The purpose of this work is to study the beer market in Turkey in respect of demand analysis and with a view to assess whether the marketing and in particular pricing policies adopted by industry players in the period 1997-2002 have been efficient. Of specific interest is the near duopolistic structure of the market and the question whether pricing policies followed during the period 1997-2002 have been determinant in the observed sales volumes. The investigation focuses first on the analysis of the determinants of demand, and secondly on questioning whether pricing policies practiced in the market are optimal with respect to the objectives of the industry players. The major finding of the study is that beer prices in Turkey are below the optimal level, with respect to both revenue and profit maximizing objectives. Moreover, seasonality in beer demand can be exploited further with a high-low pricing scheme to improve the industry revenue.

Doctor Educationis / Independent Radio and Appliance retailers face very strong competition from chain groups, discounters and hypermarkets. These organisations rely on bulk-buying and negotiated deals to elicit favourable terms from suppl iers. Due to the volume of their turnover they can afford to work on lower profi t margins than the independent operator. Large marketing organisations also benefit from economi es of seal e in adverti si ng and promoti ons. In short the 1arge groups have a di fferenti al advantage over the small er i ndependents i n that thei r cost of sales and overhead structure is generally lower. The purpose of this study is to develop a marketing strategy for independent radio and appliance retailers which will enable them to survive, grow and trade profitably under current highly competitive conditions.

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No description available.

La présente thèse de doctorat porte sur la fiscalité des prix de transfert. Dans un contexte mondial propice à la remise en cause des législations et des pratiques fiscales, elle traite de la question des instruments de régulation appropriés et du rôle du droit dans un tel édifice. En effet, nombre d'observateurs imputent les désordres majeurs de la régulation des prix de transfert à l'imprécision des règles qui la sous-tendent et à l'absence d'autorité mondiale contre la concurrence fiscale dommageable. En réponse, nous supposons que le principe de pleine concurrence ne se limite pas à la définition usuelle qui en est donnée. Nous montrons qu'il peut être considéré comme élément d'une norme universelle destinée à neutraliser les effets des particularismes fiscaux sur les échanges économiques internationaux. Une telle hypothèse fournit le critère d'évaluation des législations nationales et de a pertinence des politiques de prix de transfert des groupes. Nous analysons ensuite la législation et la jurisprudence française, et montrons qu'une transposition réelle du principe de pleine concurrence ne peut se résumer à copier l'article 9 § 1 des conventions modèles, mis suppose d'en traduire le contenu et l'esprit en instaurant les conditions d'une coopération réelle entre les acteurs. Nous exposons également la dialectique entre les lacunes de la régulation des prix de transfert et les tendances normatives à l'œuvre dans le monde entier, qui malgré leur hétérogénéité sont parfois présentées en réponse à la question des prix de transfert Nous fournissons une grille de lecture du plan BEPS et du développement des limitations légales imposées par les Etats ainsi que des obligations de conformité fiscale (compliance). Enfin, nous montrons que la reconstruction d'une régulation des prix de transfert en référence à la nonne universelle donnerait l'occasion d'instaurer un véritable partenariat entre l'Etat et les parties prenantes, ouvrant la voie vers une nouvelle manière de discuter la loi. / This doctoral thesis deals with the tax aspects of transfer pricing. ln the context of a globalized economy where the transfer pricing policies and legislations are at stake, it raises the question whether proper instruments of regulation can be set, and if the law is the adequate tool to that end.Indeed, numerous people consider that the major disorders in the regulation of transfer pricing stem from the Arm's Length Principle itself, due to its lack of economic precision and the absence of a global authority against harmful tax competition.To address the issue, we assume that there is more to the Ann's Length Principle than its common definition. Indeed, we show that it can be considered as part of a universal law aimed at neutralizing the effects of the tax differences in the international economic exchange. Such an assumption provides for a criterium to assess the quality of national legislations as well as the relevance of the groups' transfer pricing policies.By analyzing the French legislation and case law, we show that a thorough implementation of the Ann's Length Principle implies not only to copy article 9 § 1 the convention models, but more generally to capture its content and essence by setting the conditions for a proper cooperation between actors. We also explain the relationship between the lacks in the regulation of transfer pricing and the process of setting new rules that takes place around the world, describing the rationale of the BEPS plan and of the various limitations and compliance obligations that Governments impose to the taxpayers. Lastly, we show that building a national legislation with reference to the universal Ann's Length Principle implies a true partnership between the Government and all stakeholders, paving the way to a new manner of debating the law.

M. Tech. (Cost and Management Accounting), Vaal University of Technology / This study was undertaken to assess the extent to which transfer pricing was effectively used by multinational manufacturing companies operating in the Southern Gauteng region of South Africa. The target participants of the study traded their products across international borders and as such made use of transfer pricing in one way or the other to achieve strategic objectives. Scant research has been undertaken to analyse the degree to which transfer pricing can be used to effectively influence managerial performance. On the other hand there is a wealth of knowledge on the relationship between transfer pricing and taxation. In-depth review of literature showed that even though multinationals formulated their transfer pricing policies to target financial and managerial objectives, self-interest and outside influences tended to hinder the equitable realization of both types of objectives. The study therefore set out to establish whether this is true of Multinational corporations (MNCs) in Southern Gauteng and in the process answer questions about the procedure for formulating transfer pricing policies by these MNCs, the relationship, if any, between transfer pricing and profitability and the use of transfer pricing for performance enhancement and assessment. The study made use of a mixed methods research methodology to collect and analyze data from 45 MNCs operating in the target geographical area. Of the 45 companies, 15 cooperated fully with the study. Data was collected via the use of questionnaires and follow-up face-to-face and/or telephonic interviews. Collected data was analysed using statistical methods including the Chi Square Test, standard deviation, frequency tables and the Kruskal-Wallis H test. The results from the questionnaire and interviews show that there is no universally appropriate Transfer Pricing Policies(TPP) which applies equally to all organizations in all circumstances. Firms are affected by different environmental factors while striving for tax-compliance and value creation. The fear of falling on the wrong side of tax laws is a major driving force behind transfer pricing policies of MNCs. As such other objectives that are managerial in nature become secondary and tend to be neglected if/when they conflict with the primary objective.

Les enquêtes préférences déclarées (EPD) reposent sur des mises en situation hypothétiques. Face à une situation de choix construite de toute pièce par l’analyste, chaque répondant doit déclarer le choix qu’il ferait s’il y était confronté en réalité. Chaque situation se présente comme la combinaison de plusieurs paramètres. Face à chacune des diverses situations qui lui sont présentées successivement, l’enquêté va devoir faire le choix de celles lui convenant le mieux. Au fil du questionnaire, ses réponses révèleront l’importance qu’il donne à chaque paramètre et contribueront à une meilleure appréhension de ses préférences et de ses choix. Ce travail s’articule autour de trois études de cas mises en œuvre dans le cadre d’études menées par des opérateurs de transport (SNCF – thème : réforme de tarification sociale), des gestionnaires d’infrastructure (RFF – thème : effets du cadencement sur l’attractivité du train) ou des organismes de recherche (LET et PREDIT – thème : impact de politiques de rationnement du carburant sur la mobilité automobile). L’objet de ces études nécessitait la mise en œuvre d’enquêtes préférences déclarées. La conception, la mise en œuvre et l’analyse des EPD ont été réalisées dans le cadre de cette thèse avec un soucis permanent de contrôle de chacun des paramètres en vue de garantir la qualité des résultats obtenus.Selon les objectifs de l’étude, des traitements économétriques divers ont été utilisés pour analyser les données récoltées.Finalement, chacune de ces mises en place a contribué à renforcer notre conviction que les EPD constituent un outil complet. Ce travail contribue finalement, à son échelle, à crédibiliser un peu plus les méthodes de préférences déclarées et invite à repositionner cet outil d’analyse comme pivot de toute réflexion complexe dont le protocole est à réinventer lors de chaque construction, plutôt que tel qu’un procédé connu, livré clé en main, dont l’application suit une logique mécanique. / Stated preference surveys are based on choice sets composed by the analyst and proposed to some respondents. Each situation of the choice set is the combination of pre-determined attributes. While declaring the choice they would make if they were confronted to the same situation in reality, respondents reveal their preferences and their perceptions of the attributes.This Phd work presents the results of three stated preference surveys applied in the camp of public transportation. All surveys form a part of more general research programs handled for the sake: of the French railway operator, known as the SNCF (2006/2007) ; of the French railway network administrator, called RFF (2008) ; and of the French research, experimentation and innovation program in land transport, named PREDIT (2010). The use of stated preference methodology was required in order to deal efficiently with the issues of each of those research programs (respectively treating of social pricing ; train supply policy ; fuel rationing policies). The conception, the implementation and the analysis of the surveys have all been carried out during this Phd work in order to warranty control of each parameter and thus high quality results.In accordance with program research objectives, different econometrics treatments have been implemented.This Phd work shows how stated preference surveys may deal with different complex issues and therefore promote the use of this method. Each of these studies have finally strengthened the conviction that stated preferences constitute an efficient and complete tool.