No description available.

Thesis (M.A.)--West Virginia University, 2001. / Title from document title page. Document formatted into pages; contains iii, 24 p. Includes abstract. Includes bibliographical references (p. 21-24).

No description available.

Utifrån tidigare forskning om rasifiering undersöktes i denna studie hur elever med invandrarbakgrund gav mening åt erfarenheter och upplevelser av rasifiering. Rasifiering är en process där man skapar raskategoriseringar och genom vilken icke-vita har blivit socialt konstruerade. Syftet med studien var att undersöka om det finns en relation mellan rasifiering och självkänsla. Ambitionen var att ge en ny kunskap och ökad medvetenhet om rasifiering och dess påverkan på elevers självkänsla. Semistrukturerade intervjuer med nio gymnasieelever genomfördes. Intervjuerna transkiberades och analyserades med en tematisk analys. Genomgången av intervjuerna visade att gymnasieeleverna upplevde att de någon gång under sitt liv blivit rasifierade då de upplever känslor som utanförskap och underlägsenhet i förhållande till svenskheten. Resultatet visade att intervjupersonerna har en självbild i form av en rasifierad sådan. Självkänslan är intimt sammankopplad med kategorierna ”svensk” och ”invandrare” eftersom att man inte ser sig själv som ”svensk” då man har föräldrar födda utanför Sverige.

M.A. (Psychology) / Please refer to full text to view abstract

First, the current study aims to provide companies with a comprehensive understanding on how consumers' ethical associations emerge, so that they will be better positioned to design social strategies aligned with consumers' expectations, and communicate their contribution to several social needs in an effective way. In this context, the objective is to empirically investigate the effect of varying geographic scope of companies' donations on consumers' perceptions of brand morality. The second objective is to examine the impact that a company's donation size has, on consumers' perceptions of brand morality, their willingness to pay a price premium, and their intentions to spread positive word-of-mouth. The third objective of this study is to complement extant research on the role that various individual differences paly on whether or how strongly consumers react to a company's philanthropic activity. Specifically, this research intends to investigate how people's ethnocentric tendency, perceived social control, attributions about company motives, and cause involvement, are likely to exert influence on their perceptions of brand morality, positive word-of-mouth intentions, and willingness to pay more. The final objective of this research is to add knowledge to the literature on potential outcomes of perceived brand morality, which has currently received little attention. More specifically, the question that will be addressed in this study is whether, and to what extent, consumers' positive word-of-mouth communication intentions, and willingness to pay more are affected by their perceptions of the brand's morality.

Thesis (MA(Practical Theology)--University of Pretoria, 2007. / Includes bibliographical references (leaves 83-94).

Thesis (Ph. D.)--University of Missouri-Columbia, 1999. / Consumer questionnaire (Appendice 4) is in Korean. Typescript. Vita. Includes bibliographical references (leaves 240-244). Also available on the Internet.

Thesis (Ph. D.)--University of Missouri-Columbia, 1999. / Typescript. Vita. Includes bibliographical references (leaves 145-151). Also available on the Internet.

Thesis (Ph. D.)--University of Missouri-Columbia, 1999. / Consumer questionnaire (Appendice 4) is in Korean. Typescript. Vita. Includes bibliographical references (leaves 240-244). Also available on the Internet.