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Will the show go on? : a marketing concept analysis of the management effectiveness of agricultural show societies in AustraliaMeyer, Paula, University of Western Sydney, College of Business, School of Marketing January 2008 (has links)
Agricultural shows are community-based festivals that represent a majority of festivals staged in rural destinations within Australia. Recent anecdotal evidence indicates their survival is being threatened. Declines in the overall number of shows and visitor attendance have been widely reported, yet an analysis of the reason for these declines has not been investigated. Agricultural shows are managed by volunteers within not-for-profit show societies who are finding it difficult to survive in an increasingly competitive and challenging external environment. Little is understood about these show societies, their volunteer managers and the management effectiveness. This study has addressed these gaps by investigating show society management effectiveness by means of a marketing concept paradigm. A case study method employing qualitative in-depth interviews with key show society members and other stakeholders was conducted on one agricultural show. Findings reveal that this show society is managed by volunteers whose primary involvement motivation is based upon self-interest in one or more components of the show. The majority of these individuals do not have management skills and expertise required to manage a festival and whilst it is important to note their volunteering contribution, it is this lack of skills and knowledge that has prevented a systematic approach to management. There is no attempt at consumer research, strategic planning, organisational planning or volunteer recruitment. The show programs do not change to reflect the current needs of the community, rather what is affordable, who can organise it and what has always been done. As a result, the case study show society is not employing a marketing concept orientation but a product concept orientation. This study concludes that without this focus, the show society will be ill equipped to meet changing customer demands and stay abreast of competitors. To assist agricultural shows to manage future challenges and adopt a marketing concept, a theoretical model has been proposed that incorporates existing frameworks and this study’s findings. / M. Commerce (Hons.)
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Tinget, rummet, besökaren : Om meningsskapande på museum / Artefacts, spaces, visitors : A study of meaning-making in museumsInsulander, Eva January 2010 (has links)
The main purpose of this thesis is to describe and analyse how museum visitors engage with and make meaning from what is being offered to them in terms of the various resources made available in two exhibitions. Yet another purpose is to describe and analyse the design of these exhibitions. The empirical data stems from observational studies at the Museum of National Antiquities in Stockholm, and includes the investigation of two exhibitions: Prehistories I and II. Eight ‘visiting pairs’ were videotaped and the tapes were multimodally transcribed and analysed. Data also includes digital photos and maps produced by the visitors. In a comparative analysis, descriptions of the exhibitions and their analysis and the visitor study are discussed in relation to earlier research and to the issue of learning. A design-oriented and multimodal perspective on learning is used as a theoretical and methodological framework. The different visits are compared and the visitors’ responses are discussed as different forms of engagement. The results are interpreted within an institutional perspective connected to contemporary discourses within museum studies. The exhibitions are considered as an expression of the museums’ ambition to adjust to a pressure for change. Both exhibitions are, in a greater or less degree, considered as examples of ‘new’ exhibitions in that they rhetorically put forward visitors’ participation, cultural rights, post colonial perspectives and immaterial aspects of cultural heritage. The study presents learning as a social and sign-making activity. It stress how meaning-making and learning happens as a transformation in several steps. As visitors engage in different semiotic resources in the exhibitions’ design, they form new signs through their representations – as a ‘re-design’ of the exhibition – which in turn give them new possibilities for making meaning. / Museet, utställningen, besökaren. Meningsskapande på en ny arena för lärande och kommunikation
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Aufbruch aus der GleichheitHermann, Konstantin, Ludwig, Jörg, Nitzschke, Katrin 04 September 2008 (has links) (PDF)
Aufbruch aus der Gleichheit“ heißt die Ausstellung, die die Sächsische Landesbibliothek – Staats- und Universitätsbibliothek Dresden gemeinsam mit dem Sächsischen Staatsarchiv im Buchmuseum der SLUB veranstaltet. Die Ausstellung greift das Thema „Ungleichheiten“ des 47. Deutschen Historikertages auf, der vom 30. September bis 3. Oktober 2008 in Dresden stattfindet. Gleichzeitig führt sie in das Erinnern und in die Diskussion über die „Wende“ ein, die sich 2009 zum zwanzigsten Mal jährt.
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HAP Grieshabers Andrucke zum Basler/Dresdner Totentanz / Ausstellung und Online-Katalog würdigen Schenkung Rudolf MayersBürger, Thomas 16 October 2007 (has links) (PDF)
Mit den von HAP Grieshaber geliebten Carmina Burana und einer Multimediapräsentation, gestaltet von Martin Kaufmann, begann am 19. Juli die Eröffnung der Ausstellung von Andrucken HAP Grieshabers zu seiner Dresdner Ausgabe des Basler Totentanzes (20. Juli bis 29. September 2007).
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Producing experience in marketplace encounters : a study of consumption experiences in art exhibitions and trade fairs /Ahola, Eeva-Katri. January 2007 (has links)
School of Economics, Diss.--Helsinki, 2007.
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The quality of the 1998 Skillathon and Premier Exhibitor Program as perceived by participants, facilitators, 4-H agents and FFA advisorsIngram, Mary January 2003 (has links) (PDF)
Thesis (M.S.)--University of Tennessee, Knoxville, 2003. / Title from title page screen (viewed Sept. 23, 2003). Thesis advisor: Randol G. Waters. Document formatted into pages (ix, 93 p.). Vita. Includes bibliographical references (p. 70-72).
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Archival Foote-steps: the Lewis B. Foote First World War photographs and approaches to digital exhibitionsSlessor-Cobb, Danna 08 September 2015 (has links)
The creation of exhibits and exhibit-going have been part of popular culture for centuries and have long been hallmarks of outreach to new audiences for archival services. With the explosion of digital technologies there are many new and exciting avenues for archivists to create exhibitions to display their collections and engage with their users. Websites such as Facebook, Instagram, Tumbler and Flickr as well as increasingly diverse website functionalities have greatly contributed to a new understanding of visual literacy both within and outside the archival profession. Web 2.0 technologies and web analytics have opened up opportunities for archives to curate their records in many different ways for much larger audiences.
This study will examine how visual records, specifically the archival photographs from the Lewis B. Foote fonds at the Archives of Manitoba, could be used to commemorate the First World War and shape our understanding of it. During the centennial anniversary of the war it is important to study how such images relating to this conflict might be used today to create specific narratives for understanding it through archival outreach activities such as exhibitions. This can help us rethink the aims and characteristics of archival exhibitions, thereby shedding greater light on the role of archives in creating public memory and enhancing societal understanding of archives and their relevance to important public interests. / October 2015
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The city as cultural milieuDeng, Minqu, Michael., 鄧旻衢. January 2001 (has links)
published_or_final_version / Architecture / Master / Master of Architecture
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Making Meaning of von Hagens' Body Worlds: Towards an Interdisciplinary Approach to Science ExhibitionsDubek, Michelle 08 January 2014 (has links)
Body Worlds is a traveling exhibition of plastinated human cadavers that offers the general public an opportunity to experience the human body in a unique way. It has been met with controversy and awe; public reactions and responses have been mixed. This case study research explored visitor responses to this controversial science exhibition, and examined the meaning visitors made of their experience. Specifically, the following research questions directed this study: Within the context of the Body Worlds exhibition: (a) What meaning did visitors make and how did they respond to the exhibits? (b) What tensions and issues arose for visitors? and (c) What did this type of exhibition convey about the changing role of science centres and the nature of their exhibitions? The primary sources of data for this study were 46 semi-structured interviews with visitors to the exhibition, observation notes, and 10 comment books including approximately 20 000 comments. Data suggested that the personal, physical, and sociocultural contexts (Falk & Dierking, 2000) contributed to visitor meaning meaning-making. The use of plastinated human cadavers within this exhibition raised ethical and moral questions and controversies about body procurement, use of human cadavers in display, representations of the bodies, and issues related to the sanctity of life. The tensions and issues identified by visitors demonstrated that messages (intended or unintended) located within Body Worlds were critically examined by visitors and called into question. Finally, data from this study suggested that an interdisciplinary approach to the presentation of science served to enhance accessibility for the viewer. This exhibition demonstrated that visitors responded positively and made personal connections when the arts, spirituality, edutainment, issues, and a combination of historical and contemporary museum practices were used to present science.
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Making Meaning of von Hagens' Body Worlds: Towards an Interdisciplinary Approach to Science ExhibitionsDubek, Michelle 08 January 2014 (has links)
Body Worlds is a traveling exhibition of plastinated human cadavers that offers the general public an opportunity to experience the human body in a unique way. It has been met with controversy and awe; public reactions and responses have been mixed. This case study research explored visitor responses to this controversial science exhibition, and examined the meaning visitors made of their experience. Specifically, the following research questions directed this study: Within the context of the Body Worlds exhibition: (a) What meaning did visitors make and how did they respond to the exhibits? (b) What tensions and issues arose for visitors? and (c) What did this type of exhibition convey about the changing role of science centres and the nature of their exhibitions? The primary sources of data for this study were 46 semi-structured interviews with visitors to the exhibition, observation notes, and 10 comment books including approximately 20 000 comments. Data suggested that the personal, physical, and sociocultural contexts (Falk & Dierking, 2000) contributed to visitor meaning meaning-making. The use of plastinated human cadavers within this exhibition raised ethical and moral questions and controversies about body procurement, use of human cadavers in display, representations of the bodies, and issues related to the sanctity of life. The tensions and issues identified by visitors demonstrated that messages (intended or unintended) located within Body Worlds were critically examined by visitors and called into question. Finally, data from this study suggested that an interdisciplinary approach to the presentation of science served to enhance accessibility for the viewer. This exhibition demonstrated that visitors responded positively and made personal connections when the arts, spirituality, edutainment, issues, and a combination of historical and contemporary museum practices were used to present science.
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