Made available in DSpace on 2016-04-25T16:44:17Z (GMT). No. of bitstreams: 1 Lidia Valeria de Souza Lima.pdf: 2015918 bytes, checksum: 22ba9aa24dbde16c578fdef2a7703f00 (MD5) Previous issue date: 2010-11-17 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / Innovation is one of the conditions to increase or maintain the competitiveness of organizations. The aim of this study is to identify the sources of innovation in one of the leading foodservices companies in Brazil. The case study methodology was used. This research is organized into Introduction, three chapters and Final Considerations. Chapter 1 presents the concepts of innovation, innovation agent, innovation management and sources of innovation. Chapter 2 explains the methodological procedures and emphasizes that the case presented is revealing, according to the literature criteria. In Chapter 3, the results obtained show that the sources of innovation in the case study are located in both the strategic and operational levels, as a complex phenomenon, which is not possible to analyze by finite models / A inovação é uma das condições para ampliar ou manter a competitividade das organizações. O objetivo deste estudo é levantar as fontes para a inovação em uma das empresas líderes no segmento de refeições para trabalhadores no Brasil. O procedimento metodológico utilizado foi o estudo de caso. A Dissertação está organizada em Introdução, três capítulos e Considerações Finais. O Capítulo 1, de Fundamentação Teórica, trata da inovação, do agente inovador, do gerenciamento da inovação e das fontes da inovação. O Capítulo 2 explica os procedimentos metodológicos e destaca que o caso apresentado nesta Dissertação é revelador, de acordo com os critérios estabelecidos pela literatura. No Capítulo 3, os resultados apurados mostram que as fontes da inovação, do caso em estudo, situam-se nos níveis estratégico e operacional, como fenômeno complexo, que não se deixa analisar por meio de modelos finitos

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / The innovation management has become a key factor for the success and continuity of organizations that can take advantage (cost reduction, increased productivity and exploring new markets), guaranteed competitive positions against the competition as a result of investment in innovation. Most importantly there is the product matter and process innovations that may improve the environmental performance of companies (Porter and VAN DER LINDE, 1995; van Bommel, 2011), since there is a high visibility (both positive and negative) in the national and international level regarding the environmental issues. This study aimed to identify the influence of the power of innovation in implementing the strategy for the sustainability of companies associated with the mining sector IBRAM. In order to analyze the power of innovation, we used the models of Van Bommell (2011) and Barbieri (2011), aiming to identify how organizations' ability to respond to pressure is influenced by the power of innovation (characteristic of innovation activity and of environmental activity). To check how the interrelationship between the pressures and incentives can influence companies in implementing the strategy for sustainability, adopting a defensive or offensive strategic posture were adopted studies Bommell Van (2011) and Orsatto (2002). The research is characterized by being a research and exploratory qualitative semi-structured interviews conducted with companies in the Brazilian mineral sector and; quantitative and descriptive, through a survey research. Data were analyzed by univariate and bivariate, correlation test of Ró Spearman, homogeneity analysis and logistic regression. Thus, by the results we observed that the pressures in enterprise environments, generally have required the companies to establish a strategic approach to sustainability. The characteristics of innovation activity and activity are environmental factors that influence the choice of strategy for sustainability. Given to that, it is observed that the business context has influenced companies to structure and adapt in relation to the process of strategy formulation in order to obtain a competitive advantage in finding the needs of the environment. The choice of the most appropriate strategy provides improved management practices for sustainable corporate innovation, reducing the impacts caused by industrial activity. Thus, it can be observed that innovation and sustainability are the key to competitive business environment. Integrating these concepts is fundamental to the creation of new products and processes aimed at minimizing impacts and ensuring environmental preservation for future generations. Based on the analyzes, we can conclude that companies are seeking to incorporate the concepts of innovation and sustainability into their corporate strategy. / A gestão da inovação tem se tornado um fator primordial para o sucesso e a continuidade das organizações, que podem obter vantagens (redução de custos, aumento da produtividade e exploração de novos mercados), garantindo posições competitivas frente à concorrência como resultado de investimentos em inovação. Mais importante ainda tem-se a questão das inovações de produto e processo que podem vir a melhorar o desempenho ambiental das empresas (PORTER e VAN DER LINDE, 1995; VAN BOMMEL, 2011), visto que há uma grande visibilidade (tanto positiva quanto negativa) nos cenários nacional e internacional no que se refere às questões ambientais. Este trabalho teve como objetivo identificar a influência do poder de inovação na implementação da estratégia para a sustentabilidade de empresas do setor mineral associadas ao IBRAM. Para analisar o poder de inovação (características de atividade da inovação e da atividade ambiental), foram utilizados os modelos de Van Bommell (2011) e de Barbieri (2011), visando identificar de que forma a capacidade das organizações de reagir às pressões é influenciada pelo poder de inovação (característica da atividade de inovação e da atividade ambiental). Para verificar de que modo a inter-relação entre as pressões e os incentivos pode influenciar as empresas na implementação da estratégia para sustentabilidade, adotando uma postura estratégica defensiva ou ofensiva, foram adotados os estudos de Van Bommell (2011) e Orsatto (2002). A pesquisa caracteriza-se por ser uma investigação de natureza qualitativa e exploratória realizada com entrevistas semi estruturadas em empresas do Setor Mineral Brasileiro e; quantitativa e descritiva, por meio de uma pesquisa survey. Os dados foram analisados por meio da análise univariada e bivariada, teste de correlação de Ró de Spearman, análise da homogeneidade e regressão logística. Com isso, por meio dos resultados foi possível verificar que as pressões nos ambientes empresariais, de modo geral, têm exigido das empresas o estabelecimento de um posicionamento estratégico em relação à sustentabilidade. As características da atividade de inovação e da atividade ambiental são aspectos que influenciam a escolha da estratégia para a sustentabilidade. A escolha da estratégia mais adequada proporciona melhoria das práticas de gestão da inovação sustentável corporativa, reduzindo os impactos provocados pela atividade industrial. Desse modo, pode-se observar que a inovação e a sustentabilidade são fundamentais no ambiente competitivo empresarial. A integração desses conceitos torna-se fundamental para a criação de novos produtos e processos visando à minimização de impactos e garantindo a preservação ambiental para as gerações futuras. Com base nas análises realizadas, pode-se concluir que as empresas buscam inserir os conceitos da inovação e da sustentabilidade em sua estratégia corporativa.

Submitted by Morgana Silva (morgana_linhares@yahoo.com.br) on 2016-06-16T17:14:40Z No. of bitstreams: 1 arquivototal.pdf: 1690623 bytes, checksum: c7cb28cf1d38181bfa0249d59fab05be (MD5) / Approved for entry into archive by Viviane Lima da Cunha (viviane@biblioteca.ufpb.br) on 2016-06-20T11:29:54Z (GMT) No. of bitstreams: 1 arquivototal.pdf: 1690623 bytes, checksum: c7cb28cf1d38181bfa0249d59fab05be (MD5) / Approved for entry into archive by Viviane Lima da Cunha (viviane@biblioteca.ufpb.br) on 2016-06-20T11:30:21Z (GMT) No. of bitstreams: 1 arquivototal.pdf: 1690623 bytes, checksum: c7cb28cf1d38181bfa0249d59fab05be (MD5) / Made available in DSpace on 2016-06-20T11:31:18Z (GMT). No. of bitstreams: 1 arquivototal.pdf: 1690623 bytes, checksum: c7cb28cf1d38181bfa0249d59fab05be (MD5) Previous issue date: 2016-02-29 / Conselho Nacional de Pesquisa e Desenvolvimento Científico e Tecnológico - CNPq / The bottom of the pyramid market has attracted the attention of companies looking to expand their profit margins and gain competitive advantage. As this is a market with specific characteristics and needs, to innovate and meet these consumers it is necessary for companies to establish innovative strategies favorable to achieve success in this market. Moreover, the internal and external environment organizations has elements that can enable the innovation process, and consequently, the implementation of innovative strategies. In this sense, the objective of this research was to analyze how Brazilian companies have developed innovations in products for the base of the pyramid. Specifically, we sought to investigate the innovations introduced in the market to meet the bottom of the pyramid, describe the innovation strategies used and identify enablers of innovation to the base of the pyramid. A multiple case study as a methodological strategy was used, approaching three companies that direct products to this public. Data were collected by means of semi-structured interviews, direct observations and information obtained on the website for businesses, and others related to them and their innovations. Each case was held at first individually then crosses, based on the relevant categories to specific research objectives. The results showed that, to meet the bottom of the pyramid of consumers, enterprises have developed innovations in products, innovation processes and innovation in marketing, where such innovations are considered as new market disruptive. Multiple innovative strategies have been used for the implementation of innovations in the bottom of the pyramid market by the three companies, including the principal were like: market-based and exploitative. Among the enablers of innovation, the economy, the creation of knowledge and learning, and the recognition of the value and need for innovation were the most prevalent to facilitate the success of innovation for companies. It was concluded that the reality of the Brazilian market, to have a product innovation to the base of the pyramid it is necessary to perform other innovations, is to create this new product in the case of process innovation, is to support the implementation of this product on the market, by means of a marketing innovation; that innovation strategies used together contribute to organizations to achieve their innovative goals; and even acting in different sectors there is correspondence between the enablers of innovation of the companies analyzed. / O mercado da base da pirâmide tem atraído a atenção de empresas que buscam ampliar suas margens de lucro e obter vantagens competitivas. Como se trata de um mercado com características e necessidades específicas, para inovar e atender aos seus consumidores é necessário que as empresas estabeleçam estratégias de inovação propícias a alcançar sucesso neste mercado. Além disso, o contexto interno e externo as organizações apresenta elementos que podem habilitar o processo de inovação e, consequentemente, a implementação das estratégias de inovação. Nesse sentido, o objetivo desta pesquisa consistiu em analisar como empresas brasileiras têm desenvolvido inovações em produtos para a base da pirâmide. Especificamente, buscou-se investigar as inovações introduzidas no mercado para atender à base da pirâmide, descrever as estratégias de inovação utilizadas e identificar os habilitadores da inovação para a base da pirâmide. Foi utilizado um estudo de caso múltiplo como estratégia metodológica, abordando três empresas que direcionam produtos a tal público. Os dados foram coletados por meio de entrevistas semiestruturadas, observação direta, e informações obtidas nos sites das empresas e em outros relacionados a elas e suas inovações. Cada caso foi analisado de forma individual e cruzada, com base nas categorias pertinentes aos objetivos específicos da pesquisa. Os resultados evidenciaram que, para atender aos consumidores da base da pirâmide, as empresas têm desenvolvido inovações em produtos, inovação em processos e inovação em marketing, e que tais inovações são consideradas como disruptivas de novo mercado. Múltiplas estratégias de inovação foram utilizadas para a implementação das inovações no mercado da base da pirâmide pelas três empresas, entre as quais as principais foram as do tipo: baseada no mercado e exploitative. Entre os habilitadores da inovação, a economia, a criação de conhecimento e aprendizagem, e o reconhecimento do valor e da necessidade da inovação foram os mais preponderantes para facilitar o sucesso das inovações das empresas. Conclui-se que, na realidade do mercado brasileiro, para se ter uma inovação em produto para a base da pirâmide faz-se necessário realizar outras inovações, seja para gerar esse novo produto, no caso da inovação em processos, seja para apoiar a implementação desse produto no mercado, por meio de uma inovação de marketing; que as estratégias de inovação utilizadas em conjunto contribuem para que as organizações alcancem seus objetivos inovativos; e que mesmo atuando em setores diferentes há correspondência entre os habilitadores da inovação das empresas analisadas.

En Europe, la transition énergétique du secteur électrique est unique à la fois d'un point de vue géographique et historique. D'une part, elle s'inscrit dans un double processus d'addition et de substitution technologique. Par ailleurs, elle appelle les électriciens à sortir du paradigme thermique et à mobiliser de nouvelles connaissances pour cela. L'objet de ce travail de recherche est de caractériser les stratégies d'innovation mises en œuvre au niveau des six plus importants groupes électriciens européens (EDF, Enel, Engie, E.ON, Iberdrola et RWE) et à l'échelle du secteur. En nous appuyant sur les brevets déposés entre 2007 et 2013 et sur les projets collaboratifs conduits dans le cadre du 7eme PCRD, nous analysons les stratégies technologiques qui concernent la direction du progrès et les stratégies d'acquisition des connaissances qui concernent la démarche mobilisée par les électriciens pour introduire les technologies bas carbone. Nous mettons en évidence qu'à l'échelle du secteur, les technologies d'addition sont privilégiées aux technologies de substitution et que ces dernières font l'objet d'une démarche d'ouverture moins marquée que les technologies d'addition. En outre, il apparaît que les électriciens les plus émetteurs ne sont pas ceux qui mobilisent une stratégie de substitution technologique la plus marquée. En revanche, ils mettent en œuvre une démarche d'ouverture la plus prononcée pour acquérir les nouvelles connaissances. / In Europe, the energy transition of the power sector is unique both from a geographical and historical standpoint. First, it is part of a two-way process of technological addition and substitution. Furthermore, it calls power corporations to exit the thermal paradigm and, in this perspective, gain new knowledge. The purpose of this research work is to characterize the innovation strategies implemented by six of the major European power companies (EDF, Enel, Engie, E.ON, Iberdrola and RWE) and by the industry. Based on the registeted patents between 2007 and 2013 and collaborative projects conducted in the frameword of the 7th PCRD, we will analyze the technology strategies relating to direction of progress and strategies relating to knowledge acquisition implemented by power companies in order to introduce low carbon technologies. We will highlight that at industry level, addition technologies are favoured in comparison with substitution technologies. We will also demonstrate that the latter shall be less prone to an open approach than addition technologies. Moreover, it seems that power companies with the largest emissions are not those who develop the most significant technology substitution strategy. However, they carry out the most openness based strategy in order to gain new knowledge.

The effective integration of technological innovation is vital to the success of small businesses and can catapult growth and profitability. Some business managers and supervisors, however, may not have a firm understanding of strategies for integrating technological innovations in businesses; this lack of knowledge may result in employee frustration and costly roadblocks to achieving business objectives. This case study was conducted to identify the strategies used by business managers and supervisors to integrate technological innovations in small businesses. Christensen's theory of disruptive innovation and Rogers' theory of diffusion of innovation served as the conceptual framework. Ten business managers and supervisors from Castries, St. Lucia, participated in semistructured interviews. Participants who were selected using purposive sampling worked in a small business in St. Lucia for atleast 5 years, were part of senior management, and used strategies for integrating technological innovations in a small business. Two of the themes that emerged from data analysis were integration challenges relating to technological innovation complexity, and technology cost regarding hardware, upgrades and software procurement. Findings from this study may contribute to positive social change by providing business managers and supervisors insight about strategies and innovative solutions they can use to develop better business practices, increase tax revenues, and employment opportunities, improve profitability, and boost the economy.

The restaurant industry is the second largest employee workforce in the United States. However, less than 35% of independently owned restaurants succeed beyond the first three years of operation. Some restaurant managers do not use innovation strategies to succeed beyond three years. The purpose of this multiple case study was to explore innovation strategies that some independent nonfranchise restaurant owners in Omaha, Nebraska used to succeed beyond 3 years. The conceptual framework utilized in this study was dynamic capabilities. Dynamic capabilities create avenues of innovation to restaurant owners who do not have quick access to resources, such as an innovation team or a (R&D) department. The restaurant owners have to collaborate with their employees, suppliers, and consumers to be members of their innovation team to determine the innovation strategies needed to sustain competitive advantage as they apply to dynamic capabilities. Formal semistructured interviews were conducted with 4 independently owned nonfranchise restaurant owners. Triangulation linked the transcribed interviews with secondary and tertiary data to gather enough information to saturate the key themes discovered in the research described by the dynamic capabilities framework. Secondary data included atmospherics, service innovations, menus, social media, and websites. Tertiary data comprised newspaper and magazine articles. The 3 themes were marketing innovations, restaurant innovations, and innovation measurement. The implications for positive social change include the potential to boost the local community's economy by encouraging more independent nonfranchise restaurant owners to enter the market that may increase the employees' wellbeing, strengthen their family economics, and benefit the independently owned nonfranchise restaurant market in Omaha, Nebraska.

“[A]s much as any other product, the car has shaped not only the global economy but how billions of people live”1,whilethe digital area is nowshapingthe car.Coopetition, a strategy presenting firms with the opportunity to collaborate and compete at the same time,is becoming a prevalent phenomenonamong large OEMs and start-ups in the automotive industry.Respectively, considering that coopetition, in the context of open innovation and new technologies, has been identified as a successful strategy, this thesis will therefore analyse the relationship between OEMs and external start-ups in the context of coopetition and corporate open innovation strategies. Several typesof corporate incubators, accelerators and corporate innovation labs emerged within the last years, howeveran integration of all three of these has not yet been widely explored. Accordingly, while these open innovation streamsare used by large corporationsto get access to the start-upecosystemand increase their innovation capabilities, the relationship between OEMs and external start-ups will further lead to CIIAs (a combined approach of corporate incubators, corporate innovation labs and corporate accelerators),demonstratedin the context of coopetition. This exploratory study therebycontributes to the relationship between external start-ups and OEMsthrough aCIIA approach,answering the two following researchquestions;•What are the main drivers of the OEM and external start-uprelationship?•How do OEMs and external start-ups coopete in the context of corporate open innovation strategies?To dulyanswer these research questions, we choseaqualitative researchmethodcombined with an interpretivist and inductiveapproachas well asempirical findings generated from 6semi-structured interviews. We furthercontributed tothe illustrationof the key aspects of CIIAsas well asthe motives, management and implications behind the relationshipsbetween OEMs and external start-upsbyaconceptual framework. Our analysishence showsthe significanceof the access to complementary resources, the co-creation and co-development of value as well as the systematic implementation of a proof of conceptin the light of thesecoopetitive relationshipsbetween CIIAs and external start-ups.However, consideringthat thisresearch has been based on the German automotive industry only, it will require further research in other contexts, sectors or countries. To conclude, thisthesis contributes tothe management literature ofcoopetition, corporate innovation and entrepreneurship. We proposeda finalframeworkto highlightthekey motives, the management and the implications behind thecoopetitive relationshipsbetween OEMsand external start-upsthrough the CIIA platform.This willexpectedly help managers and entrepreneurs develop efficientmanagement techniques as well asfurther recognize and understand the influential dynamicspresent in these relationships

Submitted by Priscila Nascimento (pnascimento@icict.fiocruz.br) on 2012-11-23T17:06:52Z No. of bitstreams: 1 leonardo-paiva.pdf: 1961921 bytes, checksum: 594a95b8411eb96639599136812ba28b (MD5) / Made available in DSpace on 2012-11-23T17:06:52Z (GMT). No. of bitstreams: 1 leonardo-paiva.pdf: 1961921 bytes, checksum: 594a95b8411eb96639599136812ba28b (MD5) Previous issue date: 2009 / Fundação Oswaldo Cruz. Instituto de Tecnologia em Imunobiológicos. Rio de Janeiro, RJ, Brasil / Fundação Oswaldo Cruz. Instituto Oswaldo Cruz. Rio de Janeiro, RJ, Brasil. / Esta dissertação apresenta uma análise estratégica da indústria brasileira de reagentes para diagnóstico. Nesta análise são discutidos a dinâmica industrial, os fatores críticos de sucesso e as características deinovação do setor. A partir desta análise são identificadas oportunidades mercadológicas e tecnológicas e discutidas estratégias de inovação passíveis de utilização pelo Instituto de Tecnologia em Imunobiológicos (Bio-Manguinhos), da Fundação Oswaldo Cruz, Ministério da Saúde. A estrutura analítica utilizada para atingir esses objetivos foi o Modelo para Análise Estratégica de Indústrias baseadas em Ciência de Países em Desenvolvimento (MAEI) e os elementos explorados neste estudo foram: o regime mercadológico, o regime tecnológico e papel do governo. A análise permitiu evidenciar oportunidades a partir das demandas atuais e futuras do Sistema Único de Saúde (SUS), em conformidade com os perfis demográficos e de carga de doença do país. Foram identificadas demandas por produtos que possam contribuir com a redução dos gastos em saúde, sejam novos produtos, novas formas de acesso e uso dos reagentes para diagnóstico. No que se refere às tecnologias, observou-se que o país vem acompanhando o processo de difusão das tecnologias. A capacitação tecnológica atual do país não segue o mesmo padrão do estágio de difusão, entretanto existem potencialidades para atender as demandas identificadas. As estratégias de inovação propostas para Bio-Manguinhos buscam, com oportunidades de curto e médio-longo prazo, contribuir para enfrentar os desafios do SUS. / This dissertation presents a strategic analysis of Brazilian industry for in vitro diagnostic assay. In this analysis it has been discussed the industrial dynamics, the critical success factors and the innovation characteristics of this sector. From this analysis, marketing and technological opportunitiesare identified and strategies are discussed for technological innovation in order to implement on Technology Immunobiologicals Institute (Bio-Manguinhos), Oswaldo Cruz Foundation from Ministry of Health. The analytical structure used to achieve these goals was the strategic analysis framework of science-based industries in evelopingcountries (SAF) and the elements explored in this study were: the marketingstructure, the technological regime and the role of government. The analysis allowed to highlight opportunities from current and future demands of the Brazilian Public Health System/Unified Health System (UHS), in accordance with the demographic profiles and burden disease of the country. It was identified demands for products that can contribute to reduct health costs, using new products, new ways to access and/or use in vitro diagnostic assays. About technologies is concerned it was observed that the country is following the process of diffusion. The current technological capabilities of the country does not follow the same pattern of stage of diffusion, however there is potential to meet the demands identified. The innovation strategies proposed to Bio-Manguinhos search, with opportunities for short and medium-long term, to face the challenges from UHS.

The subject of this "The Influence of Innovation on Business Development" dissertation is to analyze the characteristics of innovation as a source of opportunities for the company's development. The theoretical part defines the basic concepts, types of innovations and innovative methods, strategies, funding sources, and analysis of the internal and external environment. In the practical part these new findings are used as a tool for understanding the innovation process in a specific company. This is followed by a suggested changes and recommendations for this company.

La innovación abierta y cerrada en relación con la creación de valor son temas muy controversiales para encontrar diferentes posturas de autores desde distintas perspectivas. En consecuencia, al pasar el tiempo han ido evolucionando con las investigaciones de los autores, siendo pieza fundamental para el desarrollo y competitividad de las empresas a nivel global y mundial. El presente trabajo de suficiencia profesional se realizó con un método cualitativo y un enfoque hermenéutico donde se procedió a la búsqueda de revistas científicas en bibliotecas digitales. Por un lado, se tomó en cuenta previa a la búsqueda tres subtemas que son: El diseño, gestión y la estrategia de la innovación para la creación de valor. Por otro lado, se pudo encontrar semejanzas y algunas controversias con los autores, sin embargo, la innovación abierta genera muy buenos resultados en las empresas que las han implementado, pero son pocas las que han llegado a concretarlas debido a la poca experiencia, costos y presupuestos que estas generan a las empresas. También, se pudo resaltar que algunos autores con altas tasas de innovación abierta generan valor en sus empresas y clientes. Además, utilizan como estrategia a los grupos de interés externos e internos como piezas fundamentales para su innovación. Es importante la reputación ganada de las empresas para que realicen cambios de innovación. Finalmente, en el caso de algunos autores mantienen su postura con relación a la que la innovación cerrada manifiestan que es adecuada y no debería cambiarse a una innovación abierta. / Open and closed innovation in relation to value creation are very controversial topics to find different positions of authors from different perspectives. Consequently, over time they have evolved with the authors' research, being a fundamental piece for the development and competitiveness of companies at a global and global level. The present work of professional sufficiency was carried out with a qualitative method and a hermeneutical approach where we proceeded to search for scientific journals in digital libraries. On the one hand, three sub-topics were considered prior to the search, which are: The design, management and strategy of innovation for the creation of value. On the other hand, it was possible to find similarities and some controversies with the authors. However, open innovation generates very good results in the companies that have implemented them, but few have managed to achieve them due to the little experience, costs and budgets that these generate for companies. Also, it was possible to highlight that some authors with high rates of open innovation generate value in their companies and clients. What's more, they use external and internal interest groups as a strategy as fundamental pieces for their innovation. The earned reputation of companies is important for them to make innovation changes. Finally, in the case of some authors, they maintain their position in relation to which they state that closed innovation is adequate and should not be changed to open innovation. / Trabajo de Suficiencia Profesional