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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
191

Uma abordagem para avaliação da satisfação dos clientes em empresas de serviços de saúde: aplicação da integração dos modelos SERVQUAL, KANO e QFD

Maia, Maria Celeste de Sousa 03 1900 (has links)
Submitted by Irene Nascimento (irene.kessia@ufpe.br) on 2015-03-12T19:21:21Z No. of bitstreams: 2 license_rdf: 1232 bytes, checksum: 66e71c371cc565284e70f40736c94386 (MD5) DISSERTAÇÃO Maria Celeste de Sousa Maia.pdf: 6713083 bytes, checksum: d2c210ac62dc6b7795499e438c89001d (MD5) / Made available in DSpace on 2015-03-12T19:21:21Z (GMT). No. of bitstreams: 2 license_rdf: 1232 bytes, checksum: 66e71c371cc565284e70f40736c94386 (MD5) DISSERTAÇÃO Maria Celeste de Sousa Maia.pdf: 6713083 bytes, checksum: d2c210ac62dc6b7795499e438c89001d (MD5) Previous issue date: 2013-03 / Nas últimas décadas, o Brasil tornou-se uma economia na qual o setor Serviços responde por mais da metade do PIB. Em paralelo a este fenômeno, identifica-se um aumento significativo nas exigências dos clientes com a qualidade na prestação dos serviços, impulsionando as organizações a focarem sua estratégia para o alcance da satisfação dos consumidores. Neste sentido, as empresas têm buscado o emprego de técnicas capazes de avaliar a qualidade em serviços. Partindo desse pressuposto, este trabalho teve como objetivo propor um modelo que integre a Escala SERVQUAL e o Modelo de Kano com o método de Desdobramento da Função Qualidade (QFD), a fim de mensurar a qualidade em serviços de saúde, no segmento de laboratórios de análises clínicas. A Escala SERVQUAL, tem o objetivo de identificar as lacunas entre as expectativas e percepções dos clientes. O Modelo de Kano categoriza os atributos de acordo com o seu nível de satisfação. O método QFD, observa a correlação entre os requisitos dos clientes e as características da qualidade do serviço. A aplicação do modelo proposto permitiu a análise dos principais requisitos exigidos e identificou quais seriam os prioritários para o alcance da satisfação dos clientes. A junção dessas ferramentas se revela útil para orientar os gestores na elaboração de estratégias competitivas e melhoria contínua.
192

A utilização do método SERVQUAL voltado à Gestão da Qualidade em serviços no SESI Educação

Silva, Maria da Penha Damasceno Mustafa da 19 August 2016 (has links)
Submitted by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2017-01-25T13:30:47Z No. of bitstreams: 1 Dissertação - Maria da Penha Mustafa.pdf: 1302819 bytes, checksum: 96165ec2b75ff207e9bdd164f74133fb (MD5) / Approved for entry into archive by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2017-01-25T13:31:05Z (GMT) No. of bitstreams: 1 Dissertação - Maria da Penha Mustafa.pdf: 1302819 bytes, checksum: 96165ec2b75ff207e9bdd164f74133fb (MD5) / Approved for entry into archive by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2017-01-25T13:31:36Z (GMT) No. of bitstreams: 1 Dissertação - Maria da Penha Mustafa.pdf: 1302819 bytes, checksum: 96165ec2b75ff207e9bdd164f74133fb (MD5) / Made available in DSpace on 2017-01-25T13:31:36Z (GMT). No. of bitstreams: 1 Dissertação - Maria da Penha Mustafa.pdf: 1302819 bytes, checksum: 96165ec2b75ff207e9bdd164f74133fb (MD5) Previous issue date: 2016-08-19 / Agência de Fomento não informada / In today's world, companies need quality in service delivery, especially those engaged in the provision of social services such as SESI that develops activities in the areas of education, it is increasingly present in the provision of services to industrialists’ customers and not dependent on the industry. Within this line, the present study evaluated the quality of services in two schools SESI - Industry Social Service - " Dr. Francisco Garcia "and" Dr. Adalberto Ferreira do Valle " and identified the variables of the dimensions proposed by Parasuraman , Zeithaml and Berry ( 1985) of the services provided in each of the five dimensions of service quality : tangibles , reliability , responsiveness , assurance and empathy , in which It was used the SERVQUAL tool, and its applicability to improving the quality of service offered by SESI. Therefore, the service sector has become in recent years, the most important economic sector in many countries. In this context, it is essential to have an efficient procedure to monitor the quality of services in education. Aiming to contribute to this issue, this paper used the SERVQUAL model to evaluate the quality of services in preschools and elementary schools through a digital research directed to parents of students. Through this study were identified satisfaction or dissatisfaction "Gaps" parents from the 22 claims. Among the satisfaction highlighted the dimension tangibility which showed the index 48%, the scale reliability around 53%, the size promptness got 45%, followed by 46% and security dimension dimension empathy 42% as satisfactory index. Regarding the methodology used, the object of study highlighted the descriptive and explanatory research, with support from bibliographical research, through which we used the survey and analysis of literature sources for the development of the theoretical framework that has become a case study that by following had the support of qualitative and quantitative research in order to evaluate and analyze the service offered in Teaching Units. / No mundo atual, as empresas necessitam de qualidade na prestação de serviços, principalmente, aquelas que se dedicam a prestação de serviço social como é o caso do SESI que desenvolve atividades nas áreas de educação, pois está cada vez mais presente em prestação de serviços junto aos clientes industriários e não dependentes da indústria. Dentro dessa linha, o presente estudo avaliou a qualidade dos serviços prestados em duas escolas do SESI - Serviço Social da Indústria – “Dr. Francisco Garcia” e “Dr. Adalberto Ferreira do Valle”, bem como se identificou as variáveis das dimensões proposto por Parasuraman, Zeithaml e Berry (1985) dos serviços fornecidos em cada uma das cinco dimensões da qualidade de serviço: tangibilidade, confiabilidade, presteza, segurança e empatia, no qual se utilizou a ferramenta SERVQUAL, e sua aplicabilidade, para melhoria da qualidade na prestação de serviços ofertados pelo SESI. Portanto, o setor de serviços tornou-se, nos últimos anos, o mais importante segmento econômico em muitos países. Neste contexto, é essencial que exista um procedimento eficiente para monitorar a qualidade dos serviços prestados na área educacional. Visando a contribuir para esta questão, este trabalho utilizou-se o modelo SERVQUAL para avaliar a qualidade dos serviços de escolas de educação infantil e ensino fundamental através de uma pesquisa digital direcionado aos pais de alunos. Através desse estudo foram identificadas a satisfação ou insatisfação “Gaps” dos pais dentre as 22 asserções. Dentre a satisfação destacou-se a dimensão tangibilidade que evidenciou o índice 48%, a dimensão confiabilidade em torno de 53%, a dimensão presteza obteve 45%, seguidos da dimensão segurança 46% e dimensão empatia em 42%, como índices satisfatórios. No que diz respeito da metodologia utilizada, o objeto de estudo destacou-se a pesquisa descritiva e explicativa, com apoio da pesquisa bibliográfica, por meio das quais foram utilizados o levantamento e análise das fontes bibliográficas para o desenvolvimento do referencial teórico o que se tornou um estudo de caso que por seguinte contou com o apoio da pesquisa qualitativa e quantitativa, a fim de avaliar e analisar o serviço oferecido nas Unidades de Ensino
193

A Gestão da Qualidade e seu impacto no desempenho da Educação de Jovens e Adultos: um estudo de caso focado no modelo SERVQUAL

Pereira, Elielma Caetano, 92-98129-8005 17 March 2017 (has links)
Submitted by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2017-08-22T18:58:24Z No. of bitstreams: 2 license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Dissertação - Elielma C. Pereira.pdf: 797896 bytes, checksum: 5eeb220706e220d9610577f238c6dac3 (MD5) / Approved for entry into archive by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2017-08-22T18:58:38Z (GMT) No. of bitstreams: 2 license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Dissertação - Elielma C. Pereira.pdf: 797896 bytes, checksum: 5eeb220706e220d9610577f238c6dac3 (MD5) / Approved for entry into archive by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2017-08-22T18:58:50Z (GMT) No. of bitstreams: 2 license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Dissertação - Elielma C. Pereira.pdf: 797896 bytes, checksum: 5eeb220706e220d9610577f238c6dac3 (MD5) / Made available in DSpace on 2017-08-22T18:58:50Z (GMT). No. of bitstreams: 2 license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Dissertação - Elielma C. Pereira.pdf: 797896 bytes, checksum: 5eeb220706e220d9610577f238c6dac3 (MD5) Previous issue date: 2017-03-17 / In Brazil, the public basic education sector has created a growing offer of slots annually. On the other hand, private institutions compete to answer a demand increasingly demanding and so invest more in improving the quality of services provided. In this context, the quality of public education needs to be achieved to ensure the formation of citizens able to the labour market, since there is high demand for qualified professionals. This work had as main objective to investigate the applicability of the SERVQUAL methodology on adult and youth education in a public school of the northern zone of Manaus. The survey was conducted with students of the night shift of a municipal school serving young people, adults and the elderly. For the accomplishment of this work some steps were followed: bibliographic survey, construction of a model of quality evaluation for use in research, qualitative and quantitative study, collection and analysis of data obtained. The data collection instrument was the structured questionnaire adapted from the SERVQUAL model, it is universal and can be applied in any service organisation, and seeks to assess the level of perceived quality of respondents. The data obtained showed that, although there is positive perception of students as the care and commitment of school about the services provided, it is still necessary to invest mainly in infrastructure, resources and learning activities, and on-site security. It is expected that the results and the suggestions for improvement submitted might contribute to the management of educational services regarding the evaluation of the perceived quality and the school management in the organization. / No Brasil, o setor de educação pública básica tem criado uma oferta crescente de vagas anualmente. Por outro lado, as instituições privadas competem para atender uma demanda cada vez mais exigente e por isso investem mais na melhoria da qualidade dos serviços prestados. Nesse contexto, a qualidade do ensino público precisa ser atingida para garantir a formação de cidadãos aptos ao mercado de trabalho, visto que existe elevada demanda por profissionais qualificados. Este trabalho teve como objetivo principal investigar a aplicabilidade da metodologia SERVQUAL na Educação de Jovens e Adultos de uma escola pública da zona norte de Manaus. A pesquisa foi realizada com estudantes do turno noturno de uma escola municipal que atende jovens, adultos e idosos. Para a realização deste trabalho alguns passos foram seguidos: levantamento bibliográfico do tema, construção de um modelo de avaliação da qualidade a ser utilizado na pesquisa, estudo qualitativo e quantitativo, coleta e análise dos dados obtidos. O instrumento de coleta de dados foi o questionário estruturado adaptado do modelo SERVQUAL, que é universal e pode ser aplicado em qualquer organização de serviços, e visa avaliar o nível de qualidade percebida dos entrevistados. Os dados obtidos evidenciaram que, embora haja percepção positiva dos estudantes quanto ao atendimento e comprometimento da escola quanto aos serviços prestados, ainda é preciso investir principalmente em infraestrutura, recursos e atividades de aprendizagem, e segurança no local. Espera-se que os resultados e as sugestões de melhoria apresentados possam contribuir para a área de gestão de serviços educacionais quanto à avaliação da qualidade percebida e também à gestão escolar da organização analisada.
194

Proposta de Um Modelo Para Avaliação da Qualidade No Setor de Saúde Suplementar Com a Integração do Qfd e do Servqual

Leal, Aline Amaral 20 November 2012 (has links)
Submitted by Eduarda Figueiredo (eduarda.ffigueiredo@ufpe.br) on 2015-03-05T15:04:54Z No. of bitstreams: 2 Dissertação_ Aline Amaral Leal.pdf: 1764849 bytes, checksum: 7da21449cb1d7a7426da7b319918e4e8 (MD5) license_rdf: 1232 bytes, checksum: 66e71c371cc565284e70f40736c94386 (MD5) / Made available in DSpace on 2015-03-05T15:04:54Z (GMT). No. of bitstreams: 2 Dissertação_ Aline Amaral Leal.pdf: 1764849 bytes, checksum: 7da21449cb1d7a7426da7b319918e4e8 (MD5) license_rdf: 1232 bytes, checksum: 66e71c371cc565284e70f40736c94386 (MD5) Previous issue date: 2012-11-20 / O setor de serviços tem ganhado grande importância no cenário econômico mundial. Diante desta perspectiva, os gestores estão cada vez mais comprometidos no alcance da qualidade na prestação de serviços, em virtude do caráter inovador e diferenciador que a qualidade atribui às operações. O presente trabalho tem o objetivo de propor um modelo capaz de avaliar a qualidade de serviços no setor de saúde suplementar. Para tanto, será realizada a integração da Escala SERVQUAL e a metodologia de Desdobramento da Função Qualidade (QFD), a fim de identificar as lacunas entre as expectativas e percepções dos clientes e, elucidar os domínios propostos pela Agencia Nacional de Saúde Suplementar (ANS), correlacionando-os com os princípios de gestão da qualidade propostos na Norma ISO 9000:2005, com a finalidade de identificar os principais requisitos exigidos pelos consumidores e transformá-los em requisitos do projeto. Desde modo, a aplicação do modelo viabilizou observar os principais requisitos exigidos pelos clientes do segmento de fisioterapia considerados como prioritário para o alcance de sua satisfação, viabilizando um arcabouço relevante para nortear o gestor na construção de suas estratégias e, consequentemente, alcance da satisfação dos clientes.
195

Improving service quality at automotive dealerships

Lekhelebana, Vuyokazi Anneline January 2013 (has links)
The highly competitive landscape of the automotive industry places increasing pressure on automotive dealerships to continually improve the quality of services rendered to customers. Understanding customer expectations and customer perceptions is key to making improvements in areas that matter most to the customer. It is against this background that this study was conducted. The aim of this research was to measure service quality at automotive dealerships. The literature review focused on the gaps model which resulted in the SERVQUAL measuring tool. The SERVQUAL instrument is supported by literature as the optimal instrument for measuring service quality. The 22-item questionnaire was adapted and used to solicit feedback from customers on their expectations and perceptions of the service rendered by dealerships across the five SERVQUAL dimensions; namely, tangibles, reliability, responsiveness, empathy and assurance. Gaps between customer expectations and perceptions were calculated as an indication of areas where customer expectations were met, unmet or exceeded. In order to identify priorities for improvement, each of the SERVQUAL dimensions was ranked in order of importance by the customer. Convenience sampling was used as a sampling technique. A total of 142 Volkswagen owners who had their vehicles serviced or repaired at a franchised dealership were surveyed. The reliability of the SERVQUAL questionnaire was tested by calculating the Cronbach’s Alpha coefficient for each of the five dimensions. The calculation yielded an average coefficient of 0.83, indicating a high reliability of the measuring instrument and the data collected. The overall gap score of -0.7 indicates that customer expectations exceeded customer perceptions. The lowest customer perceptions and the largest gaps were reported in the reliability and responsiveness dimensions. These two dimensions were also rated as the most important dimensions customers use for evaluating service quality. This formed the basis for recommending that dealership employees and management focus most of their efforts on improving the reliability and responsiveness dimensions.
196

Hodnocení kvality sportovních a tělovýchovných služeb / Evaluation of the Quality of Sports Services

Skryja, Tomáš January 2015 (has links)
This Master thesis deals with comparing the quality of the sport services in two male football clubs SK Buwol Metal Luka nad Jihlavou and SV Lausitz Forst. The research is performed both through the method of questionnaire the method known as SERVQUAL. The theoretical part deals with defining the concept of service itself; moreover it describes the service in sport in general and also the quality of service in sport. Furthermore, it includes methods for measuring the service quality. In the practical part, the results of questionnaires are analyzed, evaluated and interpreted. In addition, this part also includes suggested measures for improving the service quality of the examined football clubs.
197

Using SERVQUAL to Measure Users' Satisfaction of Computer Support in Higher Educational Environments

Yu, Brenda Wai Fong 08 1900 (has links)
The purpose of this research was to measure users' satisfaction with computer support in the higher education environment. The data for this study were gathered over a 5-week period using an online survey. Subjects (N=180) were members of a college at a major Texas university, which included both faculty and staff. SERVQUAL was the instrument used in this study. Two-ways statistical ANOVA analyses were conducted and revealed three statistically significant differences for Gender, Classification, and Comfort Level.
198

Qualidade na prestação de serviços : uma avaliação utilizando a escala SERVQUAL com clientes internos / Service quality : an evaluation using SERVQUAL scale with internal customers

Eleuterio, Sueli Aparecida Varani 21 May 2001 (has links)
Orientador: Maria Carolina de Azevedo Ferreira de Souza / Dissertação (mestrado) - Universidade Estadual de Campinas, Faculdade de Engenharia Mecanica / Made available in DSpace on 2018-07-31T20:49:15Z (GMT). No. of bitstreams: 1 Eleuterio_SueliAparecidaVarani_M.pdf: 5504418 bytes, checksum: 11ac464165928edb6748b99d5c569d3a (MD5) Previous issue date: 2001 / Resumo: A importância do setor de serviços na economia de diversos países desperta nas empresas o interesse pela qualidade em serviços, em busca de um melhor atendimento aos seus clientes como um fator de diferenciação competitiva. Nesse contexto, devem ser inseridos os serviços externos e os serviços internos, esses últimos caracterizados pela relação cliente-fornecedor interno. Este trabalho aborda a importância das empresas dedicarem maior atenção à qualidade na prestação dos serviços internos fornecidos aos próprios funcionários. Subsidiado por um referencial teórico e com base no Modelo Conceitual da Qualidade de Serviços (Modelo de Gap), foi realizada uma avaliação, utilizando a escala SERVQUAL, com um grupo de clientes internos, sobre a qualidade dos serviços que recebem de um departamento de apoio computacional de uma empresa da região de Campinas. A análise dos dados permitiu observar que, do ponto de vista dos usuários, não há qualidade satisfatória dos serviços prestados pelo departamento. Algumas recomendações foram apresentadas ao departamento, de forma que a empresa possa reavaliar seus processos e prestar serviços com qualidade aos seus funcionários, para que estes, conseqüentemente, possam oferecer excelente atendimento aos clientes externos / Abstract: The importance of service economy in several countries leads the companies towards to service quality, which search to improve the ability of satisfying its customers needs as a competitive differentiation factor. We can inc1ude in this context external and internal services, these last ones characterized by the internal provider-customer relationship. This work is an approach about the importance of companies in dedicate more attention to quality in internal services delivery which have been provided to its own employees. Based on theoretical references and on the Conceptual Model of Service Quality (Gap Model), was carried out an evaluation applying the SERVQUAL instrument with a internal customers group, about the service quality they receive from a technical support department of a company located in the Campinas region. Data analysis have allowed to observe that, by the internal customer point of view, the quality of services provided by the department is not good. Some recommendation were presented to the department, in order to allow it an evaluation of its processes and provide services with quality to its customers and those consequently providing good services to the external customers / Mestrado / Gestão da Qualidade Total / Mestre Profissional em Engenharia Mecanica
199

Nivel de satisfacción de los pacientes atendidos por alumnos de pregrado en centros odontológicos universitarios privados de Lima Metropolitana, en el año 2019 / Level of patient´s satisfaction attended by undergraduate students in private university dental centers at Lima Metropolitana (Peru), in the year 2019

Geng Ibarra, Mayra Alejandra 26 August 2020 (has links)
Objetivo: Medir la satisfacción de los pacientes atendidos por alumnos de pregrado en centros odontológicos universitarios privados a nivel de Lima Metropolitana (Perú), en el año 2019 utilizando la herramienta Servqual modificada. Materiales y métodos: Este fue un estudio descriptivo, de tipo transversal observacional. Participaron 180 pacientes atendidos por alumnos de Pregrado en tres centros odontológicos universitarios privados de Lima Metropolitana. Los datos recopilados se analizaron utilizando el programa Stata ® v14.2 a través de las pruebas estadísticas que incluyeron pruebas de Wilcoxon, Mann-Whitney y Kruskal-Wallis. P <0,05 se consideró estadísticamente significativo. Resultados: Los resultados mostraron que el 65.56% de los pacientes se encontraron satisfechos luego de ser atendidos. Además, la media de la percepción de la calidad de los servicios prestados fue mayor a la de las expectativa en todas las dimensiones evaluadas. La brecha de satisfacción más alta fue de Capacidad de respuesta y la más baja, de Fiabilidad. Se halló insatisfacción en relación al factor tiempo y a la amabilidad prestada por parte del personal de atención. Conclusión: De acuerdo a los resultados obtenidos, es necesario realizar un plan de acción en relación a las preguntas “Que la consulta se realice en el horario programado”, “Que su atención se realice respetando la programación y el orden de llegada del paciente” y “Que durante su atención en el consultorio se respete su privacidad” de la encuesta Servqual, con el fin de aumentar el número de pacientes satisfechos en futuras atenciones. / Objective: Measure the satisfaction of patients attended by undergraduate students in private university dental centers at Lima Metropolitana (Peru), in the year 2019, using the modified Servqual tool. Materials and methods: This was a descriptive and observed cross-sectional study. 180 patients attended by undergraduate students in three private university dental centers in Lima Metropolitana participated in this study. The collected data were analyzed using the Stata ® v14.2 program through statistical tests including Wilcoxon, Mann–Whitney and Kruskal-Wallis tests. P < 0.05 was considered statistically significant. Results: Results showed that 65.56% of the patients were satisfied after being treated. In addition, on average, the perception of the quality of the services provided was greater than the expectation in all the dimensions evaluated. The highest quality gap was Responsiveness and Reliability, the lowest. Dissatisfaction was found regarding the time factor and the kindness provided by the care staff. Conclusion: According to the results obtained, it is necessary to carry out an action plan according to the questions "That the consultation be carried out at the scheduled time", "That your care is carried out respecting the programming and the order of arrival of the patient" and " That their privacy be respected during their care in the office” from the Servqual survey, in order to increase the number of satisfied patients in future care. / Tesis
200

Employee perceptions on service quality at a selected outsourcing company in Cape Town

Mabaka, Perez Danny January 2019 (has links)
Thesis (MTech (Business Administration))--Cape Peninsula University of Technology, 2019 / Over the last decade, business process outsourcing (BPO) has become increasingly important in the South African context. For economic and strategic reasons, organisations have embraced an outsourcing strategy as one of their core activities in order to be competitive in the business arena. On this matter, the standard of services delivered by BPOs is crucial to achieve customer satisfaction. However, the lack of effective quality management practices, which impact on service delivery negatively, ultimately paves the way for customer dissatisfaction with service quality in BPOs. This issue needs to be considered carefully by BPOs. Thus, this study has investigated employee perceptions in relation to the key measurements for service quality, namely reliability, responsiveness, assurance, empathy and tangibles through the SERVQUAL model to measure the quality of service delivery at a BPO in Cape Town, South Africa. A quantitative research method was applied and data were collected through a semi-structured survey questionnaire from the group of employees (n=188) at the selected BPO in Cape Town. The statistical software program SPSS Version 25 and Microsoft Excel were used for data analysis. Descriptive statistical results were generated as well as the validity and reliability of the dataset determined. The research findings revealed that the key factors to which particular attention needs to be given are reliability, responsiveness, assurance and empathy. It is revealed that it is imperative for the BPO to intensify continual training and skills development for their employees. Given the findings of these key factors as focus areas for good practice, this study has drawn special attention to the selected BPO and other BPOs in the South African context to advance their service quality to maintain their services up to standard and to remain competitive. The research could benefit BPOs in South Africa and Africa in general as more and more companies are outsourcing their services on the continent.

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