suksesvolle afstudering behoort te neem, is die volgende werkswyse gevolg.
Onderhoude is gevoer met verskeie persone verbonde aan die Administratiewe
Departement van die Universiteit van Stellenbosch (US), sowel as die Bestuurskool van die Universiteit van Stellenbosch (USB), om te bepaal hoe die
formule binne die raamwerk van die Universiteit toegepas word, asook om
inligting te opsigte van die afstuderingstendense van studente aan die USB te
bekom. Daar is 'n studie gedoen ten opsigte van vorige, die huidige en
toekomstige subsidieformules. Die respondent het ook onderhoude gevoer met
persone verbonde aan die Bestuurskool van die Potchefstroomse Universiteit vir
Christelike Hoër Onderwys om vergelykings te tref tussen hulle MBA-program en
die van die USB.
Die belangrikste bevindings van hierdie studie is dat Universiteite alles in hulle
vermoë moet doen om te verseker dat studente hulle kursuskrediete op tyd
suksesvol voltooi, aangesien die subsidie betaalbaar ten opsigte van nie suksesvolle
studente die helfte beloop van die subsidie wat betaal sal word vir 'n
suksesvolle student.
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Applicability of ISO 9000 in the service industry : University of Stellenbosch Business School case studySimpson, Antony Paul 12 1900 (has links)
Thesis (MBA)--Stellenbosch University, 2007. / ENGLISH ABSTRACT: In the face of increasing competition, Business Schools increasingly have to evaluate the quality of
the service that they offer to current and prospective students. The most significant factor affecting
an organisation's performance is the quality of its products and services in relation to the products
and services of competitors. Measurement of service quality is a function of customer satisfaction,
which in tum is based on a perception of how the service conforms to prior expectations thereof.
A widely accepted method of quality assurance used in industry is ISO 9000 certification. For
academic institutions the de facto method of providing confidence in the quality of the education
they offer is through academic accreditation. The University of Stellenbosch Business School (USB)
is unclear - in the light of its academic accreditations - of the benefits to be derived from
implementing ISO standardisation within the organisation.
The iso 9000 series is a set of quality standards, of which ISO 900 I: 2000 is one, which is
primarily concerned with the quality management process. It deals with what the organisation does
to enhance customer satisfaction by meeting customer and applicable regulatory requirements, and
to continually improve the organisations performance in this regard. It is important to note that
compliance with ISO standards is not intended to guarantee the quality of a product or service, it is
however intended to provide confidence in the processes which produced or delivered the product or
service.
In evaluating the applicability of ISO 9000 in the service industry, it is concluded that there is little
difference from how its standards and guidelines apply in manufacturing to how they apply in
service industries.
The USB is found to have implemented an extensive quality management system in order to attain
various academic accreditations, most notably EQUIS accreditation. Thus from an academic
perspective there would be little to gain from USB implementing ISO 9001: 2000, even though the
standard is perfectly suited for academic environments. Where advantages would most likely be
realised is in the peripheral business and support functions of the USB. / AFRIKAANSE OPSOMMING: In die aangesig van toenemende mededinging moet bestuurskole gereeld die kwaliteit van diens wat
hulle aan huidige en voomemende studente bied, evalueer. Die mees veelseggende faktor in 'n
organisasie se prestasie is hoe die kwaliteit van sy produkte en dienste vergelyk met die van sy
mededingers. Die meet van die kwaliteit diens wat 'n organisasie lewer is 'n funksie van die
tevredestelling van kliente, wat op sy beurt weer gebaseer is op insig tot die wyse waarop die diens
ooreenstem met die oorspronklike verwagtinge daarvan.
ISO 9000 sertifikasie word algemeen aanvaar in industrie as 'n betroubare maatstaf waarteen
kwalitieit gemeet word. Vir akademiese instellings is die de facto metode om vertroue te wek in die
kwaliteit van die opleiding wat hulle aanbied, deur middel van akademiese akkreditasie. Vir die
Universiteit van Stellenbosch Bestuurskool (USB) is dit in die lig van hulle akademiese akkreditasie
onduidelik wat die voordele verbonde aan die implementering van ISO standaardisering binne die
organisasie sou wees.
Die reeks ISO 9000 is 'n stel kwaliteitstandaarde, waarvan ISO 900 I: 2000 een is, en is hoofsaaklik
gemoeid met die proses van kwaliteitsbestuur. Dit bemoei hom met die stappe wat 'n organisasie
neem om klientebevrediging te bevorder deur die bereiking van die vereistes van beide sy kliente en
die toepasbare voorskrifte. Dit is belangrik om daarop te let dat 'n onderworpenheid aan ISO
standaarde geensins die bedoeling het om die kwaliteit van 'n produk of diens te waarborg nie - die
oogmerk is egter om vertroue te wek in die prosesse wat die produk of diens veroorsaak of gelewer
het. Deur die toepasbaarheid van ISO 9000 in die diensbedryfte evalueer, is dit vasgestel dat daar
inderdaad min verskil is tussen die wyse waarop hierdie standaarde en riglyne van toepassing is in
die vervaardigingsektor en hoe dit toegepas word in diensbedrywe.
Dit is vasgestel dat USB 'n verreikende kwaliteitsbestuursisteem in werking het om verskeie
akademiese akkreditasies te bekom, veral die EQUIS akkreditasie. Die gevolgtrekking is dat daar
vanuit 'n akademiese oogpunt min rede is vir USB om ISO 900 I: 2000 te implementeer, selfs al is
hierdie standaard goed van toepassing op 'n akademiese omgewing. Waar dit tot sy beste voordeel
toegepas kan word, is in die omliggende sake- en ondersteuningsfunksies van USB.
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Escola de negócios e a crise econômica: implicações sobre o modelo de negóciosOliveira-Cunha, Yuri Lázaro de 29 May 2018 (has links)
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Previous issue date: 2018-06-29 / O momento de grande instabilidade político-econômica do Brasil desde o seu agravamento em 2015 até o primeiro semestre de 2018 é analisado por esta pesquisa por meio das suas implicações sobre o modelo de negócio de uma Escola de Negócios. Por meio da caracterização do modelo de negócio anterior e posterior à crise político-econômica com implicações sobre a pós-graduação lato-senso, procura-se identificar quais influencias e quais adequações foram estrategicamente significativas para essa instituição. A luz das abordagens teóricas de Estratégia e de Modelo de Negócios identifica-se, a necessidade de estudos que investiguem os antecedentes e suas implicações no modelo de negócio. Por meio da abordagem qualitativa de estudo de caso, com o emprego de dados primários e secundários, utilizando observação direta não participante, análise documental e entrevistas semiestruturadas, foram investigadas e identificadas as principais influências oriundas da crise econômica no modelo de negócio. Os dados sugerem que a crise econômica modificou o modelo de negócio da escola de negócios pesquisada. Wirtz et al. (2016) defendem que a adequação do modelo de negócio ocorre somente no longo prazo, entretanto, este trabalho identificou que a adequação do modelo de negócio pode ocorrer no curto prazo. Adicionalmente, é evidenciado empiricamente a resposta de uma escola de negócio durante o período de crise. / The moment of great political and economic instability in Brazil since its worsening in 2015 until the first semester of 2018 is analyzed by this research through its implications on the business model of a business school. Through the characterization of the previous business model and subsequent to the political-economic crisis with implications on the Lato-Sensu post-graduation, it is sought to identify which influences and which changes were strategically significant for this Institution. The theoretical approaches of strategy and business model identifies the gap for future studies that investigate the background and antecedents of changes in the business model. Through the qualitative approach of case study, with the use of primary and secondary data, using direct non-participant observation, documentary analysis and semi-structured interviews, the main influences were investigated and identified from the economic crisis in the business model. The data suggests that the economic crisis modified the business model of the business school surveyed. These research findings were contrary to Wirtz et al. (2016) showing change of the business model may occur in the short term. Additionally, this research contribution shows empirically evidenced of the response of a business school during the crisis period.
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Porovnání znalostí z účetnictví studentů gymnasií a studentů obchodních akademií po absolvování studijního předmětu Účetnictví 1 / Comparison of accounting knowledge of the graduates of grammar schools and business schools after passing the course Accountancy 1Chocholoušová, Petra January 2013 (has links)
The main goal of this master thesis is to find out and analyze knowledge and differences in knowledge of students of the subject 1FU211 Accountancy 1 divided to the graduates of grammar schools and business schools. The thesis is dividend into two parts. The theoretical part includes some of the interesting stats and information about czech school system. Then describes the syllabus of the subject 1FU211 Accountancy 1 at VŠE and the curriculum of accountancy at business school and also this part includes information about the textbooks, which are used in lessons of accountancy at VŠE and business schools. The practical part -- questionnaires -- is implemented to achieve the objectives of the thesis. The results of students VŠE are compared with the results of students of Business school Kollárova. The results of students VŠE are also interpreted separately divided into results of graduates of grammar schools and business schools. In addition, charts and graphs are used for better presentation of the findings. Finally, the summarized findings are interpreted.
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Estrategias de marketing relacional y servicios en la experiencia del servicio habilitante de una escuela superiorDrago Bolaños, Andrea Carolina 26 October 2020 (has links)
Las experiencias de los clientes van tomando mayor importancia en las organizaciones/ institutos educativos debido a que el mercado se vuelve más competitivo y se busca retener a los clientes a través de relaciones largas y sólidas. Hay una falta de investigación sobre la experiencia integral de los estudiantes en un servicio educativo online. Por ello, el objetivo de la presente investigación es evaluar la experiencia integral de los estudiantes en el servicio habilitante como parte del servicio de educación de una escuela de negocios. Se propone vincular los conceptos de experiencia del cliente, marketing relacional, marketing de servicios, y comunicación corporativa para conocer la experiencia general de los estudiantes. El enfoque de este trabajo es cualitativo. Se realizaron siete entrevistas a personas que pasaron por este servicio habilitante. Los resultados evidencian que el factor humano es considerado importante en el servicio educativo y que no puede ser reemplazado en su totalidad por la tecnología. También se evidencia que hay muchos factores que influyen en la decisión de un estudiante y que es necesario gestionar de manera adecuada, a través de un marco de valores institucionales. Se concluye que la experiencia integral es considerada como grata, ya que todos los elementos que juegan un rol en el servicio habilitante han sido considerados positivos; y que esta construye una expectativa hacia el resto del servicio educativo. / Customer experiences are becoming more important in educational organizations/institutes as the market becomes more competitive and they seek to retain customers through long and solid relationships. There is a lack of research on the integral experience of students in an online educational service. Therefore, the objective of this research is to evaluate the integral experience of students in the enabling service as part of the education service of a business school. It proposes to link the concepts of customer experience, relationship marketing, service marketing, and corporate communication to understand the overall experience of students. The focus of this work is qualitative. Seven interviews were conducted with people who went through this enabling service. The results show that the human factor is considered important in the educational service and that it cannot be completely replaced by technology. It is also evident that there are many factors that influence a student's decision and that it is necessary to manage them properly, through a framework of institutional values. It is concluded that the integral experience is considered a pleasant one, since all the elements that play a role in the enabling service have been considered positive; and that it builds an expectation towards the rest of the educational service. / Tesis
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