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Moral como mercadoria: a produção de Maurício de Sousa na Folhinha de São Paulo (1963-1970) / Moral like Merchandise: Maurício Sousas production from Folhinha de São Paulo (1963-1970)Oliveira, André Moreira 14 August 2014 (has links)
Esta dissertação documenta e analisa a produção em histórias em quadrinhos, charges e cartuns de Maurício de Sousa na Folhinha de São Paulo, de setembro de 1963 a maio de 1970. A análise do conteúdo dessas produções revelou existir um discurso moralista e conservador voltado para os educadores e as crianças. No primeiro capítulo são descritos os traços narrativos e de conteúdo mais marcantes da produção em histórias em quadrinhos no decorrer de sua história. Em seguida, no segundo capítulo, um panorama geral dos editores e profissionais desse ofício no Brasil, chegando até a publicação da Folhinha de São Paulo. No terceiro capítulo são apresentadas as propostas legislativas para regulação das histórias em quadrinhos e como elas refletem uma moral que acompanha os tempos de sua produção. Finalmente no quarto capítulo temos a análise da produção de Maurício de Sousa. Nesse processo de experimentações, concessões,erros, acertos finamente é alcançada a estabilidade de aceitação desse tipo de narrativas, que por sua vez proporcionaram um conteúdo narrativo portador da fruição aceitável ao público leitor da Folhinha de São Paulo, a classe média, e que, abriu as mais variadas possibilidades de merchandising a Maurício de Sousa Produções, a maior e mais poderosa empresa de Histórias em Quadrinhos Brasileira na atualidade / This dissertation documents and analyses the production of comic strips charges and cartoons of Mauricio de Sousa in Folhinha de São Paulo, from September of 1963 to may of 1970. There is a moralist conservator discourse for educators and childrens at theses productions. The first chapter describes narratives traces and matter of general productions on comics. Following,on the second chapter there is a general panorama of editorials and others professionals kind, just the publication of Folhinha de São Paulo. The chapter three, presents various proposes of legislation to regulate comics and show the changes of in the several moments. Finally, the chapter four analyses Mauricio de Sousas production and the process of stability and fame. The public success from Folhinha de São Paulo - the middle class- opened possibilities of merchandising to Mauricio de Sousa Production, the bigger e more powerful comics enterprises of actuality
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Moral como mercadoria: a produção de Maurício de Sousa na Folhinha de São Paulo (1963-1970) / Moral like Merchandise: Maurício Sousas production from Folhinha de São Paulo (1963-1970)André Moreira Oliveira 14 August 2014 (has links)
Esta dissertação documenta e analisa a produção em histórias em quadrinhos, charges e cartuns de Maurício de Sousa na Folhinha de São Paulo, de setembro de 1963 a maio de 1970. A análise do conteúdo dessas produções revelou existir um discurso moralista e conservador voltado para os educadores e as crianças. No primeiro capítulo são descritos os traços narrativos e de conteúdo mais marcantes da produção em histórias em quadrinhos no decorrer de sua história. Em seguida, no segundo capítulo, um panorama geral dos editores e profissionais desse ofício no Brasil, chegando até a publicação da Folhinha de São Paulo. No terceiro capítulo são apresentadas as propostas legislativas para regulação das histórias em quadrinhos e como elas refletem uma moral que acompanha os tempos de sua produção. Finalmente no quarto capítulo temos a análise da produção de Maurício de Sousa. Nesse processo de experimentações, concessões,erros, acertos finamente é alcançada a estabilidade de aceitação desse tipo de narrativas, que por sua vez proporcionaram um conteúdo narrativo portador da fruição aceitável ao público leitor da Folhinha de São Paulo, a classe média, e que, abriu as mais variadas possibilidades de merchandising a Maurício de Sousa Produções, a maior e mais poderosa empresa de Histórias em Quadrinhos Brasileira na atualidade / This dissertation documents and analyses the production of comic strips charges and cartoons of Mauricio de Sousa in Folhinha de São Paulo, from September of 1963 to may of 1970. There is a moralist conservator discourse for educators and childrens at theses productions. The first chapter describes narratives traces and matter of general productions on comics. Following,on the second chapter there is a general panorama of editorials and others professionals kind, just the publication of Folhinha de São Paulo. The chapter three, presents various proposes of legislation to regulate comics and show the changes of in the several moments. Finally, the chapter four analyses Mauricio de Sousas production and the process of stability and fame. The public success from Folhinha de São Paulo - the middle class- opened possibilities of merchandising to Mauricio de Sousa Production, the bigger e more powerful comics enterprises of actuality
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Visual narrative : a theory and model for image-driven digital historiography based on a case study of China's Boxer Uprising (c.1900)Sebring, Ellen Irene January 2016 (has links)
Digitization that has enabled instant access to vast numbers of archival, historical images, demands a new paradigm for the use of visual imagery in historical research. This thesis proposes a new form of historiography in the digital medium, an image-based narrative mode for authoring and reading history. I propose a digital model for conveying history through the visual record, as an alternative to the printed book. Unlike the quantitative “big data” approach to digital humanities, this research explores visuality itself. In a practice-led approach, the research addresses both aspects of historiography: (1) a method of historical representation; and (2) original historical work on a selected topic. The testbed for historiographic and narrative experiments which led to the model was my case study on the Boxer Uprising in China, c. 1900. While many written histories of the Boxer Uprising exist, I collected a large portion of its extensive visual record for the first time. Sources from around the world, in a variety of media, were assembled into a digital data set that reveals previously unexplored historical themes. A series of visual narratives built in the case study culminated in a proposed “Visual Narrative Field” model. In this model, meaning emerges in the patterns observed between images within a complex visual field. The model vertically integrates three narrative approaches in order to support alternating cognitive modes used to read texts and perceive images. Linear concentration is blended with the non-linear exploration of interactive forms. The model provides historians with a much-needed tool for authoring narrative through relationships between images in a scalable approach. Due to digitization, visual databases are easily assembled, and images are as easily reproduced as written text. The Visual Narrative Field model takes advantage of the characteristics of the newly-digitized visual record, providing a means of authoring visual narrative that can be comprehended without the use of extensive written text. The model thus creates an unprecedented image-based method for performing and presenting historical research.
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La fiancée hollandaise. : images du mariage et usages sociaux, religieux et politiques de la symbolique matrimoniale dans les Provinces-Unies au XVIIe siècle / The Dutch Bride : images of marriage and social, religious and political uses of matrimonial symbolics in the Dutch Republic, 17th CenturyThomas, Romain 23 October 2012 (has links)
Société ”iconique” par excellence, les Provinces-Unies au XVIIe siècle sont un espace où la représentation graphique envahit le quotidien. Parallèlement, le mariage est une institution au cœur d’un processus de réhabilitation et de cristallisation confessionnelle de dispositions dogmatiques et disciplinaires. Il constitue en outre une expérience anthropologique fondamentale, dont chacun fait l’expérience, comme acteur ou spectateur. Dans cette perspective, les images du mariage innervent toute la culture visuelle de la société néerlandaise et sont au croisement d’enjeux sociaux, religieux et politiques, perceptibles à différentes échelles, par la symbolique qu’elles mettent en jeu et les usages sociaux qui en sont faits. Comment les différences confessionnelles s’y articulent-elles ? Comment les distinctions sociales s’y manifestent-elles ? Quels bénéfices symboliques les usages métaphoriques visuels du mariage permettent-ils d’obtenir pour les acteurs sociaux ? Enfin comment ces images fonctionnent-elles vis-à-vis du lecteur-spectateur ? A travers un corpus de sources très divers (livres ou brochures illustrés, feuilles volantes, mais aussi peintures ou médailles), la thèse répond à ces questions en examinant successivement comment les images accompagnent les discours prescriptifs sur le mariage, la façon dont elles sont mobilisées lors des noces des élites urbaines et lors de la célébration des noces princières, mais aussi comment elles permettent de donner métaphoriquement corps au lien entre le croyant et Dieu ou, paradoxalement, à celui entre le Prince d’Orange et la Patrie, dans un système politique revendiqué comme une République. / "Iconic" society par excellence, the United Provinces in the seventeenth century is a place where images play a tremendous role in daily life. Meanwhile, marriage is an institution at the heart of a rehabilitation process and of a differentiation process of confessional identities involving dogmatic and disciplinary provisions. It is also a fundamental anthropological experience, experienced by everybody in the society, be it as actor or spectator. In this perspective, the matrimonial images pervade the whole visual culture of Dutch society and are at the crossroads of social, religious and political issues, at different scales, through the symbolics they involve and the social uses they are submitted to. How are confessional differences articulated to them? How are social distinctions manifested? What symbolic benefits do social actors get out of visual metaphors of marriage? Finally, how do these images interact with the reader-viewer? Through a diverse corpus of sources (illustrated books or pamphlets, single-leaf engravings, but also paintings and medals), the thesis addresses these questions by examining successively how images accompany prescriptive discourses on marriage, how they are involved in the urban elites weddings and during wedding festivities for princes, but also how they can metaphorically embody the link between the believer and God, or, paradoxically, that between the Prince of Orange and the Fatherland, in a political system claimed to be a Republic.
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