This dissertation focuses on questions regarding the metaphysical and psychological possibility of self-deception and attempts to show that self-deception is a phenomenon best characterized as both motivated and intentional, such that self-deceivers can be held responsible for their deceptions in a stronger sense than that of being merely epistemically negligent. In Chapter One, I introduce the paradoxes of self-deception, which arise when one attempts to draw a close analogy between self- and other-deception, and I discuss the various ways in which one might characterize an unwarranted belief as irrational. I go on to show how the various ways one understands interpersonal deception may mirror the various accounts one might give of self-deception. I concluded the chapter with a brief discussion of the role of empirical studies in philosophical investigations of irrationality. In Chapter Two, I look more closely at a particular kind of intentionalist account of self-deception, namely the claim that we must suppose the existence of a partitioned mind to make sense of the so-called "internal irrationality" of the self-deceiver. I discuss both stronger and weaker versions of this theory, in an attempt to show that it tends to raise more metaphysical worries than it solves. I argue further that if there is such a thing as divisions within the mind, an account of self-deception centered around such divisions will not get the intentionalist about self-deception what he or she wants. In Chapter Three, I move on to discuss non-intentionalist accounts of self-deception. Such theories have gained in popularity in recent years, due to their appeals to explanatory parsimony. Against these theories, I argued that there are certain phenomenon we take to be central to self-deception that Mele, Barnes, et al. cannot account for. I therefore propose that a more robust account of self-deception is necessary to make sense of these phenomena. Chapter Four attempts to provide such an account. I claim that if we focus more heavily on the diachronic process by which self-deceivers elicit and/or maintain their beliefs over time, what emerges looks much more like an intentional project aimed at the manipulation of one's evidence or evidential standards than a mere more-or-less unconscious process of motivated biasing. I suggest that such a view can escape the paradoxes of self-deception, while at the same time making sense of the features lacking on non-intentionalist accounts. Finally, in Chapter Five I examine the morality of self-deception. I argue that self-deceivers are not only epistemically but also morally responsible for their self-deceptions, and that self-deception generally represents a moral failure on the part of the moral agent, regardless of the normative moral theory one adopts.

It is a commonly held belief that people from collectivistic, large power distance or high-context cultures, such as China, tend to be less confrontational, which could be counter-productive in organizations. Contrary to this traditional view, this study posits that conflict avoidance can be constructive depending on the specific actions protagonists take. It adopts Deutsch’s (1973) theory of cooperation and competition to understand conflict avoiding behavior between employees and their supervisors, indicating that people’s perceptions of goal interdependence significantly influence their behavioral intentions that in turn predict their overt actions to avoid conflict. Specifically, it proposes that goal interdependence greatly affects employee behavioral intentions that lead to different avoiding behaviors that affect the important outcomes of productivity, relationship, and social respect within organizations. A total of 110 participants from Beijing, Tianjin, Shanghai, and Shenzhen were interviewed from June 2011 to September 2011 by critical incident technique. Interviewees were first required to recall a concrete incident in which they avoided direct discussions with their supervisors when they had a disagreement. They then rated specific questions on the recalled incident using 7-point Likert-type scales. Results of the structural equation modeling and other analyses support the hypotheses and proposed theoretical model that goal interdependence affects the behavioral intentions of employees, which significantly influence employees‟ specific actions to avoid conflict, and finally determine outcomes. Research findings contribute to the literature of conflict management and also provide crucial implications for dealing with conflict avoidance in Chinese enterprises and perhaps in organizations in other countries.

As a result of technological growth, there is a change in lifestyle which increases thedemands and expectations of consumers, especially in younger generations. Thisdemand forces the companies to update their business models to fulfil customerneeds, which results in the development of mobile applications and websites thatprovide convenience and flexibility to the users. This development gives rise to thesharing economy; it is the combination of old sharing practices with the newtechnological advancement through online. This sharing system hugely affects theconsumer behaviour, and this consumer behaviour is noted in the younger generation,especially in generation Z as they are the generation with the primary consumermarket in the upcoming decades, who are born and brought up in the internet world.Finding the attitude towards sharing economy is considered between the Indian andthe Swedish generation Z. Therefore, in order to understand more about this concept,a qualitative study is performed with the Indian and Swedish gen Z sharing economyconsumers. Our study includes ten interviews, five on both sides. An integrated modelwas developed from existing theories, which was adapted to analyze and comparethe findings of this study. This framework is regarded as the bedrock for this research,and themes were segmented from the transcribed interviews through the thematicanalysis. The finding of this study indicates that the Indian generation Z respondentsare showing active response to the sharing economy platforms. In contrast, theSwedish generation Z respondents are exhibiting passive participation towards sharingplatforms due to the various factors which are discussed in detail. The researchexplores how each structure is related in this study to evaluate the attitude of Indianand Swedish generation Z.Supervisor:

Det har blivit allt vanligare att modeföretag börjar implementera CSR och transparens i sina verksamheter i syfte att upplysa konsumenter om deras hållbarhetsarbete och ansvarstagande. Som konsument kan det dock vara svårt att uppfatta och tolka informationen angående dessa områden som företaget haft för avsikt. Studien undersöker hur de två generationerna Baby Boomers och Generation Y uppfattar fenomenet hållbart mode, CSR och transparens och vilka faktorer som påverkar köpintentionen hos Baby Boomers och Generation Y från företag som engagerar sig i dessa områden. Det genomfördes totalt 18 semistrukturerade intervjuer varav hälften av informanterna tillhörde Generation Y i åldrarna 22 - 28 och resterande tillhörde Baby Boomers i åldrarna 54 - 61. I intervjuerna fick informanterna beskriva deras åsikter och uppfattningar kring hållbart mode, CSR och transparens och hur de uppfattat kommunikationen av dessa. Efter en tematisk analys av det empiriska datamaterialet har det kunnat fastställas att både Generation Y och Baby Boomers uppfattat kommunikationen av modeföretags hållbarhetsarbete, CSR och transparens som både otydlig och svårtillgänglig. Den information som kommunicerats har därmed mottagits med viss grad av skepsis. Samtliga respondenter framhöll att CSR och transparens inom modeindustrin är viktigt att implementera och kommunicera men konsensus rådde att dessa i slutändan inte påverkar deras köpintention nämnvärt. / It has become increasingly common for fashion companies to implement CSR and transparency in their businesses in order to inform consumers about their sustainability work and responsibility. As a consumer, however, it can be difficult to perceive and interpret the information regarding these areas that the company intends to. The study examines how the two generations of Baby Boomers and Generation Y perceive the phenomenon of sustainable fashion, CSR and transparency and what factors affect the buying intention of Baby Boomers and Generation Y from companies that engage in these areas. A total of 18 semi-structured interviews were conducted, of which half of the informants belonged to Generation Y between the ages of 22 and 28 and the rest belonged to Baby Boomers aged 54 - 61. In the interviews, the informants described their views and perceptions about sustainable fashion, CSR and transparency and how they perceived the communication of these concepts. After a thematic analysis of the empirical data material, it has been established that both Generation Y and Baby Boomers perceived the communication of fashion companies' sustainability work, CSR and transparency as both unclear and difficult to access. The information communicated has thus been received with some degree of skepticism. All respondents stated that CSR and transparency in the fashion industry are important to implement and communicate, but consensus was that these ultimately did not significantly affect their buying intention.

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Artificial intelligence has grown in importance in many application areas. However, the application in the education sector is in an embryonic state, where a variety of trials has been conducted. The purpose of this master’s thesis is to investigate the factors that influence the acceptability of AI chatbots by university students in higher education which might point subsequently to the lack of usage. The study also suggests the most appropriate communication areas of AI chatbot application in higher education suggested by students. For this study, the unified theory of Acceptance and Use of technology 2 (UTAUT2) has been compiled with the qualitative data gathered from semi-structured interviews and questionnaire surveys. The study participants are university students from various countries (Sweden, Norway, Finland, Czech Republic). The findings showed three primary constructs: Performance expectancy (PE), Effort expectancy (EE), and a newly proposed construct, Nonjudgmental expectancy (NE), to significantly predict intention to use AI chatbot technology without education intentionality. Students suggested using AI chatbots for recap of course material, study material recommendation, and exam and requirements information.  Furthermore, this study provides a rationale behind AI chatbot acceptability based on students' generation characteristics. The results can guide universities to incorporate innovative solutions into their organization.

The subject of my diploma thesis is creating the entrepreneurial plan of a selected company. The thesis is divided into theoretical, analytical and practical part. The theoretical section contains of the definition of entrepreneurial plan, enterprise, entrepreneurship and juridical form of enterprise. The entrepreneurial plan for company is conducted in the practical part. The aim of this work is establishing selected company.

eWOM är en viktig kommunikationsmetod på internet idag där konsumenter kan dela med sig av sina åsikter, erfarenheter och information angående företaget eller dess produkter genom online recensioner, som då finns lätt tillgängligt för andra att läsa. Detta har visat sig genom den granskade forskningen att eWOM har en betydande roll för hur konsumenters köpintention påverkas. Det finns olika faktorer inom eWOM som kan vara anledningen till att konsumenter idag väljer att läsa online recensioner innan ett köp. Denna studie fokuserar på faktorerna trovärdighet, kvalitet och kvantitet. Online recensioner kan även finnas på olika plattformar men denna studie har avgränsats detta till e-handelsplattformar, där företag säljer sina produkter eller tjänster. Den granskade forskningen från olika länder visar på att eWOM påverkar deras konsumenter, men det upptäcks en avsaknad av den svenska befolkningen. Detta leder till att syftet med denna studie är att undersöka om upplevd trovärdighets, kvalitets och kvantitets faktorer inom eWOM har en påverkan på svenska konsumenters köpintention på e-handelsplattformar. eWOMs direkta påverkan på köpintentionen med hjälp av den valda inriktningen utgör det teoretiska ramverk som denna studie grundar sig i. För att kunna svara på syftet så genomförs studien genom en kvantitativ forskningsmetod för att försöka generalisera om de svenska konsumenterna påverkas av eWOM. Datainsamlingen utförs genom en digital enkät som publicerades på två Facebook grupper med en inriktning på möbler och heminredning. Enkäten utformades efter påståenden där respondenterna skulle ta ställning och 102 svar kom in. Resultatet av datainsamlingen visar på att de svenska konsumenterna påverkas av eWOM i form av online recensioners trovärdighet, kvalitet och kvantitet. Resultatet visar även på att kvalitet anses vara den faktor som har störst påverkan på konsumentens köpintention. Vilket visar att de hypoteser som ställs i studien accepteras. De tre faktorerna som studien fokuserar på benämns som trovärdighet, kvalitet och kvantitet även om studien fokuserar på den upplevda aspekten av informationen som presenteras i online recensionerna. Detta för att göra studien lättare att läsa. Språket på denna uppsats är svenska. / eWOM is an important communication method on the internet today where consumers can share their opinions, experiences and information regarding the company or its products through online reviews, which are then easily accessible for others to read. It has been shown through the examined research that eWOM has a significant role in how consumers' purchase intentions are affected. There are various factors within eWOM that may be the reason why consumers today choose to read online reviews before making a purchase. This study will focus on the factors of credibility, quality, and quantity. Online reviews can also be found on various platforms, but this study will limit this to e-commerce platforms, where companies sell their products or services. The research examined from different countries shows that eWOM affects their consumers, but a lack of the Swedish population is detected. This leads to the purpose of this study being to investigate whether perceived credibility, quality, and quantity factors within eWOM have an impact on Swedish consumers' purchase intention on e-commerce platforms. eWOM’s direct impact on the purchase intention with the help of the chosen focus constitutes the theoretical framework on which this study will be based. To answer the purpose, the study is conducted through a quantitative research method to try to generalize whether Swedish consumers are affected by eWOM. The data collection is carried out through a digital survey that was published on two Facebook groups with a focus on furniture and home furnishings. The questionnaire was designed according to statements where the respondents would take a stand and 102 responses were received. The results of the data collection show that Swedish consumers are affected by eWOM in the form of online reviews' credibility, quality, and quantity. The results also show that quality is considered to be the factor that has the greatest impact on the consumer's purchase intention. Which shows that the hypotheses put forward in the study are accepted. The three factors that the study focuses on will be referred to as credibility, quality, and quantity, even if the study focuses on the perceived aspect of information presented in the online review. This is to make the study easier to read. The language of this essay is Swedish.

The master´s thesis is about the entrepreneurial intention of MVDr. Kinský company and evaluates the financial situation of this company. Also it submits the possibilities of financing. On the account of the ascertained data there is the most suitable variation of entrepreneurial intention together with bringing in the advantages and disadvantages of this designed solution proposed.

Diploma thesis is a proposal of the enterprise intention to introduce electronic shopping and fun center into market, while assessing relevant factors, from the marketing point of view in particular. The thesis mostly focuses on monitoring the current market situation, marketing survey and a proposal for a differentiation from the competitors, while there is also evaluation of the project in terms of feasibility of the solution under consideration.