Text in English with summaries in English, South Sotho and Xhosa / Bibliography: leaves 196-215 / This study explored the communicative strategies which were used by participants who were called in as witnesses before the Leon Commission and the Phumaphi Commission of Enquiry in Lesotho in 1998 and 2015 respectively. The study specifically looked into the types of communicative strategies employed, their linguistic realisations and their conversational effectiveness in providing required information to the commissions. It further compared the use of strategies by participants in both commissions. Data for this study was obtained from twenty-six audio recordings of twenty-six witnesses. The study established that participants used twelve types of communicative strategies which are classified under the following groups based on their functional characteristics: conversational category which includes strategies such as code-switching, fillers, vague language and circumlocution; a grammatical category that comprises personal pronouns, direct speech, passive voice and questioning; a sociocultural category that covers strategies such as figurative language, indirect communication, direct refusal and indirect criticism. The study established that communicative strategies such as code-switching, fillers, personal pronouns, and direct quoting were conversationally effective as participants strategically employed them to succinctly express themselves. However, strategies with concealing attributes such as those found under a sociocultural category and those under the grammatical category (passive voice and questioning) were considered conversationally ineffective as they withheld required information from the commissioners. The study further established that participants of the latter commission were even more unwilling to reveal information than those of the former, which suggests a growing unwillingness to share information to commissions of enquiry. / Phuputso ena e hlahlobile maano a puisano a neng a sebediswa ke dipaki ka pela Komishene ya Leon le Komishene ya Phumaphi ya dipatlisiso naheng ya Lesotho ka 1998 le 2015. Phuputso e nyebekollotse ka kotloloho mefuta ya maano a puisano a sebedisitsweng, tshebediso ya ona kahara puo le katleho kapa tshetiso ya ona ho fana ka tlhaiso-leseding e neng e hlokwa ke di Komishene. E boetse e bapisitse hore na dipaki dikomisheneng ka bobeli di sebedisitse maano ana jwang. Ditaba tsa boithuto bona di fumanwe ho tswa direkotong tse mashome a mabedi a metso e tsheletseng (26) tsa dipaki. Phuputso e netefaditse hore dipaki di sebedisitse mefuta e leshome le metso e mmedi (12) ya maano a puisano a arotsweng tlasa dihlopha tse latelang ho ipapisitswe le ditshobotsi tsa ona: sehlopha sa puisano se kenyelletsang maano a joalo ka tshebediso ya dipuo tse fetang bonngwe, ho kgitlela, puo e sa hlakang, le ho potoloha. Sehlopha se seng ke sa tlhophiso ya puo mme sona se na le maano a kang seemedi, puo e qotsitsweng, sehlwai-potoloho. Sehlopha sa setso sona se kenyeletsa maano a joalo ka mekgabo-puo, puo e potetseng, ho hana ka kotloloho, le nyefolo e kubutileng hlooho. Phuputso e netefaditse hore maano a puisano a joalo ka tshebediso ya dipuo tse fetang bonngwe, ho kgitlela, seemedi, le puo e qotsitsweng, di sebedisitswe hantle ka ha di atlehile ho thusa dipaki ho itlhalosa ka nepo le ho fana ka lesedi le hlakileng ditabeng tsa bona. Leha ho le joalo, maano a sa bueng puo-phara a kang a fumanwang tlasa sehlopha sa setso le a mang a sehlopha sa tlhophiso ya puo (a kang sehlwai-potoloho le dipotso), boithuto bona bo sibollotse hore a sebedisitswe ho sitisa tlhahiso-leseding e hlokwang ke bakomishenara. Phuputso e boetse e netefaditse hore dipaki tsa komishene ya morao-rao di ne di sa ikemisetsa ho fana ka tlhahiso leseding papisong le dipaki tsa komishene ya pele. Boithuto bona bo utullotse hore maikemisetso a ho fana ka tlhaiso-leseding ho dikomishene tsa dipatlisiso a qepha. / Esi sifundo sijonge ubuchule beendlela zonxebelelwano ezohlukileyo phakathi kwabantu ababemenyiwe ukuba bathathe inxaxheba njengamangqina kwiKhomishoni yoPhando KaLeon eyenzeka ngo1998 kunye neKhomishoni kaPhumaphi eyenzeka ngonyaka ka2015. Olu phando luye lwaqalasela ezindlela zokuqhakamishelana ezisetyenziswe apha, ukusetyenziswa kolwimi kunye nobuchule bokuthetha kula mangqina ngethuba enikeza ubungqina kwezi khomishoni. Olu phando luphinde lwathelekisa indlela amangqina asebenzise ngazo ezindlela zoqhakamishelwano kwezi khomishoni zombini. Ingqokelela-lwazi yolu phando ithathwe kumangqina angamashumi amabini anesithandathu apho kushicilelwe izimvo zawo kwezi khomishoni. Olu phando lufumanise ukuba la mangqina asebenzise ubuchule beendlela zonxebelelwano ezingamashumi amabini. Obu buchule beendlela zonxebebelwano ziqukwa ngokokusebenza kwazo ekuthetheni ngolu hlobo lulandelayo: ukuncokola okuquka ukuthetha iilwimi ezohlukeneyo ngexesha elinye, amazwi amafutshane angenantsingiselo asetyenziswa kwizimo ezinje ngokukhuza, ulwimi olungacacanga kunye nokusetyenziswa kolwimi ngendlela yokuba umntu athethe into inde apho ngeyethethe ngamagama ambalwa ukucacisa into afuna ukuyicacisa ngendlela engcono. Eyesibini yimo yokusetyensizwa kolwimi ngokuthetha nqo, ngokungathethi nqo kunye nokubanemibuzo. Eyesithathu kukujonga ulwimi nenkcubeko ngokuba kubukwe indlela abantu abasebenzisa ulwimi ngokweenkcubeko zabo apho bathetha besebenzisa iinkcazelo ezisuka kwiinckubeko zabo, ukungathethi nqo ngenxa yemo yabo yentlalo nokuthetha, ukungafuni ukuthetha ngenxa yezizimo zentlalo nenkcubeko kunye nokugxeka ngendlea ekwekwayo ngenxa yezizimo zentlalo nenkcubeko. Olu phando lubonise ukuba obu buchule beendlela zokuthetha lusetyenziswe ngamangqina ezi khomishoni luquke imo apho amangqina ebethetha iilwimi ezohlukeneyo ngexesha elinye, amangqina ayakwasebenzise amagama amafutshane angenantsingiselo asetyenziswa kwimo ezifana nokukhuza, aphinda acaphula. Ngowekenza ngolu hlobo, amanqina abanokalisile ukuba ezi ndlela zobuchule bokuthetha zincedisene nomsebenzi wezi khomishoni ngoba amangqina akwazile ukubangamaciko ekuchazeni izimvo zawo. Nangona kunjalo, ezinye iindlela zobuchule zoqhakamishelwano ezifana nezo zichaphazela inkcubeko nentlalo yabantu kunye nezokungathethi nqo, ziwachapahezele kakubi amangqina kuba zenze ukuba amangqina angakhululeki ekunikezeleni ubungqina apho kubonakale ukuba abakwazanga ukunikeza iinkcukaca ezibalulekileyo kwezi khomishoni ngenxa yoku. Olu phando luphinde lwabonakalisa ukuba amangqina weKhomishoni loPhando kaPhumaphi aye awodlula amangiqna weKhomishoni kaLeon ngokungafuni ukunikeza ngobungqina obuthile. Le nto ibirhanelisa ukuba bekukho umoya apha kwamangqina wokungafuni ncam ukunikeza ngobungqina kwezi khomishoni. / Linguistics and Modern Languages / D. Phil. (Languages, Linguistics and Literature)

Abstracts in English, Zulu and Afrikaans / This Grounded Theory study focused on understanding how South Africa’s two numerically-dominant political parties, the African National Congress (ANC) and Democratic Alliance (DA), used micro-blogging site, Twitter, as part of their electioneering arsenal in the 2016 municipal elections to promote party-political digital issue ownership within an urban context. Using each party’s 2016 election manifesto and corpus of tweets, this three-phased study found that while both the ANC and DA used Twitter as a digital political communication platform to communicate their election campaigns, the DA notably leveraged the social networking site for intense ‘focused’ messaging of its negative campaign against the ANC while simultaneously promoting positive electoral messages around its own ‘core’ issues and metro mayoral candidates. ‘Battleground’ metros were identified by the DA in Ekurhuleni, Johannesburg, Tshwane and Nelson Mandela Bay, leading to an emphasised urban campaign here to either activate the party’s own support base and/ or to suppress the ANC’s turnout in these highly-contested areas. Additionally, it was found that both the ANC and DA used Twitter for explicit and implicit partypolitical issue ownership claiming in the 2016 municipal elections. Lastly, this study also culminated in the proposal of three but interconnected different elements of a conceptual framework for digital political communication that political parties could use to promote digital party-political issue ownership within a pronounced urban electioneering setting. These elements – ‘coordinating and managing how an election is tweeted’, 'focus' messaging the election’ and ‘audience-segmenting as a message-tailoring strategy’ – when used in unison can help political parties communicate better and ultimately more effectively in a highly mediatised technological media landscape / Hierdie Gegronde Teorie Studie fokus op die verduideliking hoe Suid-Afrika se twee numeriese dominante politieke partye, die African National Congress (ANC) en Demokratiese Alliansie (DA), van die mikro-blog platform, Twitter, gebruik gemaak het tydens hulle verkiessingsstrategie in die 2016 munisipale verkiessings om die party politieke digitale kwessie rondom eienaarskap binne ‘n stedelike verband te bevorder. Deur elke party se 2016 verkiessings manifesto en arsenaal van twiets te gebruik, het hierdie drie-fase studie bevind dat beide die ANC en DA, Twitter gebruik het as ‘n digitale politieke kommunikasie platform. Die DA het egter die sosiale media netwerk kenmerkend gebruik vir ‘n intense gefokusde negatiewe veldtog teen die ANC terwyl hulle terselfdertyd ‘n positiewe verkiessings boodskap rondom die party se eie kernkwessies en metro burgermeesters kandidate gesentreer het. ‘Oorlogsgebied’ metros is deur die DA in Ekurhuleni, Johannesburg, Tshwane en Nelson Mandela Bay geidentifiseer wat ‘n defnitiewe stedelike veldtog tot gevolg gehad het om die party se eie ondersteuningsbasis te bevorder en/of die ANC se ondersteuning in hierdie hoogs betwiste areas te onderdruk. Daar was ook bevind dat beide die ANC en DA van Twitter gebruik gemaak het vir eksplisiete en implisiete party politieke kwessies rondom eiernaarskap tydens die 2016 munisipale verkiessings. Hierdie studie kan saamgevat word in drie onderskeie maar verwante elemente om ‘n raamwerk te vorm van die digitale politieke kommunikasie wat politieke partye kan gebruik om digitale party politieke kwessies binne ‘n stedelike verkiessings omgewing te bevorder. Wanneer hierdie elemente – ‘koordinering en bestuur van hoe twiets tydens ‘n verkiesing gebruik word’, ‘’die focus van die boodksap tydens die verkiessing’ and ‘die gehoorsegmentasie can ‘n boodskap strategie’ – in ‘n eenheid gebruik word kan dit politieke partye help om beter en meer effektief te kommunikeer binne ‘n baie kompiterende en tegnologiese medialandskap. / Inkcazo-bungcali yesisifundo ibigxile ekuqondeni ukuba uMzantsi Africa lo unamaqela amakhulu amabini ezopolitiko, ukutsho, iAfrican National Congress (ANC) kunye ne Democratic Alliance (DA), la maqela asebenzise iwebhusayithi encinane uTwitter, njengenxalenye yezixhobo zonxibelelwano kunyulo loo masipala ngo-2016. Bekwenza oku ngelikhuthaza amaqela ezopolitiko nebango lawo kwimiba yezinto abathi bazithethe kwisithuba sedijithali,kumxholo wendawo zase dolophini. Esi sifundo sisebenzisa imanifesto kunye nothotho lwe tweets zeqela ngalinye, nesenziwe ngokwezigaba ezithathu, sifumanise ukuba nangona iANC kunye ne DA zisebenzise uTwitter njenge qonga lonxibelelwano lwezopolitiko zedijithali (ngokolwimi lwasemzini) ukunxibelelana namaphulo onyulo, iDA izibonakalise amandla kwindawo yokuncokola kwiqonga uTwitter,ngokuthi imiyalezo yayo igxile kwaye itsole. Miyalezo leyo ithe yagxila ngokungafanelekanga kumkhankaso weANC. Ngaxeshanye, imiyalezo yayo yona iDA ibeyeyakhayo, kwaye incedisana nephulo layo kwimiba ephambili kunye nabagqatswa bosodolophu bo masipala abambaxa. Oomasipala abambaxa abathi babenongquzulwano bachongwe yiDA Ekurhuleni, eRhawutini, eTshwane nase Bhayi. Lonto ibangele ukuba bagxininise ekukhokeleni iphulo ledolophu ukuze bavuselele inkxaso ye DA apho okanye bacinezele ukuvela kwe-ANC kwezi ndawo kuphikiswana kakhulu ngazo. Ukongeza, kufumaniseke ukuba iANC kunye neDA zisebenzise uTwitter ngokwendlela ecacileyo nengathanga ngqo kwimeko yobunini bemicimbi yepolitiki ukuze bafumane ibango kunyulo loomasipala lwango 2016. Okokugqibela, esisifundo sigqibele kwisindululo sezinto ezintathu azahlukeneyo kodwa ezidityaniswe yinkqubosikhokelo eqingqiweyo kunxibelelwano lwezopolitiko zedijithali. Ezi zinto zizinto ezisenakho ukusetyenziswa ngamaqela ezopolitiko ukukhuthaza ubunini bemicimbi yezopolitiko ngaphakathi kulungiselelo lonyulo lwedolophu olubhengeziweyo. Ezi zinto- 'ukulungelelanisa nokulawula indlela unyulo luthunyelwe ngayo kusetyeziswa uTwitter', 'kugxilwe' kwimiyalezo yonyulo kunye nokuhlukaniswa kwabaphulaphuli okanye ababukeli njengecebo lokulungisa umyalezo '- xa zisetyenziswa ngazwinye zinokuwanceda amaqela ezopolitiko anxibelelane ngcono kwaye ekugqibeleni ngokuyimpumelelo kakhulu kuxhamlo olunamandla kakhulu kubume beendaba kumhlaba wetekhnoloji (ngokolwimi lwesiNgesi). / Communication Science / D. Litt. et Phil. (Communication)