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A content analysis of the pre-recall, recall, and post-recall coverage of the Ford Motor Co. and Bridgestone/Firestone, Inc. tire crisis in the Wall Street journal and the Washington postThompson, Nicole Elain January 2006 (has links)
To minimize devastation and maximize opportunities provided during a corporate crisis, public relations professionals should collaborate with lawyers on crisis response strategies. The purpose of this study was to examine coverage of the Ford Motor Co. and Bridgestone/ Firestone, Inc. tire recall from May 2000 through May 2001 to determine whether there was a difference between the strategies used by each company and whether Ford Motor Co. and Bridgestone/Firestone, Inc. used more traditional public relations than traditional legal strategies during each crisis stage.A content analysis was conducted of articles covering the crisis from The Wall Street Journal and The Washington Post containing sentences attributed to each company's spokespeople. The search yielded 234 usable articles with 2,192 sentences.Coders identified strategies as traditional public relations, traditional legal, mixed, diversionary, or other. A chi-square was used to test the hypotheses.The first hypothesis, which said there would be no significant difference between strategies used by each company, was rejected. The second and third hypotheses, which said Ford Motor Co. and Bridgestone/Firestone, Inc. used significantly more traditional public relations than traditional legal strategies during each time period, were accepted. / Department of Journalism
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Relationship management as a downtown public relations strategy : a case study of downtown Goshen, Indiana / Downtown public relationsHunsberger, Grace 04 May 2013 (has links)
This case study has presented a comprehensive overview of the context and significance of relationship management/maintenance strategies in downtown Goshen. The study reported herein is an attempt to identify and verify efforts by Downtown Goshen, Inc. (DGI), a non-profit organization that led the revitalization efforts between 2006 and 2011. Online surveys with business owners and interviews with DGI stakeholders were conducted, along with secondary data analysis of DGI event surveys.
The study’s research questions addressed how DGI’s relationship management/maintenance strategies, along with elements present in the downtown, have influenced the community. The results revealed coalition-building through collaboration, relationship maintenance strategies of openness, networking, and shared tasks, along with creative class leadership and investment in infrastructure to have positively influenced the community. / Department of Journalism
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The dilemmas and challenges of teenage motherhood exploring the barriers in the discovery of the self : a project based upon an independent investigation located in Berkshire Children and Families, Child Care of the Berkshires, The Helen Berube Teen Parent Program /Colvin, Rebecca Marie. January 2007 (has links)
Thesis (M.S.W.)--Smith College School for Social Work, Northampton, Mass., 2007 / Thesis submitted in partial fulfillment for the degree of Master of Social Work. Includes bibliographical references (leaves 58-62).
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A new spelling of "Newscast" -- with an "Ñ" : how local television stations in the U.S. can set up a newscast for Hispanics and why /Rodríguez Sánchez, Elena Inés. January 2004 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2004. / Typescript. Vita. Includes bibliographical references (leaves 189-194). Also available on the Internet.
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Case studies of two contemporary faith-based organizations that care for individuals with mental disabilitiesAmstutz, William J. January 2004 (has links) (PDF)
Thesis (D. Min.)--Biblical Theological Seminary, 2004. / Abstract. Includes bibliographical references (leaves 166-170).
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Case studies of two contemporary faith-based organizations that care for individuals with mental disabilitiesAmstutz, William J. January 2004 (has links)
Thesis (D. Min.)--Biblical Theological Seminary, 2004. / Abstract. Includes bibliographical references (leaves 166-170).
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Case studies of two contemporary faith-based organizations that care for individuals with mental disabilitiesAmstutz, William J. January 2004 (has links)
Thesis (D. Min.)--Biblical Theological Seminary, 2004. / Abstract. Includes bibliographical references (leaves 166-170).
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A new spelling of "Newscast" -- with an "Ñ" how local television stations in the U.S. can set up a newscast for Hispanics and why /Rodríguez Sánchez, Elena Inés. January 2004 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2004. / Typescript. Vita. Includes bibliographical references (leaves 189-194). Also available on the Internet.
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An investigation and evaluation of three integrated library systems for the Human Sciences Research Council Information Services /Sani, Cecilia Maria. January 2006 (has links)
Thesis (MPhil)--University of Stellenbosch, 2006. / On title page: Master of Philosophy (Information and Knowledge Management). Bibliography. Also available via the Internet.
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Manhood up in the air gender, sexuality, corporate culture, and the law in twentieth century America /Tiemeyer, Philip James. January 1900 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 2007. / Vita. Includes bibliographical references.
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