Eftersom flygbolag bidrar till störst klimatförändringar genom koldioxidutsläpp, ställer konsumenter ökade krav på flygbolagens reducering av miljöpåverkan. Detta har resulterat i att flygbolag ökat sin kommunikation om sin miljövänlighet, för att framstå som miljövänliga inför konsumenterna. Syftet med denna studie är att öka förståelsen om vilka attityder konsumenter har till flygbolagens ökade kommunikation om sin miljövänlighet samt varför konsumenterna har dessa attityder. Denna studie är en kvalitativ fallstudie, där specifikt konsumenternas attityder till Scandinavian Airlines ökade kommunikation om sin miljövänlighet studeras, med fokus på flygbolagets införande av koldioxidkompensation. Studiens datainsamling består av primärdata i form av intervjuer samt sekundärdata genom insamlat material från flygbolagets kommunikationskanaler. Resultatet visar att majoriteten av de intervjuade konsumenterna har negativa attityder till flygbolagens ökade kommunikation om sin miljövänlighet. Anledningen till att dessa konsumenter har negativa attityder, är eftersom de är skeptiska till flygbolagens ökade kommunikation om sin miljövänlighet, beroende av att de anser att flygbolagen har underliggande motiv om varför flygbolagen kommunicerar allt mer om sin miljövänlighet. Konsumenterna har även negativa attityder eftersom de blir irriterade när flygbolagen kommunicerar allt mer om sin miljövänlighet.

Thesis advisor: Julie H. Mortimer / Three self-contained essays explore government regulation in the airline industry, and how such policies affect competition. The first essay explores the proposed merger between US Airways and American Airlines in 2013, approved by the US Department of Justice (DOJ) under the condition that 104 airport slots (“landing rights”) at Ronald Reagan Washington National Airport, DC, be divested to low cost carriers. To investigate the efficacy of the slot divestment, I estimate demand and cost parameters along with bounds on the shadow price of an airline slot, and simulate counterfactual post-merger prices and quantities with and without the regulatory divestment. I find that the merger and associated divestment together increased consumer surplus for markets involving Reagan Airport by roughly 25%. This increase in consumer welfare happened because the median price fell and the quantity of passengers increased. I show that the marginal value of a slot to an airline is decreasing in total slots, validating the DOJ’s decision to divest slots from the largest incumbent (US Airways, whose marginal value was $153 per flight) to new entrants with high valuation (like Southwest, $852). Beyond providing a key input to merger analyses, my approach can also aid in analyzing voluntary exchanges of airline slots, which are subject to DOJ approval due to their perceived anti-competitive effects. The second essay investigates the impact of airport slots on competition in general. Congestion is managed in high-density airports by capping the number of flights permitted in any given hour and allocating the rights (or slots) to a takeoff or landing among airlines. Airlines must use their slots at least 80% of the time to keep them for the next season. This rule creates a perverse incentive for airlines to hold on to underutilized slots by operating unprofitable flights instead of forfeiting these slots to a rival. Using exogenous removal of slot control at the Newark Airport in 2016, we investigate the lengths at which airlines go to meet the minimum requirements that let them keep the slots while violating what a neutral observer might call the “spirit” of the regulation. In my third essay, I assess the effectiveness of the gross upward pricing pressure index (GUPPI) in predicting price changes of the 2013 merger between US Airways and American Airlines. I compute GUPPI using only publicly available data, and find that it is close to the observed average increase in price. However, unlike most markets, flights to/from Reagan Airport experience a price drop, likely due to mandated structural remedies; the GUPPI predicts a price increase at Reagan Airport, whereas a full merger simulation correctly predicts a price reduction. I argue that the divergence between GUPPI and, if appropriate, the more accurate predictions of the merger simulation is due to the weaker assumptions made under the simulation. This underscores the fact that while GUPPI, with its restrictive assumptions and low computational burden, can be a good primary screening tool, it does not negate the necessity of employing a more rigorous secondary tool (such as a merger simulation) when assessing mergers. / Thesis (PhD) — Boston College, 2022. / Submitted to: Boston College. Graduate School of Arts and Sciences. / Discipline: Economics.

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In high- risk industries, such as aviation, safety is a key for organization survivor. Most accidents involve human losses and bring substantial cost to organizations. Accidents can devastate the reputation and profitability of any organization. In aviation, more than 80% of aircraft accidents are related to human errors. Safety culture has substantial impact on the success of any organization. Employees' performance and behaviors are influenced by their perception of safety culture within their organization. In the aviation industry, pilots are considered the last resort to prevent accidents or mishaps in the air or ground. The focus on pilots' perception of safety culture is vital to understand how the airline can influence pilots' behaviors in the flight deck, and provide opportunities to minimize risk or unsafe behavior in the future. The present study examined the effect of safety culture on safety performance among pilots of Saudi Airlines. Safety performance was measured by pilot attitude toward violations and pilot error behavior. The study further analyzed the mediating role of pilot commitment to the airline between safety culture and measures of safety performance. The study used a quantitative approach using survey questionnaire to collect the data. A total of 247 commercial airline pilots, captain and first officer, flying at Saudi Airlines voluntarily participated in the study. Confirmatory factor analysis was conducted to validate each latent construct. The study used structural equation modeling (SEM) to analyze the relationship between all variables in the study using AMOS 22 software. The study results revealed that safety culture had a direct effect on pilot attitude toward violations and indirect effect on pilot error behavior. Moreover, safety culture had strong effect on enhancing pilot commitment to the airline. The mediating role of pilot commitment to the airline was not significant, and could not mediate the relationship between safety culture and measures of safety performance. The present research contributed to the current state of knowledge about the significant role of safety culture as a main predictor of safety performance in civil aviation. The present study contributes to aviation psychology by analyzing the effect of safety culture as a predictor for improving pilot commitment to the airline. In addition, this research analyzed the effect of safety culture on pilot attitude toward violations and pilot error behavior. Study findings can be used by airline management to better identify causes of unsafe behavior inside the cockpit. The outcomes of this research emphasize the role of management in shaping and affecting employees' behaviors and attitudes.

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