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Forma spolupráce v mezinárodním obchodě / Way of cooperation in international trade, Alliances of airline companiesŠiserová, Tatiana January 2008 (has links)
The basic idea of the diploma thesis is to analyze the functionality of alliances in the global economic environment. Thesis specializes on the particular type of alliance - airline alliance. It is structurally divided into three separated chapters. The first chapter follows the basic determinants of the alliances functioning, their structure, composition and typology. Its aim is to explain the most important factors necessary for understanding the main meaning of the chapters. It focuses on the main advantages and disadvantages of the companies involved in alliances. The second chapter focuses on the implementation of alliances in airline industry. It monitors their historical development, legislative and regulatory environment in which the alliances were established and exist. It focuses on mapping the European and American area. The third chapter compares advantages and disadvantages of large and small members of Star Alliance within the European, American and Asian market. It compares them on the level of regional comparison, and then based on comparative fundamental and technical analyses.
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Cenová a komunikační strategie nákupních aliancí v Jihomoravském krajiHebká, Veronika January 2012 (has links)
No description available.
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Strategické aliance leteckých společností / Strategic alliances of airline companiesEretová, Iva January 2008 (has links)
Diploma thesis "Strategic alliances of airline companies" contains global alliances. The accent is put on Czech Airlines and their joining of alliance SkyTeam. The thesis is divided into for parts containing characteristics of strategic alliances, actual alliance groupment and examination of the entrance of Czech Airlines into SkyTeam.
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Proměny konkurence na českém telekomunikačním trhu / Competition transformation on the Czech telecommunication marketRyba, Jakub January 2007 (has links)
Diplomová práce ?Proměny konkurence na českém telekomunikačním trhu? je zaměřena především na analýzu nedávného turbulentního vývoje telekomunikací v České republice. Se zaměřením na společnost Telefónica O2 Czech Republic,a.s. práce popisuje hlavní faktory, které telekomunikační trh utvářely v uplynulých letech ? zabývá se významnými tržními aliancemi i otázkou regulace odvětví. Závěr práce je věnován hlavním trendům v telekomunikacích, kterými jsou především fixní a mobilní konvergence, VoIP, sítě třetí generace (3G), mobilní virtuální operátoři (MVNO) a televize přes IP (IPTV).
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Vytvoření modelu centrální nákupní aliance pro ČRSobolová, Ilona January 2010 (has links)
No description available.
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Zahraniční politika a postavení Sýrie na Blízkém východě / The foreign policy of Syria and the Syrian role in the Middle EastVolinková, Marie January 2008 (has links)
Tato diplomová práce zkoumá zahraniční politiku a postavení Sýrie v regionu Blízkého východu. Její směřování bylo do značné míry ovlivňováno válečným stavem s Izraelem a panarabskou rétorikou. Tato práce určuje hlavní body zahraniční politiky Sýrie vůči sousedním státům, stejně tak vůči Íránu. Role Sýrie v oblasti Blízkého východu vyplývala z vytváření konkrétních aliancí se sousedními státy, ale do značné míry byla také ovlivněna rozpadem Sovětského svazu a přechodem k unipolaritě.
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Pacific Alliance as Counterpart to MERCOSUR / Pacific Alliance as Counterpart to Mercosur – Underestimated Markets of Latin America for Czech BusinessSkřička, Vojtěch January 2015 (has links)
This thesis focuses on two integration blocks in Latin America -- the Pacific Alliance and MERCOSUR. The analysis should confirm the hypothesis that the integrated countries converge faster than non-integrated. With use of beta-convergence and sigma-convergence approaches, this hypothesis was rejected for the two Latin American integration groups. It is also supposed that market-led policies should diverge from the protectionist countries in terms of per capita income. However, this hypothesis was not neither confirmed, nor rejected for the observed region and time period. The income growth analysis showed that the Pacific Alliance countries are less dependent on their initial incomes than MERCOSUR members. However, the macroeconomic data exhibit multicollinearity, autocorrelation and unit root generated process. The explanatory coefficients likely lose their statistical significance, when this is controlled for. Therefore, the lower growth dependence in the Pacific Alliance integration on initial income cannot be fully confirmed.
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TVORBA STRATEGICKÝCH ALIANCÍ V OBLASTI INFORMAČNÍCH TECHNOLOGIÍ / FORMATION OF STRATEGY ALLIANCES INTO THE SEGMENT OF INFORMATION TECHNOLOGIESStojanová, Hana Unknown Date (has links)
I engage in my dissertation thesis "Formation of strategy alliances into the segment of Information technologies" with problem of strategy alliance development into sector of information and communication technologies. Strategic alliances become an important factor impacting to the company behaviour, company competition advantages, new markets entering and dealing, sales strategy and channels definition as well as the form of marketing communication decision. The companies are deciding between two basic forms of behaviour, at current days. First form is focused to the independent strategy of compete fight, the second one is fosuced to the strategy of cooperation based on strategy allicances. I occupe by the questions delimitating development of strategy alliances, defining reasons and occasions of their establishement as well as current situation at this field, delimitate role and contribution of strategy partnership and aslo problems of practise application. The dissertation thesis are focused on the fullfilment of two basic goals, the congnitional and the inventive goal, buz first of all to the confirmation and/or disconfirmation of setted hypothesis. Due to the first congnitional goal I am analysing problems of multinational ICT companies strategy aliance development and then generalizing the problem. Due to the second inventive goal I am setting new metod of strategy aliance development. The sets hypothesis, as the main target of this work, openned the questions whether is possible to define the major tools and factors of strategy aliance success? If is possible to define the basic principles of strategy cooperation? Whether is possible to create simply applicable and in the same time higly effective method of strategy allicance developing?
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Integrace leteckých společností a její vliv na spotřební chování zákazníků / Airlines' integration and its impact on the consumer behaviour of customers.Kosinová, Lucie January 2009 (has links)
This thesis describes the process of integration between airlines and its positive and negative impacts on customers. It deals with characteristic features of individual forms of integration with the greatest attention paid to alliances and mergers. With respect to the fact that the passenger's choice of airline is to a large extent influenced by the price of the ticket, an empirical model is introduced to explore the impact of the membership in one of the global alliances on the final price of the long-haul tickets. Besides, the attention is paid to the nature and diversification of services provided. In the next section the thesis deals with the upcoming merger between British Airways and Iberia, its preconditions, form of the new company and identification of the potential risk factors that could have a negative impact on the company.
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Vliv důvěry na výkonnost podniků, klastrů a nákupních aliancíFiala, Roman January 2012 (has links)
FIALA, R., 2012: The impact of trust on performance of enterprises, clusters and purchasing alliances. Mendel University in Brno. Dissertation thesis. This dissertation thesis is concerned with verification of how trust influences the performance of enterprises, clusters and purchasing alliances. Three models have been formed on which relationships among variables are proved by means of structural equation modeling. The first model deals with relations between the interorganizational and interpersonal trust in the supplier from the purchaser's point of view, negotiation costs and the level of conflict between suppliers and customers, and with the performance of suppliers and customers. Based on calculations, statistically significant relation has been discovered between the trust (interorganizational and interpersonal) and the negotiation costs, the trust (interorganizational and interpersonal) and the level of conflict, the performance of suppliers and the negotiation costs, the performance of suppliers and the level of conflict, as well as the relation between the performance of suppliers and the performance of customers. The second model shows a relationship between reputation among members of clusters, the trust among their members and the performance of clusters. Out of the three relations researched two were statistically significant (i.e. the relation between the reputation and the trust, and the trust and the performance). The relation between the reputation and the performance was statistically insignificant. The third model verifies a relationship between the reputation of the purchasing alliance headquarters, the trust in it, and the performance of the purchasing alliance. Statistically significant relations have been discovered between these three variables.
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