The purpose of this content analysis research was to develop a biblical-theological model of Cognitive Dissonance Theory applicable to pedagogy. Evidence of cognitive dissonance found in Scripture was used to infer a purpose for the innate drive toward consonance. This inferred purpose was incorporated into a model that improves the descriptive fidelity of previous research observations and extends the prescriptive facility of Cognitive Dissonance Theory. The qualitative research design consisted of five phases. In the first phase, individual cases were identified by examining every verb in the New American Standard Bible for potential evidence of cognitive dissonance. In the second phase, the primary researcher examined every case isolated in Phase One for the elements of cognitive dissonance using criteria from the cognitive dissonance research literature. In the third phase, outside coders repeated coding of a stratified, random sample of cases, and intercoder reliability was established. In the fourth phase, the results were analyzed and evaluated. In the final phase, a biblical-theological model was proposed. There was an apparent progression in the type of cognitive tension experienced by people in Scripture. In the Old Testament, most cases of cognitive tension included a commitment to a decision consistent with Leon Festinger's description of cognitive dissonance. In the New Testament, particularly after Pentecost, the cognitive tension seems to have changed so that Christ-followers no longer demonstrated a commitment to a decision before experiencing cognitive tension. This change revealed cognitive tension consistent with both Piaget and Hegel. Alternatives were offered to explain the apparent progression in cognitive tension and a model was proposed that described Cognitive Dissonance Theory as a metatheory of cognitive tension that allows for subtypes of tension recognized by other researchers. Cognitive tension in Scripture seemed to be related to a sapiential drive manifested as learning aimed at orthodoxy--rightly aligned propositional wisdom, orthopathy--rightly aligned dispositional wisdom, and orthopraxy--rightly aligned enacted wisdom. The implications and applications of these conclusions were discussed.

This study is based on discussions with three focus groups on the issue of individuals' views on environmental responsibility in everyday life. Responsibility is the red thread that emerged from the empirical material from the focus groups and the theoretical framework. The discussions have been focused on whether the problems from household related environmental issues are caused by individual or structural reasons and whether they should be resolved through changes in individuals' behavior or helping structures. Car usage has been a particular focus, since from all household activities that is the one causing the greatest environmental impact (SCB 2015b). Objectively speaking, most participants argued that environmental problems are or should be easy to solve and that the solutions should involve influencing individuals' values ​​and norms, thus referring to internal factors. Based on the individual's own situation, however, most participants indicated mainly external factors as obstacles from living out environmental responsibility in the way that they felt they should. Tendencies of various psychological and sociological defense mechanisms could be distinguished, which is an expected impact of the cognitive dissonance that many apparently are experiencing regarding environmental responsibility. Working for enabling structures is an important conclusion from this study. Regarding the car's role it is likely that it is about finding more ways of helping individuals to change their travel mode since the environmental impact of car usage is something that most people are aware of, but feel unable to change. Solutions must therefore involve external factors. / Denna uppsats bygger på samtal med tre fokusgrupper i frågan om individers syn på miljöansvar i vardagen. Ansvar är den röda tråd som vuxit fram mellan det empiriska materialet från fokusgrupperna och det teoretiska ramverket. Det har handlat om huruvida problem kopplade till hushållsrelaterade miljöfrågor är orsakade av individuella eller strukturella anledningar och om de bör lösas genom förändringar i individers beteenden eller hjälpande strukturer. Bilanvändningen har getts ett särskilt fokus, då det av hushållens olika aktiviteter är den som orsakar allra störst miljöpåverkan (SCB 2015b). Rent objektivt konstaterade de flesta deltagarna att miljöproblem är eller borde vara enkla att lösa, att lösningarna handlar om att påverka individers värderingar och normer, alltså inre faktorer. Utifrån individernas egen situation angavs dock främst yttre faktorer som hinder från att leva ut det miljöansvar på de sätt som de kände att de borde. Tendenser till olika psykologiska och sociologiska försvarsmekanismer kunde skönjas, vilka är väntade effekter av den kognitiva dissonans som många tycks uppleva i fråga om miljöansvar. Att arbeta för möjliggörande strukturer är därför en viktig slutsats. Gällande bilens roll, kan förmodas att det även här handlar om att hitta fler hjälpande sätt för individer att ändra färdsätt, då miljöeffekterna av bilanvändningen är något som de flesta är medvetna om men själva känner sig oförmögna att förändra. Lösningarna måste därför handla om yttre faktorer. / <p>Alternativ svensk titel:</p><p>Ingen kan inte göra allt, men alla kan göra något? - En komparativ studie om hur individer resonerar kring miljöansvar i vardagen</p>

This creative non-thesis project includes three theories from communication studies. Uncertainty Reduction Theory, Cultivation Theory, and Cognitive Dissonance Theory. Each theoretical framework also includes a script written with the intent of filming in the future. Those videos could be shown in communication classes. These three theories cover a breadth of knowledge in the field as they pertain to interpersonal communication, media studies, and persuasion.

Yes / An integrated process, interlinked operation and interoperable communication network amongst operating agencies are critical for developing an effective disaster management supply chain. The traditional managerial problems observed across disaster management operations are: non-cooperation among members, disrupted chain of commands, misuse of relief items, lack of information sharing, mistrust and lack of coordination. This study aims to understand the issues affiliated with negative attitude towards disaster management operations using theory of cognitive dissonance. A qualitative investigation was undertaken across 64 districts in Bangladesh. Five constructs were examined for their influences on attitude and behavioural intention of members participating in government emergency supply chain for disaster management. The results indicate that administrative conflict, political biasness and professional growth have significant effects on attitude. Impact of insecurity is non-significant on attitude. This research offers substantial theoretical contribution to the cognitive dissonance theory in the context of disaster management supply chain.

Cognitive dissonance theory and selective information exposure literature postulate that individuals ignore preference-inconsistent information and selectively process new information. Previous studies on selective information exposure have shown that preference-inconsistent information is not persuasive for consumer decision making. Given the limited amount of past research about the effect of preference-inconsistent information on decision-making in broad domains of consumer behavior studies, the current study investigated how preference-inconsistent information can persuade consumers to switch to a sustainable product alternative. The purpose of this study is to investigate the process how preference-inconsistent sustainability-related information can be considered as important, consequently changing consumers' initial preference to green alternatives. A series of online experiments was conducted using a shampoo product category. Study 1 tested a baseline effect on whether consumers in the preference-inconsistent condition were persuaded to change their initial choice significantly compared to those in the preference-consistent condition. Study 2 tested the effect of preference-inconsistent sustainability-related information in the acceptance process, focusing on the role of brand commitment and information quality. Study 3 examined the effect of preference-inconsistent sustainability-related information in the evaluation process, investigating the impact of consumer environmental concern and PCE. Findings of Study 1 revealed that consumers in the preference-inconsistent condition were significantly persuaded to change choice to a sustainable alternative, which is not consistent with selective exposure literature. However, Study 1 findings were not sufficient to determine what specific factors influenced respondents to be persuaded, which provides justifications for Study 2 and Study 3. Findings in Study 2 and Study 3 conclusively demonstrated the importance of the credibility of preference-inconsistent information in the acceptance process. Also, findings suggested that the effect of credibility is stronger than that of brand commitment in the acceptance process. Regarding brand commitment, the results have shown that high commitment consumers had a higher acceptance of inconsistent information which is opposite to expectations. Further, the findings demonstrated the importance of environmental concern and the conditional effect of PCE in the evaluation process. Moreover, results supported that the relative weighting of sustainability attributes is driving the effects of environmental concern and PCE as a mediator on persuasion outcomes in the evaluation process. The current study contributes to understanding the process in which the preference-inconsistent information can be effective in influencing consumer choice. Moreover, findings from this research can provide implications for selective exposure literature and sustainable consumption literature. Practically, the results of the study provide implications to guide marketers and information providers in establishing effective ways to change consumers' behavior in sustainable consumption context.

The growth of the ecotourism industry has resulted in increased demand for ecotourism and, consequently, the demand for one of the most renowned ecotourism destinations in South Africa, the Kruger National Park. Eco-tourists are highly educated and expect information-rich experiences which can be addressed with interpretation services. Previous studies indicated that the Kruger National Park‟s management neglects the importance of interpretation and, thus, the expectations of interpretation services exceeded the actual experience thereof. Additionally, the Kruger National Park is faced with a decline in public funding and consequently shifted their focus to ecotourism management to support successful conservation management of the park. Interpretation, however is not only considered to be an important educational tool that addresses visitors‟ expectations for educational services, but also contributes to national parks‟ conservation mandate since it influences visitors‟ behaviour to be more in line with respect for the environment, philanthropic support for conservation and general environmental behaviour. Clearly the Kruger National Park should address interpretation services with the aim of addressing visitor expectations but also to contribute to conservation management. The aim of this study is therefore to develop an interpretation framework for the Kruger National Park. To achieve this aim, this study made use of a self-administered questionnaire which was distributed in the southern and northern regions of the park during December 2011 and June 2012 respectively. Only one questionnaire per travelling group was distributed and resulted in 855 completed questionnaires for this study. Furthermore, the aim of the study was realised by means of several objectives. The first objective was to conduct a thorough literature analysis on the components, theories and goals related to interpretation within ecotourism related products. This was accomplished in Chapter 2 and provided a conceptual framework which was tested in the subsequent chapters to provide an interpretation framework for the Kruger National Park. The second objective explored all the methodological considerations for the subsequent chapters (i.e. articles). Due to the limited space available in the articles, Chapter 3 provided additional information or methodological considerations not captured in the articles of the study. The third objective of this study determined the interpretation expectations and experiences of visitors to the Kruger National Park. This was done in Chapter 4 of the study. Factor analyses revealed visitors‟ expected and experienced interpretation services and compared these factors by means of paired sample t-tests for the park as a whole as well as between the northern and southern regions of the park. The results revealed that there is a gap between visitors‟ expectations and experiences with interpretation services of the park, however, there are no significant differences between the northern and southern regions‟ interpretation services. In addition to determining the visitors‟ expectations and experiences with the Kruger National Park‟s interpretation services; the fourth objective determined market segments for the Kruger National Park based on expected interpretation services. This was accomplished in Chapter 5 of the study by means of cluster analyses (i.e. hierarchical and non-hierarchical) that revealed four distinct markets (i.e. Inquisitive, Eager, Comfort and Quasi-interested seekers). A factor analysis also determined several motivations for visitors to visit the Kruger National Park and by means of ANOVAs and Chi-square analyses, the differences between the market segments based on socio-demographic and behavioural characteristics as well as motivations, expected and experienced interpretation services were determined. The fifth objective of this study determined whether the Kruger National Park‟s interpretation services have an impact on the visitors‟ behaviour to be more in line with the park‟s conservation practices and was accomplished in Chapter 6. This chapter made use of structural equation modelling to determine the multiple relationships between expected interpretation services as well as attitudes and behaviour. Results revealed that visitors to the Kruger National Park are inclined towards positive attitudes towards conservation practices but that the current interpretation services influenced the attitudes as well as the behaviour of visitors negatively and needs to be addressed. Lastly, the results of this research suggest several recommendations for the Kruger National Park as explained in Chapter 7 of this study. Clearly the Kruger National Park needs to address the gap between interpretation expectations and experiences by planning for interpretation in the form of a policy or strategy. The interpretation policy or strategy should also be re-evaluated and amended periodically since visitor‟s needs and markets change. An interpretation framework is presented for the Kruger National Park based on the results of this study to address the current dilemmas of the park in terms of interpretation. Not only did this study provide practical contributions to the Kruger National Park but made several distinct contributions. An interpretation framework was developed that can not only assist the Kruger National Park but which also contributes to the body of knowledge on the topic and can also assist other ecotourism destinations in the same position as the Kruger National Park. This study also confirmed a general classification of interpretation services as well as suggested interpretation typologies that can be used for future ecotourism research. Since there was no guideline available to segment interpretation visitors, this study also made a methodological contribution by proving that expected interpretation can be a viable segmentation base and that the selection of a variable should be based on statistical calculations. / PhD (Tourism Management), North-West University, Potchefstroom Campus, 2015

The growth of the ecotourism industry has resulted in increased demand for ecotourism and, consequently, the demand for one of the most renowned ecotourism destinations in South Africa, the Kruger National Park. Eco-tourists are highly educated and expect information-rich experiences which can be addressed with interpretation services. Previous studies indicated that the Kruger National Park‟s management neglects the importance of interpretation and, thus, the expectations of interpretation services exceeded the actual experience thereof. Additionally, the Kruger National Park is faced with a decline in public funding and consequently shifted their focus to ecotourism management to support successful conservation management of the park. Interpretation, however is not only considered to be an important educational tool that addresses visitors‟ expectations for educational services, but also contributes to national parks‟ conservation mandate since it influences visitors‟ behaviour to be more in line with respect for the environment, philanthropic support for conservation and general environmental behaviour. Clearly the Kruger National Park should address interpretation services with the aim of addressing visitor expectations but also to contribute to conservation management. The aim of this study is therefore to develop an interpretation framework for the Kruger National Park. To achieve this aim, this study made use of a self-administered questionnaire which was distributed in the southern and northern regions of the park during December 2011 and June 2012 respectively. Only one questionnaire per travelling group was distributed and resulted in 855 completed questionnaires for this study. Furthermore, the aim of the study was realised by means of several objectives. The first objective was to conduct a thorough literature analysis on the components, theories and goals related to interpretation within ecotourism related products. This was accomplished in Chapter 2 and provided a conceptual framework which was tested in the subsequent chapters to provide an interpretation framework for the Kruger National Park. The second objective explored all the methodological considerations for the subsequent chapters (i.e. articles). Due to the limited space available in the articles, Chapter 3 provided additional information or methodological considerations not captured in the articles of the study. The third objective of this study determined the interpretation expectations and experiences of visitors to the Kruger National Park. This was done in Chapter 4 of the study. Factor analyses revealed visitors‟ expected and experienced interpretation services and compared these factors by means of paired sample t-tests for the park as a whole as well as between the northern and southern regions of the park. The results revealed that there is a gap between visitors‟ expectations and experiences with interpretation services of the park, however, there are no significant differences between the northern and southern regions‟ interpretation services. In addition to determining the visitors‟ expectations and experiences with the Kruger National Park‟s interpretation services; the fourth objective determined market segments for the Kruger National Park based on expected interpretation services. This was accomplished in Chapter 5 of the study by means of cluster analyses (i.e. hierarchical and non-hierarchical) that revealed four distinct markets (i.e. Inquisitive, Eager, Comfort and Quasi-interested seekers). A factor analysis also determined several motivations for visitors to visit the Kruger National Park and by means of ANOVAs and Chi-square analyses, the differences between the market segments based on socio-demographic and behavioural characteristics as well as motivations, expected and experienced interpretation services were determined. The fifth objective of this study determined whether the Kruger National Park‟s interpretation services have an impact on the visitors‟ behaviour to be more in line with the park‟s conservation practices and was accomplished in Chapter 6. This chapter made use of structural equation modelling to determine the multiple relationships between expected interpretation services as well as attitudes and behaviour. Results revealed that visitors to the Kruger National Park are inclined towards positive attitudes towards conservation practices but that the current interpretation services influenced the attitudes as well as the behaviour of visitors negatively and needs to be addressed. Lastly, the results of this research suggest several recommendations for the Kruger National Park as explained in Chapter 7 of this study. Clearly the Kruger National Park needs to address the gap between interpretation expectations and experiences by planning for interpretation in the form of a policy or strategy. The interpretation policy or strategy should also be re-evaluated and amended periodically since visitor‟s needs and markets change. An interpretation framework is presented for the Kruger National Park based on the results of this study to address the current dilemmas of the park in terms of interpretation. Not only did this study provide practical contributions to the Kruger National Park but made several distinct contributions. An interpretation framework was developed that can not only assist the Kruger National Park but which also contributes to the body of knowledge on the topic and can also assist other ecotourism destinations in the same position as the Kruger National Park. This study also confirmed a general classification of interpretation services as well as suggested interpretation typologies that can be used for future ecotourism research. Since there was no guideline available to segment interpretation visitors, this study also made a methodological contribution by proving that expected interpretation can be a viable segmentation base and that the selection of a variable should be based on statistical calculations. / PhD (Tourism Management), North-West University, Potchefstroom Campus, 2015

Master of Science / Department of Journalism and Mass Communications / Joye C. Gordon / Military spouses have a complex relationship with news coverage of Operation Iraqi Freedom, the 2003 Iraq War. Utilizing uses and gratifications, hostile media perception, and cognitive dissonance perspectives as a basis, the researcher studied military spouses' media behaviors, perceived benefits of media usage, and whether hostile media perception and cognitive dissonance were present in this convenience sample of military spouses. Thirty military spouses participated in in-depth interviews. The results showed a desire for more positive news stories and less negative news stories about Operation Iraqi Freedom. Hostile media perception and cognitive dissonance responses were noted among participants–especially with regard to the media's tracking totals of soldier and civilian casualties. Military spouses in this sample found military news sources more credible than civilian news sources. They also described using news coverage for the purposes of gaining information, surveillance, political competency and empathy.

Sexual guilt can occur when one's beliefs or attitudes about sex do not match with their sexual behaviors. Sexual guilt has been studied in the context of religious individuals, but research has produced inconsistent results (Hackathorn et al., 2016; Higgins et al., 2010; Leonhardt et al., 2019; Murray et al., 2007). Through a survey placed on Mturk, this study used 156 participants for data analysis. Data analysis consisted of five regressions. This study found that religiosity and relationship satisfaction are positively associated, sexual guilt and relationship satisfaction are negatively associated, sexual guilt moderated the relationship of religiosity and relationship satisfaction, conflict between sexual attitudes and behaviors was associated with lower relationship satisfaction, religiosity and sexual satisfaction had a positive association, sexual guilt and sexual satisfaction had a negative association, sexual guilt had a moderating effect on religiosity and sexual satisfaction, conflict between attitudes and behaviors was associated with more sexual guilt, and religiosity was found to be positively associated with sexual guilt. This study relates these findings to past research and posits future directions for this field of study.<div><br></div><div><br><br></div>

This qualitative study aims to identify challenges experienced amongst consumers in Stockholm when transitioning to a vegan diet. Five consumers between the ages of 24-27 have during a period of one month assumed the task of transitioning to a vegan diet. The results were analyzed through the lens of The Multidisciplinary Model of the main factors affecting consumer behaviour in the food domain and as well as the Cognitive dissonance theory to enable a deeper analysis. The study shows that information, supply and psychological influences are three main areas in which barriers are present. Lack of marketing in store and online, lack of clear labeling on products and lack of supply in both stores and restaurants were the most apparent challenges experienced amongst consumers which can be barriers when transitioning to a vegan diet. Furthermore, psychological influences that were perceived as barriers by the consumers was the presence of dissonance and the feeling of lack of support and inspiration.