SAMMANFATTNING Datum:                                                                            2023-05-29 Nivå:                                                       Magisteruppsats i Företagsekonomi, 15 hp Institution:                                                                    Akademin för Ekonomi, Samhälle och Teknik, Mälardalens Universitet Författare:                                                                     Linda Högström                   Jennifer Wallin                                                                                                                        86/07/01                              97/07/17                                            Titel:                                                   "Vi måste visa att det tillitsbaserade ledarskapet att vi menar någonting, att det inte bara är ord.” En kvalitativ studie om medarbetares upplevelse av Tillitsbaserad styrning och ledning och vilka eventuella implikationer det får för organisationens förmåga att uppfylla sitt syfte. Handledare:                                        Dariusz Osowski Nyckelord:                                           Tillitsbaserad styrning och ledning, Tillit, Strategy-as-practice, Offentlig sektor, Styrning, Strategi Forskningsfrågor:   Hur upplevs tillämpning av Tillitsbaserad styrning och ledning av medarbetarna inom elevhälsan, i en medelstor svensk kommuns förskole- och grundskoleförvaltning?  Hur kan verksamhetens förmåga att uppfylla sitt syfte och sina mål påverkas av de eventuella implikationer Tillitsbaserad styrning och ledning kan få i praktiken?                                              Syfte:                                                                Syftet med studien är att studera medarbetarnas upplevelse av Tillitsbaserad styrning och ledning och konsekvenserna det får för den offentliga organisationen att uppnå sitt syfte och sina mål i praktiken. Metod:                    Studien tillämpar en kvalitativ metod med fallstudien som strategi. Empiriskt material har samlats in genom kvalitativa intervjuer och en dokumentstudie, vilket analyserats med hjälp av tematisk innehållsanalys.  Slutsats:                Studiens slutsatser sammanfattas som att det finns en stor tillit inom fallorganisationen såväl till ledningen som till varje enskild skola. Däremot indikerar studien att en mer effektiv balans mellan kontroll och tillit torde vara fördelaktigt då organisationen idag inte uppvisar de rätta förutsättningarna för att faktiskt kunna uppfylla sitt syfte. Det finns därmed ett behov av praxis varmed kommunen kan få mer kontroll för att kunna uppnå syftet för offentlig sektor och en likvärdig elevhälsa, som sker genom ett främjande och förebyggande arbete i skolorna. Balans mellan tillit och kontroll kan vara svårt att uppnå men idag lutar styrningen mer åt tillit, vilket denna studie visar kan vara problematiskt. / ABSTRACT Date:                                                                                 2023-05-29 Level:                                                     Master thesis in Business Administration, 15 cr Institution:                                         School of Business, Society and Engineering, Mälardalen University Authors:                                                                          Linda Högström                   Jennifer Wallin                                                                                                                        86/07/01                              97/07/17                                            Title:                                                      “We have to show with the trustbased management that we mean something, that it is more than just words” A qualitative study on employees’ perception of trustbased control and management and the implications that may arise affecting the organisation's ability to fulfill its purpose. Supervisor:                                        Dariusz Osowski Keywords:                                        Trustbased control and management, Trust, Strategy-as-practice, Public sector, Management accounting, Strategy Researchquestions:   How is a trustbased control and management perceived by the employees of the student health organisation, in a semi large Swedish municipality's preschool- and elementary school administration? How is the organization's ability to fulfill its purpose and reach goals affected by implications that may arise from a trustbased control and management in practice?                            Purpose:                                                                The purpose of this study is to study the employee’s perception of a Trustbased control and management and the consequences this has on the public organisation's ability to fulfill its purpose and reach goals in practice. Metod:                    The study applies a qualitative method with a case study research strategy. The empirical data has been gathered through semistructured interviews and a study of documents. This has then been analysed through a thematic analysis.  Conclusion:                                                                                                This study's conclusions can be summarized in the form of, that there exist great levels of trust in the caseorganisation, trust in management as well as in each school. However, the study also indicates that a more effective balance between control and trust would be beneficial, due to the fact that the organisation does not exhibit the right conditions necessary for it to be able to fulfill its purpose today.  Therefore, there exists a need for praxis by which the municipality can gain greater control and thereby, fulfill the public sector's purpose and an equal student health organisation, through facilitative and preventative work in the schools. A balance between trust and control can be difficult to reach but today the organisation is leaning more towards trust, which this study shows can be problematic.

This study set out to explore how Official Development Assistance was practised in South Africa. An exploratory narrative design was followed to uncover the ‘strategy in the skin’ of strategy practitioners in the unit of analysis and to respond, therefore, to the research questions. This study has contributed to the body of knowledge in that it has brought together an alternative confluence of three theoretical perspectives of strategy as practice; complex adaptive systems and organisational hypocrisy and has explored the impact of the practice lens on these standpoints. While there has been extensive research on each of the theoretical perspectives, there has not yet been a study that has drawn together the three perspectives in relation to an empirical unit of analysis such as Official Development Assistance practices and practitioners. The study responded to a knowledge gap in relation to how public sector organisations, such as government units and the strategy practitioners of such units, practice strategy beyond the reified, formalised conceptions of strategy and in relation to their inhabiting complex, political organisational systems. The study arrived at two central theoretical findings. Firstly, that strategising represents a calibration of strategic practices towards strategic outcomes through the activities of complex adaptive practitioners v within the more politically inclined organisation. Secondly, that beyond the text of strategy, there is sub-text that is equally part of the micro strategy towards strategic outcomes.The skilful and sometimes delicate balancing act, that strategists perform to legitimise the calibrated combinations of action and politics in organisational strategy, equally needs nuanced, subtle and more complex forms of organisational communication. The study, therefore, makes the claim that complex adaptive systems and the characteristics of political organisations (as not being geared to action) are inherently broadened through the multiple dimensions of the practice turn and strategy as sub-text. The research confirmed that strategy as practice is a useful lens to understand strategy beyond the formally documented scripts and espoused pronouncements of strategy within organisational studies / Business Management / Thesis (D. B. L.)

The purpose of this study was to explore the strategising practices of chartered accountants (CAs) in the South African mining industry. Few studies have dealt with the practical skills CAs employ when they engage in strategising practices and, in particular, a gap could be identified on how CAs engage with strategy tools during strategising. Approximately two thirds of all directors in South Africa are CAs and only 11% of directors who are CAs also hold master‟s degrees in business administration. The question then arises of how do CAs engage with strategy tools during strategising? This study applied key concepts of social practice theory to explore the strategising practices of CAs from a strategy-as-practice perspective. The strategy-as-practice perspective entails studying strategy practitioners within their social constructs. The context of this study was the South African mining industry, a landscape seen as an essential part of the South African economy. An exploratory qualitative research design was applied whereby one-on-one interchanges during individual interviews provided rich, detailed descriptions of how CA strategists use strategy tools when they engage in strategising practices. The social nature of the practices and praxis of strategy practitioners from a strategy-as-practice perspective constantly changes. As such, the current study was conducted from a constructivist paradigm to describe the narrative reality of the strategy practitioners as they engage with strategy tools. The findings of the study portrayed participants as bricoleurs of strategy tools, i.e. craftspeople who adapted and interpreted strategy tools from an accounting perspective to serve the requirements of the situation they face. / Financial Accounting / M. Phil. (Accounting Sciences)

Increasingly, researchers on strategy are turning away from the highly abstracted and de-humanized components that seem to typify the macro approach to strategy. This movement is at least partially brought about by a philosophical recognition that the emergent and unpredictable nature of organizational life is fast exposing the constraints of an approach to strategy that is based on the values of rationality, predictability and control. In this thesis I argue that organizational change in general and the act of strategizing in particular can be thought of as a social, transformative and emergent process as opposed to the overly orderly, rational, formative and/or humanistic views on strategy presented by systemically oriented theorists. I draw on the theory of complex responsive processes of relating as espoused by Stacey, Griffin and Shaw (2000) and specifically on Stacey’s (2003, 2007) substantial contribution to the field of strategic management. By utilizing a reflexive research methodology I describe the arduous social and emergent process of transformation in my practice and identity (observable in subtle changes in disposition, language and assumptions) as I begin to act into the understanding of strategizing as an ongoing, incomplete, social process. In doing this, I am suggesting that the narrated accounts of our shifts in practice due to us knowing differently are important contributions in the process of transforming our theories on and beliefs around strategy. These accounts should not be seen as premature attempts at methodological frameworks, but rather as explorative participation in the emergent transformation of a radical, social approach to strategizing. I engage critically with the notion of strategy-as-practice and suggest a review of the fundamentally rational and formative assumptions still prevalent in the work of researchers like Johnson, Melin and Whittington (2003) and Samra- Fredericks (2003). Whilst acknowledging the role of culturally mediated dispositions in the ongoing transformation of organizations advocated by Chia and Holt (2006) and Chia and MacKay (2007), I argue for the paradoxical and therefore simultaneous occurrence of habitual and mindful actions by people strategizing as opposed to the authors’ suggestion of a predominantly mindless experience of organizational change. Finally, I turn to Stacey’s (2007) question as to why people continue to make long-term forecasts if their usefulness is so obviously limited. Whilst understanding his frustration, I argue that there is value nevertheless in engaging in strategy making albeit not for the rationalist reasons usually stated. In my view the real value of strategising is to be found in two areas: first in the social activity that goes into creating these documents, and second: the documents not only serve as markers in an ongoing process of strategising; they also give us a way of ‘going on’ and taking the next step.

Acknowledging the difficulties of achieving effective strategic management in practice, this thesis investigates how formal strategies quite often succeed in conditioning organisational actions even in firms such as professional service firms, which may lack effective measures for coercing action and which often depend on distributed decision-making. The fundamental question posed in this investigation is: what are the social processes that make strategies work? This thesis addresses that question by contributing to our understanding of strategy realisation as a continuing process of translating formal strategies into ‘strategies-in-practice’, i.e. the situated performance of strategies through choices, actions, and practices pertaining to the selection and accomplishment of concrete assignments. The thesis investigates this translation process in three small professional service firms, in which the responsibility for enacting the strategies lies with autonomous practitioners, making centralised strategy realisation difficult. Searching for integration rather than further fragmentation of different strands of strategy research, the thesis make use of Porterian activity systems theory, Giddens’ structuration theory, Wittgensteinian theory of rule-following, Searlean theory of intentionality, and the strategy-as-practice approach, in order to understand the translation process as the intentional structuration of practice. The thesis reports two main contributions, the first addressing a gap in strategy re-search, the second contradicting prevailing theories. The first contribution is an outline of a theory of strategy translation: how formal strategies are translated into strategies-in-practice, coping with insoluble strategic dilemmas, and achieving maintenance of strategic position and strategies-in-practice under pressure for unwanted change. Good strategies-in-practice are as much about managing dilemmas as about eliminating them. Second, in contrast to prevailing strategic positioning theory and generic strategies, this study documents the potential benefits of straddling strategically distinct services within a single activity system, in terms of: learning opportunities; work variation; better opportunities for attracting, developing, and retaining talented people; the possibilities of capitalising on client relationships; and the dynamics of routinisation of once-novel services.

Esta pesquisa teve como objetivo compreender como os sujeitos organizacionais praticam a estratégia a partir de processos de gestão estratégica e de comunicação que visam coordenar sua ação laboral em torno de um quadro de significados compartilhado para alcance de objetivos institucionais. Para isso, parte de um referencial teórico sobre comunicação fundamentado nos estudos interacionistas - principalmente pelos trabalhos de Mead, Blumer, Goffman, Quéré e França - articulados com a teoria da prática, de Bourdieu, e da estruturação, de Giddens, que ajudam a compreender a vinculação entre indivíduos, organizações e sociedade. Para apresentar os esforços de gestão da comunicação organizacional, entendidos como prática de relações públicas, discutiram-se os desafios impostos pela busca por legitimação organizacional das organizações contemporâneas e como o pensamento estratégico tem se desenvolvido para, inclusive, dar conta desse objetivo. Em contraposição aos estudos clássicos da estratégia, que a tomam pela perspectiva gerencial, assume-se como núcleo teórico a Nova Teoria da Estratégia, proposta por Pérez e Massoni, que fundamenta a estratégia na comunicação, articulada com a corrente da estratégia como prática trazida, dentre outros, por Whittington, Golsorkhi, Jarzabkowski e Orlikowski. Para contextualização das análises, situa-se o objeto nas discussões sobre gestão pública e comunicação públicas contemporâneas, descrevendo o processo de implantação da gestão por resultados e do choque de gestão em Minas Gerais. Assim, para tratar da especificidade da implementação do Balanced Scorecard (BSC) na Secretaria de Fazenda de Minas Gerais (SEF/MG), elegeu-se uma abordagem metodológica de natureza qualitativa, com estudo de caso único, baseada na hermenêutica de profundidade proposta por Thompson e na Análise Crítica do Discurso, por Fairclough. Após pesquisa institucional que trouxe as principais definições estratégicas e esforços formais de comunicação da instituição, analisou-se o material por ela produzido, sobre sua estratégia, pautado nos princípios do Balanced Scorecard e da comunicação mobilizadora, buscando evidenciar os modos como a Fazenda interpela seus servidores no intuito de criar um quadro de significados compartilhado que oriente suas ações para o alcance dos seus objetivos corporativos. A prática da estratégia foi analisada a partir da observação de treze reuniões de Avaliação de Desempenho Estratégico (ADE), realizadas no 3º trimestre de 2013. Considerou-se como eixos de análise a caracterização dos praticantes da estratégia (os estrategistas da SEF/MG), das práticas que envolvem a gestão estratégica (local, recursos tecnológicos, humanos e simbólicos) e da prática situada da reunião de ADE como prática comunicativa (já que social e discursiva) da Fazenda. Propõe-se, assim, uma matriz conceitual para defender a indissociabilidade entre comunicação e estratégia, possibilitando situar as ações estratégicas (essencialistas ou práticas) e comunicacionais (transmissivas ou relacionais) das organizações, de modo a fomentar a reflexão crítica sobre elas. O estudo demonstrou que, na SEF/MG, a metodologia de gestão da estratégia - o BSC - está alinhada com a concepção da estratégia enquanto essência. No entanto, enquanto o BSC se estrutura em torno da possibilidade de que o conteúdo da estratégia, elaborado pela cúpula organizacional, seja transmitido ao corpo dos funcionários, a noção de comunicação mobilizadora é relacional. A defesa da tese é que análises dessa natureza sejam valorizadas como contribuição relevante ao estudo e prática da comunicação e da estratégia nas e das organizações, evidenciando, não os resultados do alinhamento dos sujeitos organizacionais em relação à estratégia (eficácia dos processos), mas, antes, os quadros sígnicos acionados e como eles participam da ação dos sujeitos que, recursivamente, reforçam ou negociam os significados propostos pela organização. / This research has as its objective to understand how the organizational actors practicize the strategy, through the processes of strategic management and of communication that aim at coordinating their labor action within a frame of shared meanings in order to reach the institutional goals. It is grounded by a theoretical reference on communication interaction studies - mainly those of Mead, Blumer, Goffman, Quéré and França - that we articulated with Bourdieu\'s practice theory and Giddens\' theory of structuration, that help us comprehend the links between individuals, organizations and society. In order to present the efforts of organizational communication management, understood as Public Relations practice, it has been discussed the challenges related to the searching of organizational legitimacy by contemporary organizations and how the strategic thinking has evolved to be up to those challenges. As counterpoint to the classic studies of strategy, that take it through the management perspective, we assume as a theoretical center the New Theory of Strategy, as proposed by Pérez and Massoni, that fundaments the strategy in communication, articulated with the current of Strategy as Practice, mainly as in the works of Whittington, Golsorkhi, Jarzabkowski and Orlikowski. Seeking the analysis contextualization, we situate the object in our discussions of contemporary public management and communication, describing the process of implementing the management by results and the management shock in Minas Gerais. In doing so, and in order to treat the specificities of the implementation of the Balanced Scorecard in the Secretaria de Fazenda de Minas Gerais (SEF/MG), we have elected a qualitative methodological approach, with a single case study, based on the depth hermeneutics proposed by Thompson and on the Critical Discourse Analysis, by Fairclough. After the institutional research that brought to light the main strategic definitions and formal communication efforts of the institution, we have analyzed the material it has produced about its strategy anchored by the principles of the Balanced Scorecard and of the mobilizing communication, searching to put in evidence the ways that Fazenda interpellates its employees in order to create a shared frame of meanings that guides their actions towards the fulfillment of its corporative objectives. The practice of strategy has been analyzed through the observation of thirteen meetings of Strategic Performance Evaluation (SPE) that have taken place in the 3rd trimester of 2013. It have been considered as analyses axis the characterization of the strategy practitioners (the strategists of SEF/MG), of the practices that involves the strategic management (local, technological, human and symbolic resources) and of the practices situated in the SPE meetings as a communicative practice (since social and discursive) of the Fazenda. It is proposed, with that, a conceptual matrix to defend the impossibility of dissociating communication and strategy, making it possible to situate the strategic actions (whether essentialist or practical) and the communicative actions (whether transmitted or relational) of the organizations, in a way to foment the critical thinking of them. The study has shown that, in SEF/MG, the methodology of strategic management - the BSC - is aligned with the concept of strategy as an essence. However, while the BSC structures itself around the possibility of the transmission of the strategic content, elaborated by the higher organizational players, to the board of employees, the notion of mobilizing communication is relational. The theses defends that analyses of this nature must be seen as a relevant contribution to the study and practice of communication and of strategy in and of the organizations, putting in evidence not the result of the alignment of organizational actors in relation to the strategy (the efficacy of the processes), but, instead, the meaning frames activated by the actors and how they participate of the action, as they, recursively, reinforce or deny the meanings proposed by the organization.

Submitted by JOSIANE SANTOS DE OLIVEIRA (josianeso) on 2017-05-24T12:56:59Z No. of bitstreams: 1 Robinson Henrique Scholz_.pdf: 1135624 bytes, checksum: 7351c6a2239b36d67332b36906e294d7 (MD5) / Made available in DSpace on 2017-05-24T12:57:00Z (GMT). No. of bitstreams: 1 Robinson Henrique Scholz_.pdf: 1135624 bytes, checksum: 7351c6a2239b36d67332b36906e294d7 (MD5) Previous issue date: 2017-03-15 / CAPES - Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / O esforço analítico em foco na tese é o processo de desenvolvimento da estratégia como prática, bem como o fenômeno da liderança solidária compartilhada, no contexto da economia solidária. Assim, esta tese tem como objetivo central analisar a estratégia como prática e a sua relação com a liderança solidária compartilhada desempenhada entre os sujeitos dos empreendimentos econômicos solidários, associados a uma central de cooperativas atuante no campo da reciclagem de resíduos sólidos urbanos. O método é orientado pela perspectiva etnográfica, objetivando a descrição densa dos dados coletados por meio de 15 entrevistas semiestruturadas com os coordenadores da central, 48 diários de campo realizados por meio da observação participante e análise do corpus documental de 27 documentos coletados. O período de realização da pesquisa foi de março de 2013 a julho de 2015. Os resultados apontam para um sistema complexo de relações sociais implicados pelos conflitos internos e externos ao grupo e que materializam processos de busca por consensos. Esses processos acontecem no espaço gerencial da central, permitindo que a estratégia como prática ocorra e contribua com o desenvolvimento da liderança solidária compartilhada, descentralizando as atividades e projetando o alcance dos resultados do empreendimento. / The analytical effort focused on the thesis is the process of developing strategy as a practice, as well as the phenomenon of shared solidarity leadership, in the context of solidarity economy. Thus, this thesis aims to analyze the strategy as a practice and its relationship with shared solidarity leadership developed among the subjects of solidarity economic enterprises associated to a cooperative center, which acts in the field of urban solid waste recycling. The method is guided by the ethnographic perspective, aiming at describing the data collected through 15 semi-structured interviews with the coordinators of the center, 48 field research journals made through participant observation and the documentary corpus analysis of 27 collected documents. The research period was from March 2013 to July 2015. The results point to a complex system of social relations implied by the group’s internal and external conflicts that materialize processes of search for consensuses. These processes take place in the central management space, allowing the strategy as a practice to occur and contributing to the development of shared solidarity leadership, decentralizing the activities and projecting the achievement of the results of the enterprise.

Submitted by Mariana Dornelles Vargas (marianadv) on 2015-05-21T13:44:28Z No. of bitstreams: 1 administracao_estrategica.pdf: 1482236 bytes, checksum: ad11d0717cb759237f593e1a1989fd25 (MD5) / Made available in DSpace on 2015-05-21T13:44:28Z (GMT). No. of bitstreams: 1 administracao_estrategica.pdf: 1482236 bytes, checksum: ad11d0717cb759237f593e1a1989fd25 (MD5) Previous issue date: 2010-08-30 / Nenhuma / O setor de tecnologia da informação foi responsável em 2006 por 8,3% do PIB Brasileiro, demonstrando sua importância para economia Nacional (IBGE, 2009). Esse setor é composto em 96% por empresas de micro e pequeno porte, as quais surgem a partir de conhecimento técnico dos empreendedores, porém com deficiências em gestão (STEFFANUTO, 2004), o que acarreta o encerramento de 35,9% antes de completarem cinco anos de atividade (SEBRAE, 2007). Esta dissertação tem por objetivo identificar e descrever como ocorre o processo de administração estratégica em uma pequena empresa do setor de Tecnologia da Informação, com base no estudo das escolas de estratégia apontadas por Mintzberg et al. (2000), e também a partir da visão de estratégia como prática social apontada por Clegg, Carter e Kornberger (2004), Jarzabkowski (2003, 2004, 2005), Whittington (2001, 2004) e Wilson e Jarzabkowski (2002, 2004). Para desenvolver a pesquisa, foi adotado o método de estudo de caso de uma empresa classificada como de pequeno porte, inserida no setor de tecnologia da informação. Os dados analisados revelaram que a empresa pesquisada adota uma administração estratégica informal e centralizada na diretoria. Observou-se que esse modelo de administração estratégica é especialmente similar ao modelo descrito por Mintzberg et al. (2000) como a escola empreendedora e baseado na visão do empreendedor. Entretanto, os dados também apontam a presença de características de outras escolas de estratégia ao longo do ciclo de vida da empresa pesquisada, como a escola de Design, de Posicionamento e também as escolas de Aprendizado, a Cultural e a Cognitiva. A estratégia é comunicada em parte aos colaboradores a partir de formalização em um evento anual, e continuamente pela percepção por intermédio do padrão de comportamento organizacional. Foi evidenciada a presença da estratégia como prática social no nível estratégico (diretoria), analisando-se a trajetória e a atual gestão estratégica da empresa. Também foi analisada a estratégia na prática em nível tático, junto à gestão intermediária, por intermédio de suas orientações, suas interações com clientes e fornecedores, sua tomada de decisões, entre outras práticas ligadas ao cotidiano dos gerentes. Por fim, a dissertação apresenta, a partir dos dados da pesquisa, outras lacunas para pesquisas futuras sobre o tema, além de uma série de sugestões para a empresa pesquisada. / The information technology sector in 2006 accounted for 8.3% of Brazilian GDP, demonstrating its importance to national economy (IBGE, 2009). The sector is composed of 96% for micro and small businesses, which arise from technical knowledge of entrepreneurs, but with deficiencies in management (STEFFANUTO, 2004). Those deficiencies lead to the closure of 35.9% before completing five years of activity (SEBRAE 2007). This dissertation aims to identify and describe how the strategic management process occurs in a small company in the sector of Information Technology. It is based on the study of schools of strategy outlined by Mintzberg et al. (2000), and also from the strategy vision as social practice pointed out by Clegg, Carter and Kornberger (2004), Jarzabkowski (2003, 2004, 2005), Whittington (2001, 2004) and Wilson and Jarzabkowski (2002, 2004). To develop the research it was adopted case study method. It was studied a firm classified as small business, inserted in the sector of information technology. The analysis showed that the company adopts an informal strategic management researched centered on the board. One noted that this model of strategic management is especially similar to the model described by Mintzberg et al. (2000) as the entrepreneurial school and based in the vision of the entrepreneur. However, data also indicate the presence of features of other schools of strategy throughout the life cycle of the company studied, such as the School of Design, Positioning and the schools of Learning, Cultural and Cognitive. The strategy is communicated in part to employees from formalization into an annual event, and continuously by the perception through the pattern of organizational behavior. The presence of strategy as social practice at the strategic level (directors) was made evident, analyzing the history and the current strategic management of the company. Also one discussed the strategy in practice at the tactical level, near the middle management, through their guidance, their interactions with customers and suppliers, its decision-making, among other practices related to the daily lives of managers. Finally, the dissertation, based on survey data, presents some gaps for future research on the subject, plus a series of suggestions for the company studied.

Made available in DSpace on 2016-04-25T16:44:23Z (GMT). No. of bitstreams: 1 Beatriz de Azevedo Blandy.pdf: 894938 bytes, checksum: 0ce9110e9eaddd2a8e09c7ec29c20bf0 (MD5) Previous issue date: 2011-05-20 / Exploratory and qualitative study of strategic process, by approach that considers strategy as a practice. This approach receives contributions of philosophy (pragmatism) and social sciences, appropriating the concept of social practice and applying it to studies of management. It also benefits from contributions coming from the Carnegie Tradition, Neo-Institutional Theories, Situational Learning and Actor- Network theory. Through discourse analysis of nine interviews with strategists and executives from midsize businesses, it presents a typology of stages that combines and clarifies aspects of the strategizing from the practitioner s point of view. In this sense, uses excerpts from the speech of interviewees, taking advantage of the main themes addressed by them as evidence of the constituent aspects of each stage / Estudo de cunho exploratório e qualitativo sobre o processo estratégico, segundo abordagem que entende a estratégia como uma prática. Essa abordagem recebe contribuições da filosofia ( pragmatismo) e das ciências sociais, apropriando-se do conceito de prática social e aplicando-o aos estudos da gestão. Beneficia-se também das contribuições oriundas da Carnegie Tradition, das teorias neo- institucionais, da aprendizagem situacional e da teoria ator-rede. Através da análise do discurso de nove entrevistas com estrategistas, executivos de médios negócios, apresenta uma tipologia em estágios que agrega e esclarece aspectos do processo de fazer estratégia, do ponto de vista de seus praticantes. Nesse sentido, utiliza excertos da fala dos entrevistados, aproveitando-se dos principais temas por eles abordados, como evidência dos aspectos constitutivos de cada estágio

The literature review on emerging concepts of 'Business model' and 'Business model innovation' finds significant theoretical and practical potential to facilitate the strategising and innovating activities of modern organisations operating in complex and dynamic business environments. However, a further review of extant literature reveals that although a significant knowledge-base has been accumulated focusing on the content and process aspects of the phenomenon, very few of the conducted studies take a practice-based perspective. Therefore, in keeping with the broader research question of current strategising practices, this research investigates the issue from many possible philosophical, theoretical and methodological angles, in turn making several contributions to the theory and practice of business models while also opening up several potential future research avenues. This research consists of four main research stages sequentially covering problem formulation, two theory creation phases and problem solving, thereby meeting the requirements of a practice-based management research through relevance rather than merely rigour, as in conventional scientific research. As a result, it offers several research contributions to both the theory and practice of business models, which can be immediately put into practice by theorists, practitioners and entrepreneurs: a pluralistic business model research classification framework; a dynamic practice-based approach to the construction of business models; a knowledge-based conceptualisation of business models and a dynamic capability matrix for business model practices. Additionally, this research also offers potential future contributions to adjacent research streams such as dynamic capabilities, strategy as practice and research methodology. Overall, by utilising the philosophy of pragmatism, this thesis advances the contemporary discipline of business models towards a practice-based science, crucially and timely bridging the knowledge gap in existing practice-based theories and frameworks business models. It is hopes that this work will gave rise to a new movement of research on business models, positioning itself as a well established applied-oriented management science among the broader disciplines of strategy, innovation and entrepreneurship.