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Festivalturismens inverkan på destination och attraktion : En studie kring Storsjöyrans påverkan på ÖstersundAndersson Lööv, Rebecka, Elf, Johanna January 2012 (has links)
This essay will examine in which way festival tourism can affect the physical location of a festival and to operationalize this we implemented a case study of the music festival Storsjöyran. Storsjöyran is a Swedish music festival held annually in the city of Östersund and since the festival, with the accompanying festival week, attract up to 300 000 visitors annually, we wanted to see what impact the festival contributed to from a development perspective of the destination. The method for gathering data has consisted of both qualitative and quantitative approaches and the data was collected via interviews and questionnaires. We also presented various theories about festival tourism and destination development, as well as previous research on urban festivals. The conclusion is that Storsjöyran contributes to a variety of factors which can help Östersund to a destination development and increased tourism. The essential and most prominent effect we have seen is in what way Storsjöyran helps Östersund to become a vibrant and attractive city and how the festival contributes to the people living there can feel proud of their city.
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Motives of potential event visitors : A pre-event case study of the Storsjöyran music festivalGunnervall, Anders January 2010 (has links)
The purpose of this thesis was to study potential event visitors and their motives to either attend or not attend an event. A pre-event case study of the music festival Storsjöyran was conducted and 701 potential visitors’ motives were studied through a web-based survey containing both questions with 5-point Likert-type scale and open ended questions. The main motive for visiting Storsjöyran music festival was to experience the core program (live music), but socializing and to experience the special atmosphere were also important factors. Motives for not visiting the festival were a question of costs exceeding benefits. High costs did not solely mean high ticket prices but also included the effort to travel and the risk of what an event can bring in terms of negative experiences, mainly in the confrontation with other festival visitors. The results also support previous findings that motives differ between visitors to the same event. Respondents’ age, origin and links to the place where the festival is held were found to be useful segmentation factors according to the festival Storsjöyran. The organizers were recommend to continue to design the festival for music experiences, but also to consider the social interactions between visitors and design the event for more satisfying experiences related to this area.
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Mätning av besökares ljudtrycksdos under musikfestival / Measurements of sounds preasure dosage during music festivalsDahlén, Vilhelm, Landsten, Kristian January 2009 (has links)
Folkets Hus och Parker gav under våren 2008 en förfrågan om att under sommaren uppmäta den ljudtrycksdos en normal festivaldeltagare tillskansar sig under ett festivalbesök. De mätningar som genomfördes skedde på tre olika festivaler, Hultsfredsfestivalen, Peace & Love och Storsjöyran. Mätningarna skulle ske över hela festivalbesöket och inte endast innefatta mätningar av konserter, för att kunna ge en rättvisare bild av den ljudtrycksdos som en person kan tänkas utsättas för under en festival. De två av Socialstyrelsen uppsatta gränsvärdena som ska följas är att evenemanget ska hålla sig under ett medelvärde på max 100 dB(A)LEQ och dess toppvärde får vara högst 115 dB(A). I överlag kunde vi se att ljudnivåerna hölls relativt bra inom riktvärdena på de tre festivalerna. Resultaten för festivalerna var att mätningarna på Hultsfred gav ett ljudtrycksmedelvärde på 86,1 dB(A)LEQ, Peace & Love 88,8 dB(A)LEQ och Storsjöyran 85,7 dB(A)LEQ. Detta kan jämföras med arbetsmiljöverkets uppsatta gräns på 85 dB(A) för daglig bullerexponering. Viss forskning tyder dock på att musik och buller inte kan likställas och att människor normalt kan utsättas för 5 dB högre ljudnivåer av musik än buller, vilket i så fall skulle innebära att den dagliga gränsen för musikexponering skulle ligga på 90 dB(A).
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