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Omslagsbilder till DVD-filmer : Exempel på visuell kommunikationLundgren, Helena January 2010 (has links)
<p>This thesis is about cover illustrations of DVD movies as examples of visual communication. I have studied the cover illustrations of the three movies <em>Gran Torino, Secret Window</em> and <em>As White As Snow.</em> My research assignment has been to find out how the cover illustrations of DVD movies communicate in relation to the story. I have also been looking for what makes a cover illustration interesting and if the interest in itself is individually considered or if there are certain general rules regardless of the observer.</p><p>To reach a conclusion I have been studying components in advertising pictures, visual communication and how the commercial producers use advertising to communicate with the observer. Semiotics, advertising and comparisons between the cover illustrations have been my method for analyze.</p><p>I have come to the conclusion that cover illustrations are meticulously produced, and that every single part of them is important for the observers’ over all impression and interpretation of the cover illustration. The place of picture elements, colours, looks and occurrence of persons in the covers are striving to send a uniform message about the cover and movie. They also guide the observer in his/her interpretation of the cover and what kind of movie it represents, and they are components that make the cover more visible. What makes the cover illustration interesting is both something individual and something general. For example the occurrence of humans, looks, strong emotions and colours make the cover more visible and interesting in relation to others. The observers’ interest for the cover may be individual depending on the observer’s experiences and interpretation.</p><p> </p>
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Omslagsbilder till DVD-filmer : Exempel på visuell kommunikationLundgren, Helena January 2010 (has links)
This thesis is about cover illustrations of DVD movies as examples of visual communication. I have studied the cover illustrations of the three movies Gran Torino, Secret Window and As White As Snow. My research assignment has been to find out how the cover illustrations of DVD movies communicate in relation to the story. I have also been looking for what makes a cover illustration interesting and if the interest in itself is individually considered or if there are certain general rules regardless of the observer. To reach a conclusion I have been studying components in advertising pictures, visual communication and how the commercial producers use advertising to communicate with the observer. Semiotics, advertising and comparisons between the cover illustrations have been my method for analyze. I have come to the conclusion that cover illustrations are meticulously produced, and that every single part of them is important for the observers’ over all impression and interpretation of the cover illustration. The place of picture elements, colours, looks and occurrence of persons in the covers are striving to send a uniform message about the cover and movie. They also guide the observer in his/her interpretation of the cover and what kind of movie it represents, and they are components that make the cover more visible. What makes the cover illustration interesting is both something individual and something general. For example the occurrence of humans, looks, strong emotions and colours make the cover more visible and interesting in relation to others. The observers’ interest for the cover may be individual depending on the observer’s experiences and interpretation.
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A study about how a film cover in the genre of Comedy can be designed based on the factors typography and color / En studie om hur ett filmomslag inom genren komedi kan designas utifrån faktorerna typografi och färgKempe, Vendela, Nilsson, Carolina January 2023 (has links)
Under 2021 tillkom det över 600 000 streamingabbonemang bara i Sverige. Det är tydligt att filmtittande är en stor del av svenskarnas vardag. Men vilka attribut avgör hur svenskar väljer att konsumera filmer? Denna studie syftar till att utreda hur ett filmomslag i genren komedi kan designas utifrÃ¥n faktorerna typografi och färg. Studien inleddes med en enkätundersökning för att fÃ¥ en djupare förstÃ¥else för vilka egenskaper inom typografi och färg som var särskiljande för olika genrer. Undersökningen visade att genrerna komedi, skräck och romantik skiljde sig Ã¥t avsevärt. Studiens resultat väckte ett intresse för att undersöka genren komedis specifika utseende. Förstudien inleddes sÃ¥ledes med ytterligare en enkätundersökning specificerad till komedi, denna gÃ¥ng riktad till unga vuxna i Ã¥lder 18-35 Ã¥r. Utöver enkätundersökningen bestod förstudien även av en omvärldsanalys för att fÃ¥ en uppfattning av hur redan befintliga filmomslag inom de tre genrerna var utformade. Förstudiens slutliga resultat visade att filmomslag i genren komedi generellt använde sig av mycket mer färg än genrerna skräck och romantik samt rundade sans-seriffer. Insikterna frÃ¥n förstudien ledde fram till ett designarbete som utgick frÃ¥n relevanta teorier och som sedan utvärderades i tvÃ¥ steg med hjälp av semistrukturerade intervjuer. Deltagarna i de semistrukturerade intervjuerna fick ta del av framtaget material inom genren komedi och svara pÃ¥ frÃ¥gor gällande typografi och färg. Slutligen skapades ett filmomslag som uppfyllde syftet och ansÃ¥gs tillhöra genren komedi av mÃ¥lgruppen. Resultatet blev ett fiktivt filmomslag med mönstrad bakgrund i färgerna rosa och grön tillsammans med en illustrerad figur som skriker ut: The future awaits i orangea bokstäver. De attribut som hos mÃ¥lgruppen uppfattades tillhöra genren komedi var ett filmomslag med färgstarka färger och ett karaktäristiskt serietypsnitt. / <p>Examensarbetet är utfört vid Institutionen för teknik och naturvetenskap (ITN) vid Tekniska fakulteten, Linköpings universitet</p>
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Omslag till böcker och DVD-filmer : en jämförande studie av visuell kommunikation i omslagen till Män som hatar kvinnor och Niceville / Covers of Books and DVD-movies : a Comparing Study of Visual Communication in the Covers of Män som hatar kvinnor and NicevilleLundgren, Helena January 2012 (has links)
This thesis is about covers of books and DVD movies. I have tried to find out if the visual communication of the covers differs between the book and movie with the same story. Do they appeal to different target groups? I have also been trying to find out what designers can do to increase the visibility of covers among others. Are there certain rules to follow for making a cover visible? To reach a conclusion I have been studying components in advertising pictures, since covers work as a kind of advertiser for the product. I have also been studying visual communication and how designers use advertising pictures to communicate with the observer. Semiotics, advertising and comparisons between the covers have been my method for analyze. I have come to the colclusion that covers of books and DVD movies do communicate in different ways and partly to different target groups. There are certain rules to follow if you want to increase the visibility of a picture among others. The results indicate that the book covers have an older target group than the DVD covers.
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