Mode of access: World Wide Web. / Thesis (Ph. D.)--University of Hawaii at Manoa, 2005. / Includes bibliographical references (leaves 217-239). / Electronic reproduction. / Also available by subscription via World Wide Web / xv, 239 leaves, bound ill., map 29 cm

Throughout history, Australia and New Zealand have developed a special relationship due to their close geographic proximity and their similar cultural and colonial backgrounds. Ever since 1986, when New Zealand was suspended from the trilateral Security Treaty Between Australia, New Zealand, and the United States of America (ANZUS), Australia has been New Zealand's closest ally. As a result, the thesis specifically focuses on trans-Tasman defence relations after 1986, with a particular emphasis on attitude trends towards the bilateral defence relationship. Overall, the thesis aims to find out whether there has been a drift in the bilateral defence relationship between Australia and New Zealand since 1986. In this regard, it examines two main questions: first, is the Australian-New Zealand defence relationship is less close today than it was in 1986? The thesis findings show that there has indeed been a visible drift in trans-Tasman defence relations. In both countries, the relationship is much less talked about today than it was in 1986. Second, do Australians and New Zealanders view the bilateral defence relationship any more negatively today than they did in 1986? As the results show, the disagreement over defence spending, New Zealand's decision to restructure the New Zealand Defence Force (NZDF) as well as the ANZUS split were the main factors that have brought about some distance between both countries' defence policies and priorities. However, beside the downs in the bilateral defence relationship, there have also been ups embodied by the sometimes rather elusive Anzac spirit, the optimism that surrounded the creation of Closer Defence Relations (CDR) in the 1990s and, most notably, enhanced trans-Tasman cooperation in peacekeeping, primarily in the immediate regional neighbourhood. Importantly, Australians and New Zealanders do not see the defence relationship any more negatively today than they did in 1986. Indeed, opinion trends at all societal levels have been remarkably constant over the last two decades. Based on these findings, the thesis concludes that the bilateral defence relationship may well become closer again in the future, especially if both countries continue their close cooperation in regional peacekeeping. This appears to be the most promising way ahead for the Anzac defence relationship in the 21st century.

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This study examines the effects of two types of consumer knowledge, product and brand knowledge, on consumer fit perceptions between an extension and its parent brand, so as to further investigate the role of consumer knowledge in brand extension evaluations. Based on the reviewed literature four hypotheses were proposed. The first two hypotheses predicted that both product and brand knowledge has an impact of consumer perceived fit between an extension and its parent brand. The other two hypotheses proposed that product knowledge affect more on the fit perceptions between a functional brand and its extension, while brand knowledge affect more on the fit perceptions between a prestige brand and its extension. An experiment was performed to examine these hypothesized relationships. Two hypotheses related to brand knowledge are supported, while the other two hypotheses related to product knowledge are not supported statistically. The results reveal that product and brand knowledge have different effects on consumer fit perceptions between an extension and its parent brand in terms of different brand types, functional vs. prestige brand. The experimental findings demonstrate that brand knowledge has an impact on consumer fit perceptions between an extension and its parent brand, and its effect dominant in prestige brand extension evaluations.

Thesis (Ph. D.)--University of Canterbury, 2007. / Typescript (photocopy). Includes bibliographical references (leave 209-233). Also available via the World Wide Web.

Thesis (Ph.D.)--Ohio University, August, 2007. / Title from PDF t.p. Includes bibliographical references.

Thesis (Ph. D.)--University of Alabama at Birmingham, 2007. / Additional advisors: Margaret Rice, Maryanne Manning, Jerry Aldridge, George Theodore. Description based on contents viewed Feb. 6, 2008; title from title screen. Includes bibliographical references (p. 235-262).

Thesis (Ph.D.) -- McMaster University, 1998. / Includes bibliographical references (leaves 285-297). Also available via World Wide Web.

Thesis (M.(Diplomatic Studies))-University of Pretoria, 2007. / Includes bibliographical references. Available on the Internet via the World Wide Web.

Thesis (M.A.)--University of North Carolina, 1962. / Includes bibliographical references (leaves [122]-128).